mango export business plan

From Farm to Foreign Market: Mastering the Art of Exporting Mangoes from India

Ever wondered how those delicious mangoes you enjoy end up on supermarket shelves across the world? Well, buckle up, because India, the undisputed king of mango production, has a thriving export industry dedicated to bringing this taste of sunshine to everyone.

Mangoes, often hailed as the “ King of Fruits ,” hold a special place in Indian culture and cuisine. With their irresistible flavour and enticing aroma, mangoes symbolize the essence of summer and are cherished by millions across the globe. India, blessed with diverse agro-climatic conditions, produces a staggering variety of mangoes, ranging from the creamy Alphonso to the tangy Kesar and the robust Totapuri, as the world’s largest producer of mangoes. India has garnered widespread acclaim for its superior quality and unparalleled taste. In recent years, the demand for Indian mangoes in international markets has surged, opening up lucrative opportunities for farmers and exporters. In this comprehensive guide, we will delve into the intricacies of exporting mangoes from India, unveiling the secrets to tapping into this sweet treasure trove and navigating the global marketplace with confidence.

Understanding the Mango Varieties

India boasts an impressive array of over 1,000 mango varieties , each with its own unique flavour, texture, and appearance. While the Alphonso, often referred to as the “ Hapus ,” reigns supreme for its creamy texture and rich, honey-like sweetness, the Kesar, with its vibrant saffron hue and tangy-sweet flavour, holds a special place in the hearts of mango aficionados. Other popular varieties include the Totapuri, known for its elongated shape and tartness, and the Banganapalli, prized for its juicy flesh and sweet-tangy taste. Selecting the right mango variety is paramount for export success, as it ensures that only the finest quality fruit reaches discerning consumers worldwide.

Meeting Export Standards of mangoes

Exporting mangoes from India entails adhering to stringent regulatory standards and quality controls to ensure the safety and integrity of the produce. The Agricultural and Processed Food Products Export Development Authority (APEDA) plays a pivotal role in regulating mango exports, laying down strict guidelines for cultivation, harvesting, and post-harvest handling. Exporters are required to obtain certifications such as Global GAP (Good Agricultural Practices) and HACCP (Hazard Analysis and Critical Control Points) to demonstrate compliance with international food safety standards. By implementing robust quality control measures and traceability systems, exporters can in still confidence in buyers and maintain the reputation of Indian mangoes as premium-quality produce in the global market.

Packaging and Handling

Proper packaging is essential for preserving the freshness, flavor, and visual appeal of mangoes during transit. Packaging materials should be carefully selected to provide optimal protection against physical damage, temperature fluctuations, and moisture loss. For delicate varieties like Alphonso and Kesar, cushioned packaging with individual fruit compartments helps prevent bruising and maintains the fruits’ delicate skin. Vacuum sealing and modified atmosphere packaging techniques can further extend the shelf life of mangoes, ensuring they arrive at their destination in pristine condition. Additionally, meticulous handling practices, including gentle loading and unloading procedures, minimize the risk of damage and uphold the quality standards of exported mangoes.

Export Procedures and Documentation

Navigating the export procedures for mangoes requires meticulous planning and adherence to regulatory requirements at every stage of the supply chain. Exporters must obtain various licenses and permits from relevant authorities, including APEDA and the Directorate General of Foreign Trade (DGFT). Key export documents such as phytosanitary certificates, certificate of origin, bill of lading, and commercial invoices must be accurately prepared and submitted to facilitate smooth customs clearance. Leveraging digital platforms and online portals offered by government agencies streamlines the documentation process, expediting the movement of goods across borders and reducing administrative burdens for exporters.

Finding Export Markets

Identifying lucrative export markets is essential for maximizing the potential of Indian mangoes on the global stage. Traditional markets in the Middle East, Europe, and North America remain significant importers of Indian mangoes, driven by their affluent consumer base and appreciation for exotic tropical fruits. However, emerging markets in Southeast Asia, Africa, and Latin America present untapped opportunities for expansion, fuelled by rising disposable incomes and growing demand for premium-quality produce. Establishing strategic partnerships with importers, distributors, and retail chains is key to penetrating new markets and building a sustainable presence in the competitive global marketplace. Having difficulty to finding the right market and good buyers ? Here’s the solution to learn how to effectively accomplish this. Find Buyer And Market

Conclusion:

The journey of exporting mangoes from India is not merely a commercial venture; it is a celebration of India’s rich agricultural heritage and culinary diversity. By harnessing the inherent quality and flavour of Indian mangoes and adhering to best practices in cultivation, packaging, and export logistics, farmers and exporters can unlock the full potential of this prized fruit on the world stage. As we embark on this journey together, let us savour the sweetness of success and embrace the boundless opportunities that lie ahead in the global marketplace.

This blog just scratched the surface of the exciting world of exports!  check out this helpful link: How to Export Millets from India

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Export Market Update in Recent Weeks: Mango, Onion & Rice Exports!

Indian govt may consider lifting curbs on white rice exports..

• 18 Oct 2023

How to Export Mango From India

Mangoes are a big deal in India, and we're not just talking about their size. India is the world's largest mango producer and also exports these delicious fruits to countries all over the world. Indian mangoes are famous for their fantastic taste and many different types.

In this short guide, we'll talk about how to export mangoes from India, from the different types of mangoes to how they get exported and sold in other countries. Whether you're an experienced mango exporter in India or just getting started, we'll give you the essential information you need to succeed in the global mango market. So, come along as we explore India's sunny mango orchards and its thriving mango export business, where each mango carries a bit of tradition, lots of flavor, and a touch of export magic.

Why Choose Mangoes for Exports

Indian mangoes hold a special place in the global fruit market. India is the world's largest producer of mangoes, cultivating over 1,000 unique varieties. These mangoes are not just popular in India but are highly sought-after worldwide, with top importers including the United Arab Emirates, Saudi Arabia, and Bangladesh. What sets Indian mangoes apart is their year-round availability, affordability, exotic flavor, and versatility in various dishes. They also have a longer shelf life, making them a practical choice for importers. This unique blend of characteristics positions Indian mangoes as a prime choice for exporting, contributing significantly to the mango export business.

Opportunity in Mango Export from India and Market Size

The global mango market presents a significant opportunity for Indian mango exporters. India, known as the "Mango Capital of the World," boasts over 1,000 mango varieties cultivated across the nation. Among these, some of the top mango varieties exported from India are highly sought after for their exceptional sweetness, juiciness, and unique flavor profiles.

In the years 2022–2023, mango exports from India have been estimated to be 22963.76 MT to the world, worth Rs. 378.49 crores, or 48.53 USD million. Mango exporters in India can help small-scale investors launch their businesses in very modest quantities and lower the direct risk of mango exports from India to foreign markets. Once you have sufficient experience, you can one of the largest exporter of mangoes in India. In the process of running a mango export business, one has to do market assessment and establish new relationships with shops. This can assist you in growing your company in the future.

One of the key drivers fueling the opportunity for mango exports from India is the growing demand for mango-based products in the beverage industry. Renowned global brands such as Starbucks, McDonald's, and PepsiCo have introduced mango-infused beverages and smoothies into the market. These products rely on mango extracts and purees for their distinct flavors, and consumers around the world are increasingly drawn to these refreshing options.

The mango market is poised for substantial growth in the coming years, offering immense potential for mango exports from India. It is anticipated to expand from $57,332.9 million in 2021 to $77,942.1 million by 2026, reflecting a growth rate of 6.3%. Beyond 2026, the market is projected to continue its upward trajectory with a compound annual growth rate (CAGR) of 8.0%. By 2031, the mango market is expected to reach a remarkable $114,685.2 million. Underscoring the increasing global demand for mangoes and mango-based products, thereby opening up significant opportunities for Indian mango exporters.

Furthermore, the demand for Indian mangoes is not limited to the domestic market; there is a rising interest in Europe and America. As these regions embrace diverse and exotic flavors, Indian mango varieties are becoming popular choices, creating additional avenues for export growth. Additionally, India competes globally as one of the top mango exporting countries, alongside other major players like Thailand, the Philippines, and Mexico.

Government Incentives and Perks

For mango exports from India, several beneficial schemes and incentives are in place to enhance profitability:

1. Duty Drawback:

Mango exports enjoy a favorable duty drawback rate of 0.15%. This scheme provides a direct financial advantage, boosting your export earnings.

2. Remission of Duties and Taxes on Exports (RODTEP):

The RODTEP scheme offers a substantial benefit equivalent to 2.50% of the export value or 1.9 INR per kilogram, whichever is lower. This scheme directly contributes to improving your profitability as a mango exporter, thereby incentivizing mango exports from India and facilitating market competitiveness.

3. Interest Equalization Scheme on Pre & Post Shipment Export Credit:

Mango exporters can benefit from the Interest Equalization Scheme, which provides a 5% interest rate subsidy on pre-shipment and post-shipment export credit. This scheme further supports your mango export business.

4. Transport and Marketing Assistance (TMA):

The TMA scheme is designed to assist in the international shipping and marketing of agricultural products, including mangoes. It addresses challenges related to transportation costs and aims to enhance the competitiveness of Indian agricultural products in global markets.

How to Source Mangoes for Exports

If you're new to mango exports, don't worry. There are numerous opportunities waiting to be explored. Let's take a closer look at the key regions where mangoes are cultivated and in high demand.

Top States That Produce Export-Quality Mangoes

• Gujarat 
• Maharashtra
• Karnataka 
• Bihar 
• Uttar Pradesh

Procurement Options: Farmers, Fruit Markets, and Vendors

When it comes to sourcing mangoes for export, you have several options to consider. Here are the primary procurement avenues to explore:

Farmers: Building direct relationships with mango farmers can be an advantageous approach. This allows you to have control over the quality and cultivation practices, ensuring that the mangoes meet international standards.

Fruit Markets (Mandis): Local fruit markets, or mandis, are bustling hubs where mangoes are bought and sold in bulk. They offer a wide variety of mangoes, and you can negotiate prices based on market conditions.

Vendors: Working with established vendors and aggregators can simplify the procurement process. They often have networks of farmers and can provide consistent quality and quantity of mangoes.

Understanding Packaging for Mangoes to Export

Proper mango packaging is essential to keep mangoes fresh during export. Learn about the right materials and methods to ensure your mangoes arrive in excellent condition.

Corrugated Fibreboard Box:   Mangos Capacity: 6 nos.

• The outer layer can be made of white duplex board or bleached kraft.
• Alternatively, any other style that offers similar strength and performance can be used.
• The outer layer should be laminated or coated for waterproofing.

Please note:

The box dimensions are designed to fit Euro pallets, but other dimensions or box styles can be used to meet the importer's requirements.

The mentioned grammage is a guideline, and other grammages providing equivalent strength and performance are acceptable.

The box should have a diameter of 20mm and 16 holes. However, additional ventilation can be incorporated based on the box style.

Tips to Find the Best Supplier for Mango Exports

When searching for trustworthy mango suppliers for your export venture, it's crucial to keep this valuable advice in mind: prioritize quality and reliability. While you have various sourcing options, such as local fruit markets (mandis) with their wide range of mango varieties, farmers who offer fresh mangoes, or experienced traders with in-depth market knowledge, the key factor remains the consistent quality of the mangoes and the reliability of the supplier. Ensure that your selected supplier consistently provides high-quality mangoes and maintains a reputation for dependability. Additionally, consider establishing partnerships with multiple suppliers to ensure a steady supply of premium mangoes for your export initiatives.

Setting Up Logistics for Mango Exports

To ensure successful mango exports, you need a solid logistics plan to keep your mangoes fresh and high-quality during transit. Here's a straightforward guide to building a reliable logistics framework for your mango export business:

Selecting a Reliable Freight Forwarder

Choosing the right freight forwarder is crucial when shipping perishable products like mangoes. Here's a straightforward guide to help you find the perfect partner:

Expertise in Perishables: Look for a forwarder with a track record of handling delicate products like fruits. Their expertise is crucial to maintaining the freshness and condition of your mangoes throughout the shipping process.

Efficient Team: Opt for a forwarder equipped with a capable team committed to ensuring on-time deliveries and seamless logistics for your mango shipments.

Customer-Centric Approach: Prioritize a forwarder that places your requirements at the forefront. They should provide valuable guidance and assist you in navigating the intricacies of mango exports.

Prompt Quotes and Exceptional Service: Choose a forwarder that offers quick, accurate pricing and delivers top-quality service. Your mangoes deserve the best care.

Reputable Online Presence: A forwarder with positive online feedback is a dependable and credible choice.

Citrus Freight is one of the prominent players in India for mango logistics, providing outstanding services for mango exporters. With our specialization in perishable logistics, a proficient team, swift pricing solutions, and a track record of satisfied customers, we're poised to elevate your mango export business to new heights.

Note: If you are in the mango export business, you must be versed in mango export packing. Mangoes must be transported in well-ventilated containers that allow for air circulation and guard against damage. Additionally, the mango packing for export containers needs to have accurate labeling that includes the variety, country of origin, and other pertinent details.

Essential Documents Required for Mango Export

Establishing an export company for mangoes involves dealing with various legal requirements and paperwork. While the exact documents needed may differ from one country to another, there are some essential documents that are typically required to set up your mango export business:

Documents related to Company Registration:

1. Company Registration: Begin by officially registering your mango export business with the appropriate government authorities. This process establishes your business as a legal entity.

2. IEC (Import Export Code): Obtain an IEC (Import Export Code) from the Directorate General of Foreign Trade (DGFT). This 10-digit code is essential for conducting import-export operations and is recognized by customs authorities.

3. Tax Identification Number (TIN) or Employer Identification Number (EIN): These unique identification numbers are necessary for tax purposes and business identification.

4. Trade License: Depending on your specific export activities and location, you may require a trade license to operate legally.

5. AD Code: Your bank will assign an AD Code , which is crucial for foreign exchange transactions and monitoring your export activities.

6. Port Registration: Register your mango export shipments at the designated port to facilitate customs processing and clearance. This step involves submitting relevant shipment documents for proper documentation and tracking.

Documents Required for mango export: Related to goods

1. Invoice: Prepare a detailed invoice outlining the terms of the mango sale. This document should include information about the price, quantity, description of the mangoes, and details of all parties involved in the transaction.

2. Packing List: Create a comprehensive mango export packing list that provides detailed information about the contents of each package. This should include the quantity of mangoes in each package, their weight, and the type of packaging used.

3. Certificate of Origin: Obtain a Certificate of Origin for the mangoes. This certificate certifies the country of origin for the mangoes, which is essential for customs clearance and determining applicable tariffs.

Documents related to shipment:

1. Mate Receipt: You will receive a Mate Receipt from the shipping company when they accept your mangoes for shipment. This document confirms the acceptance of your mangoes and provides information about their condition.

2. Shipping Bill: Prepare a shipping bill , which is a customs declaration that you must submit for export clearance. This document is essential for complying with customs regulations.

3. Bill of Lading (B/L): Obtain a Bill of Lading from the shipping company. This receipt serves as evidence of the receipt of your mangoes by the shipping company and outlines the terms of the contract for their carriage.

Documents related to the quality of goods:

1. Phytosanitary Certificate: Obtain a phytosanitary certificate , which confirms that your mangoes are free from pests and diseases. This certificate is issued by the relevant authorities to ensure the quality and safety of your mangoes.

2. GLOBALGAP Certification: Showcase your commitment to safe and sustainable agricultural practices by obtaining GLOBALGAP certification. This certification demonstrates that your mangoes are produced following international standards for quality and sustainability.

3. Health Certificate: In certain destinations, a health certificate may be required to verify that your mangoes meet health and safety standards. Ensure compliance with these requirements for a smooth export process.

Organic Certificate:

If your mangoes are organically cultivated, you'll need an Organic Farming Certificate to verify their organic status. This certificate confirms that your mangoes are grown using organic farming practices, ensuring their quality and adherence to organic standards.

Documents related to Foreign Exchange Regulations:

GR Form (Goods Receipt Form): A necessary requirement mandated by the Reserve Bank of India (RBI) to ensure the repatriation of export proceeds from mango sales within specified timelines. This form helps regulate and monitor foreign exchange transactions associated with your mango exports, ensuring compliance with foreign exchange regulations.

Other Documents:

Bank Realization Certification (BRC): This certificate is provided by the bank once payment is received, serving as confirmation of the successful conversion of foreign exchange from the export transaction.

Furthermore, the issuance of certificates related to the processing of mango exports, such as the Hot Water Process and Radiation Process certificates, is contingent upon the specific requirements of the buyer or the importing country. These certificates ensure that the mangoes meet the necessary quality and safety standards.

Finding International Buyers for Mangoes

Growing your mango export business entails finding overseas buyers for your mangoes. This step enables you to access fresh markets and opportunities for expanding your mango export operations.

Top Importing Countries for Mangoes from India

• Saudi Arabia

How to Find an International Buyer for Mangoes

When you want to find international buyers for your mango export business, you need a good plan. This means doing research, making connections, joining trade shows, and using the internet. The most important thing is to find buyers who like your mangoes.

Here are three effective strategies to consider for connecting with potential mango buyers:

1. Optimize Online Visibility: Improve your global online presence by investing in search engine optimization (SEO) strategies. This will help potential buyers find your mango export business more easily through online searches.

2. Establish a Strong Mango Brand: Focus on creating a strong brand identity right from the beginning. Invest in social media marketing to build a robust online presence for your mango products. This can help attract buyers who are looking for high-quality mangoes.

3. Engage with Customs House Agents (CHAs): Customs House Agents often have extensive networks in the export industry. Don't hesitate to seek their assistance in connecting with potential mango buyers. They can provide valuable insights and introductions to help expand your export business.

We understand that exporting mangoes from India offers exciting opportunities to meet global demand. To succeed in this journey, it's crucial to recognize the advantages, refine your sourcing, manage logistics effectively, and establish strong relationships with buyers. At Citrus Freight , we are fully committed to supporting your mango exports. We provide dependable ocean freight services tailored to the needs of perishable exporters like you. With an extensive network spanning more than 100 pickup locations throughout India and global connections across the world, we are dedicated to ensuring your success.

1. How are mangoes exported from India?

Mangoes from India are exported through various channels, including partnerships with international distributors or importers who handle shipping logistics. Export methods commonly include air or sea freight, with mangoes undergoing strict quality checks and packaging processes. Government agencies like APEDA also support exporters by providing certification and guidance. Overall, mango exportation from India involves collaboration between exporters, distributors, and government bodies to ensure high-quality mangoes reach global markets efficiently.

2. Which mango is mostly exported from India?

The mango variety most exported from India is the Alphonso mango, renowned for its unique flavor, aroma, and creamy texture. Alphonso mango exports from India are highly sought after in international markets for their superior quality and are often referred to as the "king of mangoes." These mangoes are exported to various countries worldwide, including the United States, Europe, and the Middle East, where they are in high demand for their exceptional taste and culinary versatility.

3. Which country imports mango from India?

India exports mangoes to several countries worldwide, including the United States, United Arab Emirates, United Kingdom, Saudi Arabia, and the Netherlands.

4. Are there specific packaging and labeling requirements?

Yes, when exporting mangoes from India, it's essential to adhere to specific packaging and labeling guidelines. Packaging should involve using clean, durable cartons or crates that protect the mangoes during transportation and storage, minimizing the risk of damage or spoilage. Additionally, proper labeling is crucial, with each package of mangoes needing clear and accurate information about the mango variety, net weight, country of origin (India), and details of the exporter. Following these requirements ensures compliance with international standards and helps streamline the customs clearance process in destination countries, preventing potential delays or rejection of shipments.

5. Is mango exporting profitable?

Mango exporting can indeed be highly profitable, with margins often hovering around 35%. This profitability is driven by several factors, including the popularity of Indian mango varieties such as Alphonso and Kesar in international markets, which command premium prices due to their exceptional flavor and quality. Additionally, efficient supply chain management, economies of scale in production, and strategic marketing efforts can further enhance profitability in mango exporting.

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Mango Export Business Plan Template

Explore Options to Get a Business Plan.

Are you interested in starting your own Mango Export Business?

Introduction

Global market size, target market, business model, competitive landscape, legal and regulatory requirements, financing options, marketing and sales strategies, operations and logistics, human resources & management.

How To Write a Business Plan for Mango Production in 9 Steps: Checklist

By alex ryzhkov, resources on mango production.

• Financial Model
• Business Plan
• Value Proposition
• One-Page Business Plan
• SWOT Analysis
• Business Model
• Marketing Plan

Welcome to our blog post on how to write a business plan for mango production! If you're considering entering the mango industry and tapping into the direct-to-consumer market, you're in the right place. The mango production industry in the US is thriving, with a global market value of over $17 billion and a projected growth rate of 5.6% in the coming years. This presents a significant opportunity for aspiring mango farmers to establish a successful and profitable business.

Before diving into the details, it's crucial to conduct thorough research on the mango production industry. Gain insights into the current market trends, consumer preferences, and the overall demand for mangoes. This knowledge will help you identify your target market and develop a unique selling proposition to stand out from the competition.

To ensure the viability of your mango production business, it's essential to conduct a comprehensive competitive analysis. Identify other mango producers in your target market and analyze their strengths, weaknesses, pricing strategies, and marketing initiatives. This analysis will guide your decision-making process and help you identify opportunities for differentiation.

The location of your mango production operations plays a vital role in the success of your business. Select a suitable region that offers favorable climate conditions for growing mangoes. Additionally, consider proximity to target markets, ease of transportation, and availability of resources to ensure operational efficiency.

Assess the availability of necessary resources and infrastructure for mango production. This includes land availability, irrigation systems, packaging facilities, and transportation options. Evaluating these factors will enable you to plan your production processes effectively and ensure a smooth supply chain.

Calculating the initial investment and financial feasibility of your mango production business is crucial to determine its viability. Consider factors such as land acquisition costs, equipment expenses, labor costs, and estimated revenue streams. A detailed financial analysis will help you make informed decisions and secure necessary funding.

Developing a solid operational plan is essential for efficient mango production. Outline your farming practices, including cultivation techniques, pest management strategies, and harvesting schedules. This plan will serve as a roadmap for your day-to-day operations and ensure a consistent supply of high-quality mangoes.

Marketing strategies are key to attracting and retaining customers. Identify your target audience and develop a marketing plan that highlights the unique attributes of your mangoes. Utilize farmer's markets, online marketplaces, and CSA programs to establish direct connections with customers and build brand loyalty.

Lastly, seeking professional advice and consulting with experts in the mango production industry can provide valuable insights and guidance. They can help you navigate challenges, optimize your business plan, and avoid common pitfalls.

In conclusion, writing a comprehensive business plan for mango production involves research, analysis, and strategic planning. By following these nine steps, you'll be well-prepared to enter the direct-to-consumer market and establish a successful mango farming business.

Research The Mango Production Industry

Before starting a mango production business, it is crucial to thoroughly research the mango production industry. This research will help you gain a comprehensive understanding of the market dynamics, trends, challenges, and opportunities in the industry. Here are some important aspects to consider during your research:

• Market Demand: Analyze the demand for mangoes in the target market. Understand the consumption patterns, preferences, and seasonality of mangoes. This will help you identify potential target customers and develop strategies to meet their needs.
• Growth Potential: Assess the growth potential of the mango production industry. Look for emerging trends, such as increasing consumer awareness of healthy and tropical fruits, which may indicate a growing market for mangoes.
• Regulations and Licensing: Familiarize yourself with the regulations and licensing requirements related to mango production. Ensure compliance with food safety standards, agricultural practices, and any local or federal regulations specific to your region.
• Supply Chain: Study the supply chain of mango production, including sourcing of mango saplings, cultivation practices, harvesting methods, and post-harvest handling. Understanding the entire process will help you make informed decisions and optimize your production efficiency.
• Market Competition: Analyze the existing competitors in the mango production industry. Identify their strengths, weaknesses, market share, and pricing strategies. This analysis will enable you to differentiate your mangoes and develop unique selling propositions.
• Join industry associations or networks to stay updated with the latest industry trends and connect with experienced mango farmers.
• Attend agricultural fairs, trade shows, and conferences to gather valuable insights and establish contacts in the mango production community.
• Read industry reports, market research studies, and publications related to mango production to enhance your knowledge and decision-making capabilities.

By conducting thorough research on the mango production industry, you will be equipped with the necessary knowledge and insights to make informed decisions throughout your business planning process.

Identify Target Market and Demand for Mangoes

Before starting a mango production business, it is crucial to identify the target market and understand the demand for mangoes. Conducting market research will help you determine the potential customers for your mangoes and tailor your production accordingly.

To identify your target market, consider factors such as demographics, geographical location, and consumer preferences. Determine whether your mangoes will cater to local consumers, regional markets, or even international buyers. Understanding your target market will allow you to customize your mango production to meet their specific needs and preferences.

In addition to identifying the target market, it is important to assess the demand for mangoes. This can be done through market surveys, analyzing industry reports, and studying past consumption trends. Determine the current and projected demand for mangoes in your target market to gauge the potential for success in your business.

• Research local and global mango consumption trends
• Identify the target audience for your mangoes (e.g., health-conscious individuals, gourmet food enthusiasts, ethnic communities)
• Consider the seasonality of mangoes and evaluate the demand during different times of the year
• Conduct focus groups or surveys to gather insights from potential customers
• Connect with local chefs, restaurants, and grocery stores to understand their mango requirements
• Stay updated on market trends and adapt your production accordingly to meet changing consumer preferences

Conduct A Competitive Analysis

In order to establish a successful mango production business, it is essential to conduct a thorough competitive analysis. This will help you gain valuable insights into the existing players in the market and understand the dynamics and trends of the industry. Here are the key steps to conduct a comprehensive competitive analysis:

• Identify your direct and indirect competitors: Start by identifying the other mango producers in your target market. Look for both direct competitors who produce and sell mangoes and indirect competitors who offer substitutes or alternatives to mangoes.
• Analyze their strengths and weaknesses: Assess the strengths and weaknesses of your competitors. This analysis will help you identify areas where you can differentiate your mangoes and gain a competitive advantage.
• Evaluate their product offerings and pricing: Examine the product offerings of your competitors, including the different varieties of mangoes they offer, their quality, and packaging. Evaluate their pricing strategies to understand the prevailing market prices.
• Study their marketing and distribution channels: Analyze how your competitors market and distribute their mangoes. Identify the channels they use, such as farmer's markets, online marketplaces, or CSA programs, and assess their effectiveness and reach.
• Assess customer reviews and feedback: Look for customer reviews and feedback about your competitors' mangoes. Pay attention to what customers like and dislike about their products, packaging, and overall experience. This will help you identify areas where you can improve and meet customers' expectations.
• Identify any gaps or opportunities: Based on your analysis, identify any gaps in the market that you can exploit or opportunities that you can capitalize on. This could include offering unique mango varieties, leveraging sustainable or organic production methods, or targeting specific customer segments.

Tips for conducting a competitive analysis:

• Utilize online resources: Make use of online platforms, websites, and social media to gather information about your competitors, their marketing strategies, and customer feedback.
• Visit local farmer's markets and stores: Personally visit local farmer's markets and stores to observe how your competitors present and sell their mangoes. Take note of their pricing, packaging, and customer interactions.
• Network with industry professionals: Attend industry events and conferences to meet experts and professionals in the mango production industry. Engage in conversations to gain insights and learn from their experiences.

By conducting a comprehensive competitive analysis, you will be equipped with the necessary knowledge and understanding of the market landscape. This will enable you to position your mango production business effectively, differentiate your mangoes, and ultimately succeed in the competitive market.

Determine Suitable Location For Mango Production

Choosing the right location for mango production is crucial for the success of your business. The climate, soil quality, and access to essential resources must be taken into consideration. Here are the key factors to consider when determining a suitable location:

• Climate: Mangoes thrive in tropical and subtropical climates, with temperatures between 70 to 85°F (21 to 29°C) and a frost-free environment. Ensure that the location you choose offers these climatic conditions.
• Soil Quality: Mango trees require well-drained soil with a pH level of 5.5 to 7.5. Conduct soil tests to assess the suitability of the land you are considering for mango production.
• Water Availability: Mango trees need regular irrigation to ensure healthy growth and fruit production. Consider the availability of water sources such as rivers, wells, or irrigation systems in the chosen location.
• Land Size: Determine the appropriate land size for your mango orchard based on your estimated production capacity and expansion plans. Adequate land area allows for proper tree spacing and future growth.
• Proximity to Market: Consider the proximity of your chosen location to your target market. Being close to urban centers or transportation hubs can reduce transportation costs and ensure efficient delivery to customers.
• Access to Resources: Assess the availability of labor, equipment, and infrastructure required for mango production. Adequate access to these resources will streamline your operations and reduce logistical challenges.

Tips for Choosing the Right Location:

• Research existing mango production areas and consult with local agricultural experts to gain insights into successful locations.
• Consider visiting potential locations to observe the soil quality, existing orchards, and other environmental factors before making a final decision.
• Explore government policies and incentives that promote mango production in specific regions, as it can provide additional support and benefits to your business.
• Collaborate with local farmers or agricultural organizations to leverage their knowledge and experience in selecting a suitable location for your mango production.

Assess The Availability Of Necessary Resources And Infrastructure

When planning for mango production, it is crucial to assess the availability of necessary resources and infrastructure. This step will help you determine if you have access to all the essential elements required for a successful mango farming operation. Here are some key areas to consider:

• Land: Ensure that you have access to suitable land for mango production. Look for fertile soil with proper drainage and the potential for irrigation systems.
• Water: Adequate water supply is vital for mango trees to thrive. Assess the availability of water sources such as wells, rivers, or irrigation systems.
• Labor: Evaluate the availability of skilled labor for various tasks involved in mango production, including planting, pruning, harvesting, and post-harvest processing.
• Equipment and Machinery: Determine if you have access to necessary equipment and machinery for mango farming, such as tractors, sprayers, irrigation systems, and post-harvest handling facilities.
• Transportation: Consider the proximity to transportation networks, including roads and highways, to ensure efficient transportation of mangoes from the farm to markets or distribution centers.
• Pest and Disease Management: Assess the availability of resources and expertise for managing common pests and diseases that can affect mango trees. This may include access to pesticides, knowledge about integrated pest management strategies, and partnerships with agricultural extension services.
• Network with local farmers and industry associations to gather insights about resource availability and infrastructure challenges specific to mango production in your area.
• Consider the costs associated with acquiring or leasing land, purchasing equipment, and implementing necessary infrastructure when calculating your initial investment.
• Consult with agricultural experts or experienced mango farmers who can provide guidance on resource requirements and infrastructure needs specific to mango production.

By carefully assessing the availability of necessary resources and infrastructure, you can ensure that you have the foundation for a successful mango farming operation. This step will help you identify any gaps or challenges that need to be addressed early on, allowing you to plan and allocate resources effectively.

Calculate Initial Investment And Financial Feasibility

Calculating the initial investment and assessing the financial feasibility of your mango production business is crucial for its success. Before embarking on your journey, it is essential to have a clear understanding of the costs involved and the potential returns.

Here are some key steps to consider when calculating the initial investment:

• Determine the cost of acquiring or leasing land for mango production. This can vary depending on the location and size of the land.
• Factor in the expenses for site preparation, including irrigation systems, fencing, and other infrastructure requirements.
• Estimate the cost of purchasing mango trees or saplings, as well as any necessary equipment for planting and cultivation.
• Take into account the costs associated with soil testing, fertilizers, pesticides, and other agricultural inputs needed for optimal mango production.
• Consider labor costs, including hiring and training farmworkers, as well as any additional staff required for administrative tasks.
• Include transportation and logistics costs for getting your mangoes to market, whether through farmer's markets, online platforms, or CSA programs.
• Don't forget to allocate funds for marketing and promotional activities to reach your target audience and build brand awareness.
• Research and compare prices from various suppliers to ensure you are getting the best deals on land, equipment, and inputs.
• Consider seeking financial assistance from banks or agricultural financing programs to support your initial investment.
• Create a detailed budget and financial forecast to determine the feasibility of your mango production business in terms of potential revenues and profitability.

By carefully calculating the initial investment and assessing the financial feasibility, you can make informed decisions and set realistic goals for your mango production business. This step is important for securing funding, managing expenses, and ensuring long-term sustainability in the industry.

Develop A Solid Operational Plan

Developing a solid operational plan is crucial for the success of your mango production business. This plan outlines the day-to-day activities and processes involved in running your operations efficiently and effectively. Here are the key steps to consider:

• Define your production process: Determine the specific steps and procedures involved in growing and harvesting mangoes. This includes selecting the right mango varieties, preparing the soil, planting, irrigation, pest and disease control, pruning, and harvesting.
• Establish production targets: Set realistic production targets based on market demand, available resources, and your capacity. Consider factors such as the number of mango trees, expected yield per tree, and seasonality of mango production.
• Design an efficient supply chain: Create a supply chain that ensures the smooth flow of mangoes from the farm to the customers. This includes packaging, storage, transportation, and distribution logistics. Identify the most cost-effective and reliable methods for each stage of the supply chain.
• Implement quality control measures: Develop processes to ensure that your mangoes meet high-quality standards. Establish guidelines for fruit selection, sizing, grading, and ripeness. Implement rigorous inspection procedures to eliminate any defective or damaged mangoes before reaching the market.
• Manage labor and resources: Determine the number of skilled and unskilled workers needed to carry out different tasks in your mango production. Create a detailed labor plan and schedule to optimize productivity. Assess resource requirements such as equipment, machinery, fertilizers, pesticides, and irrigation systems, and ensure their availability.
• Establish best practices for farm management: Adopt sustainable farming practices to protect the environment and optimize resource utilization. This includes soil and water conservation, crop rotation, integrated pest management, and organic farming techniques. Implement efficient record-keeping systems to track production data, expenses, and revenues.

Tips for developing a solid operational plan:

• Regularly review and update your operational plan to adapt to changing market conditions and technological advancements.
• Consider partnering with other mango farmers or agricultural cooperatives to share resources, knowledge, and market access.
• Invest in staff training and development to enhance their skills in mango production and farm management.
• Establish contingency plans for unforeseen events such as extreme weather conditions, crop diseases, or market disruptions.

Outline Marketing Strategies

Marketing plays a crucial role in the success of any business, including mango production. To effectively promote your mangoes and attract customers, it is important to develop a comprehensive marketing strategy. Here are some key steps to outline your marketing strategies:

• Identify your target market: Understand who your ideal customers are, their preferences, and buying behaviors. This will help you tailor your marketing efforts to reach and engage with them effectively.
• Establish your unique selling proposition (USP): Determine what sets your mangoes apart from competitors and emphasize these unique attributes in your marketing messaging. Whether it's the flavor, ripeness, or nutritional benefits, clearly communicate the value your mangoes offer to customers.
• Utilize digital platforms: Leverage online marketplaces, social media platforms, and your own website to showcase your mangoes and connect with potential customers. Craft compelling content, including high-quality images and videos, to visually demonstrate the quality and appeal of your mangoes.
• Participate in local farmer's markets and community events: Engage with your community by attending farmer's markets or participating in local events. These platforms provide valuable face-to-face interactions with customers, allowing you to build personal connections and brand loyalty.
• Offer promotions and discounts: Encourage trial purchases and repeat business by offering special promotions, discounts, or loyalty programs. This can help incentivize customers to choose your mangoes over competitors.
• Collaborate with influencers and local restaurants: Partnering with influencers or local restaurants can help increase visibility and credibility for your mangoes. Consider offering free samples or sponsoring events to showcase the quality of your product.
• Regularly monitor and analyze customer feedback to continuously improve your mangoes and marketing strategies.
• Create engaging and informative content on your website or blog to establish yourself as an authority in the mango industry.
• Consider packaging your mangoes attractively, highlighting their unique features and benefits.
• Stay updated on market trends and consumer preferences to adapt your marketing strategies accordingly.

Consult With Experts And Seek Professional Advice

When venturing into a business as specialized as mango production, it is crucial to seek guidance from experts in the field. Consulting with professionals who have extensive knowledge and experience in mango cultivation can provide invaluable insights and help you make informed decisions. These experts can offer guidance on various aspects of your mango production business, including cultivation techniques, pest and disease management, and post-harvest handling.

One way to access expert advice is by reaching out to agricultural extension services, universities, or research institutions specializing in fruit production. These institutions often have experts who can provide technical guidance and answer specific questions related to mango cultivation. Additionally, you can consider attending conferences, workshops, or webinars where industry experts share their knowledge and experiences.

Additionally, seeking professional advice beyond the agricultural domain can be beneficial. Consulting with lawyers or business consultants can help you navigate legal and regulatory requirements, draft contracts, and establish a solid business structure. Accountants can assist with financial planning, bookkeeping, and tax-related matters, ensuring your business remains compliant with regulations.

In summary, consulting with experts and seeking professional advice is a crucial step in developing a successful mango production business. They can provide you with valuable insights, enhance your understanding of the industry, and help you navigate challenges effectively. Embrace the opportunity to learn from those with expertise to ensure the success and sustainability of your mango production venture.

In conclusion, writing a business plan for mango production involves thorough research, market analysis, and planning. By following the nine steps in this checklist, mango farmers can increase their chances of success in the direct-to-consumer model. By understanding their target market, assessing resources, and developing effective marketing strategies, farmers can establish a strong brand and cultivate customer loyalty. Seeking expert advice and remaining adaptable to market trends are also key components of a successful business plan. With a well-designed and executed plan, mango farmers can capitalize on the demand for high-quality mangoes and thrive in the competitive mango production industry.

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10 Most Profitable Mango Based Business Ideas with Low Investment: Money Making Tips

Table of contents, understanding the market potential of mango products, low-investment mango processing and packaging business, starting a mango juice manufacturing unit, establishing a mango pulp production business, starting a mango ice cream parlor or frozen dessert shop, setting up a mango pickle making business, creating a mango jam and jelly manufacturing venture, exploring opportunities in dried mango production, venturing into mango export business.

Mango, the “King of Fruits”, offers many business opportunities thanks to its versatile usage in various products and widespread appeal. It’s essential for anyone aspiring to delve into this arena to have a comprehensive mango business plan. A robust strategy helps understand the mango farm investment and sheds light on how to start a mango business.

Many entrepreneurs wonder, “Is mango business profitable?” The answer lies in the array of low-investment ventures one can pursue. From the mango farming business to mango contract farming, a goldmine of possibilities is waiting to be explored.

The market is teeming with a demand for mango products. As consumer preferences shift towards natural, fresh, and organic produce, mangoes find their sweet spot in global demand. Understanding the market potential is paramount with diverse products ranging from juices, pickles, pulps, jams, and dried versions. 

Thorough market research can guide you to pinpoint where the demand lies, whether it’s the local community hankering for fresh mango juice or an international clientele desiring gourmet mango jams. By addressing these needs, you can guarantee your business’s long-term profitability and viability.

Mango Based Business Ideas

One of the initial ventures in the mango business domain is processing and packaging. With minimal investment, you can begin by buying mangoes in bulk, processing them based on the product you aim to sell, and then packaging them attractively. This idea appeals to a broad audience, especially health-conscious people seeking fresh, untampered products. Good quality packaging can increase mango products’ shelf life and attract a wider consumer base due to its aesthetic appeal.

The allure of fresh mango juice on a sweltering day is undeniable. A mango juice manufacturing unit is an excellent venture for those looking to quench this demand. With the right equipment and quality mangoes, you can produce juice that stands out in taste and quality. Ensure the hygiene and quality control measures are in place to maintain a consistent taste. The returns can be quite fruitful by marketing it rightly and establishing a trusted brand name.

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Mango pulp finds its use in various industries – from confectionery to beverages. Starting a mango pulp production business can be lucrative if done right. This involves pulping the mangoes, preserving them, and packaging them for sale. With the escalating demand for ready-to-use products, mango pulp can be a game-changer, especially if you can guarantee consistent quality and taste.

The tantalizing blend of mango’s natural sweetness with the rich creaminess of ice cream has always been a summer favorite. However, with consumers’ evolving palates and increasing demand for unique and diverse flavors, starting a mango ice cream parlor or frozen dessert shop can be a venture ripe with potential. This business requires understanding the ice cream-making process, sourcing quality mangoes, and innovating with combinations that range from the traditional to the exotic.

Imagine a mango-chili ice cream or a mango-coconut frozen dessert. The ambiance of the shop also plays a significant role in attracting customers. A cozy, thematic interior that resonates with the tropical vibe of mangoes can enhance the customer experience. Marketing strategies, including seasonal offers, loyalty programs, and interactive events like ‘create your mango dessert’, can further boost business growth.

Mango pickle is a delicacy that many cherish. With its tangy and spicy flavor, it complements various meals. Setting up a mango pickle-making business requires understanding the intricate details of pickling, including the spices, oil, and preservation techniques. With a unique recipe and effective marketing strategies, this venture can have consumers returning for more.

The sweetness and texture of mango make it perfect for jams and jellies. By establishing a mango jam and jelly manufacturing venture, you can cater to a broad audience, from children to adults. With the right combination of sweetness, texture, and packaging, your mango jams and jellies can find a place in many households. It’s also a great way to preserve the taste of mangoes all year round, making it an evergreen product.

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Dried mangoes have emerged as a beloved snack, sought after for their concentrated flavor, longevity, and convenience. The drying process preserves the mango’s natural sweetness and extends its shelf life, making it an attractive product for consumers year-round. Exploring the dried mango business entails understanding the various drying techniques to maintain flavor integrity, nutrition, and appearance. Deciding whether the production will lean more towards organic, with no added sugars or preservatives, or a more commercial route with added sweeteners is essential. 

Packaging plays a pivotal role in this industry; innovative and airtight packaging ensures product freshness while capturing potential buyers’ attention. Marketing, too, is crucial. In today’s health-conscious society, dried mangoes can be positioned as a healthier alternative to many other snack items, with campaigns targeting fitness enthusiasts, travelers, and the general populace who desire a taste of this tropical delight at any time of the year.

Mangoes hailed as the king of fruits, enjoy immense popularity across global markets. Venturing into the mango export business provides an opportunity to tap into this vast international demand, presenting a world of lucrative possibilities. This venture, however, is more complex than local sales. It demands thorough research on target markets, understanding their preferences, and meeting quality standards set by various countries.

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For instance, certain countries may prefer sweeter mango varieties, while others might lean towards the tangier ones. Adhering to international packaging and shipping standards and understanding the regulations, tariffs, and certifications required is paramount. Establishing reliable contacts in target countries, attending global food expos, and leveraging digital platforms can help create brand awareness and build trust. Furthermore, ensuring consistent quality and taste will garner repeat business and pave the way for a successful mango export venture.

Mangoes offer many business opportunities with their widespread appeal and versatile usage. Whether considering a small-scale venture or looking to tap into international markets, the mango business has something for everyone. By understanding the market, ensuring quality, and innovating, you can reap the sweet rewards of this fruitful venture.

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How to Make Money Exporting Mango

By: Author Tony Martins Ajaero

Home » Business ideas » Import & Export Industry

Do you know you can make cool money exporting mango? Even if you don’t want to go the exporting route, you can still make money selling the products here in Nigeria or within your local environment. This article will teach you everything you need to know about this business. Mango is known as the “king of fruits” throughout the world.

The name “ mango ” is derived from the Tamil word “ mangkay ” or “ man-gay .” Over the years, the demand for mangoes arising from the quest for better health amongst Europeans and the non-alcoholic dietary of middle east and Arab nationals, has been on the increase. A recent market survey on fresh fruits conducted by the International trade Center Geneva Switzerland revealed that the volume of trade in mango fruit and juices was well over five thousand million dollars ($5,000m ) annually.

Mangoes are grown in 85 countries and 63 countries with over 20 million metric tons of mangoes grown throughout the tropical and sub-tropical world, with developing countries accounting for about 98% of total production.. Nigeria still occupies the 8th position in the world ranking of mango producing countries as at 2006.

The main producing states in the country include Benue, Jigawa, Plateau, Yobe, kebbi, Niger, Kaduna, Kano, Bauchi, Sokoto, Adamawa, Taraba and FCT. Nigeria has greater potentials over other world suppliers of tropical mangoes. This is in terms of the year round favorable agricultural and climate conditions. The obviously high input cost is usually most compensated by the steady rise of export mangoes.

The prices of the various grades of mangoes, single, concentrate and slice; ranges between $700 and $2,200 per ton. The price is still rising. Moreover several other food and drug derivatives like marmalade, jam, flavors , syrup, juice and drinks are sourced from mango

Mango is highly medicinal. In fact, every part of the mango is beneficial and has been utilized in folk remedies in some form or another. Whether the bark, leaves, skin or pit; all have been concocted into various types of treatments or preventatives down through the centuries. A partial list of the many medicinal properties and purported uses attributed to the mango tree are as follows:

• Anti-parasitic
• Anti-septic
• Anti-tussive ( cough )
• Anti-asthmatic
• Expectorant
• Cardio-tonic
• Contraceptive
• Aphrodisiac
• Hypotensive
• Stoma chic ( beneficial to digestion ).

Types of Mangoes

Mangoes has been classified into such wide known types as Alphonso, Amelia,, Apple Haden, Kent, Ruby and Julie. Findings indicated that all the types thrive and yield highly under the prevalent agricultural and climatic conditions of Nigeria. In the northern parts of Nigeria, some beautiful species are as big as “human head”

How to Get Started as a Mango Exporter

Interested Nigerians are advised to registered with the Nigeria Export Promotion Council ( NEPC ). Their office is at Plot 40, Blantyre Street Wuse 2, Abuja FCT. The registration fee is about N 5,000. It takes two days to process the export certificate, and you only need to pay N 3,000 for the renewal.

Being a member will allow you to get the addresses of the foreign buyers, they also conduct regular workshops for Nigerians who are interested in exporting Nigerian products and commodities. It is also important that you have a mango exporting business plan on hand for your own good; to help you know what to expect.

Business Opportunities for Small Scale Investors

As a small scale investor, you can be part of this opportunity by selling these mangoes in small quantity to the real exporter. You can later gather enough experience to start exporting into the foreign markets.

In Nigeria, big fruits drinks manufacturers like FUNMAN DRINKS and CHIVITA, irrespective of the fact that they have their own local mango plantation, they still patronize local distributors. A single retail outlet or two is not enough to make your time worthwhile. Look into how buyers work and make contacts in the larger retail chains if you have retail merchandise.

Packaging Mangoes for Export

The mango is harvested half ripe. The fruits are then packed for export. The necessity is found in the stringent standard stipulated by international food law on imported food, especially in Europe and America. However, consumers in the foreign Countries prefer mangoes that ripen into deep yellow even when imported with traces of green. Foreign distributors prefer mangoes weighing between 225grammes and 400grammes.

PRESERVATION

Fruits are enjoyed in their natural freshness, but to prolong their shelf life, various preservation method are available to the exporter. However, the most favored method is by freezing. The fruits after packaging are frozen to desirable hardness at appropriate but low temperature. The greatest advantage of this method is that the fruits retain its original colors and flavor. It may also be stored for relatively long periods.

Export mango can also be preserved by a process that entails washing, inspection and storing either or partially processed ( e.g.: halved, quartered, sliced, destined, pulped, peeled ) into sealed drums, barrels, or other appropriate containers.

The fruits are then mixed with preservatives solutions such as brine, Sulphur oxide gas ( SO2 ), Sulphur water or other approved solutions. When stored this way, the mango is preserved for months. Though the mango may loss its color, its sweet taste is not affected

PACKAGING PROCEDURE

Packaging is preferred in fiberboard cartons that weigh minimum of six kilograms net. The mangoes are better wrapped in tissue paper, packed woodwork or synthetic fiber packs. These packing and packaging procedures are to check the possibility of bruise

To ship your products, you need the services of the freight forwarders: A freight forwarder is a person who takes care of the important steps of shipping the merchandise. This person quotes shipping rates, provides routing information, and books cargo space.

Freight forwarders prepare documentation, contract shipping insurance, route cargo with the lowest customs charges, and arrange storage. They are valuable to you and you will need their service to export your mango to the foreign Countries. They are important in handling the steps from factory to final destination.

THE MODE OF TRANSPORTATION

You can transport your consignment by sea. However, to ensure that the export mango reaches its foreign destination pure and fresh, there is need to transport it by air. Air freighting is quicker and more flexible. Mango export to united kingdom is busiest between the months of May and September every year

WHERE TO FIND HELP

You can start by establishing a good business relationship with a local bank that handles international business. Your personal banker will follow through on the actual foreign transactions, and will help keep your credit afloat.

In fact, that is one of the best factors about an export business. Aside from office supplies and correspondence, or possible business trips, you need no personal cash outlay. All you need is good credit and a good reputation.

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How to start Mango Export Business in India

This is the information on Mango Export Business. Mango is a seasonal fruit available in the month of March to June. There are different varieties of mango fruits are available in India. If you are interested to do mango export business, the below given information can definitely help you to know the basics of this business.

Be a small scale investor initially

Mango packing for export, method of packaging, mango processing and preservation for export, common preservatives used, decide the mode of transportation, shipping your product.

I appreciate the author for penning down this wonderful article which is very timely too. You know that AP is good cultivator of mangoes of best varieties fit for exports. But the middlemen are playing the spoilsport in between. The minimum support price promised to the mango crop are not forthcoming. More over mangoes are vulnerable to rains. During the peak season even a drizzle can cause damage to the crop. And mangoes cannot be stored in the cold storage. So all these demerits make the farmers to get rid of the crop at the throw away prices quoted by the middlemen.

Very good useful information on starting a mango export business. I would like thank and appreciate the author. I would like to get the details about Export agencies or Authorities and procedure to export the mangoes.

Appreciate the efforts. Very well explained about the process to follow.

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How India is sweetening the prospects for mango exports

Mango exports are growing slowly but agri zones, export promotion programmes and other government initiatives can give shipments a big push..

June 22, 2021

India’s exports of fresh mangoes increased from 20,302 tonnes in 1987-88 to 46,789.60 tonnes in 2019-20.

India grows almost 1,000 mango varieties, but uses only 30 commercially, including the famous Alphonso.

The value of India’s mango exports slumped from $56 million in 2019-20 to $28.3 million in April-Feb 2020-21.

APEDA, tasked with promoting mango exports, has been taking many measures to push Indian shipments.

Home » News » Success Stories » How India is sweetening the prospects for mango exports

India produces almost half of the world’s mangoes with annual output touching 20.26 million tonnes during the 2019-20 crop year (July-June). Almost 1,000 varieties of the fruit are grown here, but only 30 are used commercially, including Alphonso that forms the bulk of exports from the country. Other popular varieties include Kesar, Langra and Chausa.

While Maharashtra accounts for the bulk of Alphonso production, Andhra Pradesh and Uttar Pradesh are other leading producers. However, India’s mango exports while growing modestly are still low in absolute numbers. India’s exports of fresh mangoes increased from around 20,302 tonnes in 1987-88 to 46,789.60 tonnes in 2019-20, according to data from Agricultural & Processed Food Products Export Development Authority (APEDA). This is still small compared with India’s total output and the total fruit export market of the world. 

The total global fruit trade market has grown by an average of 40 percent over the last 10 years, from 45 million tonnes to 63 million tonnes in 2018, according to data from the United Nations’ Food and Agricultural Organization.

Moreover, India’s mango exports in value terms slumped from about $56 million in 2019-20 to $28.3 million during April-February 2020-21 due partly to the impact of Covid-19, according to a recent report by The Times of India .

One of the issues holding back India’s exports is that most international trade in fresh mangoes takes place within short distances. According to a report by the National Horticulture Board, Mexico, Haiti and Brazil account for the majority of North America’s imports. India and Pakistan are the predominant suppliers to West Asia. Southeast Asian countries get their supplies mostly from the Philippines and Thailand. European Union sources mangoes from South America and Asia.

The US, the world’s largest importer of mangoes, had for long banned imports from India due to the use of pesticides. This ban was lifted in 2007 but exports are still slow because of the pre-condition that shipments have to be cleared by a US phytosanitary inspector. This problem became acute after Covid 19-led restrictions made it difficult for the US inspectors to come to India and the exporters here were hesitant to send shipments for inspection to America. Exporters feared that once the mangoes reach US shores and the inspector happens to reject them, the whole cargo will go to waste. In India, even if the produce is rejected, it can still be sold in local markets.

APEDA, an autonomous organisation under the Department of Commerce, has been mandated with the export promotion of mangoes. It has taken several measures to push India’s exports. According to APEDA’s website, Agri Export Zones have been established in almost all mango growing areas and packhouses on modern lines have been provided in all mango exporting regions, including in Ratnagiri and Sindhudurg in Maharashtra and in Navsari and Borsad in Gujarat for Alphonso variety; in Latur and Aurangabad for the Kesar mango; in Saharanpur and Malihabad in Uttar Pradesh for Dashehari and Chausa mangoes.

Also, facilities for facilitating mango exports like a Post-harvest Management Centre have been established at Malihabad and Saharanpur. Similarly, a mango Export Facility Centre has been established at Ratnagiri and mango farmers of Alphonso and Kesar have been trained in global standards requirements.

Mangoes are processed by the registered packhouse facilities having ripening chambers, pre-cooling facilities and cold storage facilities for shipments to UAE and other West Asian countries. Mangoes to these destinations are exported in refrigerated containers with the requisite temperature of 12 ° C, as per its website. 

While there is no shortage of availability of refrigerated containers for sea shipments, mangoes are exported by air to distant destinations like the EU and USA. To facilitate exports of mangoes by refrigerated vans, APEDA provides financial assistance for purchase of insulated/reefer transport/mobile pre-cooling units. Assistance for Reefer transport vehicles is also available under the Mission for Integrated Development of Horticulture (MIDH), a centrally sponsored scheme implemented by the Ministry of Agriculture & Farmers Welfare. In its recent marketing outreach, APEDA held a week-long Indian mango promotion programme this month in Bahrain where 16 varieties of the fruit including three Geographical Indications-certified varieties Khirsapati and Lakshmanbhog (West Bengal), and Zardalu  (Bihar) were displayed, according to a government release. Since Covid-19 pandemic has hit physical export promotion programmes, APEDA is organizing virtual meets to provide a platform to the exporters and importers of mangoes from India.

The government is also exploring new geographies for exports. For the first time this season, India shipped 2.5 tonnes of GI-certified mangoes to South Korea. These mangoes were treated, cleaned and shipped from the APEDA-assisted and registered packhouse and vapor heat treatment facility at Tirupati, Andhra Pradesh.

Another way to push exports is innovation in food processing. This will increase the shelf life of the fruit and also help overcome the issue of distance.

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HOW TO START EXPORT BUSINESS IN INDIA – DETAILED GUIDE 2023

Starting an export business in India can be a rewarding opportunity for entrepreneurs looking to expand their horizons and reach a global audience. With a population of over 1.3 billion people and a rapidly growing economy, India offers a wealth of potential markets for a wide range of products and services across various categories.

However, starting an export business can also be challenging, with complex Export regulations in India, Finding buyers for exports, export market analysis, logistics, and one of the most important factors to consider – Export documentation and legal requirements. If you are looking for how to start export business in India, in this guide, we will provide a step-by-step roadmap to help you start your export business in India and succeed in the global market.

With the ever-growing opportunities in the market, developed export logistics and transportation, and make-in-India movement businesses, the government is continuously encouraging exports which therefore creates a pool for new exporters to enter the foreign trade industry. India’s exports increased by 46.53% in 2021-22 and it is increasing by at least 14.6% year on year which clearly shows that it is a profitable industry to enter.

If you are here at EXIMPEDIA , you are probably looking to start an export business or here to research and get answers to your questions on how to export. Either way, you will get your answers here, or you can please email us your questions at – [email protected]

Table of Contents

Step-by-step guide on how to start export business in India

The steps are divided into two parts :

I. Establishing an Organization/Company

II. Processing the export order

I. ESTABLISHING AN ORGANISATION/COMPANY

1. Apply for Permanent Account Number (PAN Card): PAN is compulsory for all foreign trade businesses as this is required by Income Tax Department in India and also to account for foreign remittance.

2. Select Product and Market: Right product, right time, and right place should be your goal. Selecting a niche product or rather a single product and distributing it widely is always a good strategy. Example: Only dolls instead of the entire toy range.

3. Market Research : Before thinking about how to start export business in India, you must do extensive research, surveys, sampling, and testing of your product. This step will simply ensure that you have the right product and the right market to capture along with data on how much demand you have for your product etc. In simple words, you should know whom to sell your products to and who will purchase them in the international market.

4. Select Type of Organization : It is important to select the type of organization that will be formed. For example- A partnership firm, a Proprietorship firm, a Private limited company, a Limited company, or a Limited liability partnership firm (LLP). You can either choose to be a trader or a manufacturer. However, if you want to start small export then a trader is a good option to go ahead with.

5 . Choose Name and Logo: Choosing the right name which suits your product and market is essential for branding. Although a logo is optional if you plan on growing your business, a logo helps in marketing and branding purposes, so people remember your name.

6. Get Registration cum Membership Certificate (RCMC): This certificate is needed to avail of all types of export benefits and subsidies as per Foreign Trade Policy 2015-2020. It takes around a week for registration to get done. You will be required to obtain RCMC given by concerned authorities/export promotion councils/FIEO/Commodity Boards.

7. Get Import Export Code (IEC): Without IEC you won’t be able to export anything out of India. It is like an identification number for every exporter/importer which is needed by customs at the time of clearance and by banks for foreign exchange. You can apply for IEC on the DGFT website. The process is completely online. Read our article for a step-by-step guide on how to apply for IEC . There are also certain consulting firms that help you in the application of IEC in exchange for small fees of around Rs.2000/- to Rs.3000/-.

8. Open a Current Account: A current account should be opened in the bank which allows us to deal in foreign exchange currency. Consult the bank and get details on the same.

9. Make a website and social media handles: This helps and is one of the ways in proving authenticity to clients. This way you can also initiate marketing and start getting your orders online too. You basically have to prove your authenticity in the market to sustain long term and to scale your business. Website, social media handles, certifications, etc. help you to build trust with your buyers.

You can check out our Eximpedia Instagram page here and Follow us to get the latest news on Import and Export that will also help you understand how to start export business in India.

10. Find Buyers: Find the country or international market where your product is most in demand and then find the buyer in that market who will buy your products. It is necessary to check the authenticity of the buyers too before sending bulk orders. You can check the same by physically visiting their office internationally or with the help of documents or reputation in the market. Make a list of FAQs for your buyers so they have clarity. We have mentioned some ways to find buyers for exports from India or exports in the international market. Also, do consider cultural and language differences when exporting.

11. Negotiate with the buyers: Know your INCOTERMS . Ask the buyer which incoterm they would prefer and mention such terms in the sales contract or invoice. Negotiate with the buyer on pricing as price and quality create competition in the market. If you do not agree with the incoterms of the buyer, then negotiate as per your needs. Examples: EXWORKS, CIF, CIP, FOB, etc.

12. Cover your risks through the ECGC scheme: Dealing in the international market involves credit risks since you will be sending orders to buyers without receiving the advance payment in some cases. Here Export Credit Guarantee Corporation Ltd (ECGC) gets these risks covered for you. When you have not received the advance payment, you can acquire a credit limit on the foreign buyer with ECGC to protect yourself from the risk of non-payment by your buyer. To know more you can visit their official website https://www.ecgc.in/

13. Manage your Finances: Calculate all costs such as production, procurement, distribution, clearance, shipping, etc. and keep enough funds for your first shipments. Start small first to get the gist of the costs involved and needed and then slowly move on to bulk shipments as your export order grows. Always keep emergency funds for the variables in export pricing and payment terms. You might need anywhere between Rs.65,000/- to Rs. 1Lakh or more to start an export business, there are various financing options for exports that you must consider.

The initial investment to start an export business from India depends on various factors like the product to be exported, if you want to manufacture or want to trade, the size of the export order, freight rates, etc.

II. PROCESSING THE EXPORT ORDER

The Import and Export industry in India is guided or regulated by the foreign trade Policy (FTP) 2021-2026 & Foreign trade development and regulations act (FTDRA) 1992. The new FTP is focused on strategies to promote the export of goods to increase overall economic growth.

1. Take and confirm the order: Ask the buyer in detail about requirements like the quality, sizes, specifications, packaging, payment terms, when the items need to be delivered, etc, and make the contract accordingly.

2. Procurement: In case you are a trader, you need to obtain goods as per buyer needs and if you are a manufacturer, you need to make goods as per the buyer’s needs. The quality of the goods will lead to repeat orders in the future and therefore maintaining the quality should be the utmost priority at the time of procurement of goods along with buyer needs.

3. Packing and Marking: Packing impacts a lot and helps in brand building. Packing as per buyers’ specific requirements is essential but it is also very important to pack the goods such that they remain safe during transit or shipping and should not break or damage. Marking helps in the identification of goods at various stages. For example, weight, measurement, color, packing box numbering, handling instructions, etc. helps in safely moving the goods from one place to another. With proper packing and marking, you can also get past the quality control for exports.

4. Insurance: While selecting incoterms, it is always good to select the one with insurance. Any risk involved at the time of transit is eliminated as your risk gets covered. Therefore, insurance is a must for every shipment. However, this is your choice.

5. Hire a Customs House agent/freight forwarder: Hire a Customs House agent or a freight forwarder to get your goods cleared from customs. Both entities are different although their functions are a bit the same. Know the difference between the customs broker and freight forwarder and hire accordingly. This will ease your process of clearance as they will help you in customs clearance procedures. Selection of a good customs broker or Freight forwarder is essential because they will guide you till your shipment reaches the destination. Some will even help you end-to-end and you just must give them the details and documents and leave it to them.

There are various incentives for exporters in India, and a knowledgeable customs broker can play a crucial role in helping you navigate and take advantage of these opportunities.

6. Documentation: For clearing customs documents should be proper. Some mandatory documents that are needed are – Invoice, packing list, certificate of origin, bill of lading/airway bill, and any other document needed as per the product specification. For example: for agriculture products like plants, seeds, etc you will need a phytosanitary certificate, for batteries or toys with batteries might need a BIS certificate. Likewise, your CHA who is also your ‘export business guide’ shall help you to know if you need any specific documents apart from the normal.

7. Delivery: You are now ready to transport and export the goods out of India from your place to the place of the buyer as per your contract. Your freight forwarder shall help you in the movement of goods to the destination country.

8. Submit the documents to the bank: To get the export sales proceeds/money, you need to submit certain documents to the bank within 21 days. Documents can be drawn under Letter of credit/ purchase/collection etc. along with these documents as mentioned invoice, packing list, bill of lading/airway bill, letter of credit (only if shipment payment terms are under LC), country of origin certificate, shipping bill, any other documents as required by the bank. As per FTP, export proceeds should be realized in 9 months.

Some apps that shall guide you to avail export schemes are FIEO and WGOPORT. You can also take their guidance for export business-related queries.

Although it is easier said than done. You will experience many more steps in between as it is done practically. We have covered as many steps as possible for starting an export business in India. There are a lot of in-depth terms that eximpedia shall help importers/exporters with.

Common FAQs on how to start export business in India

How much does it cost to start an export business in india.

To start an export business in India the basic investment starts anywhere between Rs.50,000/- to Rs.2,00,000/- and goes up as you make further choices. For example, if you are planning to buy an office the cost increases, or if you are planning to export precious metals then the investment or credit might increase.

Which product is most exported from India and where are they exported the most?

Identifying potential export markets and Product selection for export are 2 major steps before starting an export business from India.

These are the 10 most exported products from India for your reference in the process of understanding how to start export business in India:

1. Petroleum products to UAE, China, USA, Singapore, and The Netherlands 2. Mechanical Equipment in South America, Asia, the Middle East, and Africa 3. Jewelry most exported to the USA along with Hong Kong, UAE, Singapore, Belgium 4. Drugs and pharmaceuticals to the USA 5. Electronics to UK, China, and USA 6. Dairy Products to UAE, US, and Bangladesh 7. Cereals to Iran, Saudi, Indonesia, UAE, and Bangladesh 8. Textile Products to the USA, European Union, and Bangladesh 9. Organic chemicals in South America, Africa, Europe, and Asia 10. Readymade garments to Germany, the UK, UAE, and the US

Which export business is most profitable in India?

The most profitable export business in India is observed to be Pharmaceuticals followed by food and beverages, textiles, jewelry, leather goods, etc. However, the profit of any business depends on various other factors too, and the selection of the right product for the right market is essential to make profits and sustaining in the market for the long term.

How do I get buyers for export from India?

Here are the top 5 ways to find buyers for Export –

1. Online research of top clients who work in the same industry and connect with them over email or social media platforms. 2. International trade fairs and exhibitions for exports 3. Through Embassies situated in foreign countries 4. Through Third Party agencies 5. Though Government entities like export promotion councils

If you want to know in detail, you should read our article on how to find buyers for export

If you are passionate about a specific product and want to enter the market and export that product to foreign countries follow the above steps and just get going. You will learn a lot of things during your first shipment, and it will be a regular easy job to do once you get to know everything after 2 or 3 shipments. You can seek financial help from various finance and government bodies and Damn! You are an exporter!

Eximpedia will keep posting articles on minor terms and details to help you in the process. So stay tuned.

If you have any other queries or questions related to how to start export business in India, please feel free to mail us at [email protected]

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Mango Production and Farming Business

• AgriBusiness

Prospects and Strengths * Mango growing is in line with the initiatives of both government and private sectors in terms of production, processing and marketing support * Once productive, a 10-15 year old tree will yield approximately 500 kilos * There is a niche market for both fresh and processed mangoes locally and abroad. The export market is expanding * Technologies from propagation to post-harvest handling have been tested,verified and adopted nationwide * Processing technologies are also available and continuing efforts are exerted to develop new products * There is a pool of experts in the country that can be tapped to provide technical assistance to mango growers and processors * Research and development activities on emerging pests and diseases are given priority by relevant agencies of the government * Expansion of large production areas in Mindanao which are free from typhoons

Favorable Growing Conditions

* Elevation: within 600 meters above sea level (400 m considered ideal) * Temperature: 21°C-27°C * Weather for inducing maturity of vegetative parts and flowering: distinct wet and dry (3 to 5 months-dry) * Weather for fruit development: plenty of sunlight * Ideal soil: loamy, relatively high in organic matter * Soil pH: 6.0 to 7.0 * Soil texture: good water holding capacity * Topography: flat to rolling, not exceeding 45 degrees gradient * Drainage: well-drained soil; less moisture level needed during maturation of leaves and buds, flowering, fruit set and ripening * Distance of planting: depending on variety

Popular Varieties

* originated from India, Burma and Malaya (Indo-Burma region) * tree has coarse, large and conical trunk with shallow and small cracks on bark, canopy dome shaped * fruit is elongated and kidney-shaped, weighs about 240 grams, with thin, yellow pulp, very tender taste and slight aroma

* originated from India, Burma and Malaya (Indo-Burma region) * tree has upright growth, open crown; has deeper cracks on bark * kidney-shaped fruit weighing about 230 grams; distinct beak on the apex, flesh is fibrous and thick, light orange yellow and sweeter than ‘Carabao’ variety

3. KATCHAMITA

* originated from India * has compact crown and lower tree stand than ‘Carabao’ and ‘Pico’ * fruit is small to medium, rounded/oval, green skin with yellowish flesh and preferably eaten as green

Propagation Practices

There are two methods of propagating mango, namely, sexual and asexual propagation

1. Sexual propagation – Growing of rootstocks 1. Extract seeds from ripe fruits 2. De-husk seeds to hasten germination 3. Sow the seeds in seed boxes or elevated plots. The ideal medium is a mixture of one part compost and the one part garden soil. Composting materials like sawdust, coconut coir dust, rice hull and other similar organic materials can also be used. 4. Water seed boxes or seed plots to maintain enough moisture. Provide drainage for excess water. 5. Transfer seedlings with 2 to 3 leaves in black plastic bags (7”x11”) filled with garden soil mixed with decomposed organic materials. 6. Note: Seeds germinate in 10-15 days from planting. Apply fertilizer (16-20-0 mixed with urea) 30 days after potting at the rate of ¾ teaspoon per bag. 7. Thereafter, spray foliar at weekly intervals. 8. Apply fertilizer again (same as step 6) every 30 days. 9. Spray with pesticide when the need arises. Most common problems are scale insects, cecid fly, corn silk beetle and anthracnose. 10. Rootstocks are ready for grafting upon attaining “pencil size” stem diameter (10-12 months germination).

2. Asexual propagation (grafting, budding, inarching, etc.)

Through Grafting 1. Grow the rootstock seedlings up to pencil size diameter (8 to 12 months) 2. Get mature scion (pencil size with plump end) from healthy mother trees having superior characteristics 3. Remove the leaves and clean the scion. Immediately place inside plastic bag to prevent transpiration and drying up 4. Cut the stem of the rootstock preferably at the tender joint near the active growing shoot one foot from the base. Make an incision, ¼ inch deep from the cut, at the center of the stem 5. Make a clean V cut at the base of the scion 6. Insert the scion’s V cut base at the incision of the rootstock, seeing to it that the cambium layer or skin of both the scion and the rootstock meet 7. Bind them together gently but firmly with plastic tape. Wrap the entire scion from the joint to the tip to prevent drying 8. Place the newly grafted seedlings in partly-shaded environment 9. Water regularly until flushing (appearance of new leaves) occurs. This is usually observed in 15 to 20 days 10. When this happens, remove the plastic strip that covers the tip to enhance growth. Leave the strip that binds the joint. 11. Grafts are ready for disposal after 8 to 10 months. Hardening is however, recommended prior to field planting 12. Grafts not sold after 1 year should be re-bagged using bigger plastic containers

Land Preparation

1. Prepare lay-out of the farm

There are four lay-outs to choose from: 1. Square system (how tos) 2. Triangle system (how tos) 3. Quincunx system (how tos) 4. Contour system (how tos)

2. Place stakes (markers) at the site of the planting 3. Dig one cubic meter hole and refill with fertile soil (usually soil mixed with decomposed organic materials and fertilizer). 4. Pour water into the hole and allow the water to be absorbed by the soil. 5. Remove the plastic bag carefully. 6. Plant the graft in the center and cover the hole with the remaining soil. 7. Protect the newly-planted graft from intense heat by providing shed using coconut leaves. 8. Apply mulch to conserve soil moisture.

Crop Establishment

Distance of Planting

Factors to consider:

* topography of the land * development program of the farm * variety * soil fertility * planting of intercrops – kinds of intercrops * (to include a table containing recommended distance of planting and total number of trees per hectare using different systems of planting)

Pruning and Thinning

As a general rule, the farmer should begin pruning and thinning when the crown or foliage of the trees starts to meet. Pruning is the removal of undesirable vegetative parts of the tree, usually the crowded branches. Insect-infested and diseased branches, leaves, flowers or other plant parts need to be removed also.

An integral part of pruning is training the canopy to a manageable size, shape and height.

Type of Canopy Training:

* open center * formative * modified ladder * conventional * Dwarfing

Pruning is done to allow sunlight to penetrate in the crown and free air circulation, thereby reducing incidence of insect pests and diseases. In general, pruned trees produce bigger and high quality fruits compared to unpruned trees.

The best time to prune is after harvest. When done during summer, the wounded parts dry and heal faster.

Other Considerations when Pruning

1. Select only the parts to be pruned (minimal pruning) 2. Cut small branches first followed by large branches (minimal pruning only) 3. Always make a clean cut at the base of the branch and avoid leaving stumps where unwanted water sprouts may grow 4. Paint or spray the open cut with fungicide, tar or disinfectant when pruning is done during wet season 5. Remove all debris and maintain cleanliness of the surrounding areas.

Nutrient Management

In the first five years, the trees need high rate of nitrogen fertilizers. To promote faster vegetative growth, organic fertilizer application is also recommended. As the trees reach bearing age, more emphasis should be given on phosphorous and potassium. Phosphorous fertilizer promotes root and flower development while potassium is for fruiting and ripening. Apply fertilizer containing 4-5% phosphoric acid and 8-15% potash.

Important Considerations in Fertilizer Application:

1. When applying fertilizer, dig a few holes (6-8 holes) around the tree or a canal within the area covered by the canopy. For big trees, follow canopy drip line. 2. The zone of maximum and efficient utilization of fertilizers is 30 deep and 100 cm from the trunk of 5-10 year old trees. This goes a little farther as the tree crown becomes wider 3. The preferred time of fertilizer application for non-bearing trees or at the juvenile stage is at the start and before the end of the rainy season, when the soil is still wet. Fertilizer can also be applied during the dry season if there is irrigation. 4. The procedure for fertilizer application is similar for both bearing and young trees. 5. At flowering, spraying of foliar fertilizer is recommended as supplement.

Flower Induction

In inducing mango trees to bear flower, the following should be considered:

1. Different mango varieties have varied flowering and fruiting habits. The ‘Carabao’ variety under normal conditions bears fruits every two to three years.

2. Chemical flower inducers should not be used under the following circumstances:

* When the tree is too small or still young * When the leaves and buds are young * When the tree is weak and sickly * During rainy days * Just after harvest or when the tree has fruits or is in flushing stage

3. High dosage of flower inducers (2.0 to 3.0% KNO3 ) should be used when:

* Trees are just starting to mature * Leaves and buds are maturing * The tree is healthy with vigorous buds and leaves * During cloudy weather * Sprayed six to seven months after harvest

4. Use low dosage of flower inducers (1.0 to 2.0% KNO3 ) when:

* Trees are big, old or fully mature * Leaves and buds are fully mature * Tree is healthy with dormant buds * Sprayed during sunny weather * Sprayed seven to nine months after harvest

5. Induce flowering only once a year 6. From flowering to harvest, it takes 7-8 months to rejuvenate and accumulate enough nutrients for the next fruiting season 7. Trees that bear fruits last season but have not flushed should not be induced to flower 8. Spraying should be done when the tree and leaves are dry and with no expected rain within the next 6 hours

Potassium nitrate is the generic name of chemical flower inducer in mango. The chemical symbol of this compound is KNO3. This contains 13% nitrogen and 46% potash, thus, 13-0-46. When sprayed, it supplies the potassium deficiency of the tree and in the process, induces flowering.

When spraying potassium nitrate, follow this simple steps:

1. Prepare a 1-3% solution depending on the condition of the tree. 2. Spray the leaves and branches totally wetting but not dripping. 3. Spray early in the morning (from sunrise to 9:00 am) or late in the afternoon (from 4:00 pm to 5:00 pm). This prevents leaf burning due to sunlight.

Water Management

For young mango trees, weekly manual watering should be done during dry months by saturating the soil with enough water followed by mulching. If drip irrigation is available, fertilizer application can be incorporated in the irrigation water.

For flowering trees, apply water weekly during flower initiation and fruit development and stop one month before harvest. Irrigate developing flowers and fruits to enhance fast development, minimize fruit drop and increase fruit size. The volume of water ranges from 60 to 100 liters per tree depending on size.

Pest Management

Fruit Protection Wrapping or bagging of fruits is practiced in many areas because of the following:

* Minimizes incidence of fruit fly and other fruit insects * Minimizes disease (fungal) infection * Reduces incidence of mechanical damage * Paper used serves as absorbent for latex flow during harvest * Results to cleaner fruit skin and more attractive light green color * Provides an estimate of harvestable fruits per tree

In general, bagging is recommended to protect fruits from pests and to reduce spraying of insecticides. This practice is done when fruits are about chicken’s egg size (55 to 60 days after flower induction)

Insect Pests

1. Mango leaf hopper

Damage: Sucking of plant sap causes withering and drying of tender shoots, flowers and very young fruits. In the process, insect secretes sticky fluids (honeydew) that promotes development of sooty mold, fungal disease.

Control: Spray recommended chemicals starting from flower/bud formation to fruit setting. Confidor is effective against hoppers.

2. Mango tip borer

Damage: Shoots wilt and terminal parts die. If infested, panicles break and the flowers shed off.

Control: * Prune dead branches to discourage spread of insect. Burn parts that are affected. * Since the adults start to destroy the flowers from the bud emergence to elongation, it is necessary to spray insecticides to protect these stages especially during hit months. Insecticides used for mango hopper control are also recommended for tip borer.

3. Twig cutters

Damage: This is very destructive during the dry season. When present, the number of flowers that will be formed is reduced. The most visible indication of the problem is the presence of dead twigs and leaves in the canopy.

Control:Pruning and burning e dead branches to discourage spread of insect. Protect flushes from adults by spray application of insecticide.

4. Pulp weevil

Damage: This is a unique pest since the larvae of the insect feed inside the fruit and destroy the pulp, yet the peel has no visible damage even up to harvest. The insect is present only in some parts of Palawan.

Control: 1. Pruning of crowded mango trees allowing light to penetrate in the canopy is unfavorable to the weevil. Dead or overcrowding branches should be removed. 2. Keep each tree free from weeds, fallen leaves, fruit droppings and other debris. Cultivation of soil is advantageous since this exposes and kills the weevil hidden in the soil after harvest. Burn infested fruits to eliminate sources of infestation during the next fruiting season. 3. For chemical control, Cypermethrin at 50 ml/100 li water provides good protection against the weevil. Fenvalerate and Carbaryl are also effective against the pest. The insecticide should be applied at 14 days interval from fruit set to full development of the fruits.

Note: Insecticides are not effective once the pest is inside the fruit.

5. Mango fruit fly

Damage: Adults lay eggs on mature fruits and larvae feed on the flesh. Affected fruits drop to the grown and are easily contaminated by microorganisms.

Control: Bagging, collection and proper disposal of fallen fruits and harvest at the proper stage of maturity. If chemicals have to be used, spray at 90 or 110 days after induction.

6. Mealy bugs

Damage: Attack newly-flushed leaves, flowers and fruits and suck vital plant saps. Affected parts turn yellow, dry up and eventually fall.

Control:Removal of infested fruits, flowers and leaves. Spray insecticides to kill ants associated with mealy bug.

7. Capsid bug

Damage: Attacks young leaves, twigs and fruits. Saliva of the insect is very toxic and the site of the puncture is marked by sunken blister. The lesions turn brown after 24 hoursbecoming black and scabby in 2-3 days. Infected young fruits fall prematurely. Locally, the damage is called ‘kurikong’ or ‘armalite’ or ‘buti’.

Control:Prune trees before induction, underbrushing areas around the tree, spray insecticide late in the afternoon and remove alternate hosts like cashew, guava and cacao.

8. Mango cecid fly

Damage:Adults, which are mosquito-like in appearance, lay eggs on new flushes. The larvae mine the leaves producing galls or swelling of tissues. Heavy infestation results to wrinkling of the leaves; the leaves remain yellow in color. Close examination of the leaves shows dark green, circular galls randomly distributed on the leaf blade.

Control: 1. Prune or cut infested leaves and burn. 2. Practice orchard sanitation. Underbrush weedy areas since adults stay in these areas. 3. Spray either Sevin, Decis, Karate or Stingray (3-4 tbsp per 16 liters water) to minimize damage.

9. Scale insect

Damage: In nurseries, leaves of grafted mangoes are readily infested with scale insects, causing them to dry and fall. On bearing trees, high populations of the insect cause blackening of canopy due to the growth of the fungus ‘sooty mold’. Affected leaves become covered with thin, black papery film which produces unsightly appearance. In addition, affected branches are deformed producing gall like protruberances.

Control: 1. Young scale insects are carried and distributed by red ants to different parts of the tree. To prevent infestation, destroy ants by spraying Malathion at 1 ½ tbsp per 16 liters water, Decis at 1-5 tbsp per 16 liters water or Karate at ¾ – 1 ½ tbsp per 16 liters water.

2. Prune and burn heavily infested plant parts like branches and leaves. This should be followed by spray application of insecticides recommended for this pest and application of high dose of nitrogen.

Important Diseases

1. Anthracnose

Damage: This is the most prevalent and destructive disease of mango both in the field and after harvest. Symptoms are exhibited not only on the fruits bust also on flowers and leaves.

Prevention and Control: 1. Field sanitation 2. Prune infected branches, burn them and bury the trash 3. Schedule flower induction after the rainy season or during the dry months 4. Include insecticide and fungicide when spraying flower inducer 5. Wrap the fruits 50-60 days after flowering to protect them from pests and diseases. 6. After harvest, practice hot water treatment

2. Stem end rot

Damage:This is another post-harvest disease of mango and appears during storage and transit. The disease occurs only in ripened fruits.

Control Measures: 1. During harvest, leave one centimeter pedicel attached to the fruit to avoid too much latex staining. The casual organism germinates and grows in the presence of latex. 2. Pack mangoes in boxes of two layers to avoid injury due to compaction 3. Do not use organic materials during packing

Damage: The disease occurs in nurseries and during moist weather. Damage occurs while fruit is still green

Control Measures:The methods of control are similar to that of anthracnose. However, scab is effectively controlled using copper fungicide. 4. Gummosis

Damage: This fungal disease causes stem bleeding, crown and root rot. Infection may start during the seedling stage and may appear during both dry and wet season.

Control Measures: 1. Plant in well-drained soil. 2. Disinfect nursery sites before planting with methyl bromide, Chloropictin or other fungicides 3. Avoid too close planting to allow aeration and ventilation. 4. Remove dirt, weeds or trash 5. Avoid dumpy soils for long duration at the base of the trees. 6. Cultivation to aerate the soil is necessary to reduce fungal infection 7. Prune crowded branches 8. Foliar spray of ethyl phosphate metaxyl ot prosethal at 2g per liter water every 80 days 9. Drench infected parts, exposed damage and cover with slurry of fungicide

5. Sooty mold

Damage:The causal organism (fungus) develops in the presence of honeydew excreted by insects like hoppers, scales and mealy bugs. As such, it stains the fruits and makes them look dirty and unattractive.

Control Measures:Spray insecticide to kill hopper, scales and mealy bugs. Bag fruits at 60 DAFI.

Integrated Pest Management

This involves the following practices:

1. Planting of healthy seedlings. 2. Proper land preparation and cultivation. This includes clearing and removal of infected plant residues in the field and exposing the soil to direct sunlight. This will help eliminate soil-borne pathogens. 3. Proper irrigation and drainage to avoid water logging and reduce water-borne diseases. 4. Correct distance of planting and row orientation. This will allow maximum sunlight penetration, aeration and ease of farm operations such as pest and disease control, cultivation, plowing, smudging, fertilizer application, harvesting, etc. 5. Introduction and maintenance of natural enemies and other biological control methods like entomophagous fungi against mango hoppers. Intercropping with trees that can repel harmful insects and serve as wind breaks. 6. Application of recommended fertilizers and soil conditioners, maintain the right pH of 6-7. 7. Practice of clean and sanitary culture. This includes pruning, weeding, thinning, cultivation and burning of infested debris. 8. Using insecticides and fungicides derived from plant extracts like neem, china berry and custard apple. 9. Use of baits and light traps for fruit pest (fruit fly and borers). 10. Monitoring of pest population and application of pesticide only when necessary. 11. Combine cultural, biological and chemical means to minimize pests.

Harvest Management

The following are the indications that mango fruits are ready for harvesting:

1. At 110 days (for very warm and dry environment), 120 days (warm climate) and 130 days (cool and high elevation) after flower initiation; 2. When the flesh is turning yellow; 3. When powdery deposit or “bloom” on the surface of the skin is detected; 4. When fruit has flattened shoulders at the stem end; or 5. When the pedicels of fruits turn dark green to brown in color; 6. 75% mature fruit samples sink when submerged in 1% salt solution

Harvesting by hand is the most effective way in order to avoid bruises or damage of the fruits. The best time to harvest is between 9:00 am and 3:00 pm since the tree and fruits are dry and the latex flow is minimal. Harvest with pedicel intact (1.5-2.0cm).

Trim off pedicels and let the latex dry before packing.

Post-Harvest Treatments

In order to sell quality fruits, the following post-harvest treatment are practiced:

1. Washing of fruits in water – To remove dirt on the surface. 2. Hot water treatment – This involves heating dipping the fruits for 5 to 10 minutes in heated water (52-55°C). This is followed by hydro-cooling (washing in cool water) and air drying. 3. Vapor Heat Treatment (VHT) – This involves heating the fruit with water vapor saturated air until the fruit pulp reaches 46°C for 10 minutes.

Ripening of Fruits

Fully mature fruits may be induced to ripen faster and with uniform color. There are two ways to do this:

1. Use of calcium carbide (‘kalburo’) at the rate of 5 to 6 grams per kilo of fruit. This is done by wrapping the calcium carbide in paper or leaves and placed at the bottom of the container. The container should be covered for 2 to 3 days. For best result, allow fruits to produce yellow color and place ‘kalburo’.

2. Use of ethylene gas or ethyl water solution. The use of ethylene gas involves a chamber while in ethyl solution, the fruits are simply dipped in the solution.

Mango Processing Technologies

Being a perishable commodity, mango is processed in various forms to:

* Protect it from chemical deterioration and microbial contamination * Provide additional income * Ensure adequate and continuous supply of mango products the whole year round

Processed forms of mango:

* Dried mango * Mango chutney * Mango jam * Mango cubes * Burong mangga * Mango atsara * Mango puree * Mango pickles (sweet and sour blend) * Mango candy

Sources: bar.gov.ph/agfishtech/crops/mango.asp. Sept 2009. HVCC. 2001. Mango, Techno-Guide For Mango In The Philippines. philippineherbalmedicine.org/mango.htm. Photo: merinews.com

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28 responses.

• Comments 28
• Pingbacks 0

Hi, good day! What should be done as the first step? My mango farm haven’t been induced ever. I long to make a harvest this year.. Can you please provide me with an outline form of a program? Example: 1 step fertilization (Schedule) 2nd step deweeding (Schedule) 3rd step pruning (Schedule)

If you want to go into mangoes farm business, There are so many company platform this days like www virtatrade com that will enable you as a beginner to raise the fund you need to start up your mangoes farm business without you seeking for a loan.

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I find this post to be very informative and helpful . Thank you very much.

Thank you for sharing this valuable guide.

Your article is very meaningful, the content is quite interesting and impressive, I hope in the near future you will have many good and meaningful articles to bring to readers.

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For those who are interested in MANGO SEEDLINGS, we have varieties in our plant nursery. You can reach me at 09982283099

Hi maam, where is your location?

how much one seedling of mango and where you located?

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Please get in contact with me I have over 30years as a skilled mango grower .. can send you C.v

Hi! My parents currently own a farm with recently planted mangoes. Honestly, they are not being managed right now since my parents decided to stop since they can’t find the time and someone who can.

Looking for someone who knows how to manage this and can act as our advisor. If you know anyone who can help, please reply. Thank you! It will be greatly appreciated.

Hi. Elain If you still looking for someone to manage your farm, you can call me , my name is manuel ching and my number is 0919 583 1125

Hi, Our company is looking for 3000 carabao mango plant to export to Sibu, Sarawak, East Malaysia.

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Adam M. Isa +60192169911

21st Century Resources & Consultant Sdn Bhd

Hi Sir, if your company still need carabao mango, please consider our plant nursery you can also visit our fb page https://www.facebook.com/kavsonlinejardin/ you can reach me at 09982283099

hi, this is very informative.. naghahanap po ako ng mango contractor? i have mango farm but i dont know how to manage.. kadi i have no idea about farming.. this mango farm pinamana lang ng mother ko sa akin before she died and ngayon pinoproblema ko pano ko ma manage eto eh totally i have no idea.. nakatiwangwang lang for almost 13 yrs.. so anyone can help me?? 😐😐😐

Are you now producing mangoes? Our company is presently looking for potential mango suppliers. Hope you can supply us… You can contact me at 0912-375-5097. Thank you!

Hello Carolyn, Are you sill looking for someone to manage your mango farm, you may contact me at 0919 583 1125

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Benefits of using Agribooster: -Promotes Faster Growth -Can give Higher Yield/Harvest -Fight pests and insects And many more!

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for more info, visit: naturetekph.com facebook.com/groups/agribooster 0919-2765-323 / 0917-2007-342

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Good day! Our company is presently looking for a potential supplier of mango for the production of our new product. Hope you can be our supplier… Pls. contact me at 0912-375-5097. Thank you!

Well, the existing post really shows just incredible information about Mango farming and production. And this one is really looking one of useful and authentic post for the mango producers. As the existing content of this post really makes me crazy about it. Thanks for sharing some awesome thing.

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Preparations not enough for mango export plan: experts

Although the government has set an ambitious target to export one lakh tonnes of mango annually within the next three to five years, no meaningful measures have been taken as of yet to achieve this lofty goal.

Bangladesh is the seventh largest mango producing nation in the world with about 25 lakh tonnes of the fruit having been grown across the country last season, according to the Department of Agricultural Extension (DAE).

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However, the country's mango exports for the year stood at about 1,623 tonnes, or just 0.06 per cent of its total production.

It should be noted though that this is still a massive improvement from the 283 tonnes shipped in fiscal 2019-20, when export earnings from mango and associated fruit amounted to $3,287 million.

Considering how insignificant mango exports have been in past years, Agriculture Minister Muhammad Abdur Razzaque on August 23 instructed the authorities concerned to prepare a roadmap that would take Bangladesh's annual shipments of the fruit to one lakh tonnes within the next three to five years.

"As the export target is about 25 times higher than the volume of the past season, it is not possible to achieve this goal if the stakeholders fail to execute their plans in time," said Sorof Uddin, a senior scientific officer at Horticulture Research Centre of Bangladesh Agricultural Research Institute (BARI) in Gazipur.

In order to meet the export target next year, preparations should have been made immediately after the end of last season.

This means that the pruning and training of mango trees should have been completed by September, Uddin said.

Determining the number of farmers that can collectively provide the required quantity of mangoes for export under a contractual basis is also imperative to realise the target.

Besides, the farmers need to be trained by specialists to increase their production capacity to an extent that allows them to meet the export quota in light of Good Agriculture Practices (GAP), he added.

The GAP, as defined  by  the Food and Agriculture Organization,  are  a  "collection  of  principles  to  apply  for  on-farm  production  and  post-production processes, resulting in safe and healthy food  and non-food agriculture products, while taking into account economic, social and environmental sustainability".

But according to various farmers in Chapainawabganj district of Rajshahi, the country's main mango producing region, there are have yet to be any measures taken at the field level to meet the export target.

Salauddin Ahmed, a mango farmer in Bagha upazila of Rajshahi, said he has not seen any efforts in his neighbourhood to ramp up mango production or export since learning about the new export target.

In the past years, mangoes meant for export were taken from a selective crowd, limiting the overall amount for shipment.

"So if such nepotism is not stopped, the export target cannot be fulfilled even in the next 20 years," he added.

Ismail Khan Shamim, general zsecretary of Shibganj Mango Producers Co-operative Society Limited, said a definitive plan on from where, when, and how many mangoes would be collected for export was needed to meet the export target.

For example, the Khisrapati mango variety arrived at markets in Satkhira on May 15 this year. So, details on what type of mango and from which region can be collected in time need to be set in advance.

Md Nazrul Islam, deputy director of the DAE office in Chapainawabganj, said they have been conducting their regular duties and were yet to get any specific roadmap or outline from the higher-ups to execute the export target.

Besides, Islam's counterparts such as KJM Abdul Awal in Rajshahi and Md Nurul Islam in Shatikhra, echoed the same.

Asked whether any activities have been initiated at the field level to increase exports, Md Asadullah, director general of the DAE, said it would begin soon.

"We will initially select how much mango we will export from which area. Moreover, various activities, including following the GAP in mango production, will be started as well," he added.

BARI's Uddin went on to say that a monitoring committee should be formed with representatives of the agriculture and commerce ministries, agriculture researchers, exporters, and farmers to look into whether cultivation is being carried out in the best possible way.

"It is not possible to achieve the export target by collecting mango from a specific region. So, the whole country can be divided into four zones," he said.

For example, Satkhira and Chattogram could make up one zone while another might be comprised of Rajshahi, Chapaiwabganj and Naogaon.

To increase institutional capacity, vapour treatment plants could be established in every district, the senior scientific officer added.

Other impediments to increasing exports include a lack of cargo space and storage facilities at airports.

So, the infrastructure needs to be built up first to achieve this export target, said Ismail Khan Shamim of Shibganj Mango Producers Co-operative Society.

As such, at least five packing houses and five vapour treatment plants should be set up in the country to treat around 100 tonnes of mango per day.

"One plant quarantine station should be set up in each of the packaging houses as well. Then the air cargo facility has to be increased," he added.

Besides, there is no such authority in Bangladesh that provides certificates for GAPs, which is mandatory for mango export.

"So, there should be a proper authority for issuing (GAP) certificates," Shamim said.   

১৬ বছর অপেক্ষা করেও দেখা হলো না সন্তানের মুখ

সন্তান জন্মের ৮ দিন আগে প্রতিপক্ষের হামলায় নিহত হন ভাইস চেয়ারম্যান প্রার্থী সুমন...

বৃহৎ কোম্পানির পৃষ্ঠপোষকতায় তামাক উৎপাদন বাড়ছে

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Mango Farming Business Plan Guide for Beginners

• February 23, 2023
• by Editorial Team

Here in this article, we list down all the basic steps to follow to start and run a profitable mango farming business. It includes the cultivation process, best soil, varieties, harvesting, and much more.

Mango is an important fruit in India. Mango belongs to the family of Anacardiaceae. The scientific name is Mangifera indica L. Besides its delicious taste, excellent flavor, and attractive fragrance, it is rich in vitamin A. That is why the popular name for mango is ‘King of Fruits’.

The tree is hardy in nature and requires comparatively low maintenance costs. Mango occupies 22% of the total under fruits comprising 1.2 million hectares, with a total production of 11 million tonnes. Major mango-producing countries are India, China, Thailand, Indonesia, Pakistan, Mexico, Brazil, and Bangladesh.

Mango farming with a proper plant management system is a profitable business for fruit farmers. However, you must adopt high-yielding and improved variety to get the maximum profits.

Economic Importance of Mango Cultivation

Due to its wide range of adaptability, high nutritive value, richness in variety, delicious taste, and excellent flavor, it is very popular with the masses. In addition, it is a rich source of vitamins A and C. Anyone can consume the fruit raw or ripe. Good mango varieties contain 20% of total soluble sugars.

However, the acid content of ripe dessert fruit varies from 0.2 to 0.5 % and the protein content is about 1 %. Raw slices in brine, amchur, pickle, jelly, juice murabba, chutney, panhe (sharbat), etc are the popular value-added products of mango. Mango woods are a great resource for timbers.

Among internationally traded tropical fruits, mango ranks only second to pineapple in quantity and value.  India occupies a top position among mango-growing countries of the world and produces 40.48% of the total world mango production.  Therefore, the major 5 importing countries of India’s Mangoes are the USA, Bangladesh, the UK, Saudi Arabia, and Nepal respectively.

How to Start Mango Farming Business

• First of all, you must adopt improved cultivars. Adoption of high-density planting in cultivars is a must.
• In addition, you must regulate flowering and the intensity of flowering.
• You must perform pruning malformed mango shoots at the bearing stage.
• Therefore, you must manage the alternate bearing by reducing fruiting during a year by adopting of pruning and thinning practices.
• You must provide life-saving irrigation at the critical stage of fruit growth etc.
• Furthermore, integrated nutrient and water management is important.
• Manage the spongy tissue through sod mulching.
• In conclusion, you must adopt integrated pest and disease management practices. Timely control of pests and diseases, at the fruit development stage especially after rains, is important.

Health Benefits of Mango

• Research shows that the mango protects against colon, breast, leukemia, and prostate cancers.
• The high levels of fiber, pectin, and vitamin C help to lower serum cholesterol levels, specifically Low-Density Lipoprotein.
• Mangos help clear clogged pores and eliminate pimples.
• One cup of sliced mangoes supplies 25 percent of the needed daily value of vitamin A. Therefore, it promotes good eyesight and prevents night blindness and dry eyes.
• The tartaric acid, malic acid, and a trace of citric acid found in the fruit help to maintain the alkali reserve of the body.
• The fiber in mangos also helps digestion and elimination.
• Finally, mango helps to boost the immune system in the human body.

Best Varieties For Mango Farming

In India, you will find more than a thousand varieties in different parts of the country. Most of the commercial cultivars are characteristically specific to geographical adoption. And their performance is satisfactory in a particular region. Therefore, you must select the variety for mango cultivation on the basis of its suitability for a particular region. Some of the popular varieties are

• Mallika: It is a cross between Neelam and Dashehari.
• Amrapali: It is a cross between Dashehari and Neelam. However, it is a dwarf vigorous type with regular and late bearing variety.
• Alphonso: The pulp is yellow to orange in color. Therefore, it is soft, firm, and fibreless. It is a mid-season variety.
• Mangeera: It is a cross between Rumani and Neelam. It is a semi-vigorous type with a regular bearing habit.
• Ratna: It is a cross between Neelam and Alphonso. Therefore, it is a regular bearer and free from spongy tissue.
• Langra:  The lemon-yellow flesh is juicy and flavourful. It is scarcely fibrous, a mid-season variety.
• Arka Aruna: It is a hybrid between Banganapalli and Alphonso with regular bearing habits and dwarf in stature.
• Arka Puneet: It is a regular and prolific bearing hybrid of the cross between Alphonso and the Banganapalli. Also, it is a good variety for the processing industry.
• Arka Anmol: It is a semi-vigorous plant type from the cross between Alphonso and Janardhan Pasand. However, it is also a regular bearing and free from spongy tissues.

Agro Climatic Condition For Mango Cultivation

Mango thrives well in tropical and subtropical climates. The ideal temperature for the crop ranges from 24° to 30° C along with high humidity. Temperature below 10° C and above 42° C retards growth and adversely affects the flowering time of mango. A cool and dry period, which slows or stops the growth, is essential for flower induction.

Most of the mango varieties thrive in places with good rainfall (75 to 375 cm per annum) and dry seasons. However, the distribution of rainfall is more important than its amount.  Rainfall during the flowering period adversely affects the fruit set. Fog and cloudy weather at the time of flowering from November to February also result in the poor setting of fruits and favors pest attack and diseases.

Suitable Soil For Mango Farming

Mango grows well on a wide variety of soils, such as lateritic, alluvial, sandy loam, and sandy. Although it grows very well in high to medium-fertility soils. Even you can grow successfully in low-fertility soils with appropriate management, especially during the early stages of growth.

Read:   Is Soil Testing Important In Agriculture?

However, you must avoid very poor and stony soils on the hill. The loamy, alluvial, well-drained, aerated, and deep soils rich in organic matter are perfect for mango cultivation. In addition, mango prefers a pH range of 5.5 to 7.5. The extremely sandy, shallow, rocky, water-logged, heavily textured, and alkaline or calcareous soils are not suitable for mango cultivation.

Basic Cultivation Steps for Mango Farming

1. soil preparation.

Sterilize the soil by both physical and chemical means. Physical control measures include treatments with steam and solar energy. Chemical control methods include treatments with herbicides and fumigants. During soil solarization, the incoming solar radiation penetrates the transparent plastic film.

It helps to absorb the soil. The absorbed radiation converts into heat energy, which raises the soil temperature and kills many soil-borne organisms including plant pathogens and pests.

2. Propagation

You can use random seedling rootstocks for propagation. However, you can adopt various methods in the vegetative propagation of mango. Inarching, veneer grafting, budding, stone epicotyl grafting, and softwood grafting are common methods.

3. Planting

Spacing varies from 10 m x 10 m, in the dry zones where growth is less, to 12 m x 12 m, in heavy rainfall areas and rich soils where abundant vegetative growth occurs. However, you can plant new dwarf hybrids like Amrapali at closer spacing.

In addition, you must fill the pits with original soil mixed with 20-25 kg well-rotten FYM, 2.5 kg single superphosphate, and 1 kg MOP. You must give irrigation immediately after planting. In the initial one or two years, it is advisable to provide some shade to the young plants and also stake to make them grow straight.

4. Training & Pruning

Normally, mango trees require very less or no pruning. However, the training of the plants in the initial stages is essential to give them the proper shape. Especially when the graft has branched too low, the process of training becomes very important.

5. Irrigation

The amount and frequency of irrigation depend on the type of soil, prevailing climatic conditions, rainfall, and distribution, and age of trees. Never irrigate during the monsoon months unless there are long spells of drought. During the first year when the plants are very young with a shallow root system, you must irrigate every 2-3 days in the dry season.

6. Manuring

Nutrient uptake in mango is from the large volume of soil. Therefore, it is able to sustain growth even in low-fertility soils. But, its efficient management involves the replenishment of the nutrients used up by the tree for its growth and maintenance, harvested produce, and natural losses from soils through leaching and runoff.

7. Inter Cropping

You can grow intercrops such as vegetables, legumes, short-duration, and dwarf fruit crops like papaya, guava , peach, plum, etc. However, you must depend on the agro-climatic factors of the region. You must take care of the water and nutrient requirements of the intercrops separately.

8. Rejuvenation

In general, 40-45 years old mango trees exhibit a decline in fruit yield because of the dense and overcrowded canopy. The trees do not get proper sunlight resulting in decreased production of shoots. However, you can convert these unproductive trees into productive ones by pruning the developed techniques.

9. Plant Protection

Mango suffers from several diseases at all stages of its life. All the parts of the plant, namely, the trunk, branch, twig, leaf, petiole, flower, and fruit are attacked by a number of pathogens including fungi, bacteria, and algae. They cause several kinds of rot, dieback, anthracnose, scab, necrosis, blotch, spots, mildew, etc. Some of these diseases like powdery mildew are of great economic importance as they cause heavy losses in mango production. Therefore, you must adopt the right management system.

Also Read: Most Profitable Cash Crops to Grow

10. Harvesting & Yield In Mango Farming

You can expect an average yield of 150-225 marketable fruits (50 kg) per plant per year. You can harvest mature green fruits with 8-10 mm long stalks to prevent sap burn and undesired spots on the ripened fruits.

However, you can decide maturity in mango fruit is the color of the pulp, which turns cream to light yellow on maturity and hardening of stone.

After harvesting the mango fruits are graded according to their size, weight, color, and maturity. Therefore, you can pack the fruits in corrugated fiberboard (CFB) boxes.

For export, you must enclose each individual fruit in a clean, white, soft, expandable, and netted-type polystyrene sleeve to prevent bruising before packing it in a box. Govt. of India has established agri-export zones. It definitely helps to inspire commercial mango cultivation in the country.

Editorial Team at 99BusinessIdeas is a team of experts led by Rupak Chakrabarty with over 25 years of experience in starting and running small businesses. Started in 2010, 99BusinessIdeas is now one of the largest free small business resources in the industry.

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Dominican Republic racing to grow in the global mango export scene

The Dominican Republic has seen an unprecedented increase in mango exports.

Last year, the country reported 32 million kilograms of mango exports. This year, according to estimates by Dominican Mango Cluster PROMANGO, fruit growers can expect an increase in exports of up to 30%, reaching 3 million boxes of 4 kilograms. 

Fruit growers focus on marketing local mango varieties in the United States after seeing increased exports to the country. The US has become one of the main trading partners for the Dominican fruit industry.

FreshFruitPortal spoke to the Dominican Republic's Mango Cluster PROMANGO president, Rafael Leger, one of the main people working behind the scenes to see an international increase in Dominican mango consumption. 

The cluster is an entity that originated to develop a reputation internationally for the Dominican mango. Its members have been working for 20 years developing strategies to market the country's tropical fruit.

"We began as a country that didn't have a high number of agricultural exports because we were behind on technology, infrastructure, technicians, and many things that were required for fruit growth," he explained.

"But, throughout the years, thanks to international and agribusiness help, we've been developing new technologies that have led to a steady increase in exports."

The plan was always to create a strategy to develop the mango industry and reach international markets. The original plan was an increase in European exports, but thanks to the new mingolo variety, Dominicans have been able to fill an unexpected gap in the American market.

The mingolo variety has gone from being almost unknown to one of the most demanded varieties in the past 4-5 years, Leger explained. The yellow-hued mango is highly sweet and described as a dessert mango.

Mingolo accounted for 32% of Dominican mango exports to Europe and 95% of Dominican mango exports to the United States in 2023. Currently, keitt is the main US export variety, followed by mingolo, and other varieties such as banilejo and crema de oro.

"Ten to 12 years ago, the mingolo variety was detected in the country and today mingolo is in such high demand that the country has invested in six hydro technic plants and technology, which the variety requires to grow," Leger explained.

The plants are in Moca, Navarrete, and four of them are in Peravia, Bani, the region known for its high number of hectares dedicated to mango plantations and the home to the banilejo mango variety, one of the most popular varieties amongst Dominicans.

Leger said they're currently focusing on increasing their exports of the banilejo variety that, although popular locally, has been difficult to market internationally due to its size.

"The only problem we're having with the banilejo is that is a little bit small. The mingolo is a little bit bigger but it has characteristics that are very similar to Asian mangoes and can also compete with the madame francine and ataulfo varieties," Leger explained.

"But, we're working with the banilejo variety because it's a wild variety, it's not genetically selected like the like mango. The banilejo variety is native to the country and is seeing an increase, although slowly, in the past year it saw around a 10-12% export increase."

Leger said that the organization is currently preparing for Expo Mango 2024, the mango festival that will take place in Baní, Peravia. The yearly event is a celebration for locals and industry experts from both the Dominican Republic and other countries to enjoy and explore local varieties, taste the fruit, and learn about Dominican agriculture.

Filled with both informational events and celebrations, the event mixes business and pleasure to attract anyone interested in the mango industry.

"We have folkloric events that showcase Dominican culture, dozens of mango varieties, new technologies; it's a party for the mango," Leger said.

The event lasts around five days and starts May 29, 2024. 

This is all part of a big effort to continue promoting the mango industry internationally. When asked about the association's objective for the mango industry, Leger said it is to continue making a name for local mango varieties.

"We've been able to slowly forge a path with our local varieties and show the world that the Dominican Republic has quality mangoes," he explained.

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Dried Mango Business Plan

The mango business plan covers all aspects from fruit selection to drying (problems that may arise during the drying process) to analysis of the benefits of dried mangoes, as well as market sales. As a mango dryer manufacturer, based on our many years of industry experience, we have Some experience summaries of clients who want to do dried mango business.

How to choose mango fruit?

High-quality dried mango products must start from the strict selection of fresh fruits. There are many varieties of mangoes in the world. Among them, there is a mango with small stone and small skin, thin skin and thick flesh, so it is often used by locals to make dried mangoes. After years of repeated experiments, we have come to the conclusion that the fresh mangoes used for drying are the best, and the mangoes that are too ripe or too raw will affect the drying taste of the mangoes. The moisture content of dried mango is 15%-18%, the taste is the best, the appearance is also the best, and the preservation effect is also the best.

How to dry mango?

The process from fresh mango to dried mango chips generally takes about 12-15 hours. At present, two drying methods are commonly used on the market, one is natural drying, and the other is drying room. Here I mainly talk about heat pump drying technology, using conventional mango drying machine , using reasonable air duct design to make all dried mango chips evenly heated, the temperature design is 38 degrees, 41 degrees, 43 degrees three stages and three temperatures bake. At the same time, the alternating hot and cold air cycle and dehydration technology are used every 30 minutes to make the dried mango chips more yellow, more transparent, more tender, sweet and sour, sour and fragrant, very chewy and layered feel.

What can go wrong with dehydrating dried mango chips?

Dried mango baking is very particular, and the actual temperature design will be deviated. It will change according to the weather conditions and the sugar content and moisture content of the mango. For example, if the sugar content of the mango is too high, the temperature will be appropriately lowered. , otherwise it will be easy to turn black, the fruit with too high water content, the temperature is too high, it is easy to foam or crack, the temperature is too low, it is easy to bake and so on. In general, the baking pass rate of more than 85% is considered qualified. You can do trial and error based on local fruit varieties.

Dried Mango Chips Benefit Analysis.

One hundred kilograms of fresh mango can yield 10 kilograms of dried mango chips. Now the main producing area of ​​mangoes recycles about one yuan per kilogram in large quantities (the price is often fluctuated). Sometimes mangoes are unsalable and the price is unimaginably low. Dried mango chips can achieve a profit of more than 30%. Because our processing technology is better than that of the general counterparts, the dried mango chips are bright in color, uniform in shape without cracking, and moderate in taste and hardness. Higher profit of 3-5 yuan per catty.

Dried Mango Chips Market sales.

We have a self-operated high-end dried fruit brand in Vietnam and an OEM production route. The taste of dried fruit is the most important. Generally, dried fruit can be put on the market after drying. He said that the taste is the best at this time. In order to maintain the best taste, we recommend customers to use vacuum packaging. It can be extended to more than 6 months, or even longer, which greatly reduces the risk of production and sales. Now our Vietnamese customers are in short supply of dried fruit products. At the same time, we have also undertaken the OEM business of several brands, and have been doing well in the local area.

Since this article will involve a lot of data analysis, dried mango fruit practitioners and friends who are interested in dried fruit processing projects are very welcome to learn, exchange and discuss together. At the same time, this project is also a small investment, low cost, and belongs to the processing of agricultural and sideline products. The certification procedures are very simple. If there are abundant fruit resources in the local area, it is not limited to mangoes, but also peaches, strawberries, bananas, pineapples, etc., the origin of these fruits. friends can also find out.

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Global New Light Of Myanmar

Myanmar's oldest english daily.

• Seintalone mango from southern Shan State bound for China market »

Seintalone mango from southern Shan State bound for China market

• May 30, 2024
• Saw Soe Ka Maw

A plan is underway to export Seintalone mango from Shan State (South) to China’s market, according to Khwarnyo Fruit depot. At present, Seintalone mango exports from Mandalay and Sagaing regions to China have almost ended. Therefore, Seintalone mango produced in Shan State is heading for China’s market. They have market advantages over those from the Mandalay and Sagaing regions. A reasonable price is expected based on freight management and mango quality. “Seintalone mango from southern Shan State is preparing for China’s market at present. As they can be exported shortly, the traders can ensure fresh fruit quality control. Freight management and packaging play a key role in placing the quality fruit on the market,” a person in charge of the Khwanyo Fruit Depot said. Nonetheless, China’s abundant mango season will arrive on 20 June. Subsequently, the depot suggests traders observe market conditions first. Fruit traders faced a series of challenges while exporting mangoes to China, such as watermelon export this year. At present, exporters are facing trade hurdles such as physical damage to the fruits caused by transportation on rough roads, freight cost and market price. The growers are battered by the high cost of cultivation input and export market risks every year. Low use of cultivation input brought down quality, causing postharvest diseases such as stem end rot and black spots in fruit in 2022. As a result of this, some traders did not even cover the cultivation cost due to the inferior quality of Seintalone mango. Of about 200 mango varieties that originated in Myanmar, Seintalone, Shwehintha, Padamyar Ngamauk, Yinkwe, and Machitsu varieties are primarily grown. The foreign market prefers Seintalone varieties. Ayeyawady Region possesses the most extensive mango plantation acres, having about 46,000 acres. Bago Region is the second largest producer, with 43,000 acres, and Mandalay has 29,000 acres of mango. There are over 24,000 acres in Kayin State, over 20,400 acres in Shan State and over 20,000 acres in Sagaing Region, according to the association. — NN/EM

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Popular drinks

Mango Grapefruit Sago

Grape Cheese

Brown Sugar Boba Oat Milk Tea

Brown Sugar Bobo Milk Tea

Grape Boom Tea

Black Milk Tea

Passion Fruit Orange Blast

Passion Fruit Mango

Green Aqua Jasmine Tea

Review Highlights

“ I would compare the mango grapefruit sago to a dessert bowl you get at Mango Mango; there is also crystal jelly in this drink. ” in 11 reviews

“ The drink itself has a top layer of cheese foam (super well-balanced", grape slushy ice, then the grape juice. ” in 18 reviews

“ The grape and mango coconut drinks were amazing -- so fresh and had the perfect balance of flavors. ” in 26 reviews

Location & Hours

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1407 Broadway

New York, NY 10018

39th St & 38th St

Midtown West

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Overall rating

One of the best drink to consider for all I assume. I was there to have my lunch close to this and then tried their brown sugar milk . It was awesome . service was excellent as well . I think I am the luckiest one to go there and get it within 5 minutes.

I very like it, the drink so good can Good service Will come back to but it I love cheese grape boom My best favorite

Cheese grape boom Tea

I was elated when we arrived this first HeyTea location in NYC after a nice lunch at nearby Hudson Yards. We first tried to download the HeyTea but it turned out that it didn't work. So it was time to stand in line to order our drinks. After having visited at least 10 different HeyTea locations across southern China last summer where they have various seasonal drinks or gelato flavors, I was a bit surprised at how small this first location was. Fortunately, there was a lot of space outside the shop for customers to wait for their drinks. Despite its proximity to both Times Square and Herald Square, this block almost seems magically tranquil, which made the long wait for our drinks more bearable. Understandably, this location has a more curated menu, just enough variety to keep you coming back. We ordered the coconut mango fusion and the brown sugar boba milk tea. I loved their creamy drinks and the mango drink was easily my favorite as it blended the creamy coconut with the refreshing mango flavors. However, the milk tea was still solid compared to those from other NYC boba tea chains. While it's not the same as the various themed locations found across southern China, this HeyTea location still ranks among the best boba tea shops in NYC when it comes to the quality of its drinks.

Hearing about the hype, I dropped by HeyTea to try their popular Cheese Grape Bloom Tea. The wait was not as bad as I expected (10 minutes) on a weekday afternoon. The Grape Bloom Tea had real grapes infused in the drink which made it refreshing. Although refreshing, it didn't feel like a standout to me from other teas I have tried - I didn't taste the Grape flavor as much as I thought it would come out to be. I'm not a huge Grape fan so maybe that played into why I was underwhelmed by the drink. I might give the other drinks a try, but I don't think I'll be reordering the Grape Bloom tea any time soon.

Grape boom tea with cheese foam

Got the Brown Sugar boba milk tea + Mango Passionfruit Drink - medium sweet both, light ice for the brown sugar one. Real milk, really good, chewy, sweet pearls. Not as much of a brown sugar taste as I hoped for, though! Mango passionfruit was booomb.. so refreshing with fresh fruit pieces. the jelly was addictive. I was quoted a 20 min quoted wait which was accurate. I just walked around the area for a bit! Felt safe walking it back to the apt because the strong cup holder in their cute HeyTea bag (+ the lids on the drinks) kept both drinks secure in their place. Friend had recommended it to me but after trying both drinks, I would come back for a fruit based one!

Famous in China and now it's making its stand in NYC! Once you step inside, there is a very pleasant and strong smell of tea. You can see test tubes full of leaves with labels and signs that say "real tea, real fruit, real milk, real sugar," which really testifies to the importance they place on their ingredients. I used the app which I found by scanning the convenient QR code right outside the store front. Although I ordered through the app, I still waited 30minutes due to the sheer amount of orders they had. The workers were non-stop preparing drinks. The Cheese Grape Boom boasts using fresh fruit and they didn't lie! The drink itself has a top layer of cheese foam (super well-balanced", grape slushy ice, then the grape juice. At first I thought a tasted a medicinal grape taste but then as I drank more it disappeared. Not entirely sure is it because I was scared of that happening and kind of imagined it. I loved how each sip had a bite of sliced grapes and clear jellies. This lasted until the last sip. In addition, my drink got progressively better as I was able to incorporate more of the cheese foam into the drink! My mom got the mango grapefruit which had super chewy sago in each sip. The fruit flavors were delicious. I like how there's an option of whether you want to include grapefruit pulp for those who don't like it. We thought it made the drink much better. Will definitely come back!

Came here after hearing my friends hype this place up so much. And it lived up to the hype! I think one of their big selling points is that they use fresh real milk. And it really is so good and creamy. But the taste is a little reminiscent of soy milk so I think that will affect how much you like it. The boba itself is soo good. It's soft, chewy, sweet, everything you want boba to be.

I really like it. Good natural flavors. Nothing complicated but delicate taste in a fresh design. I think they will do well in this bubble tea market. They are new and still getting their groove together but overall, good job.

Visit #2: The wait is still long on the weekends so it seems like the quality of their drinks is still good! This time I went with the mango grapefruit sago and I liked it. Then again what's not to like about a drink that's inspired by one of the best summer desserts, mango pomelo sago. I liked that they provide a bag and cup holders for 2 drinks or more. Visit #1: This place was super crowded on the weekend. The wait was at least 30 minutes but they had a TV screen where you could check if your order was ready or not. They have multiple ways to order which is probably why they were so busy. You can order at the counter, via their app or Wechat. There were a lot of staff working nonstop to push out the orders though. I tried the non-slushy version of the grape boom tea and it was so refreshing. The tea flavor was light but there was also a hint of grape flavor too. I really enjoyed the jelly that was added to the drink. If it wasn't so expensive, I would definitely get this on a weekly or daily basis. Next time, I think I'll try their other bestseller, the mango grapefruit sago.

Grape boom tea

When it comes to boba, some people prefer milk-based drinks and some, like me, prefer the fruitier tea-based drinks. HeyTea has quickly surpassed Debutea and become my new favorite place for a fruity afternoon pick-me-up. The space is pretty small, but the team works quickly to prepare your drinks and you can always order ahead and pick up in store. I have tried the mulberry boom tea ($6.99) and their signature cheese grape boom tea ($7.49) so far and they have tasted fantastic. You can really taste the freshness of the ingredients (as they do include fruit pulp at the bottom of the drinks) and the quality of the tea brewed. I believe they were the first to introduce cheese foam to the market, which does add a sweet, slightly savory cream-cheese-like taste to the fruit teas but in my opinion, I think is unnecessary. The boom teas have a light slushie consistency as the tea and fruit is blended together before being served atop a generous scoop of fruit pulp at the bottom. The grape boom tea, in particular, also comes with slipper little jelly bites which add so much textural delight to the drink. Overall, I've had some delicious drinks so far and look forward to trying out the entire menu at HeyTea. I really hope they open another location downtown soon!

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