Register now

How it works

Transform your enterprise with the scalable mindsets, skills, & behavior change that drive performance.

Explore how BetterUp connects to your core business systems.

We pair AI with the latest in human-centered coaching to drive powerful, lasting learning and behavior change.

Build leaders that accelerate team performance and engagement.

Unlock performance potential at scale with AI-powered curated growth journeys.

Build resilience, well-being and agility to drive performance across your entire enterprise.

Transform your business, starting with your sales leaders.

Unlock business impact from the top with executive coaching.

Foster a culture of inclusion and belonging.

Accelerate the performance and potential of your agencies and employees.

See how innovative organizations use BetterUp to build a thriving workforce.

Discover how BetterUp measurably impacts key business outcomes for organizations like yours.

A demo is the first step to transforming your business. Meet with us to develop a plan for attaining your goals.

Request a demo

  • What is coaching?

Learn how 1:1 coaching works, who its for, and if it's right for you.

Accelerate your personal and professional growth with the expert guidance of a BetterUp Coach.

Types of Coaching

Navigate career transitions, accelerate your professional growth, and achieve your career goals with expert coaching.

Enhance your communication skills for better personal and professional relationships, with tailored coaching that focuses on your needs.

Find balance, resilience, and well-being in all areas of your life with holistic coaching designed to empower you.

Discover your perfect match : Take our 5-minute assessment and let us pair you with one of our top Coaches tailored just for you.

Find your Coach

Research, expert insights, and resources to develop courageous leaders within your organization.

Best practices, research, and tools to fuel individual and business growth.

View on-demand BetterUp events and learn about upcoming live discussions.

The latest insights and ideas for building a high-performing workplace.

  • BetterUp Briefing

The online magazine that helps you understand tomorrow's workforce trends, today.

Innovative research featured in peer-reviewed journals, press, and more.

Founded in 2022 to deepen the understanding of the intersection of well-being, purpose, and performance

We're on a mission to help everyone live with clarity, purpose, and passion.

Join us and create impactful change.

Read the buzz about BetterUp.

Meet the leadership that's passionate about empowering your workforce.

For Business

For Individuals

How to write a great cover letter in 2024: tips and structure

young-woman-checking-her-cover-lette

A cover letter is a personalized letter that introduces you to a potential employer, highlights your qualifications, and explains why you're a strong fit for a specific job.

Hate or love them, these brief documents allow job seekers to make an impression and stand out from the pile of other applications. Penning a thoughtful cover letter shows the hiring team you care about earning the position.

Here’s everything you need to know about how to write a cover letter — and a great one, at that.

What is a cover letter and why does it matter?

A professional cover letter is a one-page document you submit alongside your CV or resume as part of a job application. Typically, they’re about half a page or around 150–300 words.

An effective cover letter doesn’t just rehash your CV; it’s your chance to highlight your proudest moments, explain why you want the job, and state plainly what you bring to the table.

Show the reviewer you’re likable, talented, and will add to the company’s culture . You can refer to previous jobs and other information from your CV, but only if it helps tell a story about you and your career choices .

What 3 things should you include in a cover letter?

A well-crafted cover letter can help you stand out to potential employers. To make your cover letter shine, here are three key elements to include:

1. Personalization

Address the hiring manager or recruiter by name whenever possible. If the job posting doesn't include a name, research to find out who will be reviewing applications. Personalizing your cover letter shows that you've taken the time to tailor your application to the specific company and role.

2. Highlight relevant achievements and skills

Emphasize your most relevant skills , experiences, and accomplishments that directly relate to the job you're applying for. Provide specific examples of how your skills have benefited previous employers and how they can contribute to the prospective employer's success. Use quantifiable achievements , such as improved efficiency, cost savings, or project success, to demonstrate your impact.

3. Show enthusiasm and fit

Express your enthusiasm for the company and the position you're applying for. Explain why you are interested in this role and believe you are a good fit for the organization. Mention how your values, goals, and skills align with the company's mission and culture. Demonstrating that you've done your research can make a significant impression.

What do hiring managers look for in a cover letter?

Employers look for several key elements in a cover letter. These include:

Employers want to see that your cover letter is specifically tailored to the position you are applying for. It should demonstrate how your skills, experiences, and qualifications align with the job requirements.

Clear and concise writing

A well-written cover letter is concise, easy to read, and error-free. Employers appreciate clear and effective communication skills , so make sure your cover letter showcases your ability to express yourself effectively.

Demonstrated knowledge of the company

Employers want to see that you are genuinely interested in their organization. Mention specific details about the company, such as recent achievements or projects, to show that you are enthusiastic about joining their team.

Achievements and accomplishments

Highlight your relevant achievements and accomplishments that demonstrate your qualifications for the position. Use specific examples to showcase your skills and show how they can benefit the employer.

Enthusiasm and motivation

Employers want to hire candidates who are excited about the opportunity and motivated to contribute to the company's success. Express your enthusiasm and passion for the role and explain why you are interested in working for the company.

Professionalism

A cover letter should be professional in tone and presentation. Use formal language, address the hiring manager appropriately, and follow standard business letter formatting.

excited-woman-in-her-office-how-to-write-a-cover-letter

How do you structure a cover letter?

A well-structured cover letter follows a specific format that makes it easy for the reader to understand your qualifications and enthusiasm for the position. Here's a typical structure for a cover letter:

Contact information

Include your name, address, phone number, and email address at the top of the letter. Place your contact information at the beginning so that it's easy for the employer to reach you.

Employer's contact information

Opening paragraph, middle paragraph(s), closing paragraph, complimentary close, additional contact information.

Repeat your contact information (name, phone number, and email) at the end of the letter, just in case the employer needs it for quick reference.

Remember to keep your cover letter concise and focused. It should typically be no more than one page in length. Proofread your letter carefully to ensure it is free from spelling and grammatical errors. Tailor each cover letter to the specific job application to make it as relevant and impactful as possible.

How to write a good cover letter (with examples)

The best letters are unique, tailored to the job description, and written in your voice — but that doesn’t mean you can’t use a job cover letter template.

Great cover letters contain the same basic elements and flow a certain way. Take a look at this cover letter structure for ref erence while you construct your own.

1. Add a header and contact information

While reading your cover letter, the recruiter shouldn’t have to look far to find who wrote it. Your document should include a basic heading with the following information:

  • Pronouns (optional)
  • Location (optional)
  • Email address
  • Phone number (optional)
  • Relevant links, such as your LinkedIn profile , portfolio, or personal website (optional)

You can pull this information directly from your CV. Put it together, and it will look something like this:

Christopher Pike

San Francisco, California

[email protected]

Alternatively, if the posting asks you to submit your cover letter in the body of an email, you can include this information in your signature. For example:

Warm regards,

Catherine Janeway

Bloomington, Indiana

[email protected]

(555) 999 - 2222

man-using-his-laptop-while-smiling-how-to-write-a-cover-letter

2. Include a personal greeting

Always begin your cover letter by addressing the hiring manager — preferably by name. You can use the person’s first and last name. Make sure to include a relevant title, like Dr., Mr., or Ms. For example, “Dear Mr. John Doe.”

Avoid generic openings like “To whom it may concern,” “Dear sir or madam,” or “Dear hiring manager.” These introductions sound impersonal — like you’re copy-pasting cover letters — and can work against you in the hiring process.

Be careful, though. When using someone’s name, you don’t want to use the wrong title or accidentally misgender someone. If in doubt, using only their name is enough. You could also opt for a gender-neutral title, like Mx.

Make sure you’re addressing the right person in your letter — ideally, the person who’s making the final hiring decision. This isn’t always specified in the job posting, so you may have to do some research to learn the name of the hiring manager.

3. Draw them in with an opening story

The opening paragraph of your cover letter should hook the reader. You want it to be memorable, conversational, and extremely relevant to the job you’re pursuing. 

There’s no need for a personal introduction — you’ve already included your name in the heading. But you should make reference to the job you’re applying for. A simple “Thank you for considering my application for the role of [job title] at [company],” will suffice.

Then you can get into the “Why” of your job application. Drive home what makes this specific job and this company so appealing to you. Perhaps you’re a fan of their products, you’re passionate about their mission, or you love their brand voice. Whatever the case, this section is where you share your enthusiasm for the role.

Here’s an example opening paragraph. In this scenario, you’re applying for a digital marketing role at a bicycle company:

“Dear Mr. John Doe,

Thank you for considering my application for the role of Marketing Coordinator at Bits n’ Bikes.

My parents bought my first bike at one of your stores. I’ll never forget the freedom I felt when I learned to ride it. My father removed my training wheels, and my mom sent me barrelling down the street. You provide joy to families across the country — and I want to be part of that.”

4. Emphasize why you’re best for the job

Your next paragraphs should be focused on the role you’re applying to. Highlight your skill set and why you’re a good fit for the needs and expectations associated with the position. Hiring managers want to know what you’ll bring to the job, not just any role.

Start by studying the job description for hints. What problem are they trying to solve with this hire? What skills and qualifications do they mention first or more than once? These are indicators of what’s important to the hiring manager.

Search for details that match your experience and interests. For example, if you’re excited about a fast-paced job in public relations, you might look for these elements in a posting:

  • They want someone who can write social media posts and blog content on tight deadlines
  • They value collaboration and input from every team member
  • They need a planner who can come up with strong PR strategies

Highlight how you fulfill these requirements:

“I’ve always been a strong writer. From blog posts to social media, my content pulls in readers and drives traffic to product pages. For example, when I worked at Bits n’ Bikes, I developed a strategic blog series about bike maintenance that increased our sales of spare parts and tools by 50% — we could see it in our web metrics.

Thanks to the input of all of our team members, including our bike mechanics, my content delivered results.”

5. End with a strong closing paragraph and sign off gracefully

Your closing paragraph is your final chance to hammer home your enthusiasm about the role and your unique ability to fill it. Reiterate the main points you explained in the body paragraphs and remind the reader of what you bring to the table.

You can also use the end of your letter to relay other important details, like whether you’re willing to relocate for the job.

When choosing a sign-off, opt for a phrase that sounds professional and genuine. Reliable options include “Sincerely” and “Kind regards.”

Here’s a strong closing statement for you to consider:

“I believe my enthusiasm, skills, and work experience as a PR professional will serve Bits n’ Bikes very well. I would love to meet to further discuss my value-add as your next Director of Public Relations. Thank you for your consideration. I hope we speak soon.

man-reading-carefully-how-to-write-a-cover-letter

Tips to write a great cover letter that compliments your resume

When writing your own letter, try not to copy the example excerpts word-for-word. Instead, use this cover letter structure as a baseline to organize your ideas. Then, as you’re writing, use these extra cover letter tips to add your personal touch:

  • Keep your cover letter different from your resume : Your cover letter should not duplicate the information on your resume. Instead, it should provide context and explanations for key points in your resume, emphasizing how your qualifications match the specific job you're applying for.
  • Customize your cover letter . Tailor your cover letter for each job application. Address the specific needs of the company and the job posting, demonstrating that you've done your homework and understand their requirements.
  • Show enthusiasm and fit . Express your enthusiasm for the company and position in the cover letter. Explain why you are interested in working for this company and how your values, goals, and skills align with their mission and culture.
  • Use keywords . Incorporate keywords from the job description and industry terms in your cover letter. This can help your application pass through applicant tracking systems (ATS) and demonstrate that you're well-versed in the field.
  • Keep it concise . Your cover letter should be succinct and to the point, typically no more than one page. Focus on the most compelling qualifications and experiences that directly support your application.
  • Be professional . Maintain a professional tone and structure in your cover letter. Proofread it carefully to ensure there are no errors.
  • Address any gaps or concerns . If there are gaps or concerns in your resume, such as employment gaps or a change in career direction, briefly address them in your cover letter. Explain any relevant circumstances and how they have shaped your qualifications and determination.
  • Provide a call to action . Conclude your cover letter with a call to action, inviting the employer to contact you for further discussion. Mention that you've attached your resume for their reference.
  • Follow the correct format . Use a standard cover letter format like the one above, including your contact information, a formal salutation, introductory and closing paragraphs, and your signature. Ensure that it complements your resume without redundancy.
  • Pick the right voice and tone . Try to write like yourself, but adapt to the tone and voice of the company. Look at the job listing, company website, and social media posts. Do they sound fun and quirky, stoic and professional, or somewhere in-between? This guides your writing style.
  • Tell your story . You’re an individual with unique expertise, motivators, and years of experience. Tie the pieces together with a great story. Introduce how you arrived at this point in your career, where you hope to go , and how this prospective company fits in your journey. You can also explain any career changes in your resume.
  • Show, don’t tell . Anyone can say they’re a problem solver. Why should a recruiter take their word for it if they don’t back it up with examples? Instead of naming your skills, show them in action. Describe situations where you rose to the task, and quantify your success when you can.
  • Be honest . Avoid highlighting skills you don’t have. This will backfire if they ask you about them in an interview. Instead, shift focus to the ways in which you stand out.
  • Avoid clichés and bullet points . These are signs of lazy writing. Do your best to be original from the first paragraph to the final one. This highlights your individuality and demonstrates the care you put into the letter.
  • Proofread . Always spellcheck your cover letter. Look for typos, grammatical errors, and proper flow. We suggest reading it out loud. If it sounds natural rolling off the tongue, it will read naturally as well.

woman-writing-on-her-notebook-how-to-write-a-cover-letter

Common cover letter writing FAQs

How long should a cover letter be.

A cover letter should generally be concise and to the point. It is recommended to keep it to one page or less, focusing on the most relevant information that highlights your qualifications and fits the job requirements.

Should I include personal information in a cover letter?

While it's important to introduce yourself and provide your contact information, avoid including personal details such as your age, marital status, or unrelated hobbies. Instead, focus on presenting your professional qualifications and aligning them with the job requirements.

Can I use the same cover letter for multiple job applications?

While it may be tempting to reuse a cover letter, it is best to tailor each cover letter to the specific job you are applying for. This allows you to highlight why you are a good fit for that particular role and show genuine interest in the company.

Do I need to address my cover letter to a specific person?

Whenever possible, it is advisable to address your cover letter to a specific person, such as the hiring manager or recruiter. If the job posting does not provide this information, try to research and find the appropriate contact. If all else fails, you can use a generic salutation such as "Dear Hiring Manager."

Should I include references in my cover letter?

It is generally not necessary to include references in your cover letter. Save this information for when the employer explicitly requests it. Instead, focus on showcasing your qualifications and achievements that make you a strong candidate for the position.

It’s time to start writing your stand-out cover letter

The hardest part of writing is getting started. 

Hopefully, our tips gave you some jumping-off points and confidence . But if you’re really stuck, looking at cover letter examples and resume templates will help you decide where to get started. 

There are numerous sample cover letters available online. Just remember that you’re a unique, well-rounded person, and your cover letter should reflect that. Using our structure, you can tell your story while highlighting your passion for the role. 

Doing your research, including strong examples of your skills, and being courteous is how to write a strong cover letter. Take a breath , flex your fingers, and get typing. Before you know it, your job search will lead to a job interview.

If you want more personalized guidance, a specialized career coach can help review, edit, and guide you through creating a great cover letter that sticks.

Ace your job search

Explore effective job search techniques, interview strategies, and ways to overcome job-related challenges. Our coaches specialize in helping you land your dream job.

Elizabeth Perry, ACC

Elizabeth Perry is a Coach Community Manager at BetterUp. She uses strategic engagement strategies to cultivate a learning community across a global network of Coaches through in-person and virtual experiences, technology-enabled platforms, and strategic coaching industry partnerships. With over 3 years of coaching experience and a certification in transformative leadership and life coaching from Sofia University, Elizabeth leverages transpersonal psychology expertise to help coaches and clients gain awareness of their behavioral and thought patterns, discover their purpose and passions, and elevate their potential. She is a lifelong student of psychology, personal growth, and human potential as well as an ICF-certified ACC transpersonal life and leadership Coach.

3 cover letter examples to help you catch a hiring manager’s attention

Chatgpt cover letters: how to use this tool the right way, how to write an impactful cover letter for a career change, write thank you letters after interviews to stand out as job applicant, send a thank you email after an internship to boost your career, character references: 4 tips for a successful recommendation letter, tips and tricks for writing a letter of interest (with examples), use professional reference templates to make hiring smoother, what is a letter of intent examples on how to write one, similar articles, how to follow up on a job application the right way, learn to sweat the small stuff: how to improve attention to detail, how to write a letter of recommendation (with examples), how to write a memo: 8 steps with examples, stay connected with betterup, get our newsletter, event invites, plus product insights and research..

3100 E 5th Street, Suite 350 Austin, TX 78702

  • Platform Overview
  • Integrations
  • Powered by AI
  • BetterUp Lead™
  • BetterUp Manage™
  • BetterUp Care®
  • Sales Performance
  • Diversity & Inclusion
  • Case Studies
  • Why BetterUp?
  • About Coaching
  • Find your Coach
  • Career Coaching
  • Communication Coaching
  • Life Coaching
  • News and Press
  • Leadership Team
  • Become a BetterUp Coach
  • BetterUp Labs
  • Center for Purpose & Performance
  • Leadership Training
  • Business Coaching
  • Contact Support
  • Contact Sales
  • Privacy Policy
  • Acceptable Use Policy
  • Trust & Security
  • Cookie Preferences

Skip navigation

Career Education Logo

  • Summer Updates
  • For Employers
  • In the Know
  • Make An Appointment
  • Internships
  • Employer Connections
  • CCE Programs
  • Funding Programs
  • Drop-in Hours
  • Career Counseling Appointments
  • Practice Interviews
  • Programs & Services
  • Design Your Next Steps
  • Resumes & CVs
  • Cover Letters
  • Negotiating
  • Career Advancement
  • Graduate School
  • Premium Resources
  • Communications & Media
  • Engineering & Technology
  • Environment & Sustainability
  • Financial Services
  • International Affairs
  • Non-Profits & Social Justice
  • Psychology, Counseling, & Social Work
  • Ways to Gain Experience
  • Career Assessments
  • Connect With Alumni
  • Student Experiences
  • First-Generation/Low-Income Students
  • International Students
  • Students with Disabilities
  • Veteran Students
  • LGBTQ Students
  • Visiting Students
  • Students of Color

How and Why to Write a Great Cover Letter

Student working in career planning guide

A cover letter is a one-page business letter that you submit when applying to a job, along with your resume. As a piece of persuasive writing, your cover letter will aim to convey to the employer why you’re a great candidate for the role.

What is the purpose of a cover letter?

Your cover letter complements your resume by making it easy for the employer to see how your experience and interest connect to the position. Your goal is to convince the employer to interview you.

With your cover letter, you’ll aim to:

  • Highlight your qualifications:  You’ll show how your skills and experience relate to the employer’s needs for a specific position.
  • Showcase your motivation: You’ll demonstrate your enthusiasm for the specific position and the organization.
  • Reflect your voice and written communication skills: You’ll give the employer a sense of your personality and writing style.

When should I write a cover letter?

Not all jobs require cover letters. So, how do you decide whether to submit one?

Submit a Cover Letter when…

  • The posting explicitly requests that you do so
  • You’re applying to an opportunity at a mission-driven organization
  • You think that doing so could provide important information to the employer that they wouldn’t get from your resume

Consider Submitting a Cover Letter when…

  • It’s marked “optional” in an application, and you have the bandwidth to do so
  • You have content that you can easily recycle or repurpose into a tailored cover letter

No Need to Submit a Cover Letter when…

  • A posting specifically tells you not to submit one
  • There’s no way to submit one in an application portal, and doing so would require a serious workaround

If you’re applying to several similar opportunities, creating a draft cover letter in advance, geared toward that type of opportunity, can be a helpful way to save time in your actual application process.

How do I write a cover letter?

Your cover letter should articulate your qualifications and motivation for the position. Read the job description closely and research the organization. As you craft your cover letter, use examples that demonstrate your relevant skills, knowledge, and interests. The cover letter should be concise, clear, and well-organized.

Before Writing

Research the employer.

Learn enough about the organization to articulate why you are a strong fit for that firm. 

  • Review the firm’s website and LinkedIn page.
  • Speak with current or previous employees.
  • Read articles and social media for current news.

Analyze the job description

Look for skills, duties, and qualifications of the job so you can design your letter to match these as much as possible.

Reflect on your experience and motivation

Identify skills and personal qualities you have developed which will be useful in this role. Ask yourself:

  • What attracts you about this role/company/industry?
  • What have you have done in your work experiences, classes, internships, activities, projects, volunteer work, travel, etc., that is similar to the duties required of the job? 

Cover Letter Structure

As a business letter, the cover letter should include:

  • Heading: Include your name and contact information in the same format as your resume
  • Salutation: Address your letter to the specific individual who can hire you, if this is known. If the name is not included in the job description, address the letter to the Hiring Manager or title mentioned in the job description.
  • Body Paragraphs:  Discuss your experiences, interests, and skills to show the employer how you can add value to their team. See the section below for more guidance.
  • Signature Line: Include a closing and your name.

The cover letter should be one page, about three or four paragraphs, and single spaced. Use 10-12 point font and one inch margins. 

When applying online, upload your cover letter as a PDF file, unless another format is specified. When sending your resume and cover letter by email, you may write a short note or paste your cover letter in the body of your email (without the address header) and also attach the PDF file.

Cover Letter Content

Your cover letter should answer who, what, when, where and why you are applying for the opportunity. 

Introduction

State the position for which you are applying. If you have a referral or spoke with someone from the company, you can mention it in the introduction. Provide some basic information about yourself; this can include your class year and what you’re studying at Columbia. Briefly outline why you’re interested in the organization and what you bring in terms of relevant experience and skills. 

Body Paragraphs

These paragraphs will highlight your qualifications and strengths that are most relevant to the organization and position. Use the job posting and your research as clues to determine what the employer is seeking in a candidate. Have your resume beside you and reflect on what you want the employer to know about you. Are there experiences you want to expand upon that demonstrate your understanding of the role and ability to do the job requirements?

Structure the paragraphs based on relevance, not chronology. Lead with your most relevant skill or strongest experience.

Start each body paragraph with a clear topic sentence.  This can highlight a key skill set, a transferable experience, or a core area of knowledge you’ve built through your studies. Walk the reader through a project or experience, integrating the relevant skills you used and qualities you demonstrated. Provide details about your accomplishments and impact. Connect how these experiences have prepared you for this role and why you are motivated to do this job. There is no need to apologize if you feel you lack experience; focus on the accomplishments that you have.

Recap what you would bring to the organization and your interest in the position. Thank the employer for their consideration. Keep your tone positive and enthusiastic. 

Check out our example of how to structure your cover letter content . 

Editing Tips

Use our  Cover Letter Checklist to make sure your format and content is in line with best practices. 

  • Ensure that the content reflects the requirements in the job description
  • Keep the cover letter concise, at one page or less
  • Correct any errors in grammar, sentence structure, and spelling
  • Use the active voice
  • Avoid beginning too many sentences with “I”

Privacy Policy Accessibility Notice of Non-Discrimination Terms of Use

the goal of a cover letter

Explore your training options in 10 minutes Get Started

  • Graduate Stories
  • Partner Spotlights
  • Bootcamp Prep
  • Bootcamp Admissions
  • University Bootcamps
  • Coding Tools
  • Software Engineering
  • Web Development
  • Data Science
  • Tech Guides
  • Tech Resources
  • Career Advice
  • Online Learning
  • Internships
  • Apprenticeships
  • Tech Salaries
  • Associate Degree
  • Bachelor's Degree
  • Master's Degree
  • University Admissions
  • Best Schools
  • Certifications
  • Bootcamp Financing
  • Higher Ed Financing
  • Scholarships
  • Financial Aid
  • Best Coding Bootcamps
  • Best Online Bootcamps
  • Best Web Design Bootcamps
  • Best Data Science Bootcamps
  • Best Technology Sales Bootcamps
  • Best Data Analytics Bootcamps
  • Best Cybersecurity Bootcamps
  • Best Digital Marketing Bootcamps
  • Los Angeles
  • San Francisco
  • Browse All Locations
  • Digital Marketing
  • Machine Learning
  • See All Subjects
  • Bootcamps 101
  • Full-Stack Development
  • Career Changes
  • View all Career Discussions
  • Mobile App Development
  • Cybersecurity
  • Product Management
  • UX/UI Design
  • What is a Coding Bootcamp?
  • Are Coding Bootcamps Worth It?
  • How to Choose a Coding Bootcamp
  • Best Online Coding Bootcamps and Courses
  • Best Free Bootcamps and Coding Training
  • Coding Bootcamp vs. Community College
  • Coding Bootcamp vs. Self-Learning
  • Bootcamps vs. Certifications: Compared
  • What Is a Coding Bootcamp Job Guarantee?
  • How to Pay for Coding Bootcamp
  • Ultimate Guide to Coding Bootcamp Loans
  • Best Coding Bootcamp Scholarships and Grants
  • Education Stipends for Coding Bootcamps
  • Get Your Coding Bootcamp Sponsored by Your Employer
  • GI Bill and Coding Bootcamps
  • Tech Intevriews
  • Our Enterprise Solution
  • Connect With Us
  • Publication
  • Reskill America
  • Partner With Us

Career Karma

  • Resource Center
  • Bachelor’s Degree
  • Master’s Degree

Writing an Effective Cover Letter: The Ultimate Guide

Picture this. You’ve just found an excellent job opening that meets all of your requirements— competitive salary, great benefits, and the ability to work on exciting projects. This has been your dream, and you know you have the qualifications. But, after reading further, you are asked to submit a resume and a cover letter. 

Many people skip over the idea of writing a cover letter because they can be difficult to write, especially if you’re applying for your first job. This is a mistake! In fact, your cover letter is one of the most important parts of the hiring process and should be written to the best of your ability.

Find your bootcamp match

In this guide, we’re going to explore how you can write an effective cover letter which you can use to apply for any position in tech.

Why Are Cover Letters Important?

Your cover letter is one of the first impressions you will make on a company. Even if you already have a recommendation from a current employee, there will be people in the company who will read your resume and cover letter before you proceed to the next stage of the hiring process. And to those people, these documents will be their first impression. You know what people say, “first impressions stick.”

When you reach out to a company, you want to tell them a story about yourself and how you’re going to help them meet their goals. Your resume will outline your skills and past experience, sure, but your cover letter will back up what you’ve said in your resume and give you the opportunity to explore your interest in a certain position with more depth. 

Most importantly, your cover letter, which can take many formats, can be highly personalized for each company. This is a chance for you to tell them your story. 

What Is the Purpose of a Cover Letter?

Iphone Desk Laptop Notebook 7100

The cover letter is still an expected attachment to a resume and serves as the first impression a candidate will make on a potential employer. Your cover letter gives you the opportunity to talk about why you’re interested in the position and how you would uniquely contribute to the organization. Everyone may use the same format for their resume—listing their skills, qualifications, and more—but in the cover letter, you can get more creative. You can talk about why you’re excited about the company and craft a convincing pitch that will make them want to talk with you again.

Over the last few years, there has been a perception that cover letters are no longer relevant. If you have a Twitter profile and a presence on LinkedIn or AngelList, why should you have a cover letter? Well, the truth is that employers still value a cover letter. If you don’t include a cover letter, a potential employer may pass on you before they get the chance to read about your skills in greater depth.

Your cover letter tells employers that you’re applying for a certain position. You may be able to get away with using the same resume for multiple jobs, but the cover letter should be unique to each position and company. You want to convince the company why you are the best person for their team. And you want to tell them why you want to work with their company more than any other. The more detailed you are, the better the impression you can leave on hiring managers and recruiters.

How to Format a Cover Letter

Before we get started on the contents of a cover letter, it’s important to understand how you should format the document. Here are a few tips on how to format your cover letter:

  • Use single line spacing for all text
  • Use double-space between each section
  • Include a one-inch margin on all sides
  • Align everything to the left side
  • Choose an easy-to-read font

How Long Should a Cover Letter Be?

Your cover letter—like a resume—should only be a single page long. The best cover letters are short, concise, and ideally under 300 words . You’ll only have the attention of a recruiter for a minute or two at best, and you want to impress them as soon as possible.

What to Say in a Cover Letter

Your cover letter should be all about the position you’re applying to and the company itself . Before you get started writing a cover letter, you should make sure you are aware of the needs of the company and their expectations for a candidate in the position. 

By doing some research in advance, you’ll find it easier to adapt your cover letter to the specific position you’re applying to. Recruiters will always value a personalized cover letter over one which includes generic text about why a candidate is “good.”

When doing research for your cover letter, consider the following questions:

  • Why is the company hiring someone new?

Does the company have an always-open application so they can hire the best talent? Do they need more people to help them scale? When it comes time to writing your cover letter, make sure you keep these things in mind. If the company is scaling quickly, you may want to talk about how you have experience in fast-paced work environments, for example.

  • What skills do they expect a new candidate to have?

What are they looking for in a new candidate? Do they need someone with skills in a particular technology? Do they need someone ambitious who can help them bring their ideas into reality? Answers to these questions are difficult to ascertain before actually talking with someone in the company, but you can’t write a cover letter without knowing what they expect.

Spend some time reading through the job description and take notes on what skills they expect applicants to have. Also, read over any materials on the company’s website such as their “about” page and their vision statement so you can learn more about their expectations and long-term goals. Doing this research will show companies you know what they’re all about, thereby indicating you’re passionate about a particular position.

How to Write a Cover Letter

Cover letters can be difficult to write because you need to write a new one for each position you’re applying to. However, there are a few tips you should keep in mind which will help optimize your cover letter writing process.

Expand on Your Resume

In your cover letter, you should go beyond your resume. It can be tempting to simply reiterate what you have said in your resume in more depth. But you shouldn’t repeat yourself in your cover letter. Instead, you should use your cover letter as an opportunity to discuss your experience in more depth . Write a sentence or two about how a past position helped you refine a specific skill that the employer is looking for. Customize the letter to show you have the requisite skills for the position. If you’re not sure where to start, you may want to ask yourself these questions:

  • How did you tackle one of the responsibilities you had in a past position?
  • How did you accomplish a specific milestone you mentioned on your resume?

Main Components of a Successful Cover Letter

Now, let’s get to the cover letter itself. There are three main parts in a cover letter:

  • The Introduction

Let’s break these down and explore each component in more depth.

  • Cover Letter Introduction

The first few sentences in your cover letter are key. If you include some generic and bold assertions about your skills, the recruiter may get bored and move on to the next candidate. But if you make your introduction impressive, they will want to read on further.

Your introduction should start with “Dear, [hiring manager name].” Make sure you include the name of the hiring manager or recruiter who is hiring for the position. If the company has a relaxed office culture, you only need to use their first name; if the employer is more traditional, use their first and last name.

The first paragraph should tell the company why you want to work with them . There are two things you could say in this paragraph—you believe in the company’s mission, and you want to work on the problems they are solving or, you want to work with their team. You should mention one of these facts and give a specific reason why. You’re interested in helping the company solve problems? Now you need to tell them why. 

Giving a specific reason shows the company you’ve tailored your cover letter to them and done some research about their company. Saying that you have applied because a friend told you about the company or because you saw a job opening sounds like you haven’t thought about the company in any depth—you just applied. When a company feels you are passionate about their vision or their team, they are more likely to reach out to you. They are always going to hire the person who wants to work for the company more than the person who would accept any job. Even subtle personal touches will go a long way in a cover letter.

  • Cover Letter Body

You’ve written a great introduction, and you now have the attention of the recruiter. What’s next? You have to tell them your story. The main body will be what a recruiter uses to help them decide whether to schedule an interview or file your application away.

The main body should be around three sentences —even if you are applying for junior or senior positions in tech. The goal of telling this story is to convince the company you meet all of their specifications. Tell the company about your knowledge of the technologies they are using or your past experience with a certain process they mentioned in the job listing. Whatever it is, make sure you tell them how you can help solve their problems better than everyone else . And always provide specific examples .

Venus profile photo

"Career Karma entered my life when I needed it most and quickly helped me match with a bootcamp. Two months after graduating, I found my dream job that aligned with my values and goals in life!"

Venus, Software Engineer at Rockbot

Let’s say the company is looking for a front end web developer who can help them speed up their app. You could say, “In my one-year tenure as an intern at Google, I used React.js to improve the speed of an internal landing page by 50ms.” 

Specific, concise, and easy to understand.

In this section, you should be sure to make links between your qualifications and the specific requirements for a position . Mention how your skills meet the requirements of a company. You should also be sure to keep your paragraphs short. If you are writing three sentences, you may split those up into two paragraphs. This will make it easier for the recruiter to read your cover letter and understand the most important information. The more personalized your cover letter is, the more an employer will feel that you’re passionate about the company and its vision.

If you’re struggling to figure out how to talk about your past experience, there are a few questions you should keep in mind. These questions will ensure you know how to articulate your past experience and present it as effectively as possible to a future employer. Ask yourself:

  • What projects did I work on?
  • How many users did my project have?
  • What big milestones did I achieve?
  • What use cases did I have to take into account?
  • What tools (i.e. GitHub, Confluence, CircleCI) and methodologies (i.e. Agile) did I use to work on this project?

You should end up with something like, “I was a core team member building X and leveraged tools such as CircleCI to create a new continuous integration process, which helped cut down our deployment time by 30%.” 

  • Cover Letter Close

The hiring manager is reading your cover letter. They are getting more interested in reaching out to you for an interview. Now, you need to close your cover letter effectively.

The first thing you should mention in your closing lines is a call to action: a specific statement that tells employers how they can reach out to you . You may decide to say, “If you are interested in talking with me further about how I can help Microsoft boost the efficiency of their Azure platform, reach out to me at [email address].” Again, this is specific, concise, and actionable.

Then you want to close with “sincerely” or “kind regards” and sign the letter with your full name . Optionally, you can include a phone number or another contact information below your name. After you’ve done that, your cover letter will be complete. You do not need to make your close complicated—it should be simple and tell hiring managers how to reach out to you in only a few words.

Example of a Cover Letter

Here is an example of a cover letter that uses the above format. The letter states why a candidate wants to work for the company and gives them a specific example of how this candidate can help them achieve their goals. The letter is simple, concise, and actionable.

30 October 2019

Stephanie M. Anager

Hiring Manager

Career Karma

San Francisco, CA 94107

Dear James,

I used Career Karma to help choose a coding bootcamp when I was learning to code, and I recently learned about your new bootcamp directory. It got me thinking that I want to help others find the right educational opportunities for them, just like you did for me. I would like to apply for the position of junior full stack engineer at your company.

At my previous job, I started off as a junior web developer and I learned how to build efficient web applications using JavaScript and the React.js framework. I spent time working with the development team analyzing inefficiencies in our application, and made numerous changes to make our pages render quicker. If I were to join your team, I would be able to help you make your website more efficient, and help you scale the site as you gain more traffic.

If you would like to talk with me further about how I can help you improve your web application, reach out to me at [email protected].

Kind regards,

Candidate N. Ame

What Not to Include in a Cover Letter

Kelly Sikkema N3o LeQyFsI Unsplash

The purpose of a cover letter is to tell your story to a prospective employer. You can tell them about yourself, your history, your knowledge, and more. Your cover letter gives you an opportunity to show an employer why you are a good candidate for a position and why they should hire you.

But many people feel compelled to include more information than they need to. Your cover letter should be short, to-the-point, and focused on how you can help a company achieve its goals. You don’t need to include every detail about your employment history. Keeping your cover letters short will make it easy if you apply for multiple positions and need to write many different letters.

Your cover letter should be formatted correctly and should be free of any spelling or grammar errors , as it will also implicitly showcase your writing and communication skills. If your cover letter includes obvious grammatical errors, an employer may question how much attention you pay to detail—a critical component of most jobs in tech.

Here are a few things you should avoid doing in a cover letter:

  • Making assertions which are not true. Employers will check the facts of a cover letter if they proceed with the interview process. Make sure your cover letter is truthful and accurately represents your skills. There are many people who have exaggerated their skills in a cover letter but were unable to meet the requirements when it came time for the interview.
  • Information not related to the job. Don’t include anything which is not directly related to the position for which you are applying. You only have a few hundred words to use when writing your cover letter—use them all effectively.
  • What you want. Don’t mention what you want to get out of the company. You should be pitching how you can help the company, not how they can help you.
  • Expressing too much interest in the job. Companies want to know you are interested in them. But talking too much about how you like the company may cause you to lose leverage when it comes time to negotiate a salary. You are pitching yourself and your abilities, not how much you like a company. Tell the company why you’re applying, but don’t go into too much depth about how you like X, Y, and Z about them.
  • Discussing the skills you don’t have. If a company posts a position looking for writing experience, don’t say something like, “Although I have a short track record of writing experience… [insert other unrelated claims]…” Keep your cover letter focused on what you can do. You are not expected to meet every requirement listed in a job description.

Tips for Writing a Great Cover Letter

Here are a few tips on how you can write a wonderful cover letter:

1. Personalize, Personalize, Personalize.

The main thing you should remember about this guide is that your cover letter should be personalized. It should be tailored to one specific company and one position . It’s easy to tell if a cover letter has been reused multiple times—they include generic statements, and the author doesn’t talk about why they want to work for a specific company. 

If you want to save time, you should consider making a template cover letter. You can then make a few changes for each company before you send the cover letter out. For example, you can keep your close and some of your main body the same; the main thing you would change is why you want to work for each company. This saves time while still allowing you to maintain a professional tone.

2. Include Some Statistics

Hiring managers like to see stats. Numbers show that you’ve had a quantifiable impact on an organization you’ve worked for in the past. For example, if you’re a front end developer, you could talk about how you improved the render speed of pages. Similarly, if you’re a DevOps developer, you could talk about how many servers you maintained in a cluster. Statistics are not necessary, but they do help illustrate how much of an impact you have made in the past.

3. Show Personality

Your cover letter should be yours . The resume you wrote will include lists of facts about you and your history. But your cover letter should be more free-flowing and showcase your human side to hiring managers.

Spend time researching the company’s culture, and try to adopt a similar tone in your cover letter. And, before you send it, read your cover letter aloud and remove anything which doesn’t sound like how you would speak.

4. Keep It Short and Simple

Of course, there are always exceptions to this rule. But your cover letter should be as short as possible . In one survey, more than two-thirds of employers said they prefer a cover letter that is half a page or, “the shorter the better”. The more wordy your writing is, the more difficult it will be for the hiring manager to take away the key points.

5. Review and Edit

As we mentioned earlier, you should run a spell check of your cover letter before you submit it. But don’t mistake a spell check for editing . Spend some time after you’ve written your cover letter to read it over and evaluate whether any changes need to be made. After a few reviews, you’ll most likely notice a few things you want to change or improve.

You can also reach out to a friend or family member and ask them to review your cover letter and make any suggestions for how you can improve the letter. Consider asking them, “Does this letter accurately showcase my skills?” and “Does this letter get you excited about me?” to make sure you have covered all your bases.

If you need some additional assistance, you can use tools such as Hemingway to help improve the tone of your work. Hemingway will highlight sentences that are too wordy and difficult to read, use passive voice, or use complex vocabulary when a simpler term would suffice.

6. Highlight Your Technical Skills

If you’re applying for a software development position, you should make sure you highlight your technical skills explicitly. Prospective employers will look at a cover letter for only a few seconds, or they may even have it parsed through an Automated Tracking System. Thus, you should spend time talking about the specific technical skills you’ve acquired so a recruiter can easily find out whether you have the skills you need to be a good fit for the job.

Mention any specific technologies you know and one major goal you met using that technology. For example, you could say, “At my previous job, I used Ruby on Rails and GraphQL to move from a REST-based architecture to GraphQL, which we found to be more efficient based on our business needs.” 

In this example, the candidate has spoken about how they know Ruby on Rails (a programming language), GraphQL (a data architecture tool), and how they have a good knowledge of REST (an API structure). If an employer is hiring someone who has these skills, this statement will really make the candidate stand out ahead of everyone else. 

7. Use Action Words

When you’re writing a cover letter, you should avoid using “buzzwords” or talking about specific skills that are not fully relevant to the job. Instead, you should use action words that showcase your involvement with particular projects. If you are a software developer, you may feel tempted to use words like “coded” or “developed” a few times in your cover letter because you have created a lot of applications. But you should try to introduce some variety into your cover letter.

Here are a few examples of action words you can use in your cover letter:

  • “I was a key collaborator on a tight-knit team…”
  • “Helped our team meet the project goal…”
  • “Created a new system to…”
  • “I managed a team of…”
  • “I helped create a new process…”

You should also try to include results-oriented words in your cover letter. These words help show that you have experience in yielding good outputs from your work and will show the extent of your responsibilities in your past experience.

A few words you may want to consider using include: redesigned, updated, implemented, produced, increased, streamlined, reduced .

Hopefully you now understand that writing a good cover letter is not too difficult and that cover letters are a great way for you to showcase your skills to employers. If you follow these guidelines on how to write a cover letter, you’ll be more likely to land a technical interview for your dream job.

In brief, here are our main rules on how to write a good cover letter:

  • Research the company, their culture, and read the job description thoroughly
  • Introduce yourself by talking about why you want to work for the company
  • Show the company how your past experience will help you be an effective contributor
  • End with a call to action and a professional close
  • Review your cover letter to make sure you do not include anything unnecessary
  • Do a final review of your cover letter and send it to some friends to get feedback

About us: Career Karma is a platform designed to help job seekers find, research, and connect with job training programs to advance their careers. Learn about the CK publication .

What's Next?

icon_10

Get matched with top bootcamps

Ask a question to our community, take our careers quiz.

James Gallagher

Leave a Reply Cancel reply

Your email address will not be published. Required fields are marked *

ck-logo

What Should You Include in Your Cover Letter? [w/ Tips for 2024]

Background Image

You’ve spent weeks job hunting, and you’ve found the perfect job.

Your resume is all set, and you’re almost ready to send your application.

There’s just one thing left—you’re writing a cover letter to create a flawless job application.

The only issue? You're not sure what exactly to include in your cover letter.

There’s no need to worry! We’re here to help

In this article, we’re going to cover:

  • What Is a Cover Letter
  • What Elements Should Your Cover Letter Include
  • What You Shouldn’t Include in Your Cover Letter

Let’s get started.

What is a Cover Letter?

A cover letter is a document that you send as part of your job application, along with your resume or CV .

The cover letter’s purpose is to introduce you and briefly summarize why your professional background makes you the right person for the job.

On average, a cover letter should be between 250 and 400 words long and fit neatly on one page.

A cover letter is one of your first forms of communication with a hiring manager. It’s your opportunity to present yourself in your own words, stand out from other candidates, and get the hiring manager interested in learning more about you.

Let’s take a look at an example of what a cover letter looks like:

what to include in a cover letter

Why Do Cover Letters Matter?

After you’ve spent so long making the perfect resume , you might be wondering why you should even write a cover letter.

The truth is that while not all employers request a cover letter, you should always include one with your job application.

Adding a cover letter to your job application shows the hiring manager you’re willing to go the extra mile for the job, and you’re not just randomly applying and hoping your application sticks.

A cover letter is your opportunity to give the hiring manager more information about you as a candidate. This is your chance to personalize your application and provide additional information on your skills and experiences that align with what the employer is looking for and that you didn’t have space on your resume for.

But your cover letter is also your chance to go beyond your most important skills and experience. You can use it to talk about your passion for the industry or your enthusiasm to join this specific company’s team and show the hiring manager that you’re serious about the role.

If your cover letter is good, it can complement your resume and get you that much closer to an interview.

A badly written cover letter, on the other hand, could undermine even the best resume and lead to your application getting tossed in the ‘no’ pile, so it’s crucial to get this document right.

Need help preparing for an interview? Check out our guide to the most common interview questions and how to answer them!

What Elements Should You Include in a Cover Letter?

There are a few key elements you need to include to write a successful cover letter .

Let’s take a look at them one by one:

#1. A Professional Template

Your cover letter should be easy on the eyes and even easier to navigate.

This means you have to set the right page margins, adjust the line spacing, choose an appropriate font , and set it to the correct size, all while making sure your text never spills onto page two.

But what if there’s an easier way? 

Just use one of our cover letter templates instead.

Our free resume builder comes with built-in resume templates that you can match with a cover letter template for a stylish application.

You can automatically set your font style, size, and even the dimensions of the paper you intend to print it on - standard A4 or US letter format.

cover letter templates

#2. Neatly-Split Paragraphs

A cover letter should be easy to navigate at a glance.

If your cover letter is a huge chunk of text that fully covers the entire page, without paragraphs or ample white space, it’s going to look cramped and leave a bad impression on the hiring manager.

This is where your cover letter’s formatting comes in. You should divide the contents of your cover letter into a header with contact information, and then split the actual text into an opening paragraph, a main body, a conclusion, and a formal closing line.

Be sure to also use line breaks and bullet points to break up your paragraphs to increase your cover letter’s readability.

This can make it seem less of an overwhelming read to the hiring manager and easier for them to skim through it all to find what they’re looking for.

#3. The Date of Writing

The exact date you write your cover letter may seem like a small detail, but it can actually add an extra touch of professionalism to your job application.

This can help the hiring manager keep track of when you’ve applied for the role, and it reflects your attention to detail .

Just keep in mind that the format of the date should align with the standard in the country where you're applying. For example, in the US , the mm-dd-yyyy format (e.g., May 22, 2024 ) is the go-to, whereas most other countries prefer the dd-mm-yyyy format (e.g., 22 January 2024 ).

#4. Your Interest in the Company

It’s important to tailor your cover letter for the specific job you’re applying for to show the hiring manager that you’re a serious candidate who’s done their homework about the position.

This is why the body of your letter should always include a paragraph where you clearly explain why you’re interested in the specific company.

Start by doing some research on the employer . You have to show the hiring manager that you understand what makes the company unique and how you align with their values and needs.

Think about what you genuinely like about the company you’re applying for. Whether it’s their remote working conditions, their focus on diversity or sustainability, or something else entirely, be sure to mention it in your cover letter.

If you’ve used a product or service that the company provides, say so in your cover letter. On top of that, highlight what specific aspects of the company resonate with your career goals , such as their innovative methods or cutting-edge market strategy, that you want to be a part of.

You can also take the time to explain why you’re excited about the job itself. Talk about how your unique experience and skills make you a suitable candidate and how you’re confident you can contribute to the company’s goals.

Looking to write a cover letter for an internship ? Check out our detailed guide!

#5. A Call to Action

Every cover letter should end with a strategic call to action.

Your call to action can be a polite statement prompting the hiring manager to get in touch with you to go over your application or to discuss how you could contribute to their team.

Adding a call to action at the end of your cover letter shows that you’re proactive and eager to move forward with the hiring process. This highlights your enthusiasm for the role and makes it more likely for the hiring manager to get in touch with you after putting down your cover letter.

Here’s an example of a call to action at the end of a cover letter :

I am very enthusiastic about the opportunity to discuss how my artwork can contribute to Happy Hippo Book Publisher’s track record as the best children’s storybook provider on the market. Please feel free to contact me at the provided phone number so that we can discuss my application further.

Want to give your cover letter an extra kick? Use these tried and tested cover letter tips !

What Sections Should You Include in a Cover Letter?

When writing your cover letter, you can easily split the process into several key sections.

Let’s break them down:

  • Header with contact details. The top of your cover letter should include a designated header where you can input your contact information, such as your full name, email address, phone number, address, and links to any relevant social media. Make sure these details match your resume and double-check for any typos.
  • Company details. Do your research so you know exactly who to address your cover letter to. Add the hiring manager’s name, department, the company’s name, and the company’s address.
  • Personalized greeting. Skip the cliche and impersonal “To Whom It May Concern” and use a more memorable greeting instead. We recommend using “Ms.” or “Mr.” followed by the hiring manager’s last name.
  • Opening paragraph. Your cover letter should start with a brief and attention-grabbing paragraph . This should include a couple of your top skills, an impressive achievement, or a relevant qualification.
  • Main body. Take the time to explain some of your top achievements or skills in more detail, and cover anything you didn’t have the space to address in your resume.
  • Conclusion. Recap the main points in your cover letter so far, then wrap it up with a polite call to action.
  • Closing line. Choose an appropriate closing line to finish your cover letter with and sign your name underneath.

cover letter structure

What Should You Never Include in a Cover Letter?

A cover letter allows you to personalize your application and provide more details about you to the hiring manager.

But that doesn’t mean everything should make the cut.

Let’s look at what you should never include in your cover letter:

#1. Irrelevant information

Your cover letter should be concise and focus on the most relevant details that make you the right candidate for the job.

Hiring managers don’t have all day to spend on your application, and when they’re reading your cover letter, they want to get to the point quickly. If your cover letter includes too many personal anecdotes or irrelevant experiences, like how you worked as a dog walker at 15, they might get bored and stop reading it altogether.

A cover letter is, first and foremost, a professional document, not a personal essay. This means that focusing too much on yourself, as well as your wants, needs, and opinions, is not a good idea.

Your cover letter should focus on what you can do for the employer, not what they can do for you. If you miss the mark here, you’ll come off as an inattentive candidate and won’t be getting an interview.

#2. Overly Long Paragraphs

A dense, difficult-to-read text can discourage a hiring manager from going through your cover letter.

For example, if the body of your cover letter is contained in a single, thick paragraph, the hiring manager might skim over it and miss your main points.

Long paragraphs can also make your cover letter look poorly organized and make you come across as someone with bad written communication skills . Your essential qualifications and skills can get lost in that sea of words and hide the most important information you want to convey.

Overly long paragraphs also imply a lack of consideration for the hiring manager’s time. Keeping your text concise and easy to follow is just as important as the content itself. Otherwise, your cover letter might not catch the hiring manager’s attention at all.

#3. Salary Expectations

Unless the employer specifically asks you to, it’s considered taboo to include salary expectations in your cover letter, and it can even leave a bad impression on the hiring manager.

Talking about money in your cover letter can make it seem like your primary interest in the job is the paycheck. And, while there’s nothing wrong with wanting a specific salary, this can seriously undermine what you want to convey to the hiring manager about your enthusiasm for joining the company and your professionalism.

You should also keep in mind that talking about salary expectations so early on can even put you at a disadvantage in potential salary negotiations . If you mention a high number too early on, the hiring manager might reject your application before you even make it past the initial screening. But if you go too low, you could undervalue yourself.

This is why it’s recommended that you discuss salary expectations during an interview once you already understand the full scope of the role and have more context.

Are you just getting started on the job market? Check out our guide to writing an entry-level cover letter !

#4. Excessive Flattery

Writing a cover letter doesn’t mean writing a love letter to the company you’re applying for.

You don’t need to shower the employer with compliments to get the hiring manager to like you. In fact, if you use too many compliments or describe the company in the exact words they use on its website, you’re going to be severely disappointed.

For example, most companies you apply to may describe themselves as “innovative” or “ team-focused .” If that’s all you can say about them in your cover letter, it tells the hiring manager that you never researched the employer or paid much attention to what they do.

If you genuinely hold the company’s values, mission, or culture close to your heart, there’s no harm in mentioning how they inspire you. Just remember to keep it professional and related to how you can enthusiastically contribute to their work.

#5. False Information

This should go without saying but lying on your cover letter is just as bad as lying on your resume – very bad.

We get it; you want to impress the hiring manager. But exaggerating or falsifying information to make yourself look like the coolest candidate ever can easily backfire.

On one hand, the hiring manager is probably going to catch onto you while reading your cover letter. They’re going to notice the inconsistencies you didn’t pay attention to, and they simply won’t call you.

But it could be even worse. You could land an interview, only to have the hiring manager discover the truth face to face. Your professional reputation could suffer some serious damage, beyond just an awkward interaction during the interview.

Trust us – lying isn’t worth it. You’re capable of writing a standout cover letter without exaggerating anything you can’t back up.

#6. Grammatical Mistakes

You should always proofread your cover letter before submitting it with your job application.

Even when you’re absolutely sure there are no mistakes, sometimes you might miss something that the hiring manager will notice immediately.

This is why we always recommend you do several rounds of proofreading and editing before finalizing your job application.

Start by carefully reading your cover letter out loud. It might sound a little weird, but it helps you notice any awkward phrases or words that are out of place.

Then, run it through a spell-checking tool like QuillBot or Grammarly . They can help you spot any errors you might have missed.

Finally, ask a friend or family member for help. A fresh pair of eyes can read your cover letter and notice mistakes that both you and your robot sidekick might have skipped over.

#7. Complaints About Employers

As a general rule, you should never badmouth your previous place of employment.

If you were unjustly fired or passed over for a promotion for personal reasons, these are best explained during an interview.

It’s important to always maintain professionalism when your past employer or coworkers are brought up, especially in your cover letter.

For example, instead of saying you had enough of a chaotic work environment, you could say you’re “looking forward to joining a team that values structure and accountability.”

Check out these more common cover letter mistakes and keep an eye out while writing your cover letter!

29 Cover Letter Examples

Looking for inspiration? Check out these perfect cover letter examples for different professions.

#1. Customer Service Cover Letter

Customer Service Cover Letter

Check out our full guide to writing a customer service cover letter here.

#2. Marketing Executive Cover Letter

Marketing Executive Cover Letter

Check out our full guide to writing a marketing executive cover letter here.

#3. Medical Assistant Cover Letter

Medical Assistant Cover Letter

Check out our full guide to writing a medical assistant cover letter here.

#4. Consultant Cover Letter

Consultant Cover Letter

Check out our full guide to writing a consultant cover letter here.

#5. College Student Cover Letter

College Student Cover Letter

Check out our full guide to writing a college student cover letter here.

#6. Retail Cover Letter

Retail Cover Letter

Check out our full guide to writing a retail cover letter here.

#7. Team Leader Cover Letter

Team Leader Cover Letter

Check out our full guide to writing a team leader cover letter here.

#8. Actor Cover Letter

Actor Cover Letter

Check out our full guide to writing an actor cover letter here.

#9. Digital Marketing Cover Letter

Digital Marketing Cover Letter

Check out our full guide to writing a digital marketing cover letter here.

#10. Executive Assistant Cover Letter

Executive Assistant Cover Letter

Check out our full guide to writing an executive assistant cover letter here.

#11. Finance Cover Letter

Finance Cover Letter

Check out our full guide to writing a finance cover letter here.

#12. Graphic Designer Cover Letter

Graphic Designer Cover Letter

Check out our full guide to writing a graphic designer cover letter here.

#13. IT Cover Letter

IT Cover Letter

Check out our full guide to writing an IT cover letter here.

#14. Project Manager Cover Letter

Project Manager Cover Letter

Check out our full guide to writing a project manager cover letter here.

#15. Sales Cover Letter

Sales Cover Letter

Check out our full guide to writing a sales cover letter here.

#16. Accounting Cover Letter

Accounting Cover Letter

Check out our full guide to writing an accounting cover letter here.

#17. Business Cover Letter

Business Cover Letter

Check out our full guide to writing a business cover letter here.

#18. Dental Assistant Cover Letter

Dental Assistant Cover Letter

Check out our full guide to writing a dental assistant cover letter here.

#19. Human Resources Cover Letter

Human Resources Cover Letter

Check out our full guide to writing a human resources cover letter here.

#20. Nurse Practitioner Cover Letter

Nurse Practitioner Cover Letter

Check out our full guide to writing a nurse practitioner cover letter here.

#21. Receptionist Cover Letter

Receptionist Cover Letter

Check out our full guide to writing a receptionist cover letter here.

#22. Architect Cover Letter

Architect Cover Letter

Check out our full guide to writing an architect cover letter here.

#23. Management Cover Letter

Management Cover Letter

Check out our full guide to writing a management cover letter here.

#24. Physician Cover Letter

Physician Cover Letter

Check out our full guide to writing a physician cover letter here.

#25. Substitute Teacher Cover Letter

Substitute Teacher Cover Letter

Check out our full guide to writing a substitute teacher cover letter here.

#26. Software Engineer Cover Letter

Software Engineer Cover Letter

Check out our full guide to writing a software engineer cover letter here.

#27. Administrative Assistant Cover Letter

Administrative Assistant Cover Letter

Check out our full guide to writing an administrative assistant cover letter here.

#28. Mechanical Engineering Cover Letter

Mechanical Engineering Cover Letter

Check out our full guide to writing a mechanical engineering cover letter here.

#29. Attorney Cover Letter

Attorney Cover Letter

Check out our full guide to writing an attorney cover letter here.

FAQs About What to Include in a Cover Letter

Do you still have some questions about what to include in a cover letter? Check out the answers to some of the most frequently asked questions on the topic!

#1. What is a good example of a cover letter?

There are plenty of great cover letter examples for different professions that you can look at.

Overall, a cover letter that’s well done starts with your contact information in a designated header at the top. Next, you have to add the hiring manager’s contact details and include a personalized greeting.

Write a strong opening paragraph that references the job you're applying for and includes a standout achievement or relevant experience that makes you a strong candidate.

Use the body of your cover letter to expand on your key skills and experiences that match what the employer is looking for. Give specific examples to illustrate your greatest accomplishments and how you gained your most impressive skills.

Wrap up your cover letter by recapping your key selling points and including a call to action that invites the hiring manager to reach out to you. Lastly, add a professional closing line and sign your name underneath.

#2. How do you start a cover letter?

The opening to your cover letter should be brief and attention-grabbing.

Your first few sentences should be something that makes the hiring manager want to learn more about you. You don’t want to give them too many details—just enough to pique their interest.

Explain why you’re writing and why you’re interested in the specific role. We recommend including keywords from the job ad , especially ones that match your most relevant skills, experiences, or impressive achievements.

#3. How do you write a unique cover letter?

Your cover letter is your chance to give the hiring manager a unique insight into you as a candidate. It’s your opportunity to stand out from the crowd using your own words.

The best way to write a unique cover letter is to start by researching the company and referencing anything you find attention-grabbing about it. You should be able to easily identify what you like about the specific employer, such as their contributions to the industry, their values, and reputation, and mention it in your cover letter.

Use a polite but conversational tone to convey both your professionalism and personality. Instead of using passive language to explain that you “managed” this or were “responsible for” that, take advantage of action verbs and power words to make your experiences stand out.

Avoid using generic phrases like how you’re a “team player” or have “ leadership skills ” alone, and instead provide concrete examples that back up the skills and experience that make you the right candidate for the job.

#4. Should a cover letter be fancy?

Since a cover letter is a formal document, you might be tempted to make it fancy.

There’s no need to go over the top with your cover letter. Adding too much decoration or creative flair can detract from the information you want to convey to the hiring manager.

Your focus should always be on writing a clear, concise, and well-organized text that gets your point across.

More traditional industries, like law or finance, should stick to minimalistic cover letter templates with a clean and simple layout.

For professionals aiming for creative industries like illustration or graphic design, a bit of color can make your application pop. Even then, it’s important to strike a balance between creativity and professionalism, so your cover letter’s text remains the hiring manager’s primary focus.

Key Takeaways

And that’s all there is to what you should include in your cover letter!

Hopefully, after reaching the end of our article, you feel confident that your cover letter covers all the necessary bases. Good luck on your job hunt!

But before we say goodbye, let’s briefly recap what we've covered so far:

  • Your cover letter should be concise and avoid any irrelevant information. The hiring manager is interested in what you can do for the company, not in any personal information that doesn’t relate to the job.
  • Overly long paragraphs and a messy layout can leave a bad impression. Instead of trying to format everything yourself, use an online cover letter builder.
  • Our online resume builder offers resume templates and matching cover letter templates that you can use to create a stylish and professional job application in minutes.
  • Dedicate a portion of your cover letter’s main body to express your genuine interest in the company and the specific role. Do some research beforehand so you can identify several things you genuinely like about the company and position you’re applying for.
  • End your cover letter with a strategic call to action. This shows the hiring manager you’re eager to make it to the next step of the hiring process, and it makes it more likely for them to reach out to you.

cookies image

To provide a safer experience, the best content and great communication, we use cookies. Learn how we use them for non-authenticated users.

the goal of a cover letter

The Top 6 Tips for Writing a Powerful Cover Letter

The Top 6 Tips for Writing a Powerful Cover Letter

A cover letter is a written, one-page document expressing your interest in a job opening. It should specifically address your interest in both the role and the company, and what skills and relevant experiences make you a great fit for the position. As importantly, it’s a chance to let your personality shine through and show off your communication skills.

Even when an employer is convinced that you meet all the qualifications based on your resume, a cover letter gives that extra spark that can greenlight your application to move through the hiring process and land you an interview. 

In this article, we’ll share the top 6 tips for writing a powerful cover letter and hopefully help you land the job you want.

1. Do Your Research

Start off your cover letter by addressing it to a specific person and not using the dreaded phrase of “To Whom it May Concern.” This shows that you took the extra time to do research on their website or Linkedin to identify the hiring manager’s name.

If you know any individuals from the company, ask them if you may “name drop” them in your introduction. To further demonstrate that you’ve done your homework on the organization, reference specific initiatives and programs. You could also cite other facts that prompted you to apply, such as a recent article or announcement.

The above recommendations showcase to the employer that you put in the extra effort to research them, which in turn, demonstrates your genuine interest in working for them.

2. Tailor Everything

Tailor each cover letter to both the organization you are applying to and the specific role. Make the case as to why you would be good at that particular job and an asset within the larger organization.

You should incorporate keywords and phrases from the job description into your cover letter. Make sure to tailor them to your specific experiences and accomplishments. It’s always helpful to reiterate job description language with data-driven details. 

Here’s an example from NYFA Classifieds Sales Manager, Mary-kate Grohoski, back when she applied to her current role:

The Sales Manager’s job description detailed the responsibility of “Managing the sales process from prospect identification, close of sales, and follow-up.” In her cover letter, she rephrased the above language and incorporated her experience with the following line: “By managing the sales process of over 10 Fine Books and Manuscripts auctions per year in the New York showroom, I oversee all client communications and portfolios, as well as the management of over 2,400 auctions lots per year, and develop and maintain long-term corporate relations.”

3. Be Authentic

In a sea of often standardized cover letters, being authentic could make you stand out. Sincere interest comes through in your writing, so take the time to truly reflect on what genuinely excites you about this opportunity. Speak to why you want the position and be specific about the aspects of the role that intrigue you and are aligned with the vision you have for yourself professionally.

When reviewing your cover letter, consider how the language you’ve chosen could inspire the hiring manager to look forward to what you could achieve together.

4. Solve a Problem for the Employer

Don’t make the cover letter all about you; it’s as much about the employer as it is about you. Connect how your previous experience would be an asset to this particular organization based on what they want to achieve. (Quick tip: Usually, their goals for the role are outlined in the job description.)

How can your skills benefit the organization and help them grow? Do you have ideas as to how you’d contribute to their specific programs and take them to the next level? Reference specific skills, experiences, and projects to demonstrate the value you would be bringing to the role.

Employers are always looking to bring new skills into their teams, to not only fill gaps, but to elevate their teams and organizations’ performance. By relating your experience back to the organization, you are helping them draw clear connections between your background and their goals for the role.

5. Keep it short

A good rule of thumb is to keep your cover letter under a page long, but even shorter is better. It’s a challenge to do so, since there is a lot you may want to cover, but there are some tricks to help you stay succinct.

Something to keep in mind is to not repeat what is in your resume, but instead, provide supplementary information and context to your resume’s content. Another tip is to focus on the 3-4 most relevant transferable skills you can bring to the role, instead of trying to cover every qualification and skill mentioned in the job description. Lastly, it’s always a good idea to have a friend or mentor review your resume and make recommendations on what you could cut.

At the end of the day, remember that the hiring manager is reading countless cover letters so try to make it as seamless for them as possible and make every word count.

6. Use a template, but mainly for formatting purposes

It’s a great time saver when you have a perfectly formatted cover letter template ready to be filled out so that you don’t have to deal with time consuming adjustments to margins, fonts, spacing, and alignment. 

A cover letter format pretty much follows the standard business letter format which contains a header with yours and the hiring manager’s contact information, a salutation, an opening paragraph, one or two body paragraphs, a closing paragraph and a sign off. Quick tip: Include your email address in your contact information, in case the cover letter gets separated from your resume.

Apart from that, you can standardize some aspects of the content just to have a visual filler in place or even use the text as a starting point, but always plan to customize them further for each application.

Overall, as you are writing your cover letter, try to keep a fine balance between talking about yourself, the employer, and what you can achieve together. Always aim to be answering the question of “Why should we hire you?” and back up everything you say with specific examples from your background. 

– Katerina Nicolaou, Account Manager

Put these tips to use by finding your next job on NYFA Classifieds , the go-to listings site for artists, arts administrators, and museum professionals. Follow us @nyfa_classifieds on TikTok for more creative career tips.

the goal of a cover letter

Donate to NYFA

  • Donation amount: Select donate button or input other amount is required
  • Acknowledge as: Input is required
  • First name: Input is required
  • Last name: Input is required
  • Email: Input is required
  • Email: Must include '@' symbol
  • Email: Please enter a part following '@'
  • Country: Selection is required
  • Street: Input is required
  • City: Input is required
  • State: Selection is required
  • Zip: Input is required
  • Address: Input is required
  • reCaptcha is required

insert message here

New York Foundation for the Arts 29 W. 38th Street, 9th Floor New York, NY 10018

NYSCA logo

Terms & Conditions | Privacy Policy | Site Map

The 46 Best Cover Letter Examples: What They Got Right

Amanda Zantal-Wiener

Published: May 22, 2024

I’ve sent plenty of cover letters throughout my career, so I know it isn’t usually fun to write one. Fortunately, the cover letter examples I painstakingly gathered below show that it’s possible to have a little fun with your job search — and maybe even make yourself a better candidate in the process.

 person types of a cover letter

I was shocked upon learning 45% of job seekers don’t include a cover letter when applying for a job. I definitely don’t recommend following the crowd on this matter because your cover letter is a chance to tell the stories your resume only outlines.

It’s an opportunity for you to highlight your creativity at the earliest stage of the recruitment process.

Are you ready to showcase your unique skills and experience? Or are you looking for more tips and cover letter inspiration?

Keep reading for 40+ cover letter examples, then check out tips for cover letter formatting and what makes a cover letter great.

→ Click here to access 5 free cover letter templates [Free Download]

Table of Contents

Customizable Cover Letter Examples

Best cover letter examples, short cover letter examples, creative cover letter examples, job cover letter examples, career cover letter examples, what’s on a cover letter, what makes a great cover letter.

In a hurry for a cover letter example you can download and customize? Check out the ones below from HubSpot’s cover letter template kit .

1. Standard Cover Letter Example

the goal of a cover letter

5 Free Cover Letter Templates

Five fill-in-the-blank cover letter templates to help you impress recruiters.

  • Standard Cover Letter Template
  • Entry-Level Cover Letter Template
  • Data-Driven Cover Letter Template

You're all set!

Click this link to access this resource at any time.

What does a good cover letter look like in practice, and how can you make yours stand out? I found six examples from job seekers who decided to do things a bit differently.

Note: Some of these cover letters include real company names and NSFW language that I've covered up.

4. The Cover Letter That Explains ‘Why,’ Not Just ‘How’

You may already know how to talk about how you’ll best execute a certain role in your cover letter. But there’s another question you might want to answer: Why the heck do you want to work here?

The Muse , a career guidance site, says that it’s often best to lead with the why — especially if it makes a good story.

I advise against blathering on and on, but a brief tale that illuminates your desire to work for that particular employer can really make you stand out.

the goal of a cover letter

the goal of a cover letter

20. Mission-Driven Graduate Cover Letter Example

the goal of a cover letter

In an increasingly digitized world, where customer-centric strategies are vital for business success, I am thrilled to apply for the [Job Title] position at HubSpot."

Unhelpful Cover Letter Introduction:

"To Whom it May Concern,

I am applying for the [Job Title] position at HubSpot. I have some experience in marketing and can help your clients grow their businesses."

Relevant Professional Experience

It can be tempting to use the same cover letter for every job. After all, it‘s about your experience, isn’t it? But it's not enough to rephrase the work history in your resume.

Recruiters and hiring managers are looking to fill a specific role, so you need to show how your experience translates to their unique needs.

So, the body of a great cover letter should showcase the specific professional experiences that are relevant to the job you're applying for. Emphasize your accomplishments and skills that directly relate to what the job needs.

To speed up this part of the cover letter writing process, start by creating a list of your transferable skills . Drafting this list can help you quickly focus on the skills to highlight in your cover letter.

Then, use AI tools to summarize job descriptions and narrow in on where your experience and the needs of the role you're applying for overlap. This post is full of useful AI assistant tools if you're new to AI.

Helpful Cover Letter Experience:

“At [Company Name], I had the opportunity to assist a global ecommerce retailer in enhancing their online customer experience. By conducting in-depth market research and customer journey mapping, I identified pain points and areas of improvement in their website navigation and user interface.”

Unhelpful Cover Letter Experience:

“I also worked with an ecommerce retailer to improve the customer experience. We did some surveys and training, and they were happy with the results.”

Useful Examples

To make your cover letter stand out, add specific examples that show how you've solved problems or gotten results in past roles.

Quantify your accomplishments whenever possible, using data to give the reader a clear understanding of your impact.

Helpful Cover Letter Example:

“I lead a team of five content writers while increasing website traffic by 18% year-over-year.”

Unhelpful Cover Letter Example:

“I have a great track record of leadership and achieving fantastic results.”

Research and Company Knowledge

Hiring teams aren‘t hiring anyone with the skills to do the job. They’re hiring a person they'll work alongside at their specific company.

So, to show that you‘re not just looking for any job anywhere, share your knowledge of the company’s industry, values, and culture in your cover letter.

Spend some time on the company website and take notes on what makes this business interesting to you and why you would want to work there.

Then, explain how your skills align with the company's mission and goals and explain how you could add to their chances of success. This will showcase your interest in the company and help them see if you are a good cultural fit.

Helpful Cover Letter Research:

“I was particularly drawn to HubSpot not only for its industry-leading solutions but also for its exceptional company culture. HubSpot's commitment to employee development and fostering a collaborative environment is evident in its recognition as a top workplace consistently. I strongly believe that my passion for continuous learning, self-motivation, and dedication to contributing to a team will make me a valuable asset to HubSpot.”

Unhelpful Cover Letter Research:

“I have been inspired by HubSpot's commitment to inbound marketing and its comprehensive suite of solutions. HubSpot's dedication to providing valuable content and fostering meaningful relationships aligns with my own values and aspirations.”

Clear Writing

Your cover letter needs to pack in a lot of important information. But it's also important that your cover letter is clear and concise.

To accomplish this, use professional but easy-to-understand language. Be sure to remove any grammar or spelling errors and avoid lengthy paragraphs and avoid jargon or overly technical language.

You may also want to use bullet points to make your letter easier to skim. Then, proofread your cover letter for clarity or ask a friend to proofread it for you.

  • Guide to Becoming a Better Writer
  • Tips for Simplifying Your Writing

Helpful Cover Letter Writing:

"In addition to my academic accomplishments, I gained valuable practical experience through internships at respected law firms.

Working alongside experienced attorneys, I assisted in providing legal support to clients. This hands-on experience helped me develop a deep understanding of client needs and enhanced my ability to effectively communicate complex legal concepts in a straightforward manner."

Unhelpful Cover Letter Writing:

"Furthermore, as a complement to my academic accomplishments, I have garnered invaluable practical experience through internships at esteemed law firms.

Throughout these placements, I actively collaborated with seasoned attorneys to conduct due diligence and furnish clients with comprehensive legal support. Notably, these experiences fostered a profound comprehension of client necessities, whilst honing my legal acumen to articulately convey intricate legal principles within a lucid and concise framework, adhering to applicable precedents and statutes of limitations."

Genuine Interest and Enthusiasm

Find ways to convey your passion for the role and how excited you are to contribute to the company you're applying to. At the same time, make sure your interest feels authentic and outline how it aligns with your career goals.

Your ultimate goal is an enthusiastic letter that feels honest and leaves a lasting positive impression.

Showing excitement in writing doesn't come naturally for everyone. A few tips that can help you boost the genuine enthusiasm in your letter:

  • Record audio of yourself speaking about the role, then use voice-to-text technology to transcribe and add these sections to your letter.
  • Choose your words carefully .
  • Write in active voice.

Helpful Cover Letter Tone:

“I am genuinely enthusiastic about the prospect of joining [Company/Organization Name] as an accountant. My combination of technical proficiency, eagerness to learn, and strong attention to detail make me an ideal candidate for this role. I am confident that my dedication, reliability, and passion for accounting will contribute to the continued success of your organization.”

Unhelpful Cover Letter Tone:

“Honestly, I can hardly contain my excitement when it comes to reconciliations, financial statement analysis, and tax regulations! Engaging in spirited discussions with professors and classmates has allowed me to foster an unbreakable bond with the fascinating world of accounting, and I'm positively bursting with enthusiasm at the prospect of applying my skills in a professional setting.”

Memorable Conclusion

End your cover letter on a strong note. Summarize your top qualifications, restate your interest in the position, and express your interest in future communication.

Then, thank your reader for their time and consideration and include your contact information for easy follow-up.

To make your conclusion memorable, think about what parts of your letter you‘d most like the hiring manager to keep top of mind. Then, consider your word choice and phrasing. If you’re feeling stuck, this list of ways to close an email can help.

Helpful Cover Letter Conclusion:

"Thank you for considering my application. I am excited about the opportunity to further discuss how my qualifications align with the needs of Greenpeace. Please feel free to contact me at your convenience to arrange an interview.

Together, let's make a lasting impact on our planet.

[Your Name]"

Unhelpful Cover Letter Conclusion:

"Thank you for considering my application. I look forward to the possibility of discussing my qualifications further and how I can contribute to Greenpeace's mission. Please feel free to contact me at your convenience to arrange an interview.

I’d like to add another stage to the job search: experimentation.

In today’s competitive landscape, it’s so easy to feel defeated, less-than-good-enough, or like giving up your job search.

But don’t let the process become so monotonous. Have fun discovering the qualitative data I’ve discussed here — then, have even more by getting creative with your cover letter composition.

I certainly can’t guarantee that every prospective employer will respond positively — or at all — to even the most unique, compelling cover letter. But the one that’s right for you will.

So, get inspired by these examples and templates. Write an incredible cover letter that shows the hiring team at your dream job exactly who you are.

Editor's note: This post was originally published in October 2020 and has been updated for comprehensiveness. This article was written by a human, but our team uses AI in our editorial process. Check out our full disclosure to learn more about how we use AI.

Professional Cover Letter Templates

Don't forget to share this post!

Related articles.

How to Write an Internship Cover Letter [Expert Advice & Examples]

How to Write an Internship Cover Letter [Expert Advice & Examples]

How to Start a Cover Letter That Gets You Your Dream Job

How to Start a Cover Letter That Gets You Your Dream Job

General Cover Letter: 15 Cover Letter Templates to Perfect Your Next Job Application

General Cover Letter: 15 Cover Letter Templates to Perfect Your Next Job Application

Is a Cover Letter Necessary in 2024?

Is a Cover Letter Necessary in 2024?

Letter of Interest Tips, Templates & Examples [A 2023 Guide]

Letter of Interest Tips, Templates & Examples [A 2023 Guide]

The Ultimate Guide to Writing a Cover Letter

The Ultimate Guide to Writing a Cover Letter

Eight Cover Letter Greetings for Every Situation

Eight Cover Letter Greetings for Every Situation

7 Expert Cover Letter Tips to Get the Job

7 Expert Cover Letter Tips to Get the Job

Marketing software that helps you drive revenue, save time and resources, and measure and optimize your investments — all on one easy-to-use platform

What is a Cover Letter? Definition, Structure, Purpose, Types & Meaning

Avatar image

In This Guide:

What is a cover letter, what is the purpose of a cover letter in a job application, what to include in a cover letter, cover letter format and layout, should you use a cover letter template or example, what is a cover letter - takeaways.

Resume image 1

Asking yourself, “What is a cover letter?”

In this article, we break down for you the basics about cover letters, their purpose, and what to include in yours.

When you’re applying for a job, a cover letter is just as important as your resume in a lot of ways.  You always want to include a cover letter when you’re submitting your resume, to personalize the facts about your work history and to tailor your application to the job.

But if you haven’t written a cover letter before, it can be intimidating to figure out what to include. Don’t worry, this expert guide boils it all down into a quick read that gives you an overview and points you in the right direction to find everything you need to know about them.

In this post, we’re going to cover:

  • What is a Cover Letter?
  • What is the Purpose of a Cover Letter in a Job Application?
  • What to Include in A Cover Letter

We also describe how you can lay out your cover letter to amp its impact, and we’ve even made it dead simple for you by including some perfect cover letter examples for you to check out.

A cover letter is a one-page document that you include with your resume as part of your application for a job. A good cover letter grabs a Hiring Manager’s attention and gets you to the next step of the hiring process.

While every job you apply for will have either a specific application form or will ask for a resume, not every one will ask for a cover letter.  But you should always include one – it’s a game changer.

The upshot is that a resume is a summary of your work and education experience, while your cover letter adds relevant context to that experience for the specific job.

A cover letter is tailored to a specific job you’re applying for, and it highlights what your qualifications are and how they relate to that role and company. You can use it to give examples of how your experiences relate to the role and show how you’re the best person for the job.

Just as its name implies, a cover letter is written in a letter format, including a greeting, three or four body paragraphs, and a closing. Unlike a resume, your cover letter should be written in full sentences, and you want to use the first-person – “I’m writing to you today to…”.

You don’t want to just rhyme off the same things that are in your resume, though.  Use your cover letter to give real life examples of how your experience, skills, or interests make you perfect for the job.

Head to our full article on the differences between a resume and a cover letter to learn more on this.

Put simply, it’s your chance to make a great first impression. It’s a tool you use to grab a hiring manager’s attention long enough that they look over your resume a bit closer and call you in for an interview.

A cover letter may not be something a job posting asks you to include, but don’t think that means you shouldn’t.  A good cover letter is always a good idea, here’s why:

  • You can tell a story in a cover letter that dives deeper into your qualifications,
  • experience, and interests to show why you’re the best candidate for the job.
  • A lot of candidates skip writing a cover letter, so by including one you immediately put yourself ahead of the competition!
  • You can introduce yourself in a more personalized way and tailor your application specifically for the job.
  • You can add a bit of flair or personality that gets a hiring manager to ask you in for an interview
  • It shows that you put effort into your application, which again, puts you ahead of most of the competition.

This is just a snapshot of how a cover letter can help you. We’ve got a great article for you to look over if you want to know more about the purpose of a cover letter .

Should you send a cover letter for a job?

There is no question, yes, you should absolutely include a cover letter with your application.

We’ve done our homework on this and can tell you: a majority of hiring managers need or expect a cover letter, even if it’s not specified in the job posting.

Not only are they expected, but they’re a great tool for you too:

  • Explain the reasons for any work gaps
  • Clarify how the experience you have from other jobs applies
  • Show how you fit their company culture
  • Let them know why you’re changing jobs or fields

So, while a cover letter may not absolutely be necessary, they’re extremely useful, and always something you should take the time to write and include with your application.

Cover letters should usually include some of the same basic elements. We’ve put together a quick list below, but head over to our complete guide on what to include in your cover letter for a full explanation.

  • A header – This is where you’re going to include all the contact info the hiring manager is going to expect to see.  You want to be sure to give them what theyère looking for.
  • Opening statement – You can get right to it here and make sure this is an attention grabber.  Summarize your skills or experience and give them one good reason why it’s important for the job you’re applying to.
  • Body – This paragraph should give some more details about you personally.  Employers often hire someone for who they are, not what they know; this is your time to show them you’d be a great fit on their team.
  • Closing and Call to Action – You want to close your cover letter with a thanks for the time they’ve taken and a professional sign-off.  You should also let them know you’re eager to hear from them, and let them know to contact you to follow up.

Try to end with a great impression. It’s key that you know how to close your cover letter well to hit all the right notes.

A hiring manager takes about 7.4 seconds to look at each resume that comes across their desk, and there may be hundreds of those. A strong cover letter design can grab their attention long enough for them to set you into the callback pile instead of in the recycling bin.

We’ve put together the details on how you can really grab a recruiter’s attention with your cover letter design , but here’s the basics:

  • Font - Always use a standard, easy-to-read font like Times New Roman or Arial. It should be 12pt or slightly bigger.
  • Heading – Always use a professional format of heading, which includes your name and contact info, the date of writing, and the contact info for the person you’re writing to.
  • Spacing – You want to single space the body of your cover letter, but leave spaces between the heading, the greeting, each paragraph, and your sign-off.
  • Length – We know that it’s tempting to try to fit in as much as possible in the cover letter, but this is definitely a case of less is more.  You want the content to be about half a page, so shoot for between 250-400 words.

Keeping your cover letter lean can be hard the first few times you write one. Check out our article on ideal cover letter length to get more tips on how to hit the sweet spot.

If you’re already a pro, maybe you can go it on your own and write a killer cover letter.  But if this is your first cover letter, or you have any doubts, use our Cover Letter Examples to get some great ideas on how to write and format yours – we’ve got a few samples below.

Our examples cover different industries and positions, so you can fine tune the fit of your letter for exactly the job you’re applying to without trying to reinvent the wheel!  Plus, these are cover letters that work to get interviews, so you can be sure you’ve got a great start.

If you want a real head start, we’ve even got a Cover Letter Templates page where you can head to get all the basics covered for you. Head there, input your specifics, and you’ll have a winning cover letter, easy-peasy.

  • A cover letter is a one-pager you include with a job application to dive deeper into exactly why you are the best fit for the job.
  • You always want to include a cover letter, even if it’s not specified in the job posting.
  • Hiring managers get hundreds of resumes, and they fly through them - your cover letter can and should be designed to grab their attention.
  • Personalize your cover letter and tailor it to the specific job you’re sending it in to, this includes relating specific skills, letting your personality shine, and getting the hiring manager’s name.
  • Make sure it’s in perfect shape to get great results.  Use our Cover Letter Checklist to make sure you’ve covered all the bases and haven’t overlooked any little mistakes that could cost you the job.

Author image

  • Cover Letter Guides

How To Network on LinkedIn

How to list a major & minor on your resume (with examples), how to list multiple jobs at the same company on a resume, how far back to go on your resume, when should you include your high school on your resume, the ultimate guide to creating a startup resume.

  • Create Resume
  • Terms of Service
  • Privacy Policy
  • Cookie Preferences
  • Resume Examples
  • Resume Templates
  • AI Resume Builder
  • Resume Summary Generator
  • Resume Formats
  • Resume Checker
  • Resume Skills
  • How to Write a Resume
  • Modern Resume Templates
  • Simple Resume Templates
  • Cover Letter Builder
  • Cover Letter Examples
  • Cover Letter Templates
  • Cover Letter Formats
  • How to Write a Cover Letter
  • Resume Guides
  • Job Interview Guides
  • Job Interview Questions
  • Career Resources
  • Meet our customers
  • Career resources
  • English (UK)
  • French (FR)
  • German (DE)
  • Spanish (ES)
  • Swedish (SE)

© 2024 . All rights reserved.

Made with love by people who care.

Protect your data

This site uses cookies and related technologies for site operation, and analytics as described in our Privacy Policy . You may choose to consent to our use of these technologies, reject non-essential technologies, or further manage your preferences.

  • Resume and Cover Letter
  • What is the perfect cover...

What is the perfect cover letter length?

8 min read · Updated on May 08, 2023

Marsha Hebert

Finding the perfect balance between concise and complete can be a challenge

When applying for a job, the cover letter can often be the key factor that sets you apart from other candidates. A cover letter serves as an opportunity to showcase your skills, experience, and personality and can give hiring managers a glimpse into what you have to offer. 

However, one of the biggest challenges in creating a cover letter is determining the ideal length. So, what is the perfect length for your cover letter? The answer can depend on the job you're applying for, the company culture, and the expectations of the hiring manager. 

In this article, we'll provide tips on how to create a standout letter and offer guidance on determining the ideal cover letter length that will make the right impression on potential employers.

How long should a cover letter be?

While there's no set rule for how many words your cover letter should be, the length will depend on the amount of information you need to convey and the style you choose to write in. 

However, as a general guideline, it's recommended to keep your cover letter to one page, with each paragraph consisting of 3-4 sentences. This works out to between 300 and 500 words and ensures that your document is concise and easy to read - while still providing enough detail about your qualifications and experience . 

Additionally, it's important to focus on quality over quantity and make sure that each sentence is relevant and impactful to the overall message of your cover letter. On top of that, some employers may have specific guidelines for cover letter length. 

Guidelines on cover letter length

1 page or 300-500 words

One commonly accepted guideline is to keep your letter to one page, with a cover letter word count of approximately 300-500 words. This length allows you to provide enough information to highlight your skills and experience, while remaining on point.

Exceptions to the rule

How long is too long? Many people wonder if it's okay to have a two-page cover letter. There are some instances where you can exceed one page; however, they are few and very far between. If the job posting specifically requests a longer cover letter, you can consider writing a more detailed document that addresses the specific requirements of the position. In some fields, such as academia or research, a longer cover letter may be expected in order to provide a comprehensive overview of your experience and qualifications. But in normal circumstances, one page is plenty. 

Breaking down the cover letter

When determining the length of your cover letter, it can be helpful to think about the different sections of the document and how much space each one should take up. Breaking down a cover letter into its different sections and knowing what to include in each paragraph can help you to create a document that is well-organized, effective, and concise. 

What should a cover letter include, though? Here's a breakdown of what you could cover in each paragraph:

Paragraph 1: Introduction

The first paragraph of your cover letter should introduce you and explain why you're applying for the job. You can start with a sentence that grabs the reader's attention and makes it clear that you're excited about the opportunity. For example, you might say something like, "I am thrilled to apply for the [Position] at [Company Name], as I have a long-term interest in [field or industry]."

You should also summarise why you're a good fit for the position and why you're interested in working for the company. This is your chance to make a connection with the reader and demonstrate your enthusiasm for the job. 

Paragraph 2: What you bring to the table

The second paragraph of your cover letter should provide more detail about your skills and experience and how they align with the requirements of the job. This is where you can explain what you bring to the table and how you can contribute to the company's success.

It's important to be specific and provide examples of your accomplishments , as well as any relevant education or training that you've completed. This is also a good place to mention any soft skills that are important for the position, such as communication, teamwork, or leadership abilities.

Paragraph 3: Career achievements and supporting information

The third paragraph of your cover letter can be formatted into bullet points, if you prefer. This is where you can demonstrate your expertise and show the reader that you have the skills and experience needed to excel in the position.

Be sure to tailor your examples to the requirements of the job posting and focus on achievements that are relevant to the company's goals and mission. This is also a good place to mention any relevant certifications, awards, or publications that you've earned.

Paragraph 4: Closing and call to action

The final paragraph of your cover letter should wrap up your document and provide a call to action. This is where you can thank the reader for considering your application and express your enthusiasm for the position once more.

You should also provide your contact information and encourage the reader to get in touch with you for further discussion or to schedule an interview. This is your chance to leave a lasting impression and show the reader that you're a qualified and keen candidate for the job.

Tips on crafting effective cover letters 

Crafting an effective cover letter within word count limits can be challenging, but it's always possible. Here are some tips that can help you to stay on track and make the most of the space you have:

Focus on the essentials: Be concise and avoid including irrelevant or redundant information

Use the active voice: This helps to convey confidence and clarity and makes your writing more engaging

Use bullet points: When appropriate, bullet points can help you to present information in a more efficient and visually appealing way

Customize your letter: Tailor your letter to the specific job and company you're applying to, highlighting the skills and experience that are most relevant to the position

Proofread: Make sure to carefully proofread your letter for errors, typos, and grammar mistakes; consider asking a friend or mentor to review your letter as well

Use a consistent format: Use a consistent format for your letter, with the same font and header that you used on your resume

Be confident and positive: Use confident, positive language to convey your enthusiasm for the position and your ability to excel in it

Example of a successful cover letter

[Your Name]

[Your Address]

[Your Email Address]

[Today's Date]

[Company Name]

[Company Address]

Dear Mr Carlson, 

Having seen the job posting for a Project Manager, I would like to offer you adaptability, leadership skills, and a willingness to take initiative in this role. As someone who has demonstrated an ability to embrace change and lead others through it, I can also bring a wealth of knowledge surrounding project management to your team. I have earned recognition for bringing innovative and creative approaches to business and for embracing technical solutions. 

I am proud to have successfully transitioned from a QA role to a Project Manager with my current employer, in response to a sudden shift in the business structure. I demonstrated strong leadership by being one of the first employees to embrace the changes and execute the transition. I encouraged and inspired other QA team members to take on the challenge and shone a positive light on making the transition.

Please also consider the following qualities that I could bring to your team:

Emerging technologies: Business and tech changes at the speed of light, or so it seems sometimes. I am adept at keeping up with those changes and assimilating new ways of doing things. I bring fresh perspectives to processes and procedures and strongly feel that transformational change and adaptation are imperative to driving innovation. 

Leadership: I truly enjoy stewarding the career progression of others and have been trusted by management on several occasions to lead projects and to motivate teams to success.

Commitment to improvement: I proactively seek opportunities to expand my skills and knowledge through professional development activities. I'm also not afraid to take on new challenges and can make autonomous decisions despite ambiguity and tight deadlines.

While my resume does go into more detail and provides additional insights into my background, please feel free to contact me on [cell phone number] if you have any questions about my candidacy.  I look forward to discussing further how my professional goals are perfectly aligned with your organization's priorities.  

Thank you for your time and kind consideration.

Yours sincerely,

Remember, the goal of your cover letter is to get your foot in the door and secure an interview, so put in the effort to make it the best it can be. Good luck with your job search!

If you need help, TopResume writers are experts at crafting compelling cover letters that highlight skills, qualifications, and achievements. We'll not only make sure you have the perfect cover letter length, we'll write it in such a way that you won't fail to impress recruiters!

Recommended reading:

What to Say in a Cover Letter: 5 Things You Should Include

Career-Specific Cover Letter Samples & Examples

How to Start a Cover Letter That Grabs Attention  

Related Articles:

Do Hiring Managers Actually Read Cover Letters?

How to Create a Resume With No Education

Why You Lose When You Lie on Your Resume: Learning From Mina Chang

See how your resume stacks up.

Career Advice Newsletter

Our experts gather the best career & resume tips weekly. Delivered weekly, always free.

Thanks! Career advice is on its way.

Share this article:

Let's stay in touch.

Subscribe today to get job tips and career advice that will come in handy.

Your information is secure. Please read our privacy policy for more information.

  • Resume Writing
  • Resume Examples
  • Cover Letter
  • Remote Work
  • Famous Resumes
  • Try Kickresume

How Long Should a Cover Letter Be? There Is an Answer (+5 Cover Letter Samples)

  • Julia Mlcuchova , 
  • Updated May 31, 2024 12 min read

When you sit down to write a cover letter, one of the first questions that might pop into your mind is: How long should a cover letter be?

Too long, and you risk losing the reader's interest.

Too short, and you might not convey enough about why you're the perfect fit for the role.

So, what's our recommendation? The ideal cover letter is somewhere between half a page and a full-page long.  

If you want to learn how to use this relatively small space to its fullest potential , keep on reading this article and find out:

  • What is a cover letter and why you need one;
  • How long should a cover letter be;
  • What are the key components of an effective cover letter;
  • 7 tips that will make your cover letter stand out.

Table of Contents

Click on a section to skip

What is a cover letter and why you need one

How long should a cover letter be, key components of a great cover letter, more cover letter samples, 7 tips that will make your cover letter stand out, key takeaways: how long should a cover letter be.

You can think of a cover letter as your personal introduction to the employer.

And because recruiters usually read your cover letter before your resume, the responsibility of making a positive first impression lies on this compact document. 

Similarly to a resume , a cover letter gives you the space to explain why you're the best candidate for the job and how you can contribute to the company. 

But since both resume and cover letter are so similar, isn't writing one just a waste of time? 

Well, as research shows, 87% of hiring managers would strongly disagree! In fact, 49% of hiring managers admit to having invited candidates to a job interview even if their resume was weak. And that's just because of the quality of their cover letter!

So, yes, taking your time to craft a compelling cover letter does make a difference. 

But if you're still not convinced, here are 3 more reasons :

  • Getting your personality across. While a resume shows the facts and figures of your professional life, a cover letter allows you to add a personal touch to your application. It’s your opportunity to speak directly to the hiring manager and show a bit of your personality.
  • Showcasing your knowledge. It’s also a chance to show that you’ve done your research about the company (its needs, values, and challenges) and the role. 
  • Explaining career gaps or changes . Additionally, if you have gaps in your employment history or are changing careers , your cover letter is the best place to address these points.

In short, you should always attach a cover letter to your job application. Even if the job posting you're responding to doesn't ask for it. 

Is the writer's block kicking in?

Don't let this stand between you and the perfect cover letter! Let our AI Cover Letter Writer handle it for you.

And now, let's get to the real reason why you're here. 

This is how long the ideal cover letter should actually be:

  • Word count: Try to hit the 250 - 400 words range. This should be long enough to cover the essentials but short enough to keep the reader's attention.
  • Number of paragraphs: When it comes to structure, your cover letter should consist of 2-4 body paragraphs, framed by an introductory and a closing paragraph. 
  • Pages: Overall, your cover letter should be between half a page and a full page in length. 

Anything longer would defeat the purpose of a cover letter, which is to present yourself concisely and straightforwardly.

As you can see, a cover letter is a relatively compressed medium. So how can you make the most of its limited space? 

We’ll show you which elements shouldn't be missing from any cover letter: 

  • Contact information 
  • Personalized greeting
  • Introductory paragraph
  • Body paragraphs
  • Closing paragraph
  • Proper sign-off

And now, let's zoom in on each of these separately!

Contact information

Firstly, you should place your contact information at the very top of your cover letter. Make sure you include: 

  • your full name,
  • e-mail address,
  • phone number,
  • and link to your LinkedIn profile/ online portfolio (optional).

For the sake of conventions, you should also include the contact information of the recipient of your cover letter:

  • their name,
  • the name of the company,
  • the company's address. 

The main purpose of this section is to let the recruiters know how to contact you. So, keep in mind that your contact details should always be visually distinct from the rest of the text.

When it comes to cover letters, starting off on the right foot is crucial. So, instead of a generic salutation, you should address the recipient of your cover letter by their name, like so:

  • “ Dear [First Name] [Last Name], “
  • or “ Dear Mr./Ms./Dr. [Last Name], ”

But how can you figure out the hiring manager's name? Well, ideally you'll see it in the job posting. If not, you can check the company's website, LinkedIn profile, or give them a quick call. 

Greeting the recipient by their name is certainly preferable, because it adds that personal touch. But there are ways to address a cover letter without a name and still make a great impression.

Thirdly, you need to open up your cover letter with a bang! 

Since the purpose of the opening paragraph is to catch the recruiter's attention from the get go, you need to start with a compelling hook.  

But there really isn't just one way of achieving this. For example , your introduction can look something like this: 

Introductory paragraph example #1: Mentioning key achievement

“ In my previous role at DEF Corp, I led a team that developed a customer relationship management system that increased client retention by 30% within the first year. Now, I am excited to bring my experience and skills to your team.”

Introductory paragraph example #2: Showing particular interest in the company

“I was excited to see the Marketing Manager position at XYZ Company posted on your website, and I am eager to bring my five years of digital marketing experience to your dynamic team. I am particularly impressed by XYZ Company’s commitment to sustainability and innovative product development, which aligns perfectly with my values and professional goals.”

Introductory paragraph example #3: Sharing a personal story

“My fascination with architecture began when I was a child, building intricate cities out of LEGO blocks. The sense of creativity and accomplishment I felt then has only grown stronger, leading me to pursue a degree in architecture and design. When I discovered the Architectural Intern position at XYZ Architects, I knew it was the perfect opportunity to combine my lifelong passion with my academic knowledge.”

Of course, the main focus rests on your body paragraphs . And once again, nothing is set in stone. Well, at least regarding the number of the paragraphs (2-4). 

But when it comes to their content , the most successful cover letters address the following: 

  • Showcasing your skills and experience. But don't just list your skills and be done with it. Instead, put your skills into a real professional context. Describe a problem you've encountered in your previous job and the skills you utilized to solve it. Don't forget to also mention your results. 
  • Presenting your most illustrious achievements. Whether you've obtained a certificate vouching for your skills, or any awards and recognitions, mention it! Because this might be just the thing that sets you apart from the competition.  
  • Expressing your motivation for joining the company. For example, you can mention a particular project, company values, or goals that appeal to you. And be specific — recruiters don't like vagueness. 
  • Demonstrating your passion for the role. Finally, you need to show that you not only have the necessary skills and experience, but also passion and genuine interest in the profession. 

You can either go for the 4-body paragraph structure, dedicating each paragraph to a different topic, or combine them as you see fit. In either case, the flow of the text has to make sense!

When you’re writing your closing paragraph, keep it short and sweet. Ideally, you'll do these 4 things:

  • Reiterate your desire to work for the company. 
  • Thank the hiring manager for their time and consideration.
  • Express your desire to discuss further steps in-person (a.k.a. a call to action ).
  • (Optionally) remind them how they can get in touch with you .

Don't know how to finish on a high? Let these 8 great cover letter endings be your inspiration!

And finally, you need to wave the hiring manager goodbye professionally. 

There's no need to come up with anything original. On the contrary, a good old “Yours sincerely,” or “ Yours faithfully,” are your best bets.

Cover letter example

Here's an example of what a good cover letter can look like. 

But this isn't just any old sample! It belongs to a real person who got hired with the help of our beautiful cover letter templates . 

So, if you like what you see, don't be shy and go explore!

Quality Control Project Technician Cover Letter Example

This cover letter sample was provided by a real person who got hired with Kickresume’s help.

But what if you’re currently switching careers or trying to get an internship? Don't worry, we haven't forgotten about you either. 

Here are 4 more samples , two for each of these situations.

And if you happen to fancy any of them, just click on the red button in the bottom right corner and adjust the chosen sample to your liking.

How long should a cover letter be for an internship

The ideal length of your internship cover letter will probably be closer to a full page .

Since you don't have much work experience, if any, you need to dedicate more space to proving that you have what is needed to be successful. Instead of work, you can talk about your:

  • academic achievements,
  • relevant coursework,
  • dissertation project,
  • extracurricular activities that add to the internship position,
  • volunteering,
  • or membership in relevant societies.

Warner Bros. Public Relations Intern Cover Letter Example

University of massachusetts boston intern cover letter example, how long should a cover letter be if you're changing careers.

On the other hand, career change cover letters must focus on any transferable skills you've picked up in the past and that can be useful for your new career position. In this case, your cover letter will also probably be closer to a full page. 

Also, you need to explain the career pivot you're currently undergoing. Your cover letter should answer the following questions: 

  • What's the reason for the switch? 
  • What useful skills do you have? 
  • How can your expertise add value to the company? 

Just to be clear, you'll eventually have to address the career change. And the sooner, the better. So don't be afraid to slide this information straight into your introductory paragraph.

Junior UX Designer Career Change Cover Letter Example

This cover letter was made using Kickresume templates.

Career Change Cover Letter Example

This cover letter was written by our experienced resume writers specifically for this profession.

Are these samples not enough? In case you'd like to see more, feel free to browse through our cover letter database . Inside, you'll find even more samples submitted by real people and also those created by our professional resume writers.

You know what's even better than a well-written cover letter? An outstanding cover letter, of course! So, what can you do to elevate yours? We've gathered the best writing tips that have stood the test of time:

  • Before you start writing, do a bit of research. 
  • Make sure your cover letter is visually appealing.
  • Use quantifiable data to support your achievements.
  • Don't simply repeat your resume. 
  • Don't be shy to play the name game.
  • Accessorize your cover letter with relevant keywords. 
  • Proofread, proofread, proofread!

Let us expand on them a little more!

Tip #1: Before you start writing, do a bit of research

Gathering information about the company's projects, values, goals, initiatives, or even challenges gives you massive advantage. Firstly, it helps you tailor your cover letter so it fits the company's needs like a glove. Secondly, showing that you know about the company's struggles and mission creates the impression that for you it's not just about the money. 

Tip #2: Make sure your cover letter is visually appealing

Because the last thing recruiters want to see is a wall of text that's difficult to read and doesn't even make sense. Instead, work with white space and keep your paragraphs neatly organized. You can also use bullet points to make your cover letter more structured.

Tip #3: Use quantifiable data to support your achievements

Including numbers in your cover letter is an excellent way to communicate your potential — they’re specific, universal, and impactful. For example: “ I led a team that developed a customer relationship management system that increased client retention by 30% within the first year.”

Tip #4: Don't simply repeat your resume

Sure, some of the information you include in your cover letter is bound to be repeated in your resume. But instead of copy-pasting, try to provide more context. For example, why was this particular result so essential for your former team. Or, what makes you so determined to get this job (apart from the salary, of course).

Tip #5: Don't be shy to play the name game

If you know someone who's already working for the employer, make sure you name-drop them in your cover letter. Having that personal connection always helps. For once, it makes the recruiters trust you more. And it's also a good indicator that you're likely to fit in with the company culture.

Tip #6: Accessorize your cover letter with relevant keywords

This tip is especially valuable if you're submitting your job application through the ATS. Because without the right keywords, your application might not even reach the recruiters’ eyes.

But how to find out which keywords to include? Well, you need to start by reading your job posting carefully. Take note of any words or phrases that describe candidate requirements (for example skills, degrees, responsibilities, industry-specific words, etc.). Then, sprinkle these keywords naturally throughout your cover letter.

Tip #7: Proofread, proofread, proofread

And finally, we recommend you to always go through your text multiple times! Because nothing can ruin the first impression quite like stupid and unnecessary mistakes such as typos, grammatical errors, or misspellings.

The purpose of a good cover letter is to present yourself as the best candidate for the job in a concise and straightforward manner. 

That's why you should always aim for 250-400 words; 2-4 body paragraphs (framed by an introductory and a closing paragraph); and a layout that’s between half a page and a full page in length.

Despite this humble space, you should be able to cover the following sections : 

FAQ: How long should a cover letter be?

A good cover letter should be between 250 to 400 words. This range is long enough to cover all the necessary points but short enough to keep the reader's attention.

Typically, a cover letter should have 2-4 body paragraphs. These should be framed by an introductory and a closing paragraphs. Ideally, each paragraph should serve a specific purpose and be concise.

No, a cover letter should never be longer than one page. Keeping it to one page ensures that you present your qualifications concisely and respect the hiring manager's time.

In that case, you’re running the risk of not providing enough information to make a compelling case for why you're the best fit for the job.

While it's possible, a cover letter less than half a page might not fully showcase your qualifications and interest in the position. Try to write at least half a page to ensure you cover all essential points without overwhelming the reader.

Julia has recently joined Kickresume as a career writer. From helping people with their English to get admitted to the uni of their dreams to advising them on how to succeed in the job market. It would seem that her career is on a steadfast trajectory. Julia holds a degree in Anglophone studies from Metropolitan University in Prague, where she also resides. Apart from creative writing and languages, she takes a keen interest in literature and theatre.

Related Posts

Cover letter analysis: junior product manager hired by ibm, how to write a cover letter using chatgpt in 7 steps (+prompt template).

  • 11 min read

Share this article

Join our newsletter.

Every month, we’ll send you resume advice, job search tips, career hacks and more in pithy, bite-sized chunks. Sounds good?

  • Old Coverler

Frequently Asked Questions

What is the main goal of a business development representative cover letter.

To demonstrate your ability to drive business growth and build strong client relationships.

What should be the focus of your Business Development Representative cover letter?

Highlight your sales experience, networking skills, and ability to identify and capitalize on new business opportunities.

How can you show your suitability for the Business Development Representative role?

Provide examples of successful sales campaigns, lead generation, and client acquisition.

What qualities are important for a Business Development Representative?

Strong communication skills, proactive approach, and ability to work independently and as part of a team.

Related Cover Letter Examples:

  • Project Manager
  • Project Coordinator
  • Event Planner

Focus on your goals!

Stop wasting time on cover letters! Let us do the writing, while you prepare for the interviews and offers

Please rate article:

proofreading by

Oleksandr Kuzmuk, Product Manager at Coverler AI

Hey there! I’m the secret sauce behind Coverler AI, whipping up cover letters with a sprinkle of humor and a dash of AI genius. Think of me as your cover letter guru, transforming boring into brilliant. I also pen guides on tailoring your letter to various job roles. Chasing your dream job or stepping up the career ladder, I’m here to jazz up your application. We’re not just crafting letters; we’re creating legends. Ready to stand out in the job market? Let’s add some sparkle to your story!

Published on

What is a Resume? (Definition, Types, & Examples)

Kayte Grady

3 Key Takeaways

  • A resume is a professional document that summarizes your professional background, skills, and accomplishments and is used for job applications.
  • There are three popular types of resumes and twelve specific resume parts you should know about.
  • Teal's AI  Resume Builder can take the time and stress away from writing and formatting your resume.

Landing an interview starts with a strong resume. But what exactly is a resume?

More than just a list of jobs, a resume is your opportunity to make a strong first impression on prospective employers by clearly summarizing your skills, qualifications, and achievements. It's how you say, "I've got the experience and the skills you're looking for," but on paper.

However, creating a great resume can be a lot to take on without the right information.

Below, you'll learn what a resume is, the key details it should include, and how it differs from other application materials. You’ll also find tips, examples, and tools to help you create a resume that stands out—every time you hit apply.

Ready to build a resume that gets noticed in just a few steps? Start with Teal’s AI Resume Builder for free .

What is a resume?

A resume or résumé is a professional summary document used for job applications. It showcases your professional background, skills, and accomplishments. It's an important tool when applying for a job (or even an internship) because it's usually required and provides potential employers with the information they need to decide whether or not you are a good fit for a specific position.

Think of it this way: You are a business, and your specific skills and experience are your products. Your resume is a sales document showcasing those products as your unique qualifications for a specific job.

Crafting a standout resume and knowing when to use it versus other application materials like cover letters or CVs is crucial. Understanding these nuances can directly impact your chances of landing an interview.

Example of what is a resume

Purpose of a resume

A resume gives hiring managers a quick snapshot of your qualifications, helping them decide if you're a good fit for the position. It highlights your professional journey and emphasizes your relevant skills and achievements.

Is a resume the same as a CV?

When it comes to comparing a resume versus CV , these two documents are different.

While both are used in job applications, a CV (Curriculum Vitae) is typically longer and more detailed—it's often used in academic, scientific, and international job applications.

Comparison of a CV vs. resume

  • Length : CVs are usually longer, often several pages, while resumes are typically between one and three pages.
  • Content : CVs provide a comprehensive overview of your entire career, including education, publications, and research, whereas resumes focus on relevant skills and experiences tailored to a specific job.
  • Use cases : CVs are more common in academia and international job markets, while resumes are standard in most industries in the United States.

the goal of a cover letter

Is a resume the same as a cover letter?

No, a resume isn't the same as a cover letter.

A cover letter is a separate formal document that accompanies your resume. It provides additional context and a personalized introduction to your application.

Comparison of a cover letter vs. resume

  • Purpose : A cover letter explains why you're interested in a position and how your skills and experiences make you a good fit. A resume provides a detailed summary of your qualifications.
  • Format : Cover letters are typically formatted like letters, while resumes use bullet points and specific sections to organize information.
  • Content : Cover letters offer a narrative, focusing on your motivation and suitability, whereas resumes list specific achievements and skills.

Is a resume the same as a LinkedIn profile?

No, a resume isn't the same as a LinkedIn profile. A LinkedIn profile is an online or digital representation of your professional identity, while a resume is a document specifically tailored for a job application.

Comparison of a LinkedIn profile vs. resume

  • Format : LinkedIn profiles are digital and can be continuously updated, while resumes are static documents tailored for specific job applications.
  • Content : LinkedIn profiles often include more comprehensive information, such as endorsements, recommendations, and a broader range of experiences.
  • Use cases: LinkedIn profiles are used for networking and job searching, while resumes are submitted directly to potential employers.

Is a resume the same as a portfolio?

No, a resume and a portfolio aren't the same. A work portfolio is a collection of work samples (physical or digital) that demonstrate your skills and accomplishments, particularly in creative fields.

Comparison of a portfolio vs. resume

  • Purpose : A portfolio showcases your actual work, providing tangible examples of your abilities. A resume summarizes your qualifications and experiences.
  • Format : Portfolios can be physical or digital collections of work samples, while resumes are written documents.
  • Content : Portfolios include detailed work samples, projects, and case studies, while resumes list your professional history and skills.

What is a resume vs other application materials

What to include in a resume

A resume typically has a combination of some (or all) of the following sections. But while the parts of a resume may vary from person to person, the core sections tend to remain the same.

Contact Information

Target Title

Professional Summary

Work Experience

Certifications

  • Awards and Scholarships
  • Volunteering and Leadership
  • Publications

What is needed in a resume?

Potential employers have to be able to reach you. Include contact details like your full name, phone number, email address, city and state, LinkedIn profile URL, and personal website if applicable.

A target title sits just beneath the contact information on your resume. It reflects the position you're applying for and sets the tone for the rest of your resume.

This title may change depending on the job you're applying to, aligning with the specific role's title. Aligning these elements makes it easier for a hiring manager to find you when they search for candidates with that title in an Applicant Tracking System (ATS).

This is a brief statement that gives employers a quick overview of your years of experience and what you bring to the table. Your summary should reflect your unique professional journey and skills and should be tailored to the particular job you're applying for.

Teal's Director of Talent, Mike Peditto, has some valuable advice for job seekers about professional summaries.

"If I can copy and paste your summary and put it almost word-for-word on somebody else's resume, and it makes no difference, it’s not a great summary for you . If you're going to use the top of your resume for a summary, be sure that it stands out and really shows off what makes you a great fit compared to every other applicant. Provide some wins, experience, or insight about you that uniquely qualify you for the role!"

This section of your resume showcases your previous jobs and the impact you made. It's important because it shows your practical, hands-on experience and skills in a professional setting.

Use bullet points to highlight this part of your employment history. They should include key accomplishments alongside hard and soft skills and their results, focusing on quantifiable achievements (like metrics, numbers, and data).

For example, 

Your Education section lists your academic background, including degrees earned, institutions attended, and graduation dates. It shows employers your formal training and typically aligns with key qualifications or requirements.

Start with your highest level of education or highest degree and work backward. Unless you're still in college or just starting out without any formal education, you likely don't need to list your high school education.

Any relevant certifications that add value to your professional profile and align with the position you're applying to. They demonstrate specialized knowledge and skills that are pertinent to the job.

A list of relevant skills (such as tools and technical abilities) should be tailored to the job you’re applying for. This helps employers quickly see your areas of expertise.

Tips for making each part of the resume stand out

  • Use a clean, professional format with consistent fonts, white space, and resume bullet points to break up large blocks of text
  • Highlight key achievements in your work experience with specific metrics (e.g., "Increased sales by 20%")
  • Tailor your resume content to align closely with the job description using keywords and other important language

What is optional in a resume?

Not all resumes need every resume section available. Below are some optional parts and some reasons why you may want to consider including them.

Projects : Include any significant projects relevant to the job you're applying for. For example, mention projects where you've applied skills to achieve specific results. For example, developing a new software feature, leading a successful marketing campaign, or completing a complex research project.

‍ Awards and Scholarships : This section can set you apart from other candidates. Highlight specific accolades showing your excellence and dedication to your field, like academic achievements, professional awards, or industry-specific honors.

Volunteering and Leadership : Mention if you have relevant volunteer work or leadership experience to show your commitment and ability to lead and work in teams. The key here, though, is relevance. Your time walking dogs at Wild Coonhound Rescue may not be relevant to your application for an entry-level data analyst position.

Publications : List any articles, papers, or books you have published if they are relevant to the job to demonstrate your expertise and thought leadership in your field.

Interests : Include interests if they are relevant to the job or if they can provide a more complete picture of who you are in a way that relates to the job you're applying for. For example, interests demonstrating teamwork, leadership, or relevant tools and tech.

What not to include in a resume

While there are plenty of elements you should always include in your resume, there are also some things you want to avoid.

  • Irrelevant work experience that doesn’t align with the job you’re applying for
  • Personal information like age, marital status, or your social security number
  • Unprofessional email addresses
  • Hobbies or interests that do not add value to your application

Resume types

Choosing the right resume type depends on your career history and the job you're applying for.

There are three standard resume formats , each with its own strengths and best use cases. They are:

  • Chronological
  • Combination

Understanding these formats will help you decide which one best showcases your skills and experiences.

Chronological resume

A chronological resume (also called reverse chronological resume) lists your work experience in reverse chronological order, starting with your most recent job.

This format is the most recognizable and is ideal for those with a solid work history in a specific field. A chronological resume clearly shows your career progression. It highlights your job titles, employers, and dates of employment, making it easy for hiring managers to see your career trajectory.

What is a resume in a chronological resume format

Functional resume

A functional format (or skills-based resume) is a resume written to focus on your skills and qualifications rather than your chronological work history.

This format is less popular than the chronological resume and is only best for those with little to no work experience or larger career gaps. You should use a functional resume if you want to emphasize transferable skills and focus less on job titles or dates of employment.

What is a resume in a functional resume format

Combination Resume

A combination resume (sometimes referred to as a hybrid resume) merges elements of both chronological and functional resumes by highlighting qualifications and skills equally.

A combination resume starts with a professional summary, followed by a dedicated skills section, and then transitions into a detailed (but relevant) chronological work history.

This format benefits job seekers who have a solid work history but also want to emphasize their skills and accomplishments.

What is a resume in a combination resume format

How to use Teal's Resume Builder

While there's no such thing as a perfect resume, creating a good resume that aligns with the job description of the role you're applying to can be simplified with the right tools.

What is a resume builder ? A resume builder is an online platform that simplifies creating and updating resumes. It offers one place to input your professional details, customize formats with drag-and-drop editing, and fine-tune content with analysis and scoring tools.

Teal’s Resume Builder removes the guesswork and stress of creating a resume, helping you not create a professional document that stands out. Here’s how to make a resume with Teal:

1. Get started

To start using Teal, create your account and get settled in. If you already have a clear picture of the job title you’re targeting or specific goals in mind, add these details during the initial setup to customize your experience.

Then, import your information (from an old resume or your LinkedIn profile) or start from scratch.

If you’re starting from scratch, imagine the Resume Builder as your career history’s home. Fill out the details in every section. Teal’s guidance will help remove the guesswork of "what goes where" so you can build a comprehensive database of your skills and experience.

3. Use AI to save time

Stuck on what to say? Don't waste time staring at a blank screen. Use Teal's AI to generate your professional summary and resume bullet points.

AI provides a great foundation you can tweak to fit your unique experience. (With Teal+, you get unlimited AI, allowing you to revisit and customize your resume for different job applications later.)

4. Run a resume analysis

Once your details are in, analyze your resume.

Teal’s Resume Checker helps you align your content with modern best practices. Use it to identify what’s missing or what could be polished.

How does it work? The Resume Checker gives you a score, showing you where the gaps are and offering suggestions for fixing them so you can increase your score. Aim for 60 percent or higher.

An graphic of how to find content gaps with Teal

5. Integrate your job search

on’t jump back and forth across multiple platforms to save and apply for jobs.

Instead, install the free Teal Chrome Extension to easily save job listings from 40+ job boards with just one click. This saves time and powers up other features in the Resume Builder, like Match Scoring and AI Cover Letter Generation.

A graphic of Teal's Chrome Extension

6. Align your resume with job listings

Tailoring your resume to each unique job you apply for is crucial. Show prospective employers you have the skills and relevant experiences they’re looking for.

First, click the checkbox next to the relevant experiences and skills in your base resume. Then, click the “Matching” tab in the Resume Builder. Select a job from your saved roles (or upload a new one) to see how your experience and desired job align.

Teal’s Job Description Match tool analyzes the language in your resume and the job description to give you a Match Score. This number represents how closely your existing resume aligns with the job description. Aim for a Match Score of at least 60 percent. Increase your score by adding keywords from the job description identified by Teal’s Job Description Keywords tool.

7. Choose a resume template and customize design

Teal offers plenty of ATS-friendly resume templates, and you can customize the design and format of your resume.

Head to the Design tab, choose a template and use the Drag-and-Drop Editor to move around or rename your resume sections.

What a good resume builder can help you do to customize your resume design

You can also choose different font styles, colors, spacing, and more so your resume reflects not only your skills and experience but also your unique personality.

8. Write a custom cover letter

Before you hit apply, make each application stand out by tailoring a cover letter.

With Teal’s AI, you can write a unique cover letter in less than 30 seconds—customize a prompt, adjust the tone and length, and attach a specific job description. Teal+ offers unlimited AI, so you can generate as many custom cover letters as you need.

9. Save and customize unlimited versions

As you refine your resume, take advantage of the ability to save unlimited professional summaries, resume bullet points, and different versions of your resume in Teal.

Teal is your career database—choose the best data points for each unique role without deleting information. This makes tailoring for specific job applications faster and easier. Each version can be adjusted to reflect the nuances of different positions.

Write your resume with Teal

A strong resume will help you land an interview.

Instead of worrying about what goes where, which sections fit your experience best, or how to format your resume for every application, Teal's AI Resume Builder can help you create a professionally written resume quickly.

You might be struggling with the first steps of drafting your resume. Or trying to explain your achievements and coming up short. You may feel overwhelmed by the need to customize everything for different applications. Teal (and Teal+) offers features like easy import, AI generation, and analysis and matching tools to help make it easier—so you can apply confidently.

Frequently Asked Questions

What is a college resume.

A college resume is a document that highlights a student's academic achievements, extracurricular activities, work experience, and skills. It is used to apply for internships, scholarships, and college admissions, providing a snapshot of the student's qualifications and potential.

How is a curriculum vitae different than a resume?

A curriculum vitae (CV) is a detailed document that outlines a professional's academic background, including education, research experience, publications, and presentations. In contrast, a resume is a concise summary of work experience, skills, and accomplishments tailored to a specific job position.

What is one difference in the content that a resume and cover letter contain?

A resume provides a structured overview of an individual's work experience, skills, and achievements, focusing on quantifiable results. A cover letter, however, allows the applicant to personalize their application by explaining their interest in the position and how their background aligns with the job requirements.

the goal of a cover letter

Kayte Grady

Related articles.

the goal of a cover letter

17 High-Income Skills You Need to Know in 2024

the goal of a cover letter

Canva Resume Builder: Ratings & User Feedback

the goal of a cover letter

30 High-Paying Skills To Learn in 2024

the goal of a cover letter

How To Write an Effective Email Cover Letter (Template + Examples)

the goal of a cover letter

We help you find the career dream.

IMAGES

  1. How to Write a Good Cover Letter for a Job: Beginner's Guide

    the goal of a cover letter

  2. Amazing Cover Letter Examples for 2020 [+Writing Tips]

    the goal of a cover letter

  3. 32 Best Sample Cover Letter Examples for Job Applicants

    the goal of a cover letter

  4. The 8 Best Cover Letter Examples in 2022 & Why They Rock

    the goal of a cover letter

  5. Top Cover Letter Examples in 2020 [For All Professions]

    the goal of a cover letter

  6. What Your Cover Letter Should Look Like in 2018

    the goal of a cover letter

VIDEO

  1. Dylan goal cover

  2. Shayne Ward

  3. The best goal scored by every letter

  4. Man United Addin Goal Cover #viral #trending

  5. The best goal scored by every letter

  6. Allnighters 'Synchro' live @ Le 3 Pièces [ROUEN, 23/05/2014]

COMMENTS

  1. The Purpose of a Cover Letter

    The primary purpose of a cover letter is to motivate the hiring agent to consider your job application by reading your resume and any other supporting documents. There are several advantages in writing a cover letter, such as: It can generate a positive impression on the hiring manager. A properly structured and well-written cover letter can ...

  2. 7 Key Components of an Effective Cover Letter

    Cover letter example Here is an example of a standard cover letter that you can use as a guide when applying for jobs: Joey Platt Austin, TX 555-180-9907 Joey.Platt@E_mail.com July 6, 2020 Dear Ms. Beasley, I am writing to apply for the hotel manager position at Palladium Suites in Austin, Texas. I have several years of experience in the hospitality and service industry, including managerial ...

  3. What Is the Purpose of a Cover Letter?

    The main purpose of a cover letter is to fill in the gaps in your resume, and give hiring managers a deeper insight into your professional background. The best cover letters act as an effective marketing tool, and the product being marketed is you. According to a recent Resume Genius survey, 68% of hiring managers view cover letters as ...

  4. How to Write a Great Cover Letter in 2024 (+ Examples)

    1. Personalization. Address the hiring manager or recruiter by name whenever possible. If the job posting doesn't include a name, research to find out who will be reviewing applications. Personalizing your cover letter shows that you've taken the time to tailor your application to the specific company and role. 2.

  5. How and Why to Write a Great Cover Letter

    Your goal is to convince the employer to interview you. With your cover letter, you'll aim to: Highlight your qualifications: You'll show how your skills and experience relate to the employer's needs for a specific position. Showcase your motivation: You'll demonstrate your enthusiasm for the specific position and the organization.

  6. How to Write a Cover Letter [Full Guide & Examples for 2024]

    Correct Example. Dear Mr. Smith, My name's Michael, and I'd like to help XYZ Inc. hit and exceed its sales goals as a Sales Manager. I've worked as a Sales Representative with Company X, another fin-tech company, for 3+ years, where I generated an average of $30,000+ in sales per month and beat the KPIs by around 40%.

  7. How To Write the Perfect Cover Letter (With Template and Example)

    Here is a cover letter example using the provided template as a foundation: Ryan Jones 555-555-5555 [email protected] August 3, 2020 Alex Martin, Principal Kent High School 123 Main Street Kent, ID 67890 Dear Mr. Martin, My five years of teaching experience in public education plus my excellent communication skills make me an ideal fit for the 11th Grade Chemistry Teacher position at Kent ...

  8. The Importance of a Cover Letter (Plus Writing Tips)

    A cover letter is a one-page application document that provides an employer with information about your qualifications, experience and why you're interested in the role. Candidates may choose to describe their role-related skills, outline how the position aligns with their career goals and review their industry experience more in-depth than on ...

  9. How to Write a Standout Cover Letter in 2022

    Step 2: Add your contact info. At the top of your cover letter, you should list out your basic info. You can even copy the same heading from your resume if you'd like. Some contact info you might include (and the order you might include it in) is: Your name. Your pronouns (optional)

  10. Writing an Effective Cover Letter: The Ultimate Guide

    But you should try to introduce some variety into your cover letter. Here are a few examples of action words you can use in your cover letter: "I was a key collaborator on a tight-knit team…". "Helped our team meet the project goal…". "Created a new system to…". "I managed a team of…". "I helped create a new process…".

  11. What Is the Purpose of a Cover Letter?

    The purpose of a cover letter is to give a recruiter or hiring manager a more detailed view of your accomplishments and a sense of what you'll bring to the table if you are hired. For this reason, learning how to write a cover letter is a critical skill for all job seekers. Some recruiters may not read these cover documents, but you have no ...

  12. Importance of Cover Letters for Job Success

    A cover letter is a document you submit with your resume when applying for a job. The purpose of the cover letter is to introduce yourself professionally to the recruiter or employer. It comprises a summary of your professional qualifications, achievements, and other personal qualities that qualify you for the role.

  13. What is a Cover Letter? Definition & Examples

    The goal of a scholarship cover letter is to ultimately convince scholarship committees that you deserve their assistance. A scholarship cover letter differs from a standard cover letter because it targets your future ambitions and educational achievements rather than your work experience. 5. Letter of interest

  14. What Is a Cover Letter? Definition + Example

    The purpose of a cover letter is to provide additional background information about your application. The goal of the cover letter is to highlight your best qualifications, explain what's missing from your resume, and show a bit of your personal story. It shows your commitment to the potential job, as it requires extra time on your part to ...

  15. What Should You Include in Your Cover Letter? [w/ Tips for 2024]

    A cover letter is a document that you send as part of your job application, along with your resume or CV. The cover letter's purpose is to introduce you and briefly summarize why your professional background makes you the right person for the job. On average, a cover letter should be between 250 and 400 words long and fit neatly on one page.

  16. How to Write a Cover Letter in 2024: A Step-by-Step Guide

    Here are 9 steps you can take to make sure you're headed in the right direction: Step 1. Do your research. Before writing your cover letter, thoroughly read the job description and the requirements for the job. Melanie Denny, award-winning resume expert, likens the job description to your cover letter cheat sheet.

  17. What Is the Purpose of a Cover Letter?

    Persuasive. This is arguably the main purpose of a cover letter. While it can contain a certain amount of relevant information and observe the formalities of letter writing, all of this focuses on persuading the reader that you're the ideal candidate. A well-written cover letter is therefore confident and pertinent.

  18. What Is a Cover Letter? (And What To Include in One)

    A cover letter is a short introduction to you that concisely communicates your interest in a job opportunity along with your top skills and relevant experience. It's important to customize your cover letter for each role to demonstrate that you've researched the organization's mission and values. — Genevieve Northup, MBA, SHRM-CP, HCI-SPTD.

  19. What Is the Purpose of a Cover Letter?

    The purpose of a cover letter is to help you stand out as a viable candidate when applying for jobs. Some hiring managers place a high value on cover letters, while others only request a resume. Writing a cover letter can help you get noticed by talent teams regardless of whether it is mandatory in the application process. They also have these ...

  20. The Top 6 Tips for Writing a Powerful Cover Letter

    By relating your experience back to the organization, you are helping them draw clear connections between your background and their goals for the role. 5. Keep it short. A good rule of thumb is to keep your cover letter under a page long, but even shorter is better. It's a challenge to do so, since there is a lot you may want to cover, but ...

  21. The 46 Best Cover Letter Examples: What They Got Right

    6. The Cover Letter with H.E.A.R.T. HubSpot has a lot of H.E.A.R.T. — Humble, Empathetic, Adaptable, Remarkable, Transparent. Our Culture Code is the foundation of the company's culture, the driving force behind our mission to help millions grow better, and serves as the scaffolding for our hiring practices.

  22. What is a Cover Letter? Definition, Structure, Purpose, Types ...

    A cover letter is a one-page document that you include with your resume as part of your application for a job. A good cover letter grabs a Hiring Manager's attention and gets you to the next step of the hiring process. While every job you apply for will have either a specific application form or will ask for a resume, not every one will ask ...

  23. The Short Cover Letter: What to Include & Why (with Examples)

    Cover letters, short or long, are increasingly unpopular among job seekers. However, a 2023 survey of 625 hiring managers across the nation found that 60 percent of companies still require cover letters, writes Rebecca Tay, Ph.D. at ResumeGenius.. While medium and large companies are more likely to require cover letters (72 percent and 69 percent, respectively), nearly half of small businesses ...

  24. What is the perfect cover letter length?

    Remember, the goal of your cover letter is to get your foot in the door and secure an interview, so put in the effort to make it the best it can be. Good luck with your job search! If you need help, TopResume writers are experts at crafting compelling cover letters that highlight skills, qualifications, and achievements.

  25. How To Write a Cover Letter (With Examples and Tips)

    Cover letter format. Your cover letter should be one page long and use a simple, professional font, such as Arial or Helvetica, 10 to 12 points in size. Your letter should be left-aligned with single spacing and one-inch margins. Video: When and Why to Write a Cover Letter - Plus, Top Tips for Formatting.

  26. How Long Should a Cover Letter Be? (+5 Cover Letter Samples)

    This should be long enough to cover the essentials but short enough to keep the reader's attention. Number of paragraphs: When it comes to structure, your cover letter should consist of 2-4 body paragraphs, framed by an introductory and a closing paragraph. Pages: Overall, your cover letter should be between half a page and a full page in length.

  27. Example of Business Development Representative Cover Letter

    Dear [Hiring Manager's Name], I am applying for the Business Development Representative position at Innovative Tech Solutions. With three years of experience in sales and business development, I am confident in my ability to excel in this role. I have identified new business opportunities and built client relationships in competitive markets.

  28. How To Write a Training Coordinator Cover Letter (With Example)

    Here is a sample training coordinator cover letter that you can use as a reference:Marcus Ong Beng Chin Singapore (65) 9555 5555 [email protected] March 2024Mr. Robert Chan ABC CompanyDear Mr. Chan,As a dedicated professional with over five years of experience in training and education, I am writing to express my keen interest in the ...

  29. How To Write a Cover Letter Objective in 5 Steps (With Examples)

    Here are five steps to help you create an effective cover letter objective: 1. Review the job description. Studying the job description can help you identify specific skills, experiences and qualifications a company wants in a candidate. This can help you discover what skills and work experiences are important to incorporate into your objective ...

  30. What is a Resume? (Definition, Types, & Examples)

    Comparison of a cover letter vs. resume. Purpose: A cover letter explains why you're interested in a position and how your skills and experiences make you a good fit. A resume provides a detailed summary of your qualifications. Format: Cover letters are typically formatted like letters, while resumes use bullet points and specific sections to ...