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How to Write a Research Proposal | Examples & Templates

Published on October 12, 2022 by Shona McCombes and Tegan George. Revised on November 21, 2023.

Structure of a research proposal

A research proposal describes what you will investigate, why it’s important, and how you will conduct your research.

The format of a research proposal varies between fields, but most proposals will contain at least these elements:

Introduction

Literature review.

  • Research design

Reference list

While the sections may vary, the overall objective is always the same. A research proposal serves as a blueprint and guide for your research plan, helping you get organized and feel confident in the path forward you choose to take.

Table of contents

Research proposal purpose, research proposal examples, research design and methods, contribution to knowledge, research schedule, other interesting articles, frequently asked questions about research proposals.

Academics often have to write research proposals to get funding for their projects. As a student, you might have to write a research proposal as part of a grad school application , or prior to starting your thesis or dissertation .

In addition to helping you figure out what your research can look like, a proposal can also serve to demonstrate why your project is worth pursuing to a funder, educational institution, or supervisor.

Research proposal aims
Show your reader why your project is interesting, original, and important.
Demonstrate your comfort and familiarity with your field.
Show that you understand the current state of research on your topic.
Make a case for your .
Demonstrate that you have carefully thought about the data, tools, and procedures necessary to conduct your research.
Confirm that your project is feasible within the timeline of your program or funding deadline.

Research proposal length

The length of a research proposal can vary quite a bit. A bachelor’s or master’s thesis proposal can be just a few pages, while proposals for PhD dissertations or research funding are usually much longer and more detailed. Your supervisor can help you determine the best length for your work.

One trick to get started is to think of your proposal’s structure as a shorter version of your thesis or dissertation , only without the results , conclusion and discussion sections.

Download our research proposal template

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Writing a research proposal can be quite challenging, but a good starting point could be to look at some examples. We’ve included a few for you below.

  • Example research proposal #1: “A Conceptual Framework for Scheduling Constraint Management”
  • Example research proposal #2: “Medical Students as Mediators of Change in Tobacco Use”

Like your dissertation or thesis, the proposal will usually have a title page that includes:

  • The proposed title of your project
  • Your supervisor’s name
  • Your institution and department

The first part of your proposal is the initial pitch for your project. Make sure it succinctly explains what you want to do and why.

Your introduction should:

  • Introduce your topic
  • Give necessary background and context
  • Outline your  problem statement  and research questions

To guide your introduction , include information about:

  • Who could have an interest in the topic (e.g., scientists, policymakers)
  • How much is already known about the topic
  • What is missing from this current knowledge
  • What new insights your research will contribute
  • Why you believe this research is worth doing

As you get started, it’s important to demonstrate that you’re familiar with the most important research on your topic. A strong literature review  shows your reader that your project has a solid foundation in existing knowledge or theory. It also shows that you’re not simply repeating what other people have already done or said, but rather using existing research as a jumping-off point for your own.

In this section, share exactly how your project will contribute to ongoing conversations in the field by:

  • Comparing and contrasting the main theories, methods, and debates
  • Examining the strengths and weaknesses of different approaches
  • Explaining how will you build on, challenge, or synthesize prior scholarship

Following the literature review, restate your main  objectives . This brings the focus back to your own project. Next, your research design or methodology section will describe your overall approach, and the practical steps you will take to answer your research questions.

Building a research proposal methodology
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To finish your proposal on a strong note, explore the potential implications of your research for your field. Emphasize again what you aim to contribute and why it matters.

For example, your results might have implications for:

  • Improving best practices
  • Informing policymaking decisions
  • Strengthening a theory or model
  • Challenging popular or scientific beliefs
  • Creating a basis for future research

Last but not least, your research proposal must include correct citations for every source you have used, compiled in a reference list . To create citations quickly and easily, you can use our free APA citation generator .

Some institutions or funders require a detailed timeline of the project, asking you to forecast what you will do at each stage and how long it may take. While not always required, be sure to check the requirements of your project.

Here’s an example schedule to help you get started. You can also download a template at the button below.

Download our research schedule template

Example research schedule
Research phase Objectives Deadline
1. Background research and literature review 20th January
2. Research design planning and data analysis methods 13th February
3. Data collection and preparation with selected participants and code interviews 24th March
4. Data analysis of interview transcripts 22nd April
5. Writing 17th June
6. Revision final work 28th July

If you are applying for research funding, chances are you will have to include a detailed budget. This shows your estimates of how much each part of your project will cost.

Make sure to check what type of costs the funding body will agree to cover. For each item, include:

  • Cost : exactly how much money do you need?
  • Justification : why is this cost necessary to complete the research?
  • Source : how did you calculate the amount?

To determine your budget, think about:

  • Travel costs : do you need to go somewhere to collect your data? How will you get there, and how much time will you need? What will you do there (e.g., interviews, archival research)?
  • Materials : do you need access to any tools or technologies?
  • Help : do you need to hire any research assistants for the project? What will they do, and how much will you pay them?

If you want to know more about the research process , methodology , research bias , or statistics , make sure to check out some of our other articles with explanations and examples.

Methodology

  • Sampling methods
  • Simple random sampling
  • Stratified sampling
  • Cluster sampling
  • Likert scales
  • Reproducibility

 Statistics

  • Null hypothesis
  • Statistical power
  • Probability distribution
  • Effect size
  • Poisson distribution

Research bias

  • Optimism bias
  • Cognitive bias
  • Implicit bias
  • Hawthorne effect
  • Anchoring bias
  • Explicit bias

Once you’ve decided on your research objectives , you need to explain them in your paper, at the end of your problem statement .

Keep your research objectives clear and concise, and use appropriate verbs to accurately convey the work that you will carry out for each one.

I will compare …

A research aim is a broad statement indicating the general purpose of your research project. It should appear in your introduction at the end of your problem statement , before your research objectives.

Research objectives are more specific than your research aim. They indicate the specific ways you’ll address the overarching aim.

A PhD, which is short for philosophiae doctor (doctor of philosophy in Latin), is the highest university degree that can be obtained. In a PhD, students spend 3–5 years writing a dissertation , which aims to make a significant, original contribution to current knowledge.

A PhD is intended to prepare students for a career as a researcher, whether that be in academia, the public sector, or the private sector.

A master’s is a 1- or 2-year graduate degree that can prepare you for a variety of careers.

All master’s involve graduate-level coursework. Some are research-intensive and intend to prepare students for further study in a PhD; these usually require their students to write a master’s thesis . Others focus on professional training for a specific career.

Critical thinking refers to the ability to evaluate information and to be aware of biases or assumptions, including your own.

Like information literacy , it involves evaluating arguments, identifying and solving problems in an objective and systematic way, and clearly communicating your ideas.

The best way to remember the difference between a research plan and a research proposal is that they have fundamentally different audiences. A research plan helps you, the researcher, organize your thoughts. On the other hand, a dissertation proposal or research proposal aims to convince others (e.g., a supervisor, a funding body, or a dissertation committee) that your research topic is relevant and worthy of being conducted.

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8 Research Proposal Examples & Template to Use

8 Research Proposal Examples & Template to Use

Written by: Raja Mandal

8 Research Proposal Examples & Template to Use

So you have a groundbreaking research idea you've spent months or even years developing, and now you're ready to take the next step.

How do you get funding for your research, and how should you approach potential funders? The answer is to create a convincing research proposal.

Unfortunately, most research proposals often get rejected. According to the European Research Council, the success rate for repeat proposal applications was only 14.8% in 2023 .

Pitching a novel research concept isn’t enough. To increase your chances of securing funding, your research proposal must check the right boxes in terms of clarity, feasibility, aesthetic appeal and other factors.

If you’re looking for inspiration to create a persuasive and feasible proposal, you’re in the right place. In this article, we have compiled a list of research proposal examples to help you create yours.

These examples will help you understand how to organize your proposal, what information to include and how to present it in a way that encourages others to support your project.

Let's dive in!

Table of Contents

What is a research proposal, what to include in a research proposal, 8 research proposal examples & templates, research proposal faqs.

  • A research proposal is a document that outlines your proposed research project, explaining what you plan to study, why it's important and how you will conduct your research.
  • A well-structured research proposal includes a title page, abstract and table of contents, introduction, literature review, research design and methodology, contribution to knowledge, research schedule, timeline and budget.
  • Visme's research proposal examples and templates offer a great starting point for creating engaging and well-structured proposals.
  • Choose a template from Visme's research proposal examples and customize it to fit your needs.
  • With Visme’s proposal maker , you can create a research proposal that stands out. Access a drag-and-drop editor and advanced features like AI tools , collaboration features, brand wizard and more.

A research proposal is a structured document that outlines the core idea of your research, the methods you intend to use, the required resources and the expected results.

Think of it as a sales pitch for your research. It answers some big questions: What are you planning to explore? Why is it important to conduct the research? What are your research objectives and the methods you’ll use to achieve them? What are the potential outcomes or contributions of this research to the field?

A research proposal serves two primary purposes. First, it convinces funding bodies or academic committees to support your research project expected to bring new ideas and insights. Second, it provides a roadmap for your research journey, helping you stay focused, organized and on track.

Now, we'll discuss what to include in a research proposal. You'll learn about the important parts of a research proposal template and how they help present your research idea clearly.

Here’s an infographic that you can use to understand the elements of a research proposal quickly.

What Should a Research Proposal Include Infographic

1. Title Page

Start your research proposal with a title page that clearly states your research. The title page is like a book cover, giving the first impression of your project. Therefore, you must ensure the design is engaging enough to attract your audience at first glance.

Include the following details on your title page:

  • Title of your research
  • Contact Details
  • Name of the department or organization
  • Date of submission

General Funding Research Proposal

2. Abstract and Table of Contents

After the title page comes the abstract and the table of contents.

The abstract is a concise summary of your project that briefly outlines your research question, the reasons behind the study and the methods you intend to use. It is a quick way for readers to understand your proposal without reading the entire document.

The table of contents is a detailed list of the sections and subsections in your proposal, with page numbers. It helps readers navigate through your document and quickly locate different parts they're interested in.

Product Research Proposal

3. Introduction

The introduction of your research proposal sets the tone for the rest of the document. It should grab the reader's attention and make them want to learn more. It's your chance to make a strong case for why your research is worth investigating and how it can fill a gap in current knowledge or solve a specific problem.

Make sure that your introduction covers the following:

  • Background Information: Set the stage with a brief snapshot of existing research and why your topic is relevant.
  • Research Problem: Identify the specific problem or knowledge gap that your study will address.
  • Research Questions or Hypotheses: Present the central question or hypothesis that guides your research focus.
  • Aims and Objectives: Outline your research's main goal and the steps you'll take to achieve it.
  • Significance and Contribution: Explain how your research will add value to the field and what impact it could have.

4. Literature Review

A literature review is a list of the scholarly works you used to conduct your research. It helps you demonstrate your current knowledge about the topic.

Here's how this part works:

  • Summary of Sources: Talk about the main ideas or findings from your research materials and explain how they connect to your research questions.
  • Finding Gaps: Show where the current research falls short or doesn't give the full picture—this is where your research comes in!
  • Key Theories: Tell the readers about any theories or ways of thinking that help shape your research.
  • Learning from Methods: Discuss what previous researchers worked on and how their methods might guide your research.
  • Recognizing Authors and Studies: Honor the pioneers whose work has had a major influence on your topic.

5. Research Design and Methodology

This section outlines your plan for answering your research question. It explains how you intend to gather and analyze information, providing a clear roadmap of the investigation process.

Here are the key components:

Population and Sample

Describe the entire group you're interested in (the population). This could be all teachers in a specific state or all social media platform users. After that, you will need to explain how you will choose a smaller group, known as a sample, to study directly. This sample should be selected to accurately represent the larger population you are interested in studying.

To choose the right sampling method, you need to assess your population properly. For instance, to obtain general insights, you can use random sampling to select individuals without bias. If the population consists of different categories, such as professionals and students, you can use stratified sampling to ensure that each category is represented in the sample.

Other popular sampling methods include systematic, convenience, purposive, cluster, and probability sampling techniques.

Research Approach

There are three main approaches for the research: qualitative (focusing on experiences and themes), quantitative (using numbers and statistics), or mixed methods (combining both). Your choice will depend on your research question and the kind of data you need.

Data Collection

This section details the specific methods you'll use to gather information. Will you distribute surveys online or in person? Conduct interviews? Perhaps you'll use existing data sets. Here, you'll also explain how you'll ensure the data collection process is reliable and ethical.

Data Analysis

Once you have collected your data, the next step is to analyze it to obtain meaningful insights. The method you choose depends on the available data type.

If you have quantitative data, you can employ statistical tests to analyze it. And if you're dealing with qualitative data, coding techniques can help you spot patterns and themes in your collected data.

Tech Research Proposal

6. Contribution to Knowledge

In this section, you need to explain how your research will contribute to the existing knowledge in your field. You should describe whether your study will fill a knowledge gap, challenge conventional ideas or beliefs or offer a fresh perspective on a topic.

Clearly outline how your work will advance your field of study and why this new knowledge is essential.

7. Research Schedule and Timeline

Create a timeline with important milestones, such as finishing your literature review, completing data collection and finalizing your analysis.

This shows that you've carefully considered the scope of your project and can manage your time effectively. Furthermore, account for possible delays and be prepared to adapt your schedule accordingly.

To create this timeline, consider using a visual tool like a Gantt chart or a simple spreadsheet. These tools will help you organize individual tasks, assign deadlines, and visualize the project's overall progress.

Choose a Gantt chart template from Visme's library and customize it to create your timeline quickly. Here's an example template:

General Project Timeline Gantt Chart

The budget section is your opportunity to show them that you've carefully considered all necessary expenses and that your funding request is justified.

Here's how you can approach this part:

  • Understand the Rules: Before making calculations, thoroughly review the funding agency's guidelines. Pay attention to what types of expenses are allowed or excluded and whether there are any budget caps.
  • Personnel: Salaries and benefits for yourself, research assistants, or collaborators.
  • Equipment: Specialized tools, software, or lab supplies.
  • Travel: Transportation, lodging and meals if data collection requires travel.
  • Dissemination: Costs for publishing results or presenting at conferences.
  • Provide Justifications: Don't just list a cost. Briefly explain why each expense is crucial for completing your research.
  • Be Thorough and Realistic: Research prices for specific items using quotes or online comparisons. Don't underestimate expenses, as this can raise troubles about the project's feasibility.
  • Don't Forget Contingencies: Include a small buffer (around 5% of your total budget) for unexpected costs that might arise.

Environmental Research Proposal

Using these research proposal examples and templates, you can create a winning proposal in no time. You will find templates for various topics and customize every aspect of them to make them your own.

Visme’s drag-and-drop editor, advanced features and a vast library of templates help organizations and individuals worldwide create engaging documents.

Here’s what a research student who uses Visme to create award-winning presentations has to say about the tool:

Chantelle Clarke

Research Student

Now, let’s dive into the research proposal examples.

1. Research Proposal Presentation Template

title of research proposal about business

This research proposal presentation template is a powerful tool for presenting your research plan to stakeholders. The slides include specific sections to help you outline your research, including the research background, questions, objectives, methodology and expected results.

The slides create a coherent narrative, highlighting the importance and significance of your research. Overall, the template has a calming and professional blue color scheme with text that enables your audience to grasp the key points.

If you need help creating your presentation slides in a fraction of the time, check out Visme's AI presentation maker . Enter your requirements using text prompts, and the AI tool will generate a complete presentation with engaging visuals, text and clear structure. You can further customize the template completely to your needs.

2. Sales Research Proposal Template

Sales Research Proposal

Sales research gives you a deeper understanding of their target audience. It also helps you identify gaps in the market and develop effective sales strategies that drive revenue growth. With this research proposal template, you can secure funding for your next research project.

It features a sleek and professional grayscale color palette with a classic and modern vibe. The high-quality images in the template are strategically placed to reinforce the message without overwhelming the reader. Furthermore, the template includes a vertical bar graph that effectively represents budget allocations, enabling the reader to quickly grasp the information.

Use Visme's interactive elements and animations to add a dynamic layer to your research proposals. You can animate any object and add pop-ups or link pages for a more immersive experience. Use these functionalities to highlight key findings, demonstrate trends or guide readers through your proposal, making the content engaging and interactive.

3. General Funding Research Proposal Template

General Funding Research Proposal

This proposal template is a great tool for securing funding for any type of research project. It begins with a captivating title page that grabs attention. The beautiful design elements and vector icons enhance the aesthetic and aid visual communication.

This template revolves around how a specific user group adopts cryptocurrencies like Bitcoin and Ethereum. The goal is to assess awareness, gauge interest and understand key factors affecting cryptocurrency adoption.

The project methodology includes survey design, data collection, and market research. The expected impact is to enhance customer engagement and position the company as a customer-centric brand.

Do you need additional help crafting the perfect text for your proposal? Visme's AI writer can quickly generate content outlines, summaries and even entire sections. Just explain your requirements to the tool using a text prompt, and the tool will generate it for you.

4. Product Research Proposal Template

Product Research Proposal

Creating a product that delights users begins with detailed product research. With this modern proposal template, you can secure buy-in and funding for your next research.

It starts with a background that explains why the research is important. Next, it highlights what the research is set to achieve, how the research will be conducted, how much it will cost, the timeline and the expected outcomes. With a striking color scheme combining black, yellow, and gray, the template grabs attention and maintains it until the last page.

What we love about this template is the smart use of visuals. You'll find a flowchart explaining the methodology, a bar graph for the budget, and a timeline for the project. But that’s just the tip of the iceberg regarding the visual elements you’ll find in Visme.

Visme offers data visualization tools with 30+ data widgets, such as radial gauges, population arrays, progress bars and more. These tools can help you turn complex data into engaging visuals for your research proposal or any other document.

For larger data sets, you can choose from 20+ types of charts and graphs , including bar graphs , bubble charts , Venn diagrams and more.

5. Tech Research Proposal Template

Tech Research Proposal

If you’re a tech researcher, we’ve got the perfect template for you. This research proposal example is about predictive analytics in e-commerce. However, you can customize it for any other type of research proposal.

It highlights the project's objectives, including the effectiveness of predictive analysis, the impact of product recommendations and supply chain optimization. The methods proposed for achieving these objectives involve A/B testing and data analysis, a comprehensive budget and a 12-month timeline for clear project planning.

The title page has a unique triptych-style layout that immediately catches the reader's attention. It has plenty of white space that enhances readability, allowing your audience to focus on the critical points.

Submitting to different funding agencies? You don’t have to manually make changes to your document. Visme's dynamic fields can help save time and eliminate repetitive data entry.

Create custom fields like project names, addresses, contact information and more. Any changes made to these fields will automatically populate throughout the document.

6. Marketing Research Proposal Template

Marketing Research Proposal

Artificial intelligence (AI) is taking the world by storm and the marketing niche isn’t left out. With this eye-catching template, you can attract attention to your proposed marketing research project for an AI-driven platform.

The main goal of the research is to evaluate the platform's feasibility and marketing potential. To achieve this goal, the scope of work includes a comprehensive analysis of the market and competitors and pilot testing. The proposal also contains a budget overview that clearly outlines the allocation of funds, ensuring a well-planned and transparent approach.

Using Visme's Brand Design Tool , you can easily customize this template to suit your branding with just one click. Simply enter your URL into the brand wizard, and the tool will automatically extract your company logo, brand colors, and brand fonts . Once saved, you or your team members can apply the branding elements to any document. It's that simple!

7. Environmental Research Proposal Template

Environmental Research Proposal

The environmental research proposal example focuses on carbon emissions, identifies their contributing factors, and suggests sustainable practices to address them. It uses an appropriate sample size and data collection techniques to gather and evaluate data and provide sustainable recommendations to reduce industrial carbon footprints and waste.

From a design standpoint, the green and white color combination matches the theme of nature and environmental friendliness. In addition to its aesthetic appeal, the proposal includes relevant images that support ecological advocacy, making it informative and visually aligned with its purpose.

A key feature of this template is its detailed breakdown of the project's timeline. It uses a Gantt chart to clearly present stages, milestones and deadlines.

Collaborate with your team members to customize these research proposal templates using Visme’s collaborative design features . These features allow you to leave feedback, draw annotations and even make live edits. Invite your teammates via email or a shareable link and allow them to work together on projects.

8. General Approval Research Proposal Template

General Approval Research Proposal

This research proposal template is a total game-changer - you can use it for any research proposal and customize it however you want. It features a modern and refreshing color scheme that immediately makes it stand out, providing a contemporary look that can adapt to any project's needs.

The template's layout is thoughtfully designed with primary fields that users can easily personalize by changing text, adjusting colors, or swapping images. No matter the research topic, you can tailor the template to fit your specific needs.

Once you're done customizing your research proposal template on Visme, you can download, share and publish it in different ways. For offline usage, you may download the proposal in PDF, PNG, or JPG format. To share it online, you can use a private or public link or generate a code snippet that you can embed anywhere on the web.

Want to create other types of proposals? Here are 29 proposal templates that you can easily customize in Visme.

Q. What Are the Five Steps of Writing a Research Proposal?

Follow these steps to write a solid research proposal:

  • Choose a topic within your field of study that can be explored and investigated.
  • Research existing literature and studies to build a foundational understanding and prepare your research question.
  • Outline your research proposal: introduction, literature review, proposed methodology, budget and timeline.
  • Conduct more detailed studies to strengthen your proposition, refine your research question and justify your methodology.
  • Follow your outline to write a clear and organized proposal, then review and edit for accuracy before submitting.

If you want to learn more about creating an expert research proposal , we highly recommend checking out our in-depth guide.

Q. How Long Is a Research Proposal?

Research proposals can range from 1,000 to 5,000 words. For smaller projects or when specific requirements aren't provided, aim for a concise and informative proposal that effectively outlines your research plan.

However, the ideal length depends on these factors:

  • Projects with complex methodologies or multiple phases may require longer proposals to explain the scope and procedures in detail.
  • Universities, academic institutions and funding agencies often have guidelines of a specific length. Always check their requirements beforehand.
  • When writing a proposal, adjust the level of study based on the audience. Academic proposals may require comprehensive explanations, while business or non-profit proposals require a more streamlined approach.

Q. How Long Does It Take to Write a Research Proposal?

The time it takes to write a research proposal depends on a few factors:

  • Complex research with extensive data collection or analysis will naturally take longer to plan and write about.
  • If you're new to writing research proposals, expect to spend more time learning the format and best practices.
  • If you've already conducted some research or a thorough literature review, the writing process might go faster.
  • Funding applications often have strict deadlines that will dictate your timeline.

Set aside several weeks to a couple of months for researching, writing, and revising your proposal. Start early to avoid stress and produce your best work.

Q. What Not to Do for a Research Proposal?

There are several factors that can make a research proposal weak. Here are some of the most common errors that you should avoid while preparing your research proposal:

  • Don’t choose a topic that’s too broad. Focus on a specific area you can thoroughly explore within your proposal’s limits.
  • Don’t ignore the rules for formatting and submitting your proposal. Always adhere to the requirements set by your institution or funding body.
  • Don’t forget to conduct a thorough literature review. It's crucial to show your grasp of existing research related to your topic.
  • Don't be vague about your methods. Ensure they're clearly defined and suitable for answering your research question.
  • Don't overlook errors in grammar, typos or structure. A well-proofread proposal reflects professionalism, so review it carefully before submitting it.

Craft Professional & Engaging Proposals with Visme

Writing a compelling research proposal takes effort, but with the right tools, the process becomes a breeze. Use the research proposal examples and templates in this article as a launching point to write your own proposal.

The best part? Visme provides easy-to-use tools with a vast collection of customizable templates, design elements and powerful features.

Whether you're a seasoned researcher or a student, Visme has the resources to help you create visually appealing and well-structured research proposals. In addition to research proposals, Visme helps you create many other document types, such as presentations , infographics , reports and more.

Ready to create your own research proposal? Check out Visme's proposal maker and start crafting professional and engaging proposals in minutes!

Create professional research proposals with Visme

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What (Exactly) Is A Research Proposal?

A simple explainer with examples + free template.

By: Derek Jansen (MBA) | Reviewed By: Dr Eunice Rautenbach | June 2020 (Updated April 2023)

Whether you’re nearing the end of your degree and your dissertation is on the horizon, or you’re planning to apply for a PhD program, chances are you’ll need to craft a convincing research proposal . If you’re on this page, you’re probably unsure exactly what the research proposal is all about. Well, you’ve come to the right place.

Overview: Research Proposal Basics

  • What a research proposal is
  • What a research proposal needs to cover
  • How to structure your research proposal
  • Example /sample proposals
  • Proposal writing FAQs
  • Key takeaways & additional resources

What is a research proposal?

Simply put, a research proposal is a structured, formal document that explains what you plan to research (your research topic), why it’s worth researching (your justification), and how  you plan to investigate it (your methodology). 

The purpose of the research proposal (its job, so to speak) is to convince  your research supervisor, committee or university that your research is  suitable  (for the requirements of the degree program) and  manageable  (given the time and resource constraints you will face). 

The most important word here is “ convince ” – in other words, your research proposal needs to  sell  your research idea (to whoever is going to approve it). If it doesn’t convince them (of its suitability and manageability), you’ll need to revise and resubmit . This will cost you valuable time, which will either delay the start of your research or eat into its time allowance (which is bad news). 

A research proposal is a  formal document that explains what you plan to research , why it's worth researching and how you'll do it.

What goes into a research proposal?

A good dissertation or thesis proposal needs to cover the “ what “, “ why ” and” how ” of the proposed study. Let’s look at each of these attributes in a little more detail:

Your proposal needs to clearly articulate your research topic . This needs to be specific and unambiguous . Your research topic should make it clear exactly what you plan to research and in what context. Here’s an example of a well-articulated research topic:

An investigation into the factors which impact female Generation Y consumer’s likelihood to promote a specific makeup brand to their peers: a British context

As you can see, this topic is extremely clear. From this one line we can see exactly:

  • What’s being investigated – factors that make people promote or advocate for a brand of a specific makeup brand
  • Who it involves – female Gen-Y consumers
  • In what context – the United Kingdom

So, make sure that your research proposal provides a detailed explanation of your research topic . If possible, also briefly outline your research aims and objectives , and perhaps even your research questions (although in some cases you’ll only develop these at a later stage). Needless to say, don’t start writing your proposal until you have a clear topic in mind , or you’ll end up waffling and your research proposal will suffer as a result of this.

Need a helping hand?

title of research proposal about business

As we touched on earlier, it’s not good enough to simply propose a research topic – you need to justify why your topic is original . In other words, what makes it  unique ? What gap in the current literature does it fill? If it’s simply a rehash of the existing research, it’s probably not going to get approval – it needs to be fresh.

But,  originality  alone is not enough. Once you’ve ticked that box, you also need to justify why your proposed topic is  important . In other words, what value will it add to the world if you achieve your research aims?

As an example, let’s look at the sample research topic we mentioned earlier (factors impacting brand advocacy). In this case, if the research could uncover relevant factors, these findings would be very useful to marketers in the cosmetics industry, and would, therefore, have commercial value . That is a clear justification for the research.

So, when you’re crafting your research proposal, remember that it’s not enough for a topic to simply be unique. It needs to be useful and value-creating – and you need to convey that value in your proposal. If you’re struggling to find a research topic that makes the cut, watch  our video covering how to find a research topic .

Free Webinar: How To Write A Research Proposal

It’s all good and well to have a great topic that’s original and valuable, but you’re not going to convince anyone to approve it without discussing the practicalities – in other words:

  • How will you actually undertake your research (i.e., your methodology)?
  • Is your research methodology appropriate given your research aims?
  • Is your approach manageable given your constraints (time, money, etc.)?

While it’s generally not expected that you’ll have a fully fleshed-out methodology at the proposal stage, you’ll likely still need to provide a high-level overview of your research methodology . Here are some important questions you’ll need to address in your research proposal:

  • Will you take a qualitative , quantitative or mixed -method approach?
  • What sampling strategy will you adopt?
  • How will you collect your data (e.g., interviews, surveys, etc)?
  • How will you analyse your data (e.g., descriptive and inferential statistics , content analysis, discourse analysis, etc, .)?
  • What potential limitations will your methodology carry?

So, be sure to give some thought to the practicalities of your research and have at least a basic methodological plan before you start writing up your proposal. If this all sounds rather intimidating, the video below provides a good introduction to research methodology and the key choices you’ll need to make.

How To Structure A Research Proposal

Now that we’ve covered the key points that need to be addressed in a proposal, you may be wondering, “ But how is a research proposal structured? “.

While the exact structure and format required for a research proposal differs from university to university, there are four “essential ingredients” that commonly make up the structure of a research proposal:

  • A rich introduction and background to the proposed research
  • An initial literature review covering the existing research
  • An overview of the proposed research methodology
  • A discussion regarding the practicalities (project plans, timelines, etc.)

In the video below, we unpack each of these four sections, step by step.

Research Proposal Examples/Samples

In the video below, we provide a detailed walkthrough of two successful research proposals (Master’s and PhD-level), as well as our popular free proposal template.

Proposal Writing FAQs

How long should a research proposal be.

This varies tremendously, depending on the university, the field of study (e.g., social sciences vs natural sciences), and the level of the degree (e.g. undergraduate, Masters or PhD) – so it’s always best to check with your university what their specific requirements are before you start planning your proposal.

As a rough guide, a formal research proposal at Masters-level often ranges between 2000-3000 words, while a PhD-level proposal can be far more detailed, ranging from 5000-8000 words. In some cases, a rough outline of the topic is all that’s needed, while in other cases, universities expect a very detailed proposal that essentially forms the first three chapters of the dissertation or thesis.

The takeaway – be sure to check with your institution before you start writing.

How do I choose a topic for my research proposal?

Finding a good research topic is a process that involves multiple steps. We cover the topic ideation process in this video post.

How do I write a literature review for my proposal?

While you typically won’t need a comprehensive literature review at the proposal stage, you still need to demonstrate that you’re familiar with the key literature and are able to synthesise it. We explain the literature review process here.

How do I create a timeline and budget for my proposal?

We explain how to craft a project plan/timeline and budget in Research Proposal Bootcamp .

Which referencing format should I use in my research proposal?

The expectations and requirements regarding formatting and referencing vary from institution to institution. Therefore, you’ll need to check this information with your university.

What common proposal writing mistakes do I need to look out for?

We’ve create a video post about some of the most common mistakes students make when writing a proposal – you can access that here . If you’re short on time, here’s a quick summary:

  • The research topic is too broad (or just poorly articulated).
  • The research aims, objectives and questions don’t align.
  • The research topic is not well justified.
  • The study has a weak theoretical foundation.
  • The research design is not well articulated well enough.
  • Poor writing and sloppy presentation.
  • Poor project planning and risk management.
  • Not following the university’s specific criteria.

Key Takeaways & Additional Resources

As you write up your research proposal, remember the all-important core purpose:  to convince . Your research proposal needs to sell your study in terms of suitability and viability. So, focus on crafting a convincing narrative to ensure a strong proposal.

At the same time, pay close attention to your university’s requirements. While we’ve covered the essentials here, every institution has its own set of expectations and it’s essential that you follow these to maximise your chances of approval.

By the way, we’ve got plenty more resources to help you fast-track your research proposal. Here are some of our most popular resources to get you started:

  • Proposal Writing 101 : A Introductory Webinar
  • Research Proposal Bootcamp : The Ultimate Online Course
  • Template : A basic template to help you craft your proposal

If you’re looking for 1-on-1 support with your research proposal, be sure to check out our private coaching service , where we hold your hand through the proposal development process (and the entire research journey), step by step.

Literature Review Course

Psst… there’s more!

This post is an extract from our bestselling short course, Research Proposal Bootcamp . If you want to work smart, you don't want to miss this .

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51 Comments

Myrna Pereira

I truly enjoyed this video, as it was eye-opening to what I have to do in the preparation of preparing a Research proposal.

I would be interested in getting some coaching.

BARAKAELI TEREVAELI

I real appreciate on your elaboration on how to develop research proposal,the video explains each steps clearly.

masebo joseph

Thank you for the video. It really assisted me and my niece. I am a PhD candidate and she is an undergraduate student. It is at times, very difficult to guide a family member but with this video, my job is done.

In view of the above, I welcome more coaching.

Zakia Ghafoor

Wonderful guidelines, thanks

Annie Malupande

This is very helpful. Would love to continue even as I prepare for starting my masters next year.

KYARIKUNDA MOREEN

Thanks for the work done, the text was helpful to me

Ahsanullah Mangal

Bundle of thanks to you for the research proposal guide it was really good and useful if it is possible please send me the sample of research proposal

Derek Jansen

You’re most welcome. We don’t have any research proposals that we can share (the students own the intellectual property), but you might find our research proposal template useful: https://gradcoach.com/research-proposal-template/

Cheruiyot Moses Kipyegon

Cheruiyot Moses Kipyegon

Thanks alot. It was an eye opener that came timely enough before my imminent proposal defense. Thanks, again

agnelius

thank you very much your lesson is very interested may God be with you

Abubakar

I am an undergraduate student (First Degree) preparing to write my project,this video and explanation had shed more light to me thanks for your efforts keep it up.

Synthia Atieno

Very useful. I am grateful.

belina nambeya

this is a very a good guidance on research proposal, for sure i have learnt something

Wonderful guidelines for writing a research proposal, I am a student of m.phil( education), this guideline is suitable for me. Thanks

You’re welcome 🙂

Marjorie

Thank you, this was so helpful.

Amitash Degan

A really great and insightful video. It opened my eyes as to how to write a research paper. I would like to receive more guidance for writing my research paper from your esteemed faculty.

Glaudia Njuguna

Thank you, great insights

Thank you, great insights, thank you so much, feeling edified

Yebirgual

Wow thank you, great insights, thanks a lot

Roseline Soetan

Thank you. This is a great insight. I am a student preparing for a PhD program. I am requested to write my Research Proposal as part of what I am required to submit before my unconditional admission. I am grateful having listened to this video which will go a long way in helping me to actually choose a topic of interest and not just any topic as well as to narrow down the topic and be specific about it. I indeed need more of this especially as am trying to choose a topic suitable for a DBA am about embarking on. Thank you once more. The video is indeed helpful.

Rebecca

Have learnt a lot just at the right time. Thank you so much.

laramato ikayo

thank you very much ,because have learn a lot things concerning research proposal and be blessed u for your time that you providing to help us

Cheruiyot M Kipyegon

Hi. For my MSc medical education research, please evaluate this topic for me: Training Needs Assessment of Faculty in Medical Training Institutions in Kericho and Bomet Counties

Rebecca

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Arega Berlie

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Siyanda

Your effort is much appreciated – you have good articulation.

You have good articulation.

Douglas Eliaba

I do applaud your simplified method of explaining the subject matter, which indeed has broaden my understanding of the subject matter. Definitely this would enable me writing a sellable research proposal.

Weluzani

This really helping

Roswitta

Great! I liked your tutoring on how to find a research topic and how to write a research proposal. Precise and concise. Thank you very much. Will certainly share this with my students. Research made simple indeed.

Alice Kuyayama

Thank you very much. I an now assist my students effectively.

Thank you very much. I can now assist my students effectively.

Abdurahman Bayoh

I need any research proposal

Silverline

Thank you for these videos. I will need chapter by chapter assistance in writing my MSc dissertation

Nosi

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faith wugah

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Imam

thanks so much for this wonderful presentations, i really enjoyed it to the fullest wish to learn more from you

Bernie E. Balmeo

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Ishmael kwame Appiah

I really enjoy the in-depth knowledge on research proposal you have given. me. You have indeed broaden my understanding and skills. Thank you

David Mweemba

interesting session this has equipped me with knowledge as i head for exams in an hour’s time, am sure i get A++

Andrea Eccleston

This article was most informative and easy to understand. I now have a good idea of how to write my research proposal.

Thank you very much.

Georgina Ngufan

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Charity

Thank you for the clarity

Mondika Solomon

Thank you. Very helpful.

BLY

Thank you very much for this essential piece. I need 1o1 coaching, unfortunately, your service is not available in my country. Anyways, a very important eye-opener. I really enjoyed it. A thumb up to Gradcoach

Md Moneruszzaman Kayes

What is JAM? Please explain.

Gentiana

Thank you so much for these videos. They are extremely helpful! God bless!

azeem kakar

very very wonderful…

Koang Kuany Bol Nyot

thank you for the video but i need a written example

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How to write a research proposal

title of research proposal about business

What is a research proposal?

What is the purpose of a research proposal , how long should a research proposal be, what should be included in a research proposal, 1. the title page, 2. introduction, 3. literature review, 4. research design, 5. implications, 6. reference list, frequently asked questions about writing a research proposal, related articles.

If you’re in higher education, the term “research proposal” is something you’re likely to be familiar with. But what is it, exactly? You’ll normally come across the need to prepare a research proposal when you’re looking to secure Ph.D. funding.

When you’re trying to find someone to fund your Ph.D. research, a research proposal is essentially your “pitch.”

A research proposal is a concise and coherent summary of your proposed research.

You’ll need to set out the issues that are central to the topic area and how you intend to address them with your research. To do this, you’ll need to give the following:

  • an outline of the general area of study within which your research falls
  • an overview of how much is currently known about the topic
  • a literature review that covers the recent scholarly debate or conversation around the topic

➡️  What is a literature review? Learn more in our guide.

Essentially, you are trying to persuade your institution that you and your project are worth investing their time and money into.

It is the opportunity for you to demonstrate that you have the aptitude for this level of research by showing that you can articulate complex ideas:

It also helps you to find the right supervisor to oversee your research. When you’re writing your research proposal, you should always have this in the back of your mind.

This is the document that potential supervisors will use in determining the legitimacy of your research and, consequently, whether they will invest in you or not. It is therefore incredibly important that you spend some time on getting it right.

Tip: While there may not always be length requirements for research proposals, you should strive to cover everything you need to in a concise way.

If your research proposal is for a bachelor’s or master’s degree, it may only be a few pages long. For a Ph.D., a proposal could be a pretty long document that spans a few dozen pages.

➡️ Research proposals are similar to grant proposals. Learn how to write a grant proposal in our guide.

When you’re writing your proposal, keep in mind its purpose and why you’re writing it. It, therefore, needs to clearly explain the relevance of your research and its context with other discussions on the topic. You need to then explain what approach you will take and why it is feasible.

Generally, your structure should look something like this:

  • Introduction
  • Literature Review
  • Research Design
  • Implications

If you follow this structure, you’ll have a comprehensive and coherent proposal that looks and feels professional, without missing out on anything important. We’ll take a deep dive into each of these areas one by one next.

The title page might vary slightly per your area of study but, as a general point, your title page should contain the following:

  • The proposed title of your project
  • Your supervisor’s name
  • The name of your institution and your particular department

Tip: Keep in mind any departmental or institutional guidelines for a research proposal title page. Also, your supervisor may ask for specific details to be added to the page.

The introduction is crucial   to your research proposal as it is your first opportunity to hook the reader in. A good introduction section will introduce your project and its relevance to the field of study.

You’ll want to use this space to demonstrate that you have carefully thought about how to present your project as interesting, original, and important research. A good place to start is by introducing the context of your research problem.

Think about answering these questions:

  • What is it you want to research and why?
  • How does this research relate to the respective field?
  • How much is already known about this area?
  • Who might find this research interesting?
  • What are the key questions you aim to answer with your research?
  • What will the findings of this project add to the topic area?

Your introduction aims to set yourself off on a great footing and illustrate to the reader that you are an expert in your field and that your project has a solid foundation in existing knowledge and theory.

The literature review section answers the question who else is talking about your proposed research topic.

You want to demonstrate that your research will contribute to conversations around the topic and that it will sit happily amongst experts in the field.

➡️ Read more about how to write a literature review .

There are lots of ways you can find relevant information for your literature review, including:

  • Research relevant academic sources such as books and journals to find similar conversations around the topic.
  • Read through abstracts and bibliographies of your academic sources to look for relevance and further additional resources without delving too deep into articles that are possibly not relevant to you.
  • Watch out for heavily-cited works . This should help you to identify authoritative work that you need to read and document.
  • Look for any research gaps , trends and patterns, common themes, debates, and contradictions.
  • Consider any seminal studies on the topic area as it is likely anticipated that you will address these in your research proposal.

This is where you get down to the real meat of your research proposal. It should be a discussion about the overall approach you plan on taking, and the practical steps you’ll follow in answering the research questions you’ve posed.

So what should you discuss here? Some of the key things you will need to discuss at this point are:

  • What form will your research take? Is it qualitative/quantitative/mixed? Will your research be primary or secondary?
  • What sources will you use? Who or what will you be studying as part of your research.
  • Document your research method. How are you practically going to carry out your research? What tools will you need? What procedures will you use?
  • Any practicality issues you foresee. Do you think there will be any obstacles to your anticipated timescale? What resources will you require in carrying out your research?

Your research design should also discuss the potential implications of your research. For example, are you looking to confirm an existing theory or develop a new one?

If you intend to create a basis for further research, you should describe this here.

It is important to explain fully what you want the outcome of your research to look like and what you want to achieve by it. This will help those reading your research proposal to decide if it’s something the field  needs  and  wants,  and ultimately whether they will support you with it.

When you reach the end of your research proposal, you’ll have to compile a list of references for everything you’ve cited above. Ideally, you should keep track of everything from the beginning. Otherwise, this could be a mammoth and pretty laborious task to do.

Consider using a reference manager like Paperpile to format and organize your citations. Paperpile allows you to organize and save your citations for later use and cite them in thousands of citation styles directly in Google Docs, Microsoft Word, or LaTeX.

Paperpile reference manager

Your project may also require you to have a timeline, depending on the budget you are requesting. If you need one, you should include it here and explain both the timeline and the budget you need, documenting what should be done at each stage of the research and how much of the budget this will use.

This is the final step, but not one to be missed. You should make sure that you edit and proofread your document so that you can be sure there are no mistakes.

A good idea is to have another person proofread the document for you so that you get a fresh pair of eyes on it. You can even have a professional proofreader do this for you.

This is an important document and you don’t want spelling or grammatical mistakes to get in the way of you and your reader.

➡️ Working on a research proposal for a thesis? Take a look at our guide on how to come up with a topic for your thesis .

A research proposal is a concise and coherent summary of your proposed research. Generally, your research proposal will have a title page, introduction, literature review section, a section about research design and explaining the implications of your research, and a reference list.

A good research proposal is concise and coherent. It has a clear purpose, clearly explains the relevance of your research and its context with other discussions on the topic. A good research proposal explains what approach you will take and why it is feasible.

You need a research proposal to persuade your institution that you and your project are worth investing their time and money into. It is your opportunity to demonstrate your aptitude for this level or research by showing that you can articulate complex ideas clearly, concisely, and critically.

A research proposal is essentially your "pitch" when you're trying to find someone to fund your PhD. It is a clear and concise summary of your proposed research. It gives an outline of the general area of study within which your research falls, it elaborates how much is currently known about the topic, and it highlights any recent debate or conversation around the topic by other academics.

The general answer is: as long as it needs to be to cover everything. The length of your research proposal depends on the requirements from the institution that you are applying to. Make sure to carefully read all the instructions given, and if this specific information is not provided, you can always ask.

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How to Write a Research Proposal | Examples & Templates

Published on 30 October 2022 by Shona McCombes and Tegan George. Revised on 13 June 2023.

Structure of a research proposal

A research proposal describes what you will investigate, why it’s important, and how you will conduct your research.

The format of a research proposal varies between fields, but most proposals will contain at least these elements:

Introduction

Literature review.

  • Research design

Reference list

While the sections may vary, the overall objective is always the same. A research proposal serves as a blueprint and guide for your research plan, helping you get organised and feel confident in the path forward you choose to take.

Table of contents

Research proposal purpose, research proposal examples, research design and methods, contribution to knowledge, research schedule, frequently asked questions.

Academics often have to write research proposals to get funding for their projects. As a student, you might have to write a research proposal as part of a grad school application , or prior to starting your thesis or dissertation .

In addition to helping you figure out what your research can look like, a proposal can also serve to demonstrate why your project is worth pursuing to a funder, educational institution, or supervisor.

Research proposal aims
Show your reader why your project is interesting, original, and important.
Demonstrate your comfort and familiarity with your field.
Show that you understand the current state of research on your topic.
Make a case for your .
Demonstrate that you have carefully thought about the data, tools, and procedures necessary to conduct your research.
Confirm that your project is feasible within the timeline of your program or funding deadline.

Research proposal length

The length of a research proposal can vary quite a bit. A bachelor’s or master’s thesis proposal can be just a few pages, while proposals for PhD dissertations or research funding are usually much longer and more detailed. Your supervisor can help you determine the best length for your work.

One trick to get started is to think of your proposal’s structure as a shorter version of your thesis or dissertation , only without the results , conclusion and discussion sections.

Download our research proposal template

Prevent plagiarism, run a free check.

Writing a research proposal can be quite challenging, but a good starting point could be to look at some examples. We’ve included a few for you below.

  • Example research proposal #1: ‘A Conceptual Framework for Scheduling Constraint Management’
  • Example research proposal #2: ‘ Medical Students as Mediators of Change in Tobacco Use’

Like your dissertation or thesis, the proposal will usually have a title page that includes:

  • The proposed title of your project
  • Your supervisor’s name
  • Your institution and department

The first part of your proposal is the initial pitch for your project. Make sure it succinctly explains what you want to do and why.

Your introduction should:

  • Introduce your topic
  • Give necessary background and context
  • Outline your  problem statement  and research questions

To guide your introduction , include information about:

  • Who could have an interest in the topic (e.g., scientists, policymakers)
  • How much is already known about the topic
  • What is missing from this current knowledge
  • What new insights your research will contribute
  • Why you believe this research is worth doing

As you get started, it’s important to demonstrate that you’re familiar with the most important research on your topic. A strong literature review  shows your reader that your project has a solid foundation in existing knowledge or theory. It also shows that you’re not simply repeating what other people have already done or said, but rather using existing research as a jumping-off point for your own.

In this section, share exactly how your project will contribute to ongoing conversations in the field by:

  • Comparing and contrasting the main theories, methods, and debates
  • Examining the strengths and weaknesses of different approaches
  • Explaining how will you build on, challenge, or synthesise prior scholarship

Following the literature review, restate your main  objectives . This brings the focus back to your own project. Next, your research design or methodology section will describe your overall approach, and the practical steps you will take to answer your research questions.

Building a research proposal methodology
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, )? ?
, , , )?
?

To finish your proposal on a strong note, explore the potential implications of your research for your field. Emphasise again what you aim to contribute and why it matters.

For example, your results might have implications for:

  • Improving best practices
  • Informing policymaking decisions
  • Strengthening a theory or model
  • Challenging popular or scientific beliefs
  • Creating a basis for future research

Last but not least, your research proposal must include correct citations for every source you have used, compiled in a reference list . To create citations quickly and easily, you can use our free APA citation generator .

Some institutions or funders require a detailed timeline of the project, asking you to forecast what you will do at each stage and how long it may take. While not always required, be sure to check the requirements of your project.

Here’s an example schedule to help you get started. You can also download a template at the button below.

Download our research schedule template

Example research schedule
Research phase Objectives Deadline
1. Background research and literature review 20th January
2. Research design planning and data analysis methods 13th February
3. Data collection and preparation with selected participants and code interviews 24th March
4. Data analysis of interview transcripts 22nd April
5. Writing 17th June
6. Revision final work 28th July

If you are applying for research funding, chances are you will have to include a detailed budget. This shows your estimates of how much each part of your project will cost.

Make sure to check what type of costs the funding body will agree to cover. For each item, include:

  • Cost : exactly how much money do you need?
  • Justification : why is this cost necessary to complete the research?
  • Source : how did you calculate the amount?

To determine your budget, think about:

  • Travel costs : do you need to go somewhere to collect your data? How will you get there, and how much time will you need? What will you do there (e.g., interviews, archival research)?
  • Materials : do you need access to any tools or technologies?
  • Help : do you need to hire any research assistants for the project? What will they do, and how much will you pay them?

Once you’ve decided on your research objectives , you need to explain them in your paper, at the end of your problem statement.

Keep your research objectives clear and concise, and use appropriate verbs to accurately convey the work that you will carry out for each one.

I will compare …

A research aim is a broad statement indicating the general purpose of your research project. It should appear in your introduction at the end of your problem statement , before your research objectives.

Research objectives are more specific than your research aim. They indicate the specific ways you’ll address the overarching aim.

A PhD, which is short for philosophiae doctor (doctor of philosophy in Latin), is the highest university degree that can be obtained. In a PhD, students spend 3–5 years writing a dissertation , which aims to make a significant, original contribution to current knowledge.

A PhD is intended to prepare students for a career as a researcher, whether that be in academia, the public sector, or the private sector.

A master’s is a 1- or 2-year graduate degree that can prepare you for a variety of careers.

All master’s involve graduate-level coursework. Some are research-intensive and intend to prepare students for further study in a PhD; these usually require their students to write a master’s thesis . Others focus on professional training for a specific career.

Critical thinking refers to the ability to evaluate information and to be aware of biases or assumptions, including your own.

Like information literacy , it involves evaluating arguments, identifying and solving problems in an objective and systematic way, and clearly communicating your ideas.

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Writing a research proposal

When applying for a research degree  you will need to produce a document that outlines your proposed research topic and programme of research.

Watch our step-by-step guide on how to write your research proposal.

Viewing this page in China?  Watch on Bilibili .

Getting your PhD proposal right is a critical part of the application process. It is important that you communicate the right messages about why your research is important and why you are the person to carry it out. Quality rather than quantity is key to a good proposal. Below is an outline of the elements a research proposal might typically contain. 

Step 1: Create your title 

A clear and succinct description of your research to use as a working title. Include relevant keywords that relate to your research and ensure your title goes beyond just describing the topic. It should give a clear indication of your approach and research questions. 

Step 2: Write your introduction 

Explain your research problem and outline why the research is of value and where its originality lies. You should clearly explain how your research will address a real-world problem and how it will meaningfully contribute to the area of research. You’ll need to clearly define your aim and objectives, using concepts, theories and empirics. Remember, you cannot cover everything on the topic within a PhD so be specific about what you are seeking to explore. Typically, an overarching aim and 3 or 4 objectives works well, then use these to justify the major approaches you will take. Keep this between 250 and 350 words. 

Step 3: Write your literature review 

Demonstrate your knowledge of current literature surrounding your topic, and your ability to critically reflect on and select it. Ensure you identify existing research gaps or problems, and highlight how your research will contribute to it. You’ll need to provide a clear statement of your research question and thoroughly examine key recent academic contributions within your research areas. It’s crucial that you make your contribution clear. Your literature review should be between 1,200 and 1,400 words. 

Step 4: Outline your research method 

A well-developed methodology section is crucial. Clearly describe and justify your methodology and overall approach, to help you and potential supervisors determine the viability of your research. You’ll need to include data collection and analysis methods and techniques. Justify your approach and rationalise your choices by engaging with the literature on the pros and cons of your specific methodological choices. Keep it between 1,200 and 1,400 words. 

Step 5: Complete your references 

Any literature cited in the proposal should be listed at the end of the document. Use of the Harvard referencing style is preferred. Also include a clear timeline for completing key activities (literature review, analysis, writing up etc.). 

Step 6: Proofread your research proposal 

This is your opportunity to show how you can present information accurately, coherently and concisely.

Vedran Lesic talks about his experience of studying a research degree at Leeds University Business School 

Whilst there is no right or wrong way to produce a research proposal you may find our hints and tips useful.

Don’t produce a proposal for ‘mass consumption’ .

If you are applying to multiple institutions make sure you understand and tailor your proposal to the relevant research being undertaken there. Research the department you are applying to, its staff and the research they are undertaking related to your topic. Readers can easily spot if a proposal has been produced for mass consumption.

Keep things short and simple 

As a general rule, keep things concise. Use sentences that are 8-10 words long and avoid long, rambling paragraphs. You are trying to sell the importance of the study to potential supervisors, so be specific and don’t meander off topic.  

Avoid plagiarism 

This one should be obvious. Make sure that all of your work is your own, written in your own words. You need to ensure that the literature review and the way the contribution is defined and developed, as well as all other elements, are correctly cited using appropriate references and that they are written by you. If not, your application will not succeed. 

Let your passion for the topic shine through 

By constructing a clear and well-written proposal, your interest in the topic should be clear. Demonstrate your interest in the topic and what the study aims to achieve – this should include contributions to theory, but might also have practical applications such as recommendations for policy and/or practice. 

  • Sample Research

FREE 10+ Business Research Proposal Samples & Templates in PDF | MS Word

Sample Business Research Proposal Templates

A business or organization with proper research has an excellent chance of winning the market. Research is a strategy that helps businesses discover new ideas and factors that will help them in improving business operations, generating concrete action plans, securing a healthy financial status, and more. Hence, it is essential to execute it well. Thus, the purpose of having a  business research  proposal. In this article, you will learn the importance of writing one. Scroll down below.

Business Research Proposal

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In this article, we have provided business research proposal samples and templates that are accessible anytime. These sample templates come with professionally written content and are preformatted in PDF and MS Word file formats for your convenience. Check them out now!

business research proposal template

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business research project proposal

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Business research is a systematic process of collecting, analyzing, interpreting, and presenting information related to a business problem or opportunity. There are several types of business research, each serving different purposes. Here are some common types:

  • Aimed at exploring a new area or gaining insights into a phenomenon.
  • Helps in understanding the basic nature of a problem.
  • Focuses on providing an accurate description of a situation or phenomenon.
  • Involves gathering data to characterize and define the subject of study.
  • Investigates cause-and-effect relationships between variables.
  • Aims to establish a cause-and-effect connection between two or more variables.
  • Examines the statistical association between two or more variables.
  • Does not imply causation but identifies relationships between variables.
  • Involves collecting data from participants at a single point in time.
  • Provides a snapshot of the situation or phenomenon.
  • Involves collecting data from the same group of participants over an extended period.
  • Helps to track changes or developments over time.
  • Focuses on numerical data and statistical analysis.
  • Involves the use of surveys, experiments, and structured observations.
  • Emphasizes understanding and interpreting non-numerical data.
  • Involves methods such as interviews, focus groups, and case studies.
  • Conducted by practitioners within an organization to solve specific problems.
  • Involves a cyclical process of planning, acting, observing, and reflecting.
  • In-depth analysis of a specific case or situation.
  • Often used to gain a deep understanding of a particular phenomenon.
  • Involves collaboration between different functional areas of a business.
  • Aims to address complex issues that require input from multiple perspectives.
  • Focuses on understanding market trends, customer preferences, and competition.
  • Helps businesses make informed decisions about their products or services.
  • Involves analyzing data from social media platforms to understand consumer sentiment, trends, and feedback.

These types of business research can be used individually or in combination, depending on the nature of the research question and the goals of the study.

sample business school research proposal

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research paper proposal template

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simple business research proposal

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A business research proposal serves a vital role in research related to business. That is why it is only imperative to ensure that it follows the accurate procedure and should contain the relevant information. Using this allows you to outline the things to be done to gather the right data to be presented in a  research report . So, if you are writing a research proposal for your business and you don’t know-how, then you are on the right page. Below are simple yet useful tips on how to make an informative and effective business research proposal. Read below.

Begin writing your business research proposal by providing the business research title and a brief yet informative research overview. The title should be concise and triggers the curiosity of the management. As for the research overview, it should present the highlight of the research.

The next thing you need to put in your business research proposal is a precise and clear introduction. This section should identify what the research is all about, its scope, and its importance to the business. The introduction should also provide the objectives and sub-objectives of the business study that needs to be achieved.

After the introduction, the next thing you need to do is to present the data gathering procedure. In this section, you have to outline the activities that should be done for the process. And to this, you have to identify the appropriate data gathering methods, whether qualitative or  quantitative research . There are different methods and strategies that you can use. However, you should have to choose the appropriate methodology that will work on your business process.

The next thing you have to include in your business research proposal is the research questionnaire. The list of questions will help you collect relevant and useful data that will complete the research process. In presenting this information, you may use bullet points to make it organized and understandable. 

Finalize your business research proposal by writing a brief conclusion that summarizes the whole idea of your proposals’ content. In this section, you have to emphasize the importance and purpose of research for your business. Also, provide a statement of the several benefits and advantages that the company will gain from the research. 

Having an informative business research proposal is not useful if the people who will read it are not able to grasp the idea the proposal is providing. That is why it is essential to use only simple words and terms that are readable and understandable by your readers. The organization of thoughts is also important. It presents the right structure of information accordingly. 

business research proposal format

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administration business research proposal

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1. Provides a basis for making informed and strategic business decisions. 1. Conducting research can be expensive, especially for small businesses with limited resources.
2. Helps in understanding market trends, customer preferences, and competition. 2. Research processes can be time-intensive, leading to delays in decision implementation.
3. Enables businesses to identify and mitigate potential risks associated with new ventures or strategies. 3. The research process can be complex, requiring expertise and specialized skills.
4. Fosters innovation by identifying new opportunities and areas for improvement. 4. Findings may not always be completely accurate, and there could be uncertainties in data interpretation.
5. Provides a competitive edge by staying ahead of market changes and customer preferences. 5. Research outcomes may be influenced by researcher bias or subjective interpretations.
6. Helps in understanding customer needs and improving products or services to enhance customer satisfaction. 6. Ethical issues such as invasion of privacy may arise during data collection.
7. Aids in effective allocation of resources by identifying areas of high potential return on investment. 7. Findings may not always be applicable universally due to specific contextual factors.
8. Supports the development of long-term business strategies and goals. 8. Business environments are dynamic, and research findings may become outdated quickly.
9. Provides a basis for measuring the success of implemented strategies or changes. 9. Employees and stakeholders may resist changes based on research findings.
10. Builds confidence among stakeholders, investors, and customers through evidence-based decision-making. 10. Obtaining accurate and relevant data can be challenging, especially in diverse markets.

This table highlights some key aspects of both the advantages and disadvantages of business research. Keep in mind that the impact of these factors can vary depending on the specific context and industry.

business management research proposal

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research proposal template

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simple research proposal template

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research proposal outline sample

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Researches that are related to businesses are essential for sustainability and success. According to an article from Medium, research is a critical component for businesses, specifically  market research . Hence, business owners should put enough effort into researching to secure a permanent and high spot in the market. And this is where a business research proposal comes useful—the first thing that management should have before research.

A business  research proposal  is a written document used by management for either marketing research,  accounting  research, etc. The business research proposal presents and justifies the purpose of the study to be conducted. This also outlines the ways on how business research should be conducted. The standard length for the business research proposal is two to three pages. Nonetheless, it should be informative and well-written.

There are two types of research proposals that are useful for businesses, organizations, as well as in academic, approval proposals and funding proposals. Approval proposals refer to a written document that is written before doing the actual research. On the other hand, a funding proposal refers to a written document that seeks research funds.

A research proposal must present the idea of what the research is about and its importance. Thus, it should include a clear research title, a research overview, an introduction, the questionnaire, data gathering methods, and a research timeline. These components are commonly used in business and academic research.

Begin a business research proposal with a concise introduction outlining the research problem, its significance, and the proposed methodology. Clearly state the objectives and expected outcomes to provide a solid foundation for the study.

Business research plays a crucial role in informing strategic decisions by gathering, analyzing, and interpreting relevant data. It guides organizations in understanding market trends, consumer behavior, and industry dynamics for informed decision-making and sustainable growth.

Ethics in business research involves adhering to principles of integrity, honesty, and fairness. It ensures researchers conduct studies responsibly, respect participants’ rights, and maintain confidentiality, fostering trust and credibility.

Business research is one of the most important components of a sustainable and successful business. With this, businesses or organizations will be able to grasp new ideas that they can use to enhance their operations and improve  marketing strategies . Hence, making sure that business research follows the standard format and obtains the necessary information. Thus, the use of a business research proposal to make the process comprehensive and effective.

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Research Proposal – Types, Template and Example

Table of Contents

Research Proposal

Research Proposal

Research proposal is a document that outlines a proposed research project . It is typically written by researchers, scholars, or students who intend to conduct research to address a specific research question or problem.

Types of Research Proposal

Research proposals can vary depending on the nature of the research project and the specific requirements of the funding agency, academic institution, or research program. Here are some common types of research proposals:

Academic Research Proposal

This is the most common type of research proposal, which is prepared by students, scholars, or researchers to seek approval and funding for an academic research project. It includes all the essential components mentioned earlier, such as the introduction, literature review , methodology , and expected outcomes.

Grant Proposal

A grant proposal is specifically designed to secure funding from external sources, such as government agencies, foundations, or private organizations. It typically includes additional sections, such as a detailed budget, project timeline, evaluation plan, and a description of the project’s alignment with the funding agency’s priorities and objectives.

Dissertation or Thesis Proposal

Students pursuing a master’s or doctoral degree often need to submit a proposal outlining their intended research for their dissertation or thesis. These proposals are usually more extensive and comprehensive, including an in-depth literature review, theoretical framework, research questions or hypotheses, and a detailed methodology.

Research Project Proposal

This type of proposal is often prepared by researchers or research teams within an organization or institution. It outlines a specific research project that aims to address a particular problem, explore a specific area of interest, or provide insights for decision-making. Research project proposals may include sections on project management, collaboration, and dissemination of results.

Research Fellowship Proposal

Researchers or scholars applying for research fellowships may be required to submit a proposal outlining their proposed research project. These proposals often emphasize the novelty and significance of the research and its alignment with the goals and objectives of the fellowship program.

Collaborative Research Proposal

In cases where researchers from multiple institutions or disciplines collaborate on a research project, a collaborative research proposal is prepared. This proposal highlights the objectives, responsibilities, and contributions of each collaborator, as well as the overall research plan and coordination mechanisms.

Research Proposal Outline

A research proposal typically follows a standard outline that helps structure the document and ensure all essential components are included. While the specific headings and subheadings may vary slightly depending on the requirements of your institution or funding agency, the following outline provides a general structure for a research proposal:

  • Title of the research proposal
  • Name of the researcher(s) or principal investigator(s)
  • Affiliation or institution
  • Date of submission
  • A concise summary of the research proposal, typically limited to 200-300 words.
  • Briefly introduce the research problem or question, state the objectives, summarize the methodology, and highlight the expected outcomes or significance of the research.
  • Provide an overview of the subject area and the specific research problem or question.
  • Present relevant background information, theories, or concepts to establish the need for the research.
  • Clearly state the research objectives or research questions that the study aims to address.
  • Indicate the significance or potential contributions of the research.
  • Summarize and analyze relevant studies, theories, or scholarly works.
  • Identify research gaps or unresolved issues that your study intends to address.
  • Highlight the novelty or uniqueness of your research.
  • Describe the overall approach or research design that will be used (e.g., experimental, qualitative, quantitative).
  • Justify the chosen approach based on the research objectives and question.
  • Explain how data will be collected (e.g., surveys, interviews, experiments).
  • Describe the sampling strategy and sample size, if applicable.
  • Address any ethical considerations related to data collection.
  • Outline the data analysis techniques or statistical methods that will be applied.
  • Explain how the data will be interpreted and analyzed to answer the research question(s).
  • Provide a detailed schedule or timeline that outlines the various stages of the research project.
  • Specify the estimated duration for each stage, including data collection, analysis, and report writing.
  • State the potential outcomes or results of the research.
  • Discuss the potential significance or contributions of the study to the field.
  • Address any potential limitations or challenges that may be encountered.
  • Identify the resources required to conduct the research, such as funding, equipment, or access to data.
  • Specify any collaborations or partnerships necessary for the successful completion of the study.
  • Include a list of cited references in the appropriate citation style (e.g., APA, MLA).

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Research Proposal Example Template

Here’s an example of a research proposal to give you an idea of how it can be structured:

Title: The Impact of Social Media on Adolescent Well-being: A Mixed-Methods Study

This research proposal aims to investigate the impact of social media on the well-being of adolescents. The study will employ a mixed-methods approach, combining quantitative surveys and qualitative interviews to gather comprehensive data. The research objectives include examining the relationship between social media use and mental health, exploring the role of peer influence in shaping online behaviors, and identifying strategies for promoting healthy social media use among adolescents. The findings of this study will contribute to the understanding of the effects of social media on adolescent well-being and inform the development of targeted interventions.

1. Introduction

1.1 Background and Context:

Adolescents today are immersed in social media platforms, which have become integral to their daily lives. However, concerns have been raised about the potential negative impact of social media on their well-being, including increased rates of depression, anxiety, and body dissatisfaction. It is crucial to investigate this phenomenon further and understand the underlying mechanisms to develop effective strategies for promoting healthy social media use among adolescents.

1.2 Research Objectives:

The main objectives of this study are:

  • To examine the association between social media use and mental health outcomes among adolescents.
  • To explore the influence of peer relationships and social comparison on online behaviors.
  • To identify strategies and interventions to foster positive social media use and enhance adolescent well-being.

2. Literature Review

Extensive research has been conducted on the impact of social media on adolescents. Existing literature suggests that excessive social media use can contribute to negative outcomes, such as low self-esteem, cyberbullying, and addictive behaviors. However, some studies have also highlighted the positive aspects of social media, such as providing opportunities for self-expression and social support. This study will build upon this literature by incorporating both quantitative and qualitative approaches to gain a more nuanced understanding of the relationship between social media and adolescent well-being.

3. Methodology

3.1 Research Design:

This study will adopt a mixed-methods approach, combining quantitative surveys and qualitative interviews. The quantitative phase will involve administering standardized questionnaires to a representative sample of adolescents to assess their social media use, mental health indicators, and perceived social support. The qualitative phase will include in-depth interviews with a subset of participants to explore their experiences, motivations, and perceptions related to social media use.

3.2 Data Collection Methods:

Quantitative data will be collected through an online survey distributed to schools in the target region. The survey will include validated scales to measure social media use, mental health outcomes, and perceived social support. Qualitative data will be collected through semi-structured interviews with a purposive sample of participants. The interviews will be audio-recorded and transcribed for thematic analysis.

3.3 Data Analysis:

Quantitative data will be analyzed using descriptive statistics and regression analysis to examine the relationships between variables. Qualitative data will be analyzed thematically to identify common themes and patterns within participants’ narratives. Integration of quantitative and qualitative findings will provide a comprehensive understanding of the research questions.

4. Timeline

The research project will be conducted over a period of 12 months, divided into specific phases, including literature review, study design, data collection, analysis, and report writing. A detailed timeline outlining the key milestones and activities is provided in Appendix A.

5. Expected Outcomes and Significance

This study aims to contribute to the existing literature on the impact of social media on adolescent well-being by employing a mixed-methods approach. The findings will inform the development of evidence-based interventions and guidelines to promote healthy social media use among adolescents. This research has the potential to benefit adolescents, parents, educators, and policymakers by providing insights into the complex relationship between social media and well-being and offering strategies for fostering positive online experiences.

6. Resources

The resources required for this research include access to a representative sample of adolescents, research assistants for data collection, statistical software for data analysis, and funding to cover survey administration and participant incentives. Ethical considerations will be taken into account, ensuring participant confidentiality and obtaining informed consent.

7. References

Research Proposal Writing Guide

Writing a research proposal can be a complex task, but with proper guidance and organization, you can create a compelling and well-structured proposal. Here’s a step-by-step guide to help you through the process:

  • Understand the requirements: Familiarize yourself with the guidelines and requirements provided by your institution, funding agency, or program. Pay attention to formatting, page limits, specific sections or headings, and any other instructions.
  • Identify your research topic: Choose a research topic that aligns with your interests, expertise, and the goals of your program or funding opportunity. Ensure that your topic is specific, focused, and relevant to the field of study.
  • Conduct a literature review : Review existing literature and research relevant to your topic. Identify key theories, concepts, methodologies, and findings related to your research question. This will help you establish the context, identify research gaps, and demonstrate the significance of your proposed study.
  • Define your research objectives and research question(s): Clearly state the objectives you aim to achieve with your research. Formulate research questions that address the gaps identified in the literature review. Your research objectives and questions should be specific, measurable, achievable, relevant, and time-bound (SMART).
  • Develop a research methodology: Determine the most appropriate research design and methodology for your study. Consider whether quantitative, qualitative, or mixed-methods approaches will best address your research question(s). Describe the data collection methods, sampling strategy, data analysis techniques, and any ethical considerations associated with your research.
  • Create a research plan and timeline: Outline the various stages of your research project, including tasks, milestones, and deadlines. Develop a realistic timeline that considers factors such as data collection, analysis, and report writing. This plan will help you stay organized and manage your time effectively throughout the research process.
  • A. Introduction: Provide background information on the research problem, highlight its significance, and introduce your research objectives and questions.
  • B. Literature review: Summarize relevant literature, identify gaps, and justify the need for your proposed research.
  • C . Methodology: Describe your research design, data collection methods, sampling strategy, data analysis techniques, and any ethical considerations.
  • D . Expected outcomes and significance: Explain the potential outcomes, contributions, and implications of your research.
  • E. Resources: Identify the resources required to conduct your research, such as funding, equipment, or access to data.
  • F . References: Include a list of cited references in the appropriate citation style.
  • Revise and proofread: Review your proposal for clarity, coherence, and logical flow. Check for grammar and spelling errors. Seek feedback from mentors, colleagues, or advisors to refine and improve your proposal.
  • Finalize and submit: Make any necessary revisions based on feedback and finalize your research proposal. Ensure that you have met all the requirements and formatting guidelines. Submit your proposal within the specified deadline.

Research Proposal Length

The length of a research proposal can vary depending on the specific guidelines provided by your institution or funding agency. However, research proposals typically range from 1,500 to 3,000 words, excluding references and any additional supporting documents.

Purpose of Research Proposal

The purpose of a research proposal is to outline and communicate your research project to others, such as academic institutions, funding agencies, or potential collaborators. It serves several important purposes:

  • Demonstrate the significance of the research: A research proposal explains the importance and relevance of your research project. It outlines the research problem or question, highlights the gaps in existing knowledge, and explains how your study will contribute to the field. By clearly articulating the significance of your research, you can convince others of its value and potential impact.
  • Provide a clear research plan: A research proposal outlines the methodology, design, and approach you will use to conduct your study. It describes the research objectives, data collection methods, data analysis techniques, and potential outcomes. By presenting a clear research plan, you demonstrate that your study is well-thought-out, feasible, and likely to produce meaningful results.
  • Secure funding or support: For researchers seeking funding or support for their projects, a research proposal is essential. It allows you to make a persuasive case for why your research is deserving of financial resources or institutional backing. The proposal explains the budgetary requirements, resources needed, and potential benefits of the research, helping you secure the necessary funding or support.
  • Seek feedback and guidance: Presenting a research proposal provides an opportunity to receive feedback and guidance from experts in your field. It allows you to engage in discussions and receive suggestions for refining your research plan, improving the methodology, or addressing any potential limitations. This feedback can enhance the quality of your study and increase its chances of success.
  • Establish ethical considerations: A research proposal also addresses ethical considerations associated with your study. It outlines how you will ensure participant confidentiality, obtain informed consent, and adhere to ethical guidelines and regulations. By demonstrating your awareness and commitment to ethical research practices, you build trust and credibility in your proposed study.

Importance of Research Proposal

The research proposal holds significant importance in the research process. Here are some key reasons why research proposals are important:

  • Planning and organization: A research proposal requires careful planning and organization of your research project. It forces you to think through the research objectives, research questions, methodology, and potential outcomes before embarking on the actual study. This planning phase helps you establish a clear direction and framework for your research, ensuring that your efforts are focused and purposeful.
  • Demonstrating the significance of the research: A research proposal allows you to articulate the significance and relevance of your study. By providing a thorough literature review and clearly defining the research problem or question, you can showcase the gaps in existing knowledge that your research aims to address. This demonstrates to others, such as funding agencies or academic institutions, why your research is important and deserving of support.
  • Obtaining funding and resources: Research proposals are often required to secure funding for your research project. Funding agencies and organizations need to evaluate the feasibility and potential impact of the proposed research before allocating resources. A well-crafted research proposal helps convince funders of the value of your research and increases the likelihood of securing financial support, grants, or scholarships.
  • Receiving feedback and guidance: Presenting a research proposal provides an opportunity to seek feedback and guidance from experts in your field. By sharing your research plan and objectives with others, you can benefit from their insights and suggestions. This feedback can help refine your research design, strengthen your methodology, and ensure that your study is rigorous and well-informed.
  • Ethical considerations: A research proposal addresses ethical considerations associated with your study. It outlines how you will protect the rights and welfare of participants, maintain confidentiality, obtain informed consent, and adhere to ethical guidelines and regulations. This emphasis on ethical practices ensures that your research is conducted responsibly and with integrity.
  • Enhancing collaboration and partnerships: A research proposal can facilitate collaborations and partnerships with other researchers, institutions, or organizations. When presenting your research plan, you may attract the interest of potential collaborators who share similar research interests or possess complementary expertise. Collaborative partnerships can enrich your study, expand your resources, and foster knowledge exchange.
  • Establishing a research trajectory: A research proposal serves as a foundation for your research project. Once approved, it becomes a roadmap that guides your study’s implementation, data collection, analysis, and reporting. It helps maintain focus and ensures that your research stays on track and aligned with the initial objectives.

When to Write Research Proposal

The timing of when to write a research proposal can vary depending on the specific requirements and circumstances. However, here are a few common situations when it is appropriate to write a research proposal:

  • Academic research: If you are a student pursuing a research degree, such as a Ph.D. or Master’s by research, you will typically be required to write a research proposal as part of the application process. This is usually done before starting the research program to outline your proposed study and seek approval from the academic institution.
  • Funding applications: When applying for research grants, scholarships, or funding from organizations or institutions, you will often need to submit a research proposal. Funding agencies require a detailed description of your research project, including its objectives, methodology, and expected outcomes. Writing a research proposal in this context is necessary to secure financial support for your study.
  • Research collaborations: When collaborating with other researchers, institutions, or organizations on a research project, it is common to prepare a research proposal. This helps outline the research objectives, roles and responsibilities, and expected contributions from each party. Writing a research proposal in this case allows all collaborators to align their efforts and ensure a shared understanding of the project.
  • Research project within an organization: If you are conducting research within an organization, such as a company or government agency, you may be required to write a research proposal to gain approval and support for your study. This proposal outlines the research objectives, methodology, resources needed, and expected outcomes, ensuring that the project aligns with the organization’s goals and objectives.
  • Independent research projects: Even if you are not required to write a research proposal, it can still be beneficial to develop one for your independent research projects. Writing a research proposal helps you plan and structure your study, clarify your research objectives, and anticipate potential challenges or limitations. It also allows you to communicate your research plans effectively to supervisors, mentors, or collaborators.

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151+ Research Proposal Topics [Updated 2024]

Research Proposal Topics

Crafting a compelling research proposal begins with selecting the right topic—a task that demands careful consideration and a thoughtful approach. In this blog post, we’ll delve into the intricacies of choosing research proposal topics, exploring the importance of a well-defined focus and guiding you through the steps to create a robust proposal.

How to Select Research Proposal Topics?

Table of Contents

Selecting research proposal topics is a crucial step in the research process. Here’s a step-by-step guide to help you choose a compelling and impactful research topic:

  • Self-reflection:
  • Identify your personal interests, passions, and curiosities.
  • Consider topics that resonate with you on a deep level.
  • Academic and Professional Interests:
  • Reflect on subjects that captivated you during coursework or work experience.
  • Assess the relevance of these interests to your academic or career goals.
  • Current Issues and Trends:
  • Stay informed about contemporary challenges and emerging trends in your field.
  • Choose a topic that addresses current issues for greater relevance and impact.
  • Literature Review:
  • Conduct a thorough review of existing research in your chosen field.
  • Identify gaps and limitations in the current body of knowledge.
  • Formulate Clear Research Questions:
  • Develop clear and concise research questions based on the gaps identified.
  • Ensure your questions are feasible and align with the chosen topic.
  • Choose a Methodology:
  • Select an appropriate research methodology (experimental, qualitative, quantitative, or mixed methods).
  • Justify your choice and discuss data collection techniques.
  • Significance and Contribution:
  • Articulate the relevance of your proposed research.
  • Highlight the potential contributions your work can make to the field.
  • Research Design and Plan:
  • Outline the specifics of your research design.
  • Create a realistic timeline, allocating resources and budget effectively.
  • Address Challenges and Limitations:
  • Acknowledge potential challenges and limitations.
  • Discuss strategies to mitigate challenges and be transparent about constraints.
  • Conclusion:
  • Summarize key points of your research proposal.
  • Emphasize the importance of the chosen topic and encourage feedback.

By following these steps, you can ensure that your research proposal topic is not only engaging but also has the potential to make a meaningful contribution to your field of study.

151+ Research Proposal Topics: Category Wise

Science and technology.

  • The Impact of Artificial Intelligence on Job Market Trends
  • Advancements in Renewable Energy Technologies
  • Exploring the Potential of CRISPR Technology in Genetic Engineering
  • Cybersecurity Measures for Critical Infrastructure Protection
  • The Role of Blockchain in Supply Chain Management
  • Augmented Reality in Education: Enhancing Learning Experiences
  • Quantum Computing: Current Status and Future Implications
  • Sustainable Technologies for Environmental Conservation
  • Smart Cities: Integrating Technology for Urban Development
  • Robotics in Healthcare: Applications and Ethical Considerations

Health and Medicine

  • Precision Medicine: Customizing Healthcare Based on Genetic Factors
  • The Impact of Telemedicine on Patient Care
  • Mental Health Stigma: Strategies for Reduction and Education
  • Vaccination Hesitancy: Understanding Causes and Developing Interventions
  • Aging Population and Healthcare Challenges
  • Bioinformatics and Personalized Cancer Therapies
  • The Role of Artificial Intelligence in Diagnosing Medical Conditions
  • Emerging Infectious Diseases: Preparedness and Response Strategies
  • Nutrition Education in Schools: Promoting Healthy Lifestyles
  • Healthcare Disparities: Addressing and Eliminating Gaps in Access

Social Sciences

  • Social Media and its Influence on Political Discourse
  • Impact of Social Isolation on Mental Health in Elderly Populations
  • Cultural Competence in Education: Training and Implementation
  • The Role of Gender Stereotypes in Career Choices
  • Cyberbullying: Prevention and Intervention Strategies
  • The Effects of Immigration Policies on Migrant Communities
  • Restorative Justice in Criminal Justice Systems
  • Examining the Relationship Between Social Media Use and Self-Esteem
  • Intersectionality in Feminist Movements: Challenges and Opportunities
  • Community Policing: Building Trust between Law Enforcement and Communities
  • E-Learning Platforms: Effectiveness and Challenges
  • Inquiry-Based Learning: Enhancing Critical Thinking Skills
  • Inclusive Education Practices: Meeting the Needs of Diverse Learners
  • The Impact of Standardized Testing on Educational Equity
  • School Safety Measures: Strategies for Prevention and Response
  • Teacher Professional Development: Models and Effectiveness
  • Online Education Accessibility for Students with Disabilities
  • Gamification in Education: Engaging Students in Learning
  • Bilingual Education: Benefits and Challenges
  • STEM Education Initiatives: Encouraging Interest in Science and Technology

Business and Economics

  • Sustainable Business Practices: Balancing Profit and Environmental Impact
  • Corporate Social Responsibility in Multinational Corporations
  • Impact of Artificial Intelligence on Business Operations
  • Economic Consequences of Global Health Crises
  • Digital Marketing Trends and Consumer Behavior
  • Financial Literacy Education: Bridging the Gap
  • Small Business Sustainability: Challenges and Strategies
  • The Gig Economy: Implications for Workers and Employers
  • Supply Chain Resilience in the Face of Global Disruptions
  • Innovation and Entrepreneurship in Emerging Markets

Environment and Sustainability

  • Climate Change Adaptation Strategies for Coastal Communities
  • Biodiversity Conservation in Urban Environments
  • Circular Economy Models: Reducing Waste and Promoting Sustainability
  • Water Scarcity: Technological Solutions and Policy Measures
  • Impact of Plastic Pollution on Marine Ecosystems
  • Sustainable Agriculture Practices: Balancing Production and Conservation
  • Environmental Education in Schools: Fostering Eco-Consciousness
  • Green Building Technologies: Enhancing Energy Efficiency
  • Ecotourism: Balancing Conservation and Economic Development
  • The Role of International Agreements in Addressing Environmental Issues

Psychology and Behavior

  • The Influence of Social Media on Body Image and Self-Esteem
  • Cognitive Behavioral Therapy for Anxiety and Depression
  • Impact of Childhood Trauma on Adult Mental Health
  • Positive Psychology Interventions: Enhancing Well-Being
  • Sleep Hygiene and its Impact on Mental Health
  • The Psychology of Procrastination: Causes and Interventions
  • Emotional Intelligence in the Workplace: Benefits and Training
  • The Impact of Parenting Styles on Child Development
  • Cross-Cultural Psychology: Understanding Cultural Influences on Behavior
  • The Role of Music in Emotional Regulation and Stress Reduction

Political Science and International Relations

  • The Rise of Populism: Causes and Consequences
  • Cyber Warfare and International Security
  • Human Rights Violations in Conflict Zones: Challenges and Solutions
  • The Role of International Organizations in Global Governance
  • Political Polarization: Understanding Divisive Trends
  • Nuclear Proliferation and Arms Control Agreements
  • Comparative Analysis of Electoral Systems
  • Immigration Policies and Social Cohesion
  • Global Health Diplomacy: Collaborative Approaches to Health Challenges
  • The Impact of Disinformation on Democratic Processes

History and Cultural Studies

  • Reevaluating Historical Narratives: Perspectives and Interpretations
  • Cultural Impact of Globalization: Trends and Reactions
  • Indigenous Rights and Representation in Historical Context
  • History of Scientific Discoveries and their Societal Impact
  • Archaeological Excavations: Uncovering Lost Civilizations
  • Cultural Appropriation: Examining Controversies and Contexts
  • The Role of Women in Historical Movements
  • Preservation of Cultural Heritage: Challenges and Innovations
  • Historical Trauma and its Contemporary Repercussions
  • Impact of Colonialism on Contemporary Societies

Communication and Media Studies

  • Influence of Social Media on Political Participation
  • Media Representation of Marginalized Groups
  • Fake News and Misinformation: Identifying and Combating Trends
  • The Evolution of Print Media in the Digital Age
  • Media Literacy Education: Navigating Information in the Digital Era
  • Celebrity Culture and its Impact on Society
  • The Role of Public Relations in Shaping Organizational Image
  • Cross-Cultural Communication in Global Business
  • Podcasting as an Emerging Medium of Communication
  • Advertising and Consumer Behavior: Analyzing Persuasion Techniques

Philosophy and Ethics

  • Ethical Considerations in Artificial Intelligence Research
  • Bioethics in Medical Decision-Making
  • Existentialism and its Relevance in Contemporary Society
  • Animal Rights and Ethical Treatment in Scientific Research
  • Environmental Ethics: Balancing Human Needs and Ecological Sustainability
  • The Ethics of Genetic Engineering and Cloning
  • Virtue Ethics in Professional Decision-Making
  • Technology and Privacy: Ethical Dilemmas in the Digital Age
  • Ethical Implications of Artificial Intelligence in Warfare
  • Utilitarianism and its Application in Ethical Decision-Making

Education Policy and Administration

  • School Voucher Programs: Impact on Educational Equity
  • Teacher Evaluation Systems: Effectiveness and Fairness
  • Inclusive Leadership in Educational Institutions
  • Early Childhood Education: Policy and Implementation
  • Standardized Testing: Implications for Educational Policy
  • Education Funding Models: Challenges and Solutions
  • School Choice and its Impact on Student Achievement
  • Educational Technology Integration in Classroom Settings
  • Community Engagement in School Decision-Making
  • The Role of Educational Leaders in Fostering Inclusive Schools

Economics and Development Studies

  • Microfinance and Poverty Alleviation Strategies
  • Impact of Global Trade Policies on Developing Economies
  • Economic Empowerment of Women in Developing Countries
  • Sustainable Development Goals: Progress and Challenges
  • Rural-Urban Migration: Economic and Social Impacts
  • Financial Inclusion: Strategies for Bridging the Gap
  • Foreign Aid Effectiveness: Assessing Outcomes
  • Technology Transfer and Innovation in Developing Nations
  • Income Inequality: Causes and Policy Solutions
  • The Role of Microenterprise in Local Economic Development

Criminal Justice and Law

  • Restorative Justice: Implementation and Impact on Recidivism
  • Police Body Cameras: Efficacy and Ethical Considerations
  • Cybercrime Laws and Challenges in the Digital Age
  • Juvenile Justice Reform: Strategies for Rehabilitation
  • Bail Reform: Addressing Inequities in Pretrial Detention
  • Criminal Profiling: Validity and Ethical Concerns
  • Drug Policy Reform: Exploring Alternatives to Criminalization
  • The Impact of Hate Crime Legislation on Social Cohesion
  • Eyewitness Testimony Reliability: Challenges and Improvements
  • International Criminal Court: Effectiveness and Challenges

Public Health and Epidemiology

  • Disease Surveillance Systems: Enhancing Early Detection
  • Health Inequalities: Social Determinants and Interventions
  • Maternal and Child Health Interventions in Developing Countries
  • Impact of Health Education on Preventive Behaviors
  • Access to Healthcare Services in Rural Areas
  • Lifestyle Interventions for Chronic Disease Prevention
  • Community-Based Participatory Research in Public Health
  • Mental Health Interventions in School Settings
  • The Role of Public Health in Pandemic Preparedness and Response

Computer Science

  • Explainable Artificial Intelligence: Bridging the Gap Between Performance and Interpretability
  • The Role of Quantum Computing in Revolutionizing Cryptography
  • Ethical Considerations in the Development of Autonomous Vehicles
  • Cybersecurity Challenges in the Internet of Things (IoT) Ecosystem
  • Human-Computer Interaction: Enhancing User Experience in Virtual Reality Environments

How to Compose a Research Proposal?

Composing a research proposal is a systematic process that involves careful planning, organization, and clear articulation of your research idea. Here’s a step-by-step guide on how to compose a research proposal:

  • Title: 
  • Create a clear and concise title that reflects the essence of your research.
  • Introduction:
  • Provide background information on the research topic.
  • Clearly state the research problem or question.
  • Justify the importance and relevance of your research.
  • Summarize relevant existing literature.
  • Identify gaps, limitations, and areas for further exploration.
  • Establish a theoretical framework for your study.
  • Research Questions or Hypotheses:
  • Formulate clear and specific research questions or hypotheses.
  • Ensure they align with the research problem and are feasible.
  • Objectives or Aims:
  • Outline the specific goals of your research.
  • Clearly state what you aim to achieve with your study.
  • Methodology:
  • Describe the research design and justify your choice.
  • Detail the data collection methods and tools you plan to use.
  • Address ethical considerations related to your research.
  • Explain the importance of your research.
  • Clearly state the potential contributions your study can make.
  • Provide a detailed plan for executing your research.
  • Include a timeline, milestones, and the allocation of resources.
  • Potential Challenges and Limitations:
  • Acknowledge possible obstacles and limitations.
  • Discuss strategies to address challenges proactively.
  • Summarize the key points of your research proposal.
  • Reiterate the significance of your research.
  • Invite feedback and suggestions.
  • References:
  • Cite all the sources and literature used in your proposal.
  • Follow the appropriate citation style ( APA, MLA, Chicago , etc.).
  • Appendices (if necessary):
  • Include any supplementary materials such as surveys, questionnaires, or additional data.

Tips for Composing a Research Proposal

  • Clarity and Conciseness: Use clear and straightforward language. Avoid unnecessary jargon that may confuse readers.
  • Alignment: Ensure that each section of your proposal aligns with the overall research objective.
  • Feasibility: Confirm that your proposed research is feasible within the given time and resource constraints.
  • Review and Revise: Review your proposal for coherence, consistency, and clarity. Seek feedback from peers, mentors, or advisors and make revisions accordingly.
  • Adherence to Guidelines: Follow any specific guidelines or instructions provided by your institution or funding agency.
  • Engage the Reader: Capture the reader’s attention in the introduction and maintain engagement throughout.
  • Ethical Considerations: Clearly address any ethical concerns related to your research, ensuring compliance with ethical standards.

Selecting research proposal topics is a nuanced process that requires a blend of personal passion, academic rigor, and an understanding of the broader context.

By following this comprehensive guide, you can navigate the seas of research proposal development with confidence, ensuring that your chosen topic is not only compelling but also lays the foundation for meaningful and impactful research.

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Research Paper Guide

Writing Research Proposal

Last updated on: Nov 20, 2023

Writing a Research Proposal - Outline, Format, and Examples

By: Nathan D.

13 min read

Reviewed By: Rylee W.

Published on: Mar 24, 2023

Research Proposal

Ready to take on the world of research, but feeling a bit intimidated by the proposal-writing process? You're not alone! Writing a research proposal can seem like a daunting task, especially if you're new to the game. 

But don't worry – we're here to help make the process as easy and exciting as possible!

Think of your research proposal as a sales pitch for your ideas. It's your chance to convince others that your project is worth their time and investment. And just like with any great sales pitch, the key is to show passion and enthusiasm for your work.

In this guide, we'll demystify the proposal-writing process. We'll cover everything from defining your research question to outlining your methodology to presenting your budget. 

So get ready to rock this proposal writing journey!

Research Proposal

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What is a Research Proposal?

As per the research proposal definition, it is a concise summary of your research paper. It introduces the general idea of your research by highlighting the questions and issues you are going to address in your paper.

For writing a good and ‘acceptance worthy’ proposal, demonstrating the uniqueness and worthiness of your research paper is important.

Below is a detailed definition that will help you understand it better.

‘A research proposal is a document that is written to present and justify your interest and need for researching a particular topic.’

Similarly, a good proposal must highlight the benefits and o utcomes of the proposed study, supported by persuasive evidence.

Purpose of Research Proposal 

Knowing what the goal of writing a research proposal is can make the process easier and help you get your project approved by faculty. 

Let’s break down what makes up a good research proposal. 

Filling Gaps in Existing Knowledge 

Crafting a research proposal is an opportunity to explore the depths of your topic and uncover unturned stones. 

By identifying areas previously unexamined, you can open up new perspectives which could provide substantial value to your project. This demonstrates your contribution to knowledge. 

With such insights in hand, faculty will quickly recognize that there's something special about this study – setting it apart from others on the same subject!

Underscoring Existing Knowledge 

A research proposal is a chance for you to show how good you are at analyzing things and understanding past studies. 

With evidence-based data, you can demonstrate how these studies relate to each other - which agrees or disagrees with current theories about the topic. 

Whether it's presenting meaningful insights or uncovering new ones, this exercise will challenge your ability to think critically!

Adding New Original Knowledge 

To create a compelling research proposal, you must demonstrate your understanding of the existing body of knowledge on your topic. 

You should also bring something new to the table. You can explore primary sources like interviews or surveys with experts or members involved in this study. 

Showcase how this proposed project adds value and moves conversations forward; make sure that it is relevant to today's context!

In conclusion, the purpose of a research proposal is to identify gaps in existing knowledge and provide new, original perspectives on the topic. By doing this, you'll be able to craft an impactful study that faculty will find hard to ignore! 

How to Create a Research Proposal Outline?

Sometimes students don’t realize how important a research paper proposal is and end up putting all the information together without following the basic outline or thinking this through.

Before starting with the outline, you need to understand the basic components. A clear outline is important when it comes to presenting the literature review and writing the entire paper.

Here is a basic format you can follow while writing your proposal.

  • Introduction
  • Literature Review
  • Research Methodology

It might seem like a dreadful task and especially for the students who are new to this. It requires good writing as well as research skills.

Here is a sample template to further explain the outline.

Research Proposal Template

RESEARCH PROPOSAL TEMPLATE

Need help with creating an outline for your research paper? Check out this in-depth read on how to create an effective research paper outline !

How to Start a Research Proposal?

Many students think that starting a research proposal is the same as creating an outline. No, it is not, and knowing how to start with your research proposal on the right track is like getting done with half of it.

Below are the important steps to start a research proposal.

  • Begin working on it as soon as possible.
  • Conduct thorough and in-depth research.
  • Instead of forming the title first, find the main theme or problem that you would like to discuss in your research.
  • Collect and save the research information with proper and complete citation and reference information.
  • Divide the collected details into the sections of the proposal and stick to them.

Writing a research proposal is tricky, but when you start it beforehand then you will have enough time to understand your main topic’s different aspects.

Procrastinating and leaving it for the last few days before submission will only land you in trouble.

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How to Write a Research Proposal

Now you have the basic outline you can follow. Let’s discuss how to write it by following the format mentioned above.

1. Choose the Title Carefully

Your proposal title should be concise and clear to indicate your research question. Your readers should know what to expect in the paper after reading the title. Avoid writing titles in a general perspective or phrases like “An investigation of …” or “A review of …” etc. Make it concise and well-defined.

2. Add a Concise Abstract

‘How to write an abstract for a research proposal?’

The abstract is a short summary that is around 100-250 words. The abstract should include the research question, the hypothesis of your research (if there is any), the research methodology, and the findings.

If the proposal is detailed, it will require a section of the contents after the abstract. It, knowing how to write an abstract  will be helpful and can save you from making any blunders.

3. Add a Strong Introduction

You need to start with a strong introduction. The introduction is written to provide a background or context related to your research problem. It is important to frame the research question while writing the proposal.

Start the introduction with a general statement related to the problem area you are focusing on and justify your study.

The introduction usually covers the following elements.

  • What is the purpose of your research or study?
  • Mention the background information and significance before you introduce your research question.
  • Introduce your research question in a way that its significance is highlighted by setting the stage for it.
  • Briefly mention the issues that you are going to discuss and highlight in your study.
  • Make sure that you identify the independent and dependent variables in the title of your study.
  • If there is a hypothesis or a theory related to your research, state it in the introduction.

Have a very clear and concise idea about your research, and make sure that you do not deviate from the main research question. A clear idea will help you craft a perfect thesis. Here is how you can create a crisp and interesting  thesis introduction  along with a basic guideline.

4. Clarify the Research Objectives

Your research objectives will explain what the writer is trying to achieve. Moreover, these aims and objectives must be achievable. It means that it must be framed according to the:

  • Available time
  • Infrastructure
  • Other important resources.

However, it is beneficial to read all the developments in the field and find research gaps before deciding your objective. It will help you come up with suitable aims for your projects.

5. Add Relevant Literature Review

A separate section dedicated to the literature review will allow you to conduct extensive background research and support your research question with credible sources and research.

The following are the basic purposes of the literature review.

  • To give reference to the researchers whose study has been a part of your research.
  • To help you construct a precise and clear research question.
  • To critically evaluate previous literature information related to your research.
  • To understand research issues relevant to the topic of your research.
  • To convince the reader that your research is an important contribution to the relevant niche.

A literature review is an important component. Learning  how to write a literature review  will help you compose an engaging and impressive literature review easily.

Keep your literature review organized by adding a subheading to maintain a smooth flow in the content. Try not to bore your readers and your instructor or the committee. Write it in an engaging manner.

6. Mention the Significance of the Research

The significance of your research will identify the importance of your work. It should be mainly stated in the introductory paragraph.

You must highlight how your research is beneficial for the respective field of study. Similarly, you can also state its contribution to the field in both the broader and narrow sense.

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7. Explain the Research Methodology

‘How to write a methods section of a research proposal?’

This section explains how you are going to conduct your research. Explain why the specific method is suitable for your research and how it will help you attain your research goals. Your research methodology will give you an organized plan for the research.

Mention sufficient information regarding your research methodology for readers to understand how you are conducting your research. It must contain enough information regarding the study for another researcher to implement it.

i.) Types of Research Methodology

Choose the type of research methodology that is suitable for your research.

a.) Qualitative type is used in a theoretical type of research like that in literature.

Some research involves both; if your research topic also involves analyzing both the statistical data and theory, then make sure that you use them appropriately.   For a qualitative approach, the method section of your proposal needs to be more detailed and elaborate compared to the one in the quantitative approach. How you will collect your data and analyze it according to the qualitative approach should be described with great care.

b.) Quantitative research is suitable for projects involving collecting and analyzing statistical data like that in social sciences, medicine, and psychology.    When you choose a quantitative approach for your research, the method section should contain answers to the following elements.

  • Design – Is it a laboratory experiment or a survey?
  • What are the sample size and the subject of your study?
  • What is the procedure of your study, and how will you carry out the activities involved in it?
  • Describe your questionnaire or the instruments you will be using in the experiment.

Have detailed knowledge of all the research methodologies to justify your approach toward the research problem.

8. Present the Hypothesis or the Expected Research Results

In the research proposal, this section will contain the results of the research, but since this is a research proposal, you do not have the results yet. This is why you will add the expected research results here. These results are those that you aim to obtain from the research.

Sometimes the researcher gets the same kind of results, but sometimes, the results could differ from the expected ones.

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9. Mention the Ethical Considerations

It is an essential part of your outline. Researchers need to consider ethical values while conducting research work. Furthermore, you also have to be very careful in the data collection process and need to respect the rights of the participants.

They should not harm them in any way, and full consent should be obtained from them prior to the study.

Lastly, the writer’s moral duty is to promise complete confidentiality to feel comfortable while sharing information.

10. Discuss the Research Limitations

The research limitations indicate the flaws and shortcomings of your research. These may include:

  • Unavailability of resources
  • Small sample size
  • Wrong methodology

Listing the limitations shows your honesty and complete understanding of the topic.

11. Add Proper References and Citation

Don’t forget the references section. You don’t want to get blamed for plagiarism. Always give references to the authors and the literature you have studied for your research.

There are two ways to cite your sources.

  • Reference –  List the literature that you have used in your proposal.
  • Bibliography –  List everything that you have studied, cited, or not while doing your study or while writing.

Follow a specific format for the citation section as instructed by your supervisor. It can be written in APA, MLA, Chicago, or Harvard style. Both references and a bibliography are included in it.

12. Edit and Proofread

Many students prefer not to proofread the proposal after completion, which is a grave mistake. If you proofread the paper on your own, you may fail to identify the mistakes. Use online tools or have a helping hand from your friend to give it a good read.

In the end, edit the document as per the needs.

Why Do Research Proposals Get Rejected?

An analysis of 500 rejected proposals allowed us to identify the common blunders made in them. These blunders caused the rejection of otherwise promising research. Therefore, to maximize the chances of acceptance, you must avoid these mistakes.

Here are some of those mistakes.

  • The proposal stated a flawed hypothesis.
  • The professor doubts the research will not bring new or useful results.
  • The plan mentioned in the proposal lacks details and is unrealistic.
  • It lacks coherence.
  • The results obtained, or the hypothesis from the chosen method will be inaccurate.
  • The review of the literature is not done correctly.
  • Sufficient time was not devoted to writing the proposal.
  • The proposal is copied or has been used by many other students in the past.

These are the common mistakes that result in rejection.

If you desire to make it shine, stick to your instructor’s guidelines and stay away from committing these mistakes. 

Research Proposal Examples

Looking for some helpful and detailed research proposal examples to get you started? Examples are great for a quick understanding of how something works or is written, in our case.

Here are some complete research paper proposal samples to help you write your own.

RESEARCH PROPOSAL SAMPLE

RESEARCH PROPOSAL EXAMPLE - APA

HOW TO WRITE A RESEARCH GRANT PROPOSAL

NSF RESEARCH PROPOSAL SAMPLE

MARKET RESEARCH PROPOSAL SAMPLE

PH.D. RESEARCH PROPOSAL SAMPLE

Research Proposal Topics

You can take ideas for your topic from books, journals, previously done research, and dissertations.

Here are a few topics you can choose from.

  • How has technology evolved the English language over the last ten years?
  • What are the effects of individualism on British literature?
  • How has Feminism helped women get their rights over the last decade?
  • What caused the fall of the Roman empire, and what are its effects?
  • What factors caused World War II?
  • What are the effects of World War II on diplomacy?
  • Can cultural differences affect social interactions?
  • How have violent video games affected brain development among children?
  • How does alcohol affect aggression among a few people?
  • How effective is the death penalty?

If you want to know more about finding a topic for your research paper and research paper topic examples, here is a list of interesting  research paper topics .

Research proposals can be critical because they require great attention. If you are inexperienced, you are likely to suffer. In a worst-case scenario, your proposal may get rejected.

Your dedicated professional and experienced essay writer at  5StarEssays.com is always here to help you. Being a professional essay writing service , we know how to craft a compelling research proposal and help you get it accepted.

Or, try using our AI powered paper writer to get quick writing help and sample citations. 

Frequently Asked Questions

What makes a strong research proposal.

Your proposal must explain why your research is important in addition to explaining the methods that you will use. You should also position yourself within your field of study and give an overview of why this specific topic could be significant.

How many pages a research proposal should be?

Research proposals typically range between three and five pages in length. Research proposal formats vary across disciplines.

You should follow the format that is standard within your field, with special attention to what your faculty mentor prefers.

What tense should a research proposal be written in?

In a research proposal, use future tense for actions to be undertaken in the study. For example: A survey method will be employed , and a close-ended questionnaire will be used .

How long is a research proposal?

When writing a research proposal, it is best, to begin with, what you want to know more about. There is no set length for these proposals so they can be anywhere from 2,500 words up or down depending on the topic and scope of your study.

Does a research proposal have chapters?

Like a research paper, the introduction and conclusion of your proposal should be brief. In every chapter you include in your proposal, begin with an informative intro paragraph that captures what will follow in each section.

Similarly, for chapters near their end, conclusions summarize points discussed throughout the sections but also highlight what is most important about them overall.

What are the 7 parts of the research proposal?

The 7 parts of a research proposal include 

  • Problem statement
  • Literature review 
  • Methodology

Each of these sections is key in order to craft an effective research proposal that will be approved by faculty members! 

Nathan D.

PhD Essay, Literature

Nathan completed his Ph.D. in journalism and has been writing articles for well-respected publications for many years now. His work is carefully researched and insightful, showing a true passion for the written word. Nathan's clients appreciate his expertise, deep understanding of the process, and ability to communicate difficult concepts clearly.

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Proposal Writing for Business Research Projects

Proposal Writing for Business Research Projects

DOI link for Proposal Writing for Business Research Projects

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This book helps students with the initial phases of their business research project, offering a clear step-by-step approach from defining aims and research questions through to conducting literature reviews and writing a methodology.

Features to aid learning include chapter objectives, plentiful real-life examples to demonstrate good practice, exercises to apply the concepts and further reading for proactive investigation.

A self-contained guide to every stage of writing an effective business research proposal, this text should be recommended reading for all advanced undergraduate and postgraduate students studying Business Research Methods and embarking on a research project of their own.

TABLE OF CONTENTS

Chapter | 5  pages, introduction, part one | 13  pages, selecting and presenting your topic, chapter 1 | 6  pages, selecting your topic, chapter 2 | 5  pages, writing your front matter, part two | 30  pages, academic writing, chapter 3 | 4  pages, structuring your proposal, chapter 4 | 7  pages, academic writing style, chapter 5 | 5  pages, using evidence, chapter 6 | 5  pages, paragraph writing, chapter 7 | 7  pages, argumentation, part three | 48  pages, writing the rest of your proposal, chapter 8 | 5  pages, writing the rest of your introduction, chapter 9 | 12  pages, literature reviews, chapter 10 | 3  pages, conceptual frameworks, chapter 11 | 15  pages, writing your methodology/method section, chapter 12 | 5  pages, producing a schedule, chapter 13 | 6  pages, referencing, part four | 21  pages, beyond your proposal, chapter 14 | 7  pages, time and stress management, chapter 15 | 8  pages, your supervisory relationship, chapter 16 | 4  pages, next steps in your research.

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17 Research Proposal Examples

17 Research Proposal Examples

Chris Drew (PhD)

Dr. Chris Drew is the founder of the Helpful Professor. He holds a PhD in education and has published over 20 articles in scholarly journals. He is the former editor of the Journal of Learning Development in Higher Education. [Image Descriptor: Photo of Chris]

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research proposal example sections definition and purpose, explained below

A research proposal systematically and transparently outlines a proposed research project.

The purpose of a research proposal is to demonstrate a project’s viability and the researcher’s preparedness to conduct an academic study. It serves as a roadmap for the researcher.

The process holds value both externally (for accountability purposes and often as a requirement for a grant application) and intrinsic value (for helping the researcher to clarify the mechanics, purpose, and potential signficance of the study).

Key sections of a research proposal include: the title, abstract, introduction, literature review, research design and methods, timeline, budget, outcomes and implications, references, and appendix. Each is briefly explained below.

Watch my Guide: How to Write a Research Proposal

Get your Template for Writing your Research Proposal Here (With AI Prompts!)

Research Proposal Sample Structure

Title: The title should present a concise and descriptive statement that clearly conveys the core idea of the research projects. Make it as specific as possible. The reader should immediately be able to grasp the core idea of the intended research project. Often, the title is left too vague and does not help give an understanding of what exactly the study looks at.

Abstract: Abstracts are usually around 250-300 words and provide an overview of what is to follow – including the research problem , objectives, methods, expected outcomes, and significance of the study. Use it as a roadmap and ensure that, if the abstract is the only thing someone reads, they’ll get a good fly-by of what will be discussed in the peice.

Introduction: Introductions are all about contextualization. They often set the background information with a statement of the problem. At the end of the introduction, the reader should understand what the rationale for the study truly is. I like to see the research questions or hypotheses included in the introduction and I like to get a good understanding of what the significance of the research will be. It’s often easiest to write the introduction last

Literature Review: The literature review dives deep into the existing literature on the topic, demosntrating your thorough understanding of the existing literature including themes, strengths, weaknesses, and gaps in the literature. It serves both to demonstrate your knowledge of the field and, to demonstrate how the proposed study will fit alongside the literature on the topic. A good literature review concludes by clearly demonstrating how your research will contribute something new and innovative to the conversation in the literature.

Research Design and Methods: This section needs to clearly demonstrate how the data will be gathered and analyzed in a systematic and academically sound manner. Here, you need to demonstrate that the conclusions of your research will be both valid and reliable. Common points discussed in the research design and methods section include highlighting the research paradigm, methodologies, intended population or sample to be studied, data collection techniques, and data analysis procedures . Toward the end of this section, you are encouraged to also address ethical considerations and limitations of the research process , but also to explain why you chose your research design and how you are mitigating the identified risks and limitations.

Timeline: Provide an outline of the anticipated timeline for the study. Break it down into its various stages (including data collection, data analysis, and report writing). The goal of this section is firstly to establish a reasonable breakdown of steps for you to follow and secondly to demonstrate to the assessors that your project is practicable and feasible.

Budget: Estimate the costs associated with the research project and include evidence for your estimations. Typical costs include staffing costs, equipment, travel, and data collection tools. When applying for a scholarship, the budget should demonstrate that you are being responsible with your expensive and that your funding application is reasonable.

Expected Outcomes and Implications: A discussion of the anticipated findings or results of the research, as well as the potential contributions to the existing knowledge, theory, or practice in the field. This section should also address the potential impact of the research on relevant stakeholders and any broader implications for policy or practice.

References: A complete list of all the sources cited in the research proposal, formatted according to the required citation style. This demonstrates the researcher’s familiarity with the relevant literature and ensures proper attribution of ideas and information.

Appendices (if applicable): Any additional materials, such as questionnaires, interview guides, or consent forms, that provide further information or support for the research proposal. These materials should be included as appendices at the end of the document.

Research Proposal Examples

Research proposals often extend anywhere between 2,000 and 15,000 words in length. The following snippets are samples designed to briefly demonstrate what might be discussed in each section.

1. Education Studies Research Proposals

See some real sample pieces:

  • Assessment of the perceptions of teachers towards a new grading system
  • Does ICT use in secondary classrooms help or hinder student learning?
  • Digital technologies in focus project
  • Urban Middle School Teachers’ Experiences of the Implementation of
  • Restorative Justice Practices
  • Experiences of students of color in service learning

Consider this hypothetical education research proposal:

The Impact of Game-Based Learning on Student Engagement and Academic Performance in Middle School Mathematics

Abstract: The proposed study will explore multiplayer game-based learning techniques in middle school mathematics curricula and their effects on student engagement. The study aims to contribute to the current literature on game-based learning by examining the effects of multiplayer gaming in learning.

Introduction: Digital game-based learning has long been shunned within mathematics education for fears that it may distract students or lower the academic integrity of the classrooms. However, there is emerging evidence that digital games in math have emerging benefits not only for engagement but also academic skill development. Contributing to this discourse, this study seeks to explore the potential benefits of multiplayer digital game-based learning by examining its impact on middle school students’ engagement and academic performance in a mathematics class.

Literature Review: The literature review has identified gaps in the current knowledge, namely, while game-based learning has been extensively explored, the role of multiplayer games in supporting learning has not been studied.

Research Design and Methods: This study will employ a mixed-methods research design based upon action research in the classroom. A quasi-experimental pre-test/post-test control group design will first be used to compare the academic performance and engagement of middle school students exposed to game-based learning techniques with those in a control group receiving instruction without the aid of technology. Students will also be observed and interviewed in regard to the effect of communication and collaboration during gameplay on their learning.

Timeline: The study will take place across the second term of the school year with a pre-test taking place on the first day of the term and the post-test taking place on Wednesday in Week 10.

Budget: The key budgetary requirements will be the technologies required, including the subscription cost for the identified games and computers.

Expected Outcomes and Implications: It is expected that the findings will contribute to the current literature on game-based learning and inform educational practices, providing educators and policymakers with insights into how to better support student achievement in mathematics.

2. Psychology Research Proposals

See some real examples:

  • A situational analysis of shared leadership in a self-managing team
  • The effect of musical preference on running performance
  • Relationship between self-esteem and disordered eating amongst adolescent females

Consider this hypothetical psychology research proposal:

The Effects of Mindfulness-Based Interventions on Stress Reduction in College Students

Abstract: This research proposal examines the impact of mindfulness-based interventions on stress reduction among college students, using a pre-test/post-test experimental design with both quantitative and qualitative data collection methods .

Introduction: College students face heightened stress levels during exam weeks. This can affect both mental health and test performance. This study explores the potential benefits of mindfulness-based interventions such as meditation as a way to mediate stress levels in the weeks leading up to exam time.

Literature Review: Existing research on mindfulness-based meditation has shown the ability for mindfulness to increase metacognition, decrease anxiety levels, and decrease stress. Existing literature has looked at workplace, high school and general college-level applications. This study will contribute to the corpus of literature by exploring the effects of mindfulness directly in the context of exam weeks.

Research Design and Methods: Participants ( n= 234 ) will be randomly assigned to either an experimental group, receiving 5 days per week of 10-minute mindfulness-based interventions, or a control group, receiving no intervention. Data will be collected through self-report questionnaires, measuring stress levels, semi-structured interviews exploring participants’ experiences, and students’ test scores.

Timeline: The study will begin three weeks before the students’ exam week and conclude after each student’s final exam. Data collection will occur at the beginning (pre-test of self-reported stress levels) and end (post-test) of the three weeks.

Expected Outcomes and Implications: The study aims to provide evidence supporting the effectiveness of mindfulness-based interventions in reducing stress among college students in the lead up to exams, with potential implications for mental health support and stress management programs on college campuses.

3. Sociology Research Proposals

  • Understanding emerging social movements: A case study of ‘Jersey in Transition’
  • The interaction of health, education and employment in Western China
  • Can we preserve lower-income affordable neighbourhoods in the face of rising costs?

Consider this hypothetical sociology research proposal:

The Impact of Social Media Usage on Interpersonal Relationships among Young Adults

Abstract: This research proposal investigates the effects of social media usage on interpersonal relationships among young adults, using a longitudinal mixed-methods approach with ongoing semi-structured interviews to collect qualitative data.

Introduction: Social media platforms have become a key medium for the development of interpersonal relationships, particularly for young adults. This study examines the potential positive and negative effects of social media usage on young adults’ relationships and development over time.

Literature Review: A preliminary review of relevant literature has demonstrated that social media usage is central to development of a personal identity and relationships with others with similar subcultural interests. However, it has also been accompanied by data on mental health deline and deteriorating off-screen relationships. The literature is to-date lacking important longitudinal data on these topics.

Research Design and Methods: Participants ( n = 454 ) will be young adults aged 18-24. Ongoing self-report surveys will assess participants’ social media usage, relationship satisfaction, and communication patterns. A subset of participants will be selected for longitudinal in-depth interviews starting at age 18 and continuing for 5 years.

Timeline: The study will be conducted over a period of five years, including recruitment, data collection, analysis, and report writing.

Expected Outcomes and Implications: This study aims to provide insights into the complex relationship between social media usage and interpersonal relationships among young adults, potentially informing social policies and mental health support related to social media use.

4. Nursing Research Proposals

  • Does Orthopaedic Pre-assessment clinic prepare the patient for admission to hospital?
  • Nurses’ perceptions and experiences of providing psychological care to burns patients
  • Registered psychiatric nurse’s practice with mentally ill parents and their children

Consider this hypothetical nursing research proposal:

The Influence of Nurse-Patient Communication on Patient Satisfaction and Health Outcomes following Emergency Cesarians

Abstract: This research will examines the impact of effective nurse-patient communication on patient satisfaction and health outcomes for women following c-sections, utilizing a mixed-methods approach with patient surveys and semi-structured interviews.

Introduction: It has long been known that effective communication between nurses and patients is crucial for quality care. However, additional complications arise following emergency c-sections due to the interaction between new mother’s changing roles and recovery from surgery.

Literature Review: A review of the literature demonstrates the importance of nurse-patient communication, its impact on patient satisfaction, and potential links to health outcomes. However, communication between nurses and new mothers is less examined, and the specific experiences of those who have given birth via emergency c-section are to date unexamined.

Research Design and Methods: Participants will be patients in a hospital setting who have recently had an emergency c-section. A self-report survey will assess their satisfaction with nurse-patient communication and perceived health outcomes. A subset of participants will be selected for in-depth interviews to explore their experiences and perceptions of the communication with their nurses.

Timeline: The study will be conducted over a period of six months, including rolling recruitment, data collection, analysis, and report writing within the hospital.

Expected Outcomes and Implications: This study aims to provide evidence for the significance of nurse-patient communication in supporting new mothers who have had an emergency c-section. Recommendations will be presented for supporting nurses and midwives in improving outcomes for new mothers who had complications during birth.

5. Social Work Research Proposals

  • Experiences of negotiating employment and caring responsibilities of fathers post-divorce
  • Exploring kinship care in the north region of British Columbia

Consider this hypothetical social work research proposal:

The Role of a Family-Centered Intervention in Preventing Homelessness Among At-Risk Youthin a working-class town in Northern England

Abstract: This research proposal investigates the effectiveness of a family-centered intervention provided by a local council area in preventing homelessness among at-risk youth. This case study will use a mixed-methods approach with program evaluation data and semi-structured interviews to collect quantitative and qualitative data .

Introduction: Homelessness among youth remains a significant social issue. This study aims to assess the effectiveness of family-centered interventions in addressing this problem and identify factors that contribute to successful prevention strategies.

Literature Review: A review of the literature has demonstrated several key factors contributing to youth homelessness including lack of parental support, lack of social support, and low levels of family involvement. It also demonstrates the important role of family-centered interventions in addressing this issue. Drawing on current evidence, this study explores the effectiveness of one such intervention in preventing homelessness among at-risk youth in a working-class town in Northern England.

Research Design and Methods: The study will evaluate a new family-centered intervention program targeting at-risk youth and their families. Quantitative data on program outcomes, including housing stability and family functioning, will be collected through program records and evaluation reports. Semi-structured interviews with program staff, participants, and relevant stakeholders will provide qualitative insights into the factors contributing to program success or failure.

Timeline: The study will be conducted over a period of six months, including recruitment, data collection, analysis, and report writing.

Budget: Expenses include access to program evaluation data, interview materials, data analysis software, and any related travel costs for in-person interviews.

Expected Outcomes and Implications: This study aims to provide evidence for the effectiveness of family-centered interventions in preventing youth homelessness, potentially informing the expansion of or necessary changes to social work practices in Northern England.

Research Proposal Template

Get your Detailed Template for Writing your Research Proposal Here (With AI Prompts!)

This is a template for a 2500-word research proposal. You may find it difficult to squeeze everything into this wordcount, but it’s a common wordcount for Honors and MA-level dissertations.

SectionChecklist
Title – Ensure the single-sentence title clearly states the study’s focus
Abstract (Words: 200) – Briefly describe the research topicSummarize the research problem or question
– Outline the research design and methods
– Mention the expected outcomes and implications
Introduction (Words: 300) – Introduce the research topic and its significance
– Clearly state the research problem or question
– Explain the purpose and objectives of the study
– Provide a brief overview of
Literature Review (Words: 800) – Gather the existing literature into themes and ket ideas
– the themes and key ideas in the literature
– Identify gaps or inconsistencies in the literature
– Explain how the current study will contribute to the literature
Research Design and Methods (Words; 800) – Describe the research paradigm (generally: positivism and interpretivism)
– Describe the research design (e.g., qualitative, quantitative, or mixed-methods)
– Explain the data collection methods (e.g., surveys, interviews, observations)
– Detail the sampling strategy and target population
– Outline the data analysis techniques (e.g., statistical analysis, thematic analysis)
– Outline your validity and reliability procedures
– Outline your intended ethics procedures
– Explain the study design’s limitations and justify your decisions
Timeline (Single page table) – Provide an overview of the research timeline
– Break down the study into stages with specific timeframes (e.g., data collection, analysis, report writing)
– Include any relevant deadlines or milestones
Budget (200 words) – Estimate the costs associated with the research project
– Detail specific expenses (e.g., materials, participant incentives, travel costs)
– Include any necessary justifications for the budget items
– Mention any funding sources or grant applications
Expected Outcomes and Implications (200 words) – Summarize the anticipated findings or results of the study
– Discuss the potential implications of the findings for theory, practice, or policy
– Describe any possible limitations of the study

Your research proposal is where you really get going with your study. I’d strongly recommend working closely with your teacher in developing a research proposal that’s consistent with the requirements and culture of your institution, as in my experience it varies considerably. The above template is from my own courses that walk students through research proposals in a British School of Education.

Chris

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8 thoughts on “17 Research Proposal Examples”

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Very excellent research proposals

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Very helpful

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Dear Sir, I need some help to write an educational research proposal. Thank you.

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Hi Levi, use the site search bar to ask a question and I’ll likely have a guide already written for your specific question. Thanks for reading!

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very good research proposal

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Thank you so much sir! ❤️

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Organizing Your Social Sciences Research Assignments

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  • Analyzing a Scholarly Journal Article
  • Group Presentations
  • Dealing with Nervousness
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  • Grading Someone Else's Paper
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  • About Informed Consent
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  • Writing a Research Proposal
  • Generative AI and Writing
  • Acknowledgments

The goal of a research proposal is twofold: to present and justify the need to study a research problem and to present the practical ways in which the proposed study should be conducted. The design elements and procedures for conducting research are governed by standards of the predominant discipline in which the problem resides, therefore, the guidelines for research proposals are more exacting and less formal than a general project proposal. Research proposals contain extensive literature reviews. They must provide persuasive evidence that a need exists for the proposed study. In addition to providing a rationale, a proposal describes detailed methodology for conducting the research consistent with requirements of the professional or academic field and a statement on anticipated outcomes and benefits derived from the study's completion.

Krathwohl, David R. How to Prepare a Dissertation Proposal: Suggestions for Students in Education and the Social and Behavioral Sciences . Syracuse, NY: Syracuse University Press, 2005.

How to Approach Writing a Research Proposal

Your professor may assign the task of writing a research proposal for the following reasons:

  • Develop your skills in thinking about and designing a comprehensive research study;
  • Learn how to conduct a comprehensive review of the literature to determine that the research problem has not been adequately addressed or has been answered ineffectively and, in so doing, become better at locating pertinent scholarship related to your topic;
  • Improve your general research and writing skills;
  • Practice identifying the logical steps that must be taken to accomplish one's research goals;
  • Critically review, examine, and consider the use of different methods for gathering and analyzing data related to the research problem; and,
  • Nurture a sense of inquisitiveness within yourself and to help see yourself as an active participant in the process of conducting scholarly research.

A proposal should contain all the key elements involved in designing a completed research study, with sufficient information that allows readers to assess the validity and usefulness of your proposed study. The only elements missing from a research proposal are the findings of the study and your analysis of those findings. Finally, an effective proposal is judged on the quality of your writing and, therefore, it is important that your proposal is coherent, clear, and compelling.

Regardless of the research problem you are investigating and the methodology you choose, all research proposals must address the following questions:

  • What do you plan to accomplish? Be clear and succinct in defining the research problem and what it is you are proposing to investigate.
  • Why do you want to do the research? In addition to detailing your research design, you also must conduct a thorough review of the literature and provide convincing evidence that it is a topic worthy of in-depth study. A successful research proposal must answer the "So What?" question.
  • How are you going to conduct the research? Be sure that what you propose is doable. If you're having difficulty formulating a research problem to propose investigating, go here for strategies in developing a problem to study.

Common Mistakes to Avoid

  • Failure to be concise . A research proposal must be focused and not be "all over the map" or diverge into unrelated tangents without a clear sense of purpose.
  • Failure to cite landmark works in your literature review . Proposals should be grounded in foundational research that lays a foundation for understanding the development and scope of the the topic and its relevance.
  • Failure to delimit the contextual scope of your research [e.g., time, place, people, etc.]. As with any research paper, your proposed study must inform the reader how and in what ways the study will frame the problem.
  • Failure to develop a coherent and persuasive argument for the proposed research . This is critical. In many workplace settings, the research proposal is a formal document intended to argue for why a study should be funded.
  • Sloppy or imprecise writing, or poor grammar . Although a research proposal does not represent a completed research study, there is still an expectation that it is well-written and follows the style and rules of good academic writing.
  • Too much detail on minor issues, but not enough detail on major issues . Your proposal should focus on only a few key research questions in order to support the argument that the research needs to be conducted. Minor issues, even if valid, can be mentioned but they should not dominate the overall narrative.

Procter, Margaret. The Academic Proposal.  The Lab Report. University College Writing Centre. University of Toronto; Sanford, Keith. Information for Students: Writing a Research Proposal. Baylor University; Wong, Paul T. P. How to Write a Research Proposal. International Network on Personal Meaning. Trinity Western University; Writing Academic Proposals: Conferences, Articles, and Books. The Writing Lab and The OWL. Purdue University; Writing a Research Proposal. University Library. University of Illinois at Urbana-Champaign.

Structure and Writing Style

Beginning the Proposal Process

As with writing most college-level academic papers, research proposals are generally organized the same way throughout most social science disciplines. The text of proposals generally vary in length between ten and thirty-five pages, followed by the list of references. However, before you begin, read the assignment carefully and, if anything seems unclear, ask your professor whether there are any specific requirements for organizing and writing the proposal.

A good place to begin is to ask yourself a series of questions:

  • What do I want to study?
  • Why is the topic important?
  • How is it significant within the subject areas covered in my class?
  • What problems will it help solve?
  • How does it build upon [and hopefully go beyond] research already conducted on the topic?
  • What exactly should I plan to do, and can I get it done in the time available?

In general, a compelling research proposal should document your knowledge of the topic and demonstrate your enthusiasm for conducting the study. Approach it with the intention of leaving your readers feeling like, "Wow, that's an exciting idea and I can’t wait to see how it turns out!"

Most proposals should include the following sections:

I.  Introduction

In the real world of higher education, a research proposal is most often written by scholars seeking grant funding for a research project or it's the first step in getting approval to write a doctoral dissertation. Even if this is just a course assignment, treat your introduction as the initial pitch of an idea based on a thorough examination of the significance of a research problem. After reading the introduction, your readers should not only have an understanding of what you want to do, but they should also be able to gain a sense of your passion for the topic and to be excited about the study's possible outcomes. Note that most proposals do not include an abstract [summary] before the introduction.

Think about your introduction as a narrative written in two to four paragraphs that succinctly answers the following four questions :

  • What is the central research problem?
  • What is the topic of study related to that research problem?
  • What methods should be used to analyze the research problem?
  • Answer the "So What?" question by explaining why this is important research, what is its significance, and why should someone reading the proposal care about the outcomes of the proposed study?

II.  Background and Significance

This is where you explain the scope and context of your proposal and describe in detail why it's important. It can be melded into your introduction or you can create a separate section to help with the organization and narrative flow of your proposal. Approach writing this section with the thought that you can’t assume your readers will know as much about the research problem as you do. Note that this section is not an essay going over everything you have learned about the topic; instead, you must choose what is most relevant in explaining the aims of your research.

To that end, while there are no prescribed rules for establishing the significance of your proposed study, you should attempt to address some or all of the following:

  • State the research problem and give a more detailed explanation about the purpose of the study than what you stated in the introduction. This is particularly important if the problem is complex or multifaceted .
  • Present the rationale of your proposed study and clearly indicate why it is worth doing; be sure to answer the "So What? question [i.e., why should anyone care?].
  • Describe the major issues or problems examined by your research. This can be in the form of questions to be addressed. Be sure to note how your proposed study builds on previous assumptions about the research problem.
  • Explain the methods you plan to use for conducting your research. Clearly identify the key sources you intend to use and explain how they will contribute to your analysis of the topic.
  • Describe the boundaries of your proposed research in order to provide a clear focus. Where appropriate, state not only what you plan to study, but what aspects of the research problem will be excluded from the study.
  • If necessary, provide definitions of key concepts, theories, or terms.

III.  Literature Review

Connected to the background and significance of your study is a section of your proposal devoted to a more deliberate review and synthesis of prior studies related to the research problem under investigation . The purpose here is to place your project within the larger whole of what is currently being explored, while at the same time, demonstrating to your readers that your work is original and innovative. Think about what questions other researchers have asked, what methodological approaches they have used, and what is your understanding of their findings and, when stated, their recommendations. Also pay attention to any suggestions for further research.

Since a literature review is information dense, it is crucial that this section is intelligently structured to enable a reader to grasp the key arguments underpinning your proposed study in relation to the arguments put forth by other researchers. A good strategy is to break the literature into "conceptual categories" [themes] rather than systematically or chronologically describing groups of materials one at a time. Note that conceptual categories generally reveal themselves after you have read most of the pertinent literature on your topic so adding new categories is an on-going process of discovery as you review more studies. How do you know you've covered the key conceptual categories underlying the research literature? Generally, you can have confidence that all of the significant conceptual categories have been identified if you start to see repetition in the conclusions or recommendations that are being made.

NOTE: Do not shy away from challenging the conclusions made in prior research as a basis for supporting the need for your proposal. Assess what you believe is missing and state how previous research has failed to adequately examine the issue that your study addresses. Highlighting the problematic conclusions strengthens your proposal. For more information on writing literature reviews, GO HERE .

To help frame your proposal's review of prior research, consider the "five C’s" of writing a literature review:

  • Cite , so as to keep the primary focus on the literature pertinent to your research problem.
  • Compare the various arguments, theories, methodologies, and findings expressed in the literature: what do the authors agree on? Who applies similar approaches to analyzing the research problem?
  • Contrast the various arguments, themes, methodologies, approaches, and controversies expressed in the literature: describe what are the major areas of disagreement, controversy, or debate among scholars?
  • Critique the literature: Which arguments are more persuasive, and why? Which approaches, findings, and methodologies seem most reliable, valid, or appropriate, and why? Pay attention to the verbs you use to describe what an author says/does [e.g., asserts, demonstrates, argues, etc.].
  • Connect the literature to your own area of research and investigation: how does your own work draw upon, depart from, synthesize, or add a new perspective to what has been said in the literature?

IV.  Research Design and Methods

This section must be well-written and logically organized because you are not actually doing the research, yet, your reader must have confidence that you have a plan worth pursuing . The reader will never have a study outcome from which to evaluate whether your methodological choices were the correct ones. Thus, the objective here is to convince the reader that your overall research design and proposed methods of analysis will correctly address the problem and that the methods will provide the means to effectively interpret the potential results. Your design and methods should be unmistakably tied to the specific aims of your study.

Describe the overall research design by building upon and drawing examples from your review of the literature. Consider not only methods that other researchers have used, but methods of data gathering that have not been used but perhaps could be. Be specific about the methodological approaches you plan to undertake to obtain information, the techniques you would use to analyze the data, and the tests of external validity to which you commit yourself [i.e., the trustworthiness by which you can generalize from your study to other people, places, events, and/or periods of time].

When describing the methods you will use, be sure to cover the following:

  • Specify the research process you will undertake and the way you will interpret the results obtained in relation to the research problem. Don't just describe what you intend to achieve from applying the methods you choose, but state how you will spend your time while applying these methods [e.g., coding text from interviews to find statements about the need to change school curriculum; running a regression to determine if there is a relationship between campaign advertising on social media sites and election outcomes in Europe ].
  • Keep in mind that the methodology is not just a list of tasks; it is a deliberate argument as to why techniques for gathering information add up to the best way to investigate the research problem. This is an important point because the mere listing of tasks to be performed does not demonstrate that, collectively, they effectively address the research problem. Be sure you clearly explain this.
  • Anticipate and acknowledge any potential barriers and pitfalls in carrying out your research design and explain how you plan to address them. No method applied to research in the social and behavioral sciences is perfect, so you need to describe where you believe challenges may exist in obtaining data or accessing information. It's always better to acknowledge this than to have it brought up by your professor!

V.  Preliminary Suppositions and Implications

Just because you don't have to actually conduct the study and analyze the results, doesn't mean you can skip talking about the analytical process and potential implications . The purpose of this section is to argue how and in what ways you believe your research will refine, revise, or extend existing knowledge in the subject area under investigation. Depending on the aims and objectives of your study, describe how the anticipated results will impact future scholarly research, theory, practice, forms of interventions, or policy making. Note that such discussions may have either substantive [a potential new policy], theoretical [a potential new understanding], or methodological [a potential new way of analyzing] significance.   When thinking about the potential implications of your study, ask the following questions:

  • What might the results mean in regards to challenging the theoretical framework and underlying assumptions that support the study?
  • What suggestions for subsequent research could arise from the potential outcomes of the study?
  • What will the results mean to practitioners in the natural settings of their workplace, organization, or community?
  • Will the results influence programs, methods, and/or forms of intervention?
  • How might the results contribute to the solution of social, economic, or other types of problems?
  • Will the results influence policy decisions?
  • In what way do individuals or groups benefit should your study be pursued?
  • What will be improved or changed as a result of the proposed research?
  • How will the results of the study be implemented and what innovations or transformative insights could emerge from the process of implementation?

NOTE:   This section should not delve into idle speculation, opinion, or be formulated on the basis of unclear evidence . The purpose is to reflect upon gaps or understudied areas of the current literature and describe how your proposed research contributes to a new understanding of the research problem should the study be implemented as designed.

ANOTHER NOTE : This section is also where you describe any potential limitations to your proposed study. While it is impossible to highlight all potential limitations because the study has yet to be conducted, you still must tell the reader where and in what form impediments may arise and how you plan to address them.

VI.  Conclusion

The conclusion reiterates the importance or significance of your proposal and provides a brief summary of the entire study . This section should be only one or two paragraphs long, emphasizing why the research problem is worth investigating, why your research study is unique, and how it should advance existing knowledge.

Someone reading this section should come away with an understanding of:

  • Why the study should be done;
  • The specific purpose of the study and the research questions it attempts to answer;
  • The decision for why the research design and methods used where chosen over other options;
  • The potential implications emerging from your proposed study of the research problem; and
  • A sense of how your study fits within the broader scholarship about the research problem.

VII.  Citations

As with any scholarly research paper, you must cite the sources you used . In a standard research proposal, this section can take two forms, so consult with your professor about which one is preferred.

  • References -- a list of only the sources you actually used in creating your proposal.
  • Bibliography -- a list of everything you used in creating your proposal, along with additional citations to any key sources relevant to understanding the research problem.

In either case, this section should testify to the fact that you did enough preparatory work to ensure the project will complement and not just duplicate the efforts of other researchers. It demonstrates to the reader that you have a thorough understanding of prior research on the topic.

Most proposal formats have you start a new page and use the heading "References" or "Bibliography" centered at the top of the page. Cited works should always use a standard format that follows the writing style advised by the discipline of your course [e.g., education=APA; history=Chicago] or that is preferred by your professor. This section normally does not count towards the total page length of your research proposal.

Develop a Research Proposal: Writing the Proposal. Office of Library Information Services. Baltimore County Public Schools; Heath, M. Teresa Pereira and Caroline Tynan. “Crafting a Research Proposal.” The Marketing Review 10 (Summer 2010): 147-168; Jones, Mark. “Writing a Research Proposal.” In MasterClass in Geography Education: Transforming Teaching and Learning . Graham Butt, editor. (New York: Bloomsbury Academic, 2015), pp. 113-127; Juni, Muhamad Hanafiah. “Writing a Research Proposal.” International Journal of Public Health and Clinical Sciences 1 (September/October 2014): 229-240; Krathwohl, David R. How to Prepare a Dissertation Proposal: Suggestions for Students in Education and the Social and Behavioral Sciences . Syracuse, NY: Syracuse University Press, 2005; Procter, Margaret. The Academic Proposal. The Lab Report. University College Writing Centre. University of Toronto; Punch, Keith and Wayne McGowan. "Developing and Writing a Research Proposal." In From Postgraduate to Social Scientist: A Guide to Key Skills . Nigel Gilbert, ed. (Thousand Oaks, CA: Sage, 2006), 59-81; Wong, Paul T. P. How to Write a Research Proposal. International Network on Personal Meaning. Trinity Western University; Writing Academic Proposals: Conferences , Articles, and Books. The Writing Lab and The OWL. Purdue University; Writing a Research Proposal. University Library. University of Illinois at Urbana-Champaign.

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Examples

Research Proposal

Proposal maker.

title of research proposal about business

Remember that time in science class when you were grouped were asked to write a request for proposal for a project. And you went out and probably stayed overnight to do some research. Even now, in the fields of business and science, you still have to make project proposals . The true battle is when we are in our chosen line of work. Here are some samples of what these proposals would then look like.

Market Research Proposal Example

Market Research Proposal

  • Google Docs
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Size: 166 KB

Research Proposal Template Example

Research Proposal Template1

Size: 53 KB

Nursing Research Proposal Example

Nursing Research Proposal

Size: 47 KB

Research Proposal Flowchart Example

Research Proposal Flowchart

  • MS Publisher

Size: 48 KB

Research Proposal Timeline Gantt Chart

Research Proposal Timeline Gantt Chart

Size: 38 KB

Qualitative Research Proposal Gantt Chart

Qualitative Research Proposal Gantt Chart

Size: 41 KB

Research Proposal Sample Template

Research Proposal Sample Template1

Size: 115 KB

University Research Proposal Example

University Research Proposal

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Research Proposal White Paper Example

Research Proposal White Paper

Size: 83 KB

Research Project Proposal Example

Research Project Proposal

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Research Budget Proposal Template

Research Budget Proposal Template

Size: 52 KB

Scientific Research Proposal Example

Scientific Research Proposal

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One Page Research Proposal Template

One Page Research Proposal Template1

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Research Proposal Table Of Contents

Research Proposal Table Of Contents

Market Research Proposal Template

Market Research Proposal Template

Size: A4, US

One Page Research Proposal Template

Marketing Research Proposal Template

Marketing Research Proposal Template

Nursing Research Proposal Template

Nursing Research Proposal Template

Free Research Proposal Template

Free Research Proposal Template

Free Download

Medical Research Proposal

Medical Research Proposal

Size: 294 KB

Academic Research Proposal

Academic Research Proposal

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Research Project Proposal

Research Project Proposal

Size: 132 KB

Marketing Research Proposal

Marketing Research Proposal1

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Undergraduate Research Proposal

Undergraduate Research Proposal

Size: 13 KB

Business Research Proposal

Business Research Proposal

Size: 92 KB

Psychology Research Proposal

Psychology Research Proposal

Size: 233 KB

Accounting Research Proposal

Accounting Research Proposal

Research Methodology Proposal

Research Methodology Proposal

Research Proposal Example

Research Proposal Example

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Initial PhD Research Proposal

Initial PhD Research Proposal

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What Is Research Proposal?

A research proposal is a systematic document presented by a proponent/s to a prospective sponsor/s to win support to conduct a research project proposal , generally in the field of science and academics. Commonly, evaluation of professional proposals  is based on the proposed research project’s expense, project research budget , possible impact, and soundness.

How to Write a Research Proposal

Writing a proposal could be a tedious and complex task, especially if asking for a grant. Here are a few tips on how to write it.

Step 1: State the Problem

A research proposal should start with the definition of the problem. This allows you to be guided on the flow chart  of your research. Mention the research problem/s you want to assess in your study. This is also called as the purpose of the study sometimes.

Step 2: Recommend Solutions

Offer possible solutions to the problem. Back this up with factual and real information coming from reliable resources. Also, add statistical data (if and when necessary) to make it more convincing like service proposal examples . Distinguish the fundamental variables involved in your study.

Step 3: Add Your Estimated Timeline and Budget

It is always important to include schedule samples and personal budget  so that your project can be well-funded. Always make sure that the timeline is attainable and realistic.

Step 4: Make a Proper Conclusion

This should wrap up all the important things you stated from the beginning. Highlight the problem, solutions, budget, and timeline.

What to include in a research proposal?

The very basic things you need to include in your research proposal are: title of the research project, project background or rationale, research questions, research methodology, work plan and time schedule, and bibliography .

How to Develop a Research Proposal

Planning out a research proposal could be an extensive task than the act of writing itself. Here are a few things you will need to do: determine the problem, do your research, and preparing an outline.

How important is a research proposal?

Research proposals present your ideas to a larger audience. Considering that it is presented to the potential investors, there will be a chance for your idea to be funded and executed. Once it is realized, there will be a higher chance for your concept to be exposed in the crowd. Most importantly, when you write with a persuasive and strong tone, you could get approval not only from the board of trustees or the project management  but also their constituents.

A research proposal may sound like a paper just for discovery and academic purposes. However, keep in mind that this document is not made solely for that. You compose a research proposal to persuade potential sponsors or investors to support your plan. And for you to be successful on that goal, catching their attention is a key factor.

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  • Main content

How to write a business proposal email: A complete guide with 10 email templates

12 June 2024

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Contents of article

Understand your audience, structuring your business proposal email, 10 business proposal email templates.

  • Detailed project proposal email
  • Follow-up proposal email
  • Proposal rejection email
  • Product/service launch proposal email
  • Discount proposal email
  • Business partnership proposal email
  • Price proposal email
  • Proposal email to your boss

Common mistakes to avoid when writing a business proposal email

Using exclaimer as a personalization solution.

  • Frequently asked questions on how to write a business proposal email 

Crafting an effective business proposal email can be the difference between sealing a deal and losing out to a competitor. These emails need to be precise, engaging, and tailored to your recipient's needs.

In this guide, we'll walk you through the step-by-step process of writing a business proposal email that'll grab your reader's attention and help you close the deal. We'll also provide you with 10 email templates that you can use as a starting point for your own proposals.

The first step in writing a successful business proposal email is understanding your audience. Who are you sending the email to? What are their needs and pain points? What do they expect from your proposal?

Take the time to research your recipient's company, industry, and any recent news or developments that may be relevant. This will help you tailor your proposal to their specific needs and address any concerns they may have.

A well-structured email is key to getting your message across effectively. Here are the essential elements that should be included in your business proposal email:

1. Choose an attention-grabbing subject line

Your subject line is the first thing your recipient sees , so make sure it stands out. Use action words and include a clear benefit or value proposition to pique their interest.

2: Start with a strong opening statement

The first few sentences of your email are crucial in capturing your reader's attention. Start with a compelling statement that highlights the main purpose of your proposal and shows how it can benefit them.

3: Outline the problem and offer a solution

Clearly state the problem your recipient is facing and explain how your product or service can solve it. Use specific examples and data to back up your claims, making your proposal more convincing.

4: Provide details and benefits

Now is the time to go into detail about your proposal. Clearly explain what you're offering, how it works, and the benefits it'll bring to your recipient's business. Use visual aids such as charts or graphs to make your proposal more engaging. Use bullet points for easy readability and include key details that support your case.

5: Include a call to action

Don't forget to include a clear call-to-action in your email. This could be asking for a meeting, requesting feedback, or setting up a follow-up call. Make it easy for your recipient to take the next step towards closing the deal.

6. Sign off with a professional email signature

Include your contact information in a professional email signature to establish credibility and make it easy for the recipient to get in touch with you. This should include your name, job title, company name, phone number, and email address.

Now you understand what makes a compelling business proposal email, let's delve into practical examples with our ready-to-use templates. These templates fit various scenarios, whether pitching to a new client, following up on a discussion, or introducing a new product or service.

1. Basic business proposal email

A basic business proposal email is a concise communication outlining your proposal's key points: the problem, your solution, and the benefits to the recipient's business. It serves as an introduction to your offering, designed to pique interest and start a conversation.

Subject: [Company Name] Proposal for [Recipient Company

Dear [Recipient],

I am writing to offer you a solution that I believe will greatly benefit your business. After researching your company, it is clear that [specific pain point] is a major concern.

At [Your Company], we have developed a product/service that addresses this issue directly. Our solution has been proven to increase efficiency and save costs for businesses similar to yours. We would love the opportunity to discuss this further with you at your convenience.

Thank you for considering our proposal.

Best regards,

email signature with social icons and logo

2. Detailed project proposal email

If your proposal requires a more detailed explanation, this template outlines the key sections you should include. It also provides a clear call-to-action to schedule a meeting or follow-up discussion.

Subject: [Company Name] Detailed Proposal for [Recipient Company]

I hope this email finds you well. I am excited to present our detailed proposal to solve the challenges you are facing with [specific problem]. After extensive research and analysis, we have developed a comprehensive solution that we believe will greatly benefit your business.

  • Executive summary of the problem and our solution
  • Detailed description of our product/service and its features
  • Case studies or testimonials from previous clients
  • Expected results and benefits for your company
  • Proposed timeline and budget

We would be happy to discuss this proposal further with you at your convenience. Please let us know if you are interested in arranging a meeting. Thank you for considering our solution. Best regards, [Your Name] [Your Position] [Your Company Name] [Contact Information]

3. Follow-up proposal email

If you've previously discussed your proposal with the recipient and want to follow up, this template is a great starting point. It reminds them of previous discussions and outlines next steps.

Subject: [Follow-Up] Proposal for [Recipient Company]

Hi [Recipient],

I hope this email finds you well. I wanted to follow up on the proposal I sent you last week regarding our solution for [specific problem]. We are eager to discuss this further with you and see how we can help improve your business operations.

Please let me know if there is any additional information you need from us or if you would like to schedule a call to discuss this proposal in detail. We value your time and would be happy to accommodate your schedule.

email signature with photo and name in large font

4. Request for a meeting email

Sometimes, a face-to-face meeting is the best way to present your proposal and answer any questions or concerns. This template provides a clear request for a meeting while also highlighting the benefits of your solution.

Subject: Meeting Request for [Project Name] Proposal

I hope this email finds you well. I wanted to follow up on my previous proposal for [Project Name]. Based on our initial conversation, it seems like there is a potential fit between your needs and our solution.

Would you be available for a meeting/call next week to discuss the details and address any questions or concerns you may have? I believe that an in-depth discussion will help us both determine if we are a good fit for each other.

I am looking forward to hearing back from you and scheduling a time that works best for both of us.

5. Proposal rejection email

Unfortunately, not all proposals will be accepted. In these cases, it's important to handle the rejection professionally and maintain a good relationship with the recipient. This business proposal email template provides a polite response while also leaving room for future opportunities.

Subject: Thank You For Considering Our [Project Name] Proposal

Thank you for taking the time to consider our proposal for [Project Name]. While we are disappointed that it was not accepted, we appreciate the opportunity to present our solution to you.

We value your business and hope to have the opportunity to work together in the future.

email signature with social media icons and newsletter subscription CTA button

6. Product/service launch proposal email

If you're introducing a new product or service, this template serves as an announcement and invites the recipient to learn more about it. It also highlights the benefits of your offering and creates excitement around its launch.

Subject: Introducing [Product/Service] - A Solution for Your Business Needs

We are excited to announce the launch of our new product/service, [Name], designed specifically for businesses like yours. We understand the challenges you face in [specific area] and believe that our solution can greatly benefit your company.

[Include details and benefits of your product/service]

We would love to schedule a meeting with you to discuss this further and give you a demonstration of how our product/service works. Please let us know if this is something you are interested in.

7. Discount proposal email

Offering a discount can be a persuasive way to close a deal. This template outlines the benefits of your solution while also providing an incentive for the recipient to take action.

Subject: Limited Time Offer! Save on Our [Product/Service] Package

We are pleased to offer you a special discount on our [Product/Service] package for a limited time. Our package includes all the features and benefits of our regular offering, but at a discounted rate of [Discount Percentage].

This is a one-time opportunity that we would hate for you to miss out on. Please let us know if this is something you would like to take advantage of and we will be happy to provide you with more details.

email signature with photo, logo, and social media icons

8. Business partnership proposal email

If you're proposing a partnership with another company, this template outlines the key points to include and sets clear expectations for next steps.

Subject: Proposal for a Strategic Partnership between [Your Company] and [Recipient Company]

We are excited about the possibility of establishing a strategic partnership with your company, as we see great potential in combining our strengths to achieve mutual success.

Our proposal includes:

  • [Benefit 1]
  • [Benefit 2]
  • [Benefit 3]

We believe that our companies share similar values and goals, making this partnership a valuable opportunity for both of us. We would love to discuss this further with you and see if there is potential for us to work together.

9. Price proposal email

If your proposal includes pricing options, this template outlines the key elements to include and emphasizes the value of your offering.

Subject: [Your Company] Pricing Proposal for [Recipient Company]

Hi [Customer's Name],

I am pleased to present our price proposal for [specific product/service]. We understand that budget plays a crucial role in any business decision, which is why we have designed our pricing plans with affordability and value in mind.

  • [Plan 1 and its features]
  • [Plan 2 and its features]
  • [Plan 3 and its features]

email signature with large image

10. Proposal email to your boss

If you need to propose a new idea or project to your boss, this business proposal email template provides a structure for your message. It highlights the benefits of your proposal and sets expectations for next steps.

Subject: Proposal for [Idea/Project Name] – Request for Your Approval

Hi [Boss’s Name],

I am writing to propose a new idea/project that I believe will greatly benefit our department/company. After researching and evaluating the potential impact, I am confident that this initiative can lead to increased efficiency, cost savings, and improved results for our team.

[Include details about your idea/project and how it aligns with the company’s goals]

I have put together a detailed document outlining the scope, timeline, and expected outcomes of this project. I would appreciate your review and approval to move forward with its implementation.

Thank you for considering my proposal.

Using a generic or vague subject line: A clear and specific subject line will grab the recipient's attention and make them more likely to open your email.

Not addressing the recipient by name: Using a generic salutation like “To Whom It May Concern” can come across as impersonal . Take the time to find out who you're addressing and use their name in the email.

Having spelling and grammatical errors: Proofread your email multiple times before sending it, as errors can undermine your credibility.

Sending a lengthy proposal email: Business professionals have limited time, so it's important to keep your emails concise and to the point.

Not personalizing the email: Customizing your proposal email for each recipient shows that you've done your research and are genuinely interested in working with them.

Failing to highlight benefits and solutions: Your proposal should clearly outline how your product/service can solve a problem or meet a need for the recipient's business.

Being too pushy or aggressive: Avoid using strong language or pressuring tactics as this can turn off potential clients.

Not including a call to action: A call to action encourages the recipient to take the next step, whether it’s scheduling a meeting or responding to your email.

Forgetting to include contact information: Make it easy for the recipient to reach out to you by including your contact information in the email signature .

Forgetting to follow up : If you don't receive a response to your initial email, make sure to follow-up with a polite reminder. This shows your persistence and dedication to closing the deal.

Exclaimer is email signature management software that can help you personalize your business proposal emails. With Exclaimer, you can create dynamic email signatures that automatically pull in recipient information from your address book, such as their name, company, and job title. This ensures that each email you send out is personalized and professional-looking.

Moreover, with Exclaimer's marketing features , you can add banners or promotional messages to your email signature. Use this to highlight any current offers or discounts mentioned in your proposal, making it more eye-catching for the recipient. Additionally, Exclaimer's tracking capabilities allow you to see who's opened and clicked on your email, giving you valuable insights into the effectiveness of your proposal.

Incorporating Exclaimer into your proposal email process can help increase its impact and improve your chances of success. It ensures that each email is personalized, visually appealing, and trackable, making it a valuable tool for any business professional. So why not give it a try today?

Experience a fully-functional free trial of our email signature solution , or schedule an online demonstration to see our software in action .

Jump in to Exclaimer’s email signature management solution

And find out how to ignite your email’s full potential

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Frequently asked questions on how to write a business proposal email

Yes, it's recommended to send a polite follow-up email after 3-5 business days if you don't receive a response. This shows your persistence and dedication to closing the deal.

Your proposal email should be concise and to the point, typically no longer than one page. If additional information is needed, you can include attachments or links for further details. Aim for 300-500 words.

This will depend on the specific proposal and recipient. However, some common attachments may include a detailed proposal document, product/service brochures or flyers, case studies or testimonials, and supporting data or statistics. These should be relevant to your proposal and provide additional information that supports your pitch.

Personalization is crucial in a business proposal email as it shows that you've taken the time to research and understand the recipient's business needs. It also makes the email more engaging and increases the likelihood of receiving a positive response.

While it's okay to use templates as a starting point, such as the ones we've provided, it’s important to customize each email for the specific recipient. Personalization shows that you've put thought and effort into your proposal.

It's important to maintain a professional tone in your email while using clear and concise language. Avoid overly formal or complicated words that may make your email hard to read.

Yes, including relevant visuals or links can make your proposal more engaging and informative. However, make sure they're relevant and add value to your email.

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A 9-Step Guide to Writing an SEO Proposal [Free Template]

Laura M. Browning

Published: June 12, 2024

Imagine you have hundreds of files in a folder labeled “Important Files.” Some of the files are named by date, some by subject, and some by author.

Hands type on a laptop. Illustration of a template.

You have to sift through all of them to find a review of the new neighborhood pizza place. Without a consistent filename or organizational structure, you’re not going to find that review anytime soon.

That scenario illustrates the value of technical SEO , which I learned about while managing a project to rebuild a previous employer’s website from the ground up.

Download Now: Keyword Research Template [Free Resource]

The original website didn’t have a consistent formula for creating new URLs — it was like a folder full of erratically named files — which made it hard for search engines to index and rank new pages.

Without an appropriate URL structure , implementing a keyword-based SEO strategy wouldn’t have done us much good. We needed a strategy that met us where we were.

I share this because it demonstrates two of the most important points in this nine-step guide to drafting an SEO proposal: 1. Know your potential client’s needs, and 2. Use clear, easy-to-understand language.

“I don’t want to throw a bunch of jargon at you and make myself sound smart at the expense of you not understanding. Accessible language is really, really important to us.” Tory Gray, CEO and founder, The Gray Dot Company

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  • Executive Summary
  • Research and Analytics
  • Opportunities
  • Expectations and Deliverables

1. Goals: Begin your proposal with a few key goals, which you’ll define based on technical research and getting to know your client and their needs.

Your job as an SEO professional, after a discovery call with the potential client, is to identify what problems you can solve for them. This usually begins with a website audit.

“I always start with an audit, because I can’t improve something if I don’t know what’s going on,” Merove Heifetz , founder and chief digital strategist of Acquisition Digital , tells me. “The audit is really foundational.”

Brent D. Payne , founder and CEO of Loud Interactive , shared a little bit about his audit process. He begins by looking at the client’s Google Search Console for current rankings and traffic. He also likes to get clients’ revenue models to see “how many dollars they typically get from a web visitor.”

Armed with this data, he spends several hours doing keyword research using tools like Ahrefs and SEMrush , and uses AI to organize keywords into categories and subcategories. The result is a massive spreadsheet — we’re talking 50,000 or 60,000 lines of data — that reveals strengths and opportunities.

You can also download HubSpot's free keyword research template to help organize and analyze data collected during this step.

“If you’re using technical language, make sure it’s translated … not everyone will know or care about a canonical link, for example. But you can communicate the importance of it in plain English.” Merove Heifetz, Founder and chief digital strategist, Acquisition Digital.

Don't forget to share this post!

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Left-wing activism rampant in corporate shareholder proposal process: report

New research suggests shareholders are 'pushing corporate america in a more woke direction'.

Climate protesters were carried out of Shell's shareholder meeting in London on Tuesday after they attempted to rush the stage shouting, "Shut down Shell!" 

Climate protesters rush stage at Shell shareholder meeting

Climate protesters were carried out of Shell's shareholder meeting in London on Tuesday after they attempted to rush the stage shouting, "Shut down Shell!" 

FIRST ON FOX: The Securities and Exchange Commission's (SEC) shareholder proposal approval process has been disproportionately pushing U.S. corporations' policies toward left-wing activism, according to a new report from Consumers' Research that published audits from 2018-2022. 

In December 2022, William Hild, the executive director of Consumers' Research — a nonprofit consumer research group — proposed a shareholder suggestion to ExxonMobil. Among five proposals submitted to the SEC for review, Hild's was the only one the SEC allowed ExxonMobil to exclude from its proxy materials sent to shareholders for their consideration. "The long-term consequences of this that we're already seeing is pushing corporate America in a more and more woke direction, where they are much more worried about catering to woke activists and woke politicians than to their own customers and to their shareholders" Hild told Fox News Digital in an interview this week.

This raised questions for Consumers' Research about how political leanings affect these proposals.

TARGET, DICK'S SPORTING GOODS FACING PUSHBACK FROM INVESTORS FOR 'GOING WOKE'

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The Google logo is seen at CES, an annual consumer electronics trade show, in Las Vegas, on Jan. 10. (Steve Marcus/File Photo/File Photo / Reuters Photos)

The report, which audited over 1,000 shareholder proposals from 2018-2022, found that 64% of the conservative-aligned proposals requested for No-Action were granted, while liberal-aligned proposals were granted No-Action relief by the SEC 52% of the time.

During that period, there were 1,063 shareholder proposals aligned with liberal interests, 101 categorized as neutral, 87 aligned with conservative interests, and two with unknown alignment submitted.

"If conservative and liberal shareholders are not playing on the level playing field, what that means is there's a left-wing tilt to all of corporate America, because these proposals are very costly for the corporations to fight," Hild said. "They usually never lose a vote on them. What ends up happening is if it looks like they're going to lose, they start to capitulate and negotiate with their proposers."

"For example, Exxon has taken a net-zero pledge now, which means that they're going to spend money and time and focus to try and reduce their carbon output to zero by 2050, and that is a direct result of shareholder lobbying when it came through shareholder proposals," he added.

WALMART PROMOTES PRIDE MERCHANDISE AS TARGET SCALES BACK FOLLOWING BACKLASH

SEC logo on phone screen

A U.S. Securities and Exchange Commission logo is displayed on a smartphone with stock market percentages in the background. (Omar Marques/SOPA Images/LightRocket via Getty Images / Getty Images)

When a shareholder submits a proposal to be included in a company's proxy materials for a vote at the company's annual general meeting or special meeting, the company may seek guidance from the SEC on whether it can exclude the proposal. The company typically provides reasons for exclusion based on SEC regulations, such as if the proposal falls under certain exempted categories or if it violates SEC rules.

Receiving a No-Action letter allows the company to exclude the shareholder proposal from its proxy materials without facing potential legal consequences from the SEC for doing so. 

"As a result, conservatives have essentially ceded the ground to leftists," the report noted.

Companies that received No-Action letters for left-wing investor proposals include Black Rock, Alphabet Inc., Amazon, AT&T, Best Buy, Autozone, Comcast, ExxonMobil, Johnson & Johnson, McDonald's and Pfizer.

On Tuesday, BlackRock announced that it is partnering with a third proxy advisory firm to give its clients a wider range of investment counsel as critics suggested the mammoth asset manager is trying to make up for allegations that it leans into ESG (environmental, social, governance) tenets more than its fiduciary responsibilities merit.

TARGET ‘CAUTIOUS’ ON NEAR-TERM GROWTH OUTLOOK AS MORE AMERICANS ARE MAXING OUT CREDIT CARDS

Exxon gas price marquee

Gas prices at an ExxonMobil station sign in Houston on June 9, 2022. (Brandon Bell / Getty Images)

In a release obtained by Fox News Digital on Monday, BlackRock officials said the firm remains committed to providing its clients with choices that support their growing range of investment preferences via its Voting Choice program.

"We continue to innovate and provide more choice to our clients who wish to take a more direct role in the proxy voting process," Joud Abdel Majeid, global head of BlackRock Investment Stewardship, said in the release. 

BlackRock declined to comment to FOX Business for this story. 

Meanwhile, some companies are pushing back against such agendas. Earlier this year, the Ohio-based Strive Asset Management announced a new non-woke, anti-ESG shareholder-focused retirement plan for small businesses.

In addition, major retailers Target and Dick's Sporting Goods will both face criticism over "woke" policies at their respective shareholder meetings on Wednesday, as activist investors ramp up pressure on companies amid raging culture wars in corporate America.

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The National Center for Public Policy Research (NCPPR), a conservative think tank, plans to present proposals for a vote at each company, aimed at preventing the boards from making hyper-political decisions in the future, arguing that they have taken controversial positions at shareholders' expense.

FOX Business has reached out to the SEC for comment.

Fox News' Breck Dumas and Brandon Gillespie contributed to this report. 

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  • [News] Samsung’s Decision on GPU Investment Proposal Has Reportedly Been Approved at its Board Meeting

title of research proposal about business

Samsung Electronics’ management has made a significant decision to invest in graphics processing units (GPUs). According to a report from Business Korea reported on June 18th , while the details of Samsung’s GPU investment have not been disclosed, this decision is noteworthy as it differs from their usual focus on memory and foundry services.

Per Business Korea citing Samsung Electronics’ governance report, the management committee approved the “GPU Investment Proposal” in March. The committee includes senior executives such as Han Jong-Hee, head of the Device eXperience (DX) division, as well as the presidents of the Mobile Experience (MX) and Memory Business divisions. Reportedly, this marks the first time since the agenda items were made public in 2012 that Samsung has decided to invest in GPUs, sparking speculation that the company aims to enhance its competitiveness in the GPU sector.

Industry sources cited in the same report interpret this investment as an internal strategy for Samsung to leverage GPUs to innovate semiconductor processes, rather than to develop or manufacture GPUs. At the “GTC Conference” held in March 2024, Samsung announced its collaboration with NVIDIA to develop AI-based digital twins, aiming to achieve full automation of semiconductor plants by 2030.

Reportedly, Samsung’s newly constructed high-performance computing (HPC) center in Hwaseong was completed in April 2024. This center houses a vast array of servers and network equipment necessary for semiconductor design, indicating a significant investment in GPUs.

According to the report, Samsung’s newly constructed high-performance computing (HPC) center in Hwaseong was completed in April 2024. This center houses a vast array of servers and network equipment necessary for semiconductor design, indicating a significant investment in GPUs.

Per  another report from Bloomberg on June 4th , NVIDIA CEO Jensen Huang, during a briefing at the COMPUTEX, told reporters that NVIDIA is evaluating HBM provided by both Samsung and Micron Technology. Huang mentioned that there is still some engineering work needed to be completed, expressing the desire for it to have been finished already.

As per Huang, though Samsung hasn’t failed any qualification tests, its HBM product required additional engineering work. When asked about Reuter’s previous report concerning overheating and power consumption issues with Samsung’s HBM, Huang simply remarked, “there’s no story there.”

  • [News] Reasons for Samsung’s HBM Chips Failing Nvidia Tests Revealed, Reportedly Due to Heat and Power Consumption Issues
  • [News] Samsung Reportedly Establishes New HBM Team, Looking to Improve AI Chip Yield

(Photo credit: Samsung)

Please note that this article cites information from Business Korea   and  

Bloomberg  ..

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Elon Musk wins Tesla shareholder approval for $56 billion pay package

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Reporting by Hyunjoo Jin and Abhirup Roy in San Francisco, Ross Kerber in Boston, Greg Roumeliotis in New York, Abinaya Vijayaraghavan and Akash Sriram in Bengaluru, Juby Babu in Mexico City and Noel Randewich in Oakland, California; Writing by Sayantani Ghosh; Editing by David Gaffen, Miral Fahmy, Mark Potter, Peter Henderson and Matthew Lewis

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Thomson Reuters

Ross Kerber is U.S. Sustainable Business Correspondent for Reuters News, a beat he created to cover investors’ growing concern for environmental, social and governance (ESG) issues, and the response from executives and policymakers. Ross joined Reuters in 2009 after a decade at The Boston Globe and has written on topics including proxy voting by the largest asset managers, the corporate response to social movements like Black Lives Matter, and the backlash to ESG efforts by conservatives. He writes the weekly Reuters Sustainable Finance Newsletter.

title of research proposal about business

Akash reports on technology companies in the United States, electric vehicle companies, and the space industry. His reporting usually appears in the Autos & Transportation and Technology sections. He has a postgraduate degree in Conflict, Development, and Security from the University of Leeds. Akash's interests include music, football (soccer), and Formula 1.

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  1. How to Write a Research Proposal: Guide, Template & Examples

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  2. FREE 10+ Title Proposal Samples [ Project, Thesis, System ]

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  3. FREE 10+ Business Research Proposal Samples & Templates in PDF

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  1. A research proposal (business research skills @NAISHAACADEMY )

  2. Proposal 101: What Is A Research Topic?

  3. Creating a research proposal

  4. What Makes a Good Proposal

  5. RESEARCH INSTRUMENTS FOR QUANTITATIVE AND QUALITATIVE RESEARCH

  6. CHOOSING THE RESEARCH THEORY

COMMENTS

  1. How to Write a Research Proposal

    Research proposal examples. Writing a research proposal can be quite challenging, but a good starting point could be to look at some examples. We've included a few for you below. Example research proposal #1: "A Conceptual Framework for Scheduling Constraint Management".

  2. How To Write A Research Proposal (With Examples)

    Ingredient #1 - Topic/Title Header. Your research proposal's title should be your main research question in its simplest form, possibly with a sub-heading providing basic details on the specifics of the study. ... the task one is to formulate a research proposal to support the strategic development of a business area, my issue here is how ...

  3. 8 Research Proposal Examples & Template to Use

    1. Title Page. Start your research proposal with a title page that clearly states your research. The title page is like a book cover, giving the first impression of your project. Therefore, you must ensure the design is engaging enough to attract your audience at first glance. Include the following details on your title page: Title of your research

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  5. What Is A Research Proposal? Examples + Template

    The purpose of the research proposal (its job, so to speak) is to convince your research supervisor, committee or university that your research is suitable (for the requirements of the degree program) and manageable (given the time and resource constraints you will face). The most important word here is "convince" - in other words, your ...

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    Look for any research gaps, trends and patterns, common themes, debates, and contradictions. Consider any seminal studies on the topic area as it is likely anticipated that you will address these in your research proposal. 4. Research Design. This is where you get down to the real meat of your research proposal.

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    Research proposal aims. Relevance. Show your reader why your project is interesting, original, and important. Context. Demonstrate your comfort and familiarity with your field. Show that you understand the current state of research on your topic. Approach. Make a case for your methodology. Demonstrate that you have carefully thought about the ...

  9. Writing a research proposal

    Below is an outline of the elements a research proposal might typically contain. Step 1: Create your title . A clear and succinct description of your research to use as a working title. Include relevant keywords that relate to your research and ensure your title goes beyond just describing the topic.

  10. 500+ Business Research Topics

    Business Research Topics are as follows: The impact of social media marketing on customer engagement and brand loyalty. The effectiveness of AI in improving customer service and satisfaction. The role of entrepreneurship in economic development and job creation. The impact of the gig economy on the labor market.

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    Begin writing your business research proposal by providing the business research title and a brief yet informative research overview. The title should be concise and triggers the curiosity of the management. As for the research overview, it should present the highlight of the research. 2. Write a Clear Introduction.

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    A strong research proposal can and should make a positive first impression about your potential to become a good researcher. It should show those reading it that your ideas are focused, interesting and realistic. Although you should write the proposal yourself, it is best if you discuss its contents with your proposed supervisor before you ...

  13. Research Proposal

    Academic Research Proposal. This is the most common type of research proposal, which is prepared by students, scholars, or researchers to seek approval and funding for an academic research project. It includes all the essential components mentioned earlier, such as the introduction, literature review, methodology, and expected outcomes.

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    Here's a step-by-step guide on how to compose a research proposal: Title: Create a clear and concise title that reflects the essence of your research. Introduction: Provide background information on the research topic. Clearly state the research problem or question. Justify the importance and relevance of your research.

  15. How to Write a Research Proposal

    Your proposal title should be concise and clear to indicate your research question. Your readers should know what to expect in the paper after reading the title. Avoid writing titles in a general perspective or phrases like "An investigation of …" or "A review of …" etc. Make it concise and well-defined. 2.

  16. Steps in Writing Business Research Proposal

    The article explains the steps involved in the business research process. Step 1: Identification of Problem/Opportunity. The research process starts with the identification of the issues that needs to be researched. In case of basic research conducted by academics an area of interest or some new area is identified for purpose of research.

  17. Proposal Writing for Business Research Projects

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  18. 17 Research Proposal Examples (2024)

    17 Research Proposal Examples. By Chris Drew (PhD) | January 12, 2024. A research proposal systematically and transparently outlines a proposed research project. The purpose of a research proposal is to demonstrate a project's viability and the researcher's preparedness to conduct an academic study. It serves as a roadmap for the researcher.

  19. PDF Research Proposal Writing

    An organized, well-written, concise, complete proposal = an easier to conduct experiment. A good proposal is like a good sales pitch. In the world of graduate studies and scientific research a proposal is the means by which funding is secured. Good writing when paired with a thorough understanding of the subject matter is a valuable skill to ...

  20. Writing a Research Proposal

    A research proposal must be focused and not be "all over the map" or diverge into unrelated tangents without a clear sense of purpose. Failure to cite landmark works in your literature review. Proposals should be grounded in foundational research that lays a foundation for understanding the development and scope of the the topic and its relevance.

  21. PDF How to Write a PhD Research Proposal

    Structuring a PhD Research Proposal A generic PhD proposal structure could include: • Title Page - a working title of your proposed research; this may not be the finalized title of your research project, but must show that you have thought through what you are hoping to achieve

  22. Research Proposal

    What Is Research Proposal? A research proposal is a systematic document presented by a proponent/s to a prospective sponsor/s to win support to conduct a research project proposal, generally in the field of science and academics.Commonly, evaluation of professional proposals is based on the proposed research project's expense, project research budget, possible impact, and soundness.

  23. Business Insider

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  25. How to Write a Business Proposal Email: 10 Templates, Tips, and Best

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  26. PDF National Aeronautics and Space Administration (NASA) Small Business

    Business Innovation Research (SBIR/STTR) Program award. A similar certification will be used to ensure continued compliance with specific program requirements during the life of the funding agreement. The definitions for the terms used in this certification are set forth in the Small Business Act, SBA regulations (13 C.F.R. Part

  27. A 9-Step Guide to Writing an SEO Proposal [Free Template]

    We needed a strategy that met us where we were. I share this because it demonstrates two of the most important points in this nine-step guide to drafting an SEO proposal: 1. Know your potential client's needs, and 2. Use clear, easy-to-understand language. Table of Contents.

  28. Left-wing activism rampant in corporate shareholder proposal process

    A Securities and Exchange Commission process for approving shareholder proposals favors a left-wing bent in corporate policies, claims a watchdog, citing audits from 2018-2022.

  29. [News] Samsung's Decision on GPU Investment Proposal Has Reportedly

    Per Business Korea citing Samsung Electronics' governance report, the management committee approved the "GPU Investment Proposal" in March. The committee includes senior executives such as Han Jong-Hee, head of the Device eXperience (DX) division, as well as the presidents of the Mobile Experience (MX) and Memory Business divisions.

  30. Elon Musk wins Tesla shareholder approval for $56 billion pay package

    June 13 (Reuters) - Tesla (TSLA.O) shareholders approved CEO Elon Musk's $56 billion pay package, the electric vehicle-maker said on Thursday, a big thumbs-up to his leadership and an incentive to ...