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18 Social Media Manager Resume Examples for 2024

Social Media Manager Resume

• Social Media Manager Resumes by Experience
• Social Media Manager Resumes by Role

Writing Your Social Media Manager Resume

Creating a compelling Instagram post that’s on brand? No problem. Whipping out a clever tweet? You could do that in your sleep. Social media is your skillset, and your abilities have helped companies increase their reach and grow their brand.

However, those skills don’t always translate to writing successful resumes or a social media manager cover letter . 

We have you covered no matter what social media manager role you’re seeking. Helping people get jobs is our business, and our resumes have helped social media managers get jobs at great companies like Lyft and Grubhub . We’ve put our knowledge into these 16 social media manager resume samples to help you create your own resume and get the job you’ve always wanted!

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Why this resume works

• Including metrics is the best (and easiest) way to do this. Metrics like the number of followers, likes, or shares are great, but you can also include the revenue you helped raise or the percentage of time you saved by improving content creation processes.
• The numbers are there if you know where to look; once you find relevant numbers, incorporate them into your work experience bullets!
• Objectives are best if you’re changing careers or just entering the workforce. If you’re in a senior role, you can include more work experience instead. 

Social Media Manager No Experience Resume

• Have you owned a business? Check! Then talk about any social media strategies you used to run that business.
• Personal or academic projects? Check! Discuss your reach with your favorite social platforms and techniques.
• Classes like ‘Consumer Behavior’ and ‘Principles of Selling’ are beneficial when it comes to your social media manager no experience resume.

Entry-Level Social Media Manager Resume

• A fitting resume template will allow plenty of room for your content, but it is also easy to read. Try to find a layout that works for your content while also being aesthetically pleasing.
• If you took any relevant college classes, list those. If you have Google Ads, Facebook Blueprint, or Google Analytics expertise, list those, too.
• You can also add projects, volunteer experience, and even  hobbies to your resume . Just be sure to highlight transferrable skills, especially communication, leadership, or any awards you’ve won.

Senior Social Media Manager Resume

• Any leadership experience you have is beneficial. Have you mentored others in the company? Have you taken on multiple social media accounts with increasingly bigger followings? Add anything you can think of that shows a progression in your career!
• Don’t feel stressed out about trying to condense your experience. You can tell more of your story when you write a cover letter .
• The title on your senior social media manager resume should match the job title to which you’re applying. If you’re currently a social media manager and applying for a senior role, make sure your resume title is “Senior Social Media Manager.”

Social Media Marketing Resume

• Show how you’ve increased traffic and followers on different platforms like Instagram, YouTube, and Facebook for years. Solidify your social media marketing resume with the different roles you’ve undertaken and the kind of impact you brought in each job.

Social Media Coordinator Resume

• Next up is your skills. You don’t necessarily need software like Hootsuite to impress your employer. Simply adding tools such as Google Analytics or even Adobe Premiere Pro will do the job as long as you can mention how you’ve used each to improve a company’s social presence.

Freelance Social Media Manager Resume

• A social media manager who understands design and photo editing is a positive addition to any company. If you’re proficient in design tools or software like Canva and PicMonkey, you can better convey your needs to your team of graphic designers.

Social Media Manager Marketing Manager Resume

• The  best resume format  is reverse-chronological for two reasons:
• It puts your most recent (and likely most relevant) experience at the top.
• It’s easiest for Applicant Tracking Systems to read. Applicant Tracking Systems (also called ATS) are machines that scan your resume for keywords to weed out unqualified candidates. 
• More than just  saying  you work well with others, show how you helped or what resulted from your collaboration.
• Did you work with sales to implement new software and increase communication speed? Or maybe you handled a big budget and saved some serious cash. Whatever you did, include it!

Social Media Strategist Resume

• It’s important for both the recruiter and the ATS (Applicant Tracking System) to review the abilities you possess to ensure you’re right for the job.
• Luckily, there are a lot of technical skills you need to be an effective social media strategist. From scheduling platforms to marketing strengths (like SEO or data analytics), you should have no shortage of technical skills to flash.
• For example, did you recommend new platforms that resulted in a considerable follower increase? Did you create more posts per week to increase reach? Whatever you did, show the results of your actions to prove to the hiring manager that you’re their ideal candidate!

Brand Marketing Manager Resume

• Underscore your past successes with team management, SEO principles, and financial analysis by using  metrics . Whether it’s percentages, dollar amounts, or just numbers, incorporate metrics into 60 percent of your work experience bullet points.
• By including similar keywords and responsibilities, your brand marketing manager resume will show employers you’re the best fit for the role!

Social Media Marketing Analyst Resume

• Before you hit submit,  check your resume  and send it to others for review. You don’t want to submit it for 30 applications only to realize you misspelled your name!
• Include hyperlinks to your professional social media accounts (such as LinkedIn). We’d recommend including your LinkedIn profile and, at maximum, two other links. Too many are overwhelming, so avoid going overboard.

Social Media Content Creator Resume

• Reading other  resume examples  can help you pick up on  good resume tips , like using action verbs, putting your experience in reverse-chronological order, and adding additional sections to match your qualifications.
• Discuss KPIs across media platforms, such as the number of shares, followers, revenue generated from successful campaigns, and increased campaign performance.

Social Media Lead Resume

• Putting your experience in a  reverse-chronological resume format  will help employers see how you’ve gained leadership skills and taken on more responsibilities over time.
• Certifications hold weight, so if you’ve earned some, list ’em’!
• A career summary is a short, two-to-four-sentence synopsis of your work experience, relevant skills, and any specializations. It’s best to tailor your resume to each  social media manager job description  by adding the company’s name, your desired position, and any keywords highlighting your specializations.

Social Media Managing Agent Resume

• Just make sure everything you include is somehow relevant to the job to which you’re applying. You can make seemingly unrelated jobs and projects connect by showcasing skills that carry over (such as communication, problem-solving, and writing). 
•  A  resume objective  is an optional resume section, but you can consider wielding the power of this quick two-to-four-sentence pitch for why the company should hire you. Just be sure to customize it by mentioning the company name and job title you’re seeking.

Social Media Community Manager Resume

• Aim to include numbers in at least 70 percent of your bullet points. List percentages and metrics regarding engagement rates, follower counts, conversion rates, and budgets to demonstrate your capability as a social media guru. 
• Using a  resume builder  ensures you create a beautiful piece from the ground up, but always  double-check your resume  to make sure you’ve included individual sections for your contact information, work experience, education, and relevant skills.

Social Media Manager and Photographer Resume

• Use the job description to tailor your objective. Mention the specific job title and company, along with skills that are especially relevant.
• Successful resume objectives are highly specialized for each job application.
• Projects should be formatted and written just like work experience, so make sure you’re still avoiding personal pronouns and incorporating action words at the start of each bullet point.

Social Media Influencer Resume

• To do that, focus on using impactful writing, accurate  resume formatting , and eye-catching colors and fonts. 
• Instead, incorporate bullet points throughout your work experience sections. Ideally, you should include three to six bullet points per work experience, each with a maximum of 200 characters.

Social Media Online Reputation Manager Resume

• Unfortunately, many social media and online reputation manager resumes are dense, boring, and fail to present a compelling case for job qualifications.
• Avoid this by using tasteful pops of color, clear resume sections, and writing that demonstrates ownership and confidence.
• Writing that hollers “confidence” includes using action words like “handled, built, improved, designed, and analyzed,” to name just a few.
• Focus on including numbers on your KPIs, sales, and web traffic. Or, you can check out some helpful  resume examples  for more inspiration.

Related resume guides

• Account Manager
• Business Development
• Digital Marketing

Whether you freelance independently, work alongside a marketing team, or even function as part of a firm, working as a social media manager means plenty of opportunities for growth as a creative marketing professional. Companies seek qualified social media managers to assist with PR, marketing, and/or advertising departments as their social media managers.

While some related positions may include strategic planning, brand marketing, or even marketing data analytics, all fall under the general social media manager career umbrella. Whether you’re applying for an entry-level or senior social media manager position, utilizing these four tips when  creating your social media manager resume  will increase the likelihood of moving forward in the application process:

• Include the  specific resume skills you possess  that are noted on the  job description  (appease the Applicant Tracking System)
• Format your resume to draw attention to your most relevant experience
• Quantify your impact in previous positions
• Customize your resume for each  social media manager job listing

Highlight your social media manager expertise

The first phase of applying for a social media manager position is having the ATS filter your resume. Your resume should contain enough keywords to pass through the filter before it lands in the hands of the company’s hiring professionals.

Your social media manager resume should also reflect your technical abilities (called hard skills) that make you perfect for the position and the soft skills, or “people” skills, needed to collaborate well with others. 

Top hard and soft skills employers are looking for when hiring a social media manager  

• Facebook, Google, or LinkedIn Ads (hard) – working these sometimes-complex systems on major platforms will be regularly expected
• Google Analytics (hard) – applicants should understand how to use this tool to support and enhance business social media strategy
• Email Marketing (hard) – creating and managing successful email campaigns are an integral part of marketing
• Photoshop (hard) – applicants should be well-versed in tools like this to create excellent graphics
• Community Management (soft) – developing content as well as effectively listening to the community feedback on multiple channels will be a critical job function
• Written Communication (soft) – producing effective written content that’s engaging and platform-specific is a necessity
• Collaboration (soft) – applicants should be comfortable working with team members in different departments
• Data Analysis (soft) – applicants need to know how to interpret data, use analytic tools, and monitor the correct metrics

Here are some great hard and soft skill suggestions you might include:

Guarantee your social media manager resume format is error-free

Formatting matters when you construct your resume since the ATS and recruiters routinely review hundreds of resumes for different positions. Creating a social media manager resume that is ATS-friendly and easy for a recruiter to read is key. Here are a few things to remember when  formatting your resume :

• Put it all on  one page . Simplify wording and remove extraneous spacing or graphics to focus on your skills and expertise rather than the resume itself. Shorter resumes are more effective unless you have decades of experience.
• Present valuable information in an easy-to-read style. Use  bullet points  to emphasize key terms, skills, or data that can be viewed at a glance.
• Avoid icons or graphics . Images tend to confuse the ATS, not to mention they take up valuable room.
• Directly  name the title of the position  you’re seeking. By customizing your resume to the exact position you’re applying for, you show potential employers that you’ve done your research and are perfect for the job.
• Review your final resume  draft multiple times for errors. Social media managers are expected to present flawless posts on all platforms, so producing an error-free resume demonstrates this ability to a future employer. Always  check your resume  before you hit submit to make sure it’s perfectly polished.

Placing the desired job title beneath your name shows customization.

Social media manager resume objective

Sometimes resumes include an objective or a summary section. A  resume summary  is a two-to-three-sentence overview of a candidate’s job experience and skillsets, perfect for those with many years of experience. On the other hand, a  resume objective  highlights why a candidate is ideal for a specific position.

Applicants can use an objective section to note how short-term career goals match the potential job position. An effective objective on your social media manager resume is beneficial if you’re switching into a new role or seeking an entry-level position. Most important, however, is creating a job-specific, customized objective rather than simply using a generic or uninformative objective for every job.

Generic objective : I’m skilled in working with multiple social media platforms and have created growth in all the brands I have worked with. I hope to find a company that allows me to continue using my social media management abilities.

Job-specific objective : I am pursuing a social media management position with ABC company to use my 5+ years of experience creating and optimizing social media accounts. Tenaciously grew my accounts by 110% to over 3 million followers across all platforms. Ready and capable of bringing this enthusiasm and skill to a dynamic company like ABC.

Create an objective that focuses directly on the potential job and showcases the quantifiable data you bring to the table. We’d suggest looking at good resume objective examples to get an idea of what works and what doesn’t.

This career objective nails it with metrics, action verbs, and customization to the target employer.

Use metrics to quantify your results as a social media manager

Key performance indicators, or KPIs, hold the data most relevant to your past successes as a social media manager. Your resume can quantify your experience and set you apart from other candidates by providing concrete, specific results achieved in your field.  Metrics reflect concrete, undeniable expertise and success in past positions , showing you can bring honed skills to a new job.

Leverage outstanding metrics to prove your abilities in areas that matter to your future employer. For example, a social media manager resume that reflects an increase in impressions and follower count will demonstrate you can expand the reach of your social media campaigns. For example, resumes that quantify audience engagement can show your community management skills.

Another way to utilize metrics is to show how a company’s revenue increased from a particular social media campaign. In whatever way you helped the company, do your best to include numbers!

Excellent resume bullet point examples

• Worked with a social media manager to create 4 funnels, resulting in an 8% increase in form submissions
• Boosted engagement by 85% over 2 email campaigns
• Connected over 50 influencers across 4 social media platforms
• Reached 5 key audiences through community organization engagement strategies
• Increased followers by 100K between Twitter and Instagram accounts in 9 months

Fashion your resume for each social media manager job

Each time you  build a social media manager resume , you must fully customize it to reflect the job application. While this sounds time-consuming and difficult, the reality is that resumes that are generic or non-customized may not result in moving on to an interview. Since every  social media manager job description  will vary, here are the resume areas you should customize for every job to which you apply:

• Objective/summary  – your  resume objective  should be focused on the specific position and reflect how your skills make you an excellent candidate, while a  resume summary  should showcase your many years of experience directly related to the job description.
• Skills  – choose your hard or soft skills to highlight based on those listed in the job description.
• Job description bullet points –  your resume should reflect or show your experiences and skills that are directly related to the skills or job functions listed in the job description.

Social media manager resume

Your social media manager resume should quantify your contributions to platform growth in previous jobs. This will provide recruiters with a concrete reason why you should be considered for an interview. In addition, you can use an objective to clarify your desire for a managerial role.

Social media marketing manager resume

Adapt your social media marketing manager resume for this position by focusing on your most recent marketing work experience. Put your experience in reverse-chronological order to put your most recent (and relevant) position first. Additionally, ensure your resume demonstrates an ability to work with other departments since this position will require working with various teams.

Social media strategist resume

Technical skills  and  data-driven decision-making  are two of the most important facets of your social media strategist resume. Spelling out your technical skills and providing bullet points demonstrating your ability to analyze data to make meaningful connections are the best ways to show you’re a qualified candidate.

Senior social media manager resume

For this senior-level position, your job title (listed under your name on your resume) should reflect this senior status to increase the chances of being considered for a position at this career level. In addition, your senior social media manager resume should also mention clear examples of increased responsibility in your previous roles.

Entry-level social media manager resume

To customize your entry-level social media manager resume, include any experience that shows you have taken on projects by yourself or any leadership positions you may have held. Other ways to tailor your resume for this type of position would be to:

• Start with your strengths to highlight your management capability
• List proficiencies in hard skills like Google Analytics, Google Ads, or Facebook Blueprint
• Include relevant college coursework

Brand marketing manager resume

Your brand marketing manager resume should contain heavy bullet points that use metrics to demonstrate your successes with marketing campaigns. Additionally, your resume should include clear examples of your ability to handle teams, SEO, management, and different kinds of analysis.

Social media marketing analyst resume

For this position, include hyperlinks to your own professional social media accounts, like LinkedIn and any relevant personal ones. Your social media marketing analyst resume should be customized for an analyst position and provide plenty of appropriate metrics to ensure your capabilities are visible to recruiters.

Social media content creator resume

When crafting your social media content creator resume, ensure that it includes metrics demonstrating your ability to grow followers and reach platforms with campaigns you’ve created. Your resume should also include demonstrations of your proficiencies across multiple platforms.

Top takeaways for your social media manager resume

Congratulations on taking your resume seriously by doing your research. This initial step is huge in preparing your resume to get the position you crave. We know you can create and customize an amazing resume and land your next dream job.

Start with our  free resume builder  (complete with AI-powered tips) to help you design the perfect resume. If you already have a resume, use our  resume checker  to perfect it before sending it off. You’ve got this!

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How to craft a data-driven social media resume that stands out (template included)

Written by by Carly Hill

Published on  February 24, 2022

Reading time  6 minutes

Gone are the days of the Times New Roman, stark resume. Now, in some fields at least, there’s more room for creativity and personality in these one-sheeters—cue a collective sigh of relief for anyone creating a social media resume.

When it comes to the bustling field of social media, it pays to stand out. In the last decade, jobs seeking people to fill this role have increased more than 1,000% . Social media is becoming the proven work of future CMOs —not just additional intern work.

But as the popularity and opportunity for career growth in this field grows, so does the competition. And with recruiters spending just six seconds looking at each resume , you need a resume that stands out clearly and quickly.

Follow this guide to understand the do’s and don’ts of creating a social media marketing resume. Then, download our social media resume template to put these tips into action.

The do’s of a social media resume

Do include data-driven experience.

Skills that every social media manager must have , like communication, creativity or organization, won’t make you stand out.

Showing how you’ve used those skills to create impact will.

Using metrics in your resume to quantify the impact you made in past positions differentiates you from other applicants in the stack.

This not only shows what you did—it shows what you accomplished. After all, what sounds more impressive: “Posted engaging content” or “Created content that consistently achieved an average of 100,000 impressions”?

Here are a few KPIs to consider including in a data-driven resume:

• Audience growth: Grew X channels by 10,000 followers in X months, or increased followers by X% in X months
• Ability to build brand awareness: Increased monthly impressions by X% month over month, or grew Facebook post reach from 4,000 to 12,000 people
• Stats around revenue : Contributed to increasing revenue by $X, or contributed to selling out 200-ticket events through audience targeting
• Engagement impact : Maintained a 4% average engagement rate on Instagram posts, or increased average monthly engagements by 10,000 across all channels
• Paid social stats : Decreased ad CPC by $X by adjusting audience targeting
• Successful campaigns you managed and the KPIs around them

Use Sprout Social’s reports to quickly and easily pull these metrics. The Profile Performance Report can highlight your impact and metrics per network, while Cross-Channel Reports give you a big picture look at outcomes across all social profiles.

If you don’t have access to a tool like Sprout or exact data points, try these workarounds:

• Quantify how many influencers you worked with
• Include the budget you managed for paid social
• Mention follower growth: If you don’t remember how many followers your company had when you started, use the Wayback Machine to look at their followers on your start date
• Include posting frequency and the number of channels you managed
• Highlight strategy by numbers—for example, did you streamline the number of times your company posted on social daily?

Highlight hard and soft skills

Hard and soft skills represent two sides of the same creative coin, and you should include both in your resume.

Hard skills are more specific and measurable—think social media tools and software you have experience with, like Sprout, or skills like content creation, being bilingual and photography.

Soft skills are more abstract, but important—think communication, hard-working and detail-oriented.

Experts suggest limiting yourself to six to 10 of your most relevant skills to keep them concise and trustworthy.

Job descriptions for social media professionals will include a mix of hard and soft skills, so look at job postings you’re interested in to identify which are most relevant.

Take a look at a few skills, hard and soft, we identified in a social media manager position at Beyond Meat :

Pro tip: Use your work experience descriptions to prove these skills with accomplishments and metrics. If Sprout is in your hard skills section, prove how you used it in your experience section.

Use keywords from the job description

Customizing your social media resume and skills for each job you apply to goes a long way, landing you in the top 5% of applicants before a human being even sees your application.

Many larger companies use applicant tracking systems (ATS) to screen resumes, scanning them for relevant keywords to find the most qualified candidates. Using keywords can prevent you from falling through the automated cracks and, once at a hiring manager’s desk, can make you stand out.

What does this look like in practice? Let’s use this job posting for Calm as an example:

Here’s how you can translate the keywords identified above into the work experience section of your resume:

• Developed cross-platform brand and content campaigns across our TikTok, YouTube, Instagram, Facebook and Twitter channels
• Led the creation of a video content strategy to grow my company’s TikTok channel by X views and videos in X months
• Created data reports to share with cross-functional collaborative partners from the Marketing, Content and Partnerships teams

Celebrate certifications

If you’ve been in the work world for a while, including certifications in your resume—like Google Analytics or Sprout Certifications —can highlight your commitment to continuing education in an ever-changing field, as well as your proficiencies.

If you’re a recent graduate, adding digital marketing certifications to your resume can emphasize your hard skills—even before you have full-time experience to tout.

Emphasize experience over education

Before this sparks the most heated discussion since whether or not social media managers need masters degrees , hear me out.

Social media professionals can come from a range of diverse backgrounds—some never studied marketing.

Large organizations weigh experience more heavily than education 44% of the time, with some leading companies dropping their four-year degree requirement altogether. And one study found that 45% of hiring managers and recruiters weigh potential as the most important element of an application.

Nope — Anthony Yepez (@AnthonyYepez) February 14, 2022

Nope, got a language degree 😊 — Shaneen (she/her) (@olmos_shnn) February 15, 2022

Nope! English literature girl over here 🤓 — Dakota Jeane | The Social Media Manager (@dakotajeane) February 14, 2022

The takeaway? De-emphasize your education section and lead with experience.

There are a few exceptions to this rule. Leading with education can help recent graduates alleviate gaps in their early resume. For applicants with five to 10 years of experience , several professionals recommend moving your education further down on your resume. They also suggest removing your graduation date after 10-15 years to limit age bias—with the exception of continuing education, like a Ph.D. or notable certifications.

Pro tip: If you don’t have a degree, you can still apply for a job that requires one if your experience speaks for itself. Flexjobs recommends including a line that says, “in lieu of a bachelor’s degree, I have X years of proven experience” to get through an ATS.

Include an objective statement if it adds value

A career objective consists of a few short sentences at the top of your resume describing you, your accomplishments and what you hope to achieve next.

With already limited real estate in your resume, is this necessary? Not always.

If you’re changing fields, applying for an entry-level position or if you just moved , a career objective can provide background that fills in job gaps and provides more context .

At the end of the day, it’s up to you—just ask yourself the question, “does a career objective add value?”  

The don’ts of a social media resume

Don’t be dishonest.

This goes without saying—don’t lie on your resume. Only include skills, experience and stats that are truthful.

If you need to beef up your experience, identify the skills in job postings that you lack and go from there. Can you find lower-level positions or certifications that can help you build these skills? You can even look into freelancing to gain more hands-on experience and refine skills you already have.

Don’t overdo the visuals

When it comes to a social media resume, a splash of color here and a personal logo and icons there add a touch of design flair that proves your keen visual eye.

But don’t go overboard. How do you react when you see a resume with wild fonts, multiple colors and too many visual elements?

Not to mention, that applicant tracking system we mentioned earlier may not register resumes with images or lines in them that can appear as jumbled messes of code.

Pro tip: Skipping photos in your resume is recommended. At best, they don’t add value. At worst, they can influence discrimination.

Don’t forget to spell check

A resume highlighting your copywriting skills and attention to detail can lose all credibility from one typo.

Don’t just rely on spell check in Word or Google Docs—read through your resume carefully a few times, and ask a friend or family member to do the same.

Use this template to write a social media resume that resonates

You know you have what it takes to land that incredible TikTok-centric job you’ve been dreaming of—now prove it. Create a social media marketing resume that is clear, to-the-point and most importantly, makes you shine.

Download the template

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How To Write a Social Media Manager Resume [Free Templates]

Want to land your dream job in social media marketing? Learn how to make a great social media manager resume with our free templates!

Table of Contents

If you’re looking to get a job in social media marketing, you need to create a social media manager resume. And not just any resume—one that’s visually appealing, succinct, and shows exactly why you’re the person for the job.

Job hunting and resume-building can be stressful. However, if you’ve got the right skill set and the right resume, you can easily highlight your best qualities and get that interview.

This article is going to cover why you need a social media manager resume, how to make one that will grab the hiring manager’s attention, share a couple of free templates, and more.

Bonus: Our free social media manager career toolkit includes resume, cover letter, and portfolio templates, along with a complete guide to social media job descriptions and frequently asked interview questions. You got this!

What is a social media manager resume and why do you need one?

A social media manager resume is a document created by someone looking for a social media manager role within a company’s marketing team.

This document lists out skills and accomplishments that make the job seeker suitable for the role they’re applying for. Some of the major elements of a social media manager’s resume include:

• Personal information: Include your name, contact information, and public social media profiles
• Objective/summary: Explain the purpose of your resume (i.e., to get a job as a social media manager) and why your skills make you the perfect candidate
• Work experience: Include experience directly related to the role you’re applying to, whether it’s past jobs, internships, etc.
• Skills: List out any skills you have that pertain specifically to the job description of the role you’re applying for
• Accomplishments: Share any big results you’ve gotten for a client or company to prove your expertise
• References: Many companies like to call references—past employers/colleagues/classmates—to get an idea of your work ethic and skills before bringing you on board

A resume is an important document that helps hiring managers understand which applicants might be right for the role at a glance. Creating a resume is a key step in getting a new job, so you want to spend enough time to make sure you’ve catered it towards each role you apply for.

Your resume isn’t a one-and-done project. We’ll talk more about this later, but you’ll want to adjust it to fit each role you apply for based on what each company has specifically listed in its job description.

Pro tip : Want to know more about what a social media manager does on a daily basis? We break down the skills you’ll need to thrive as a social media manager in a related post.

Download our Social Media Career Report for stats on social media manager salaries, benefits, job satisfaction, mental health, and more.

How to make a social media manager resume

We’ve touched on some of the most important parts of a resume for a social media manager position. But let’s dive deeper and help you pull together a resume that’s going to land you an interview.

We’ll use one of our templates to walk through each section of a good social media manager’s resume and how to fully flesh it out.

Personal information

The very top of your resume should include your personal information—who you are and how interested companies can get in touch with you. Start by putting your name in big letters at the very top of your resume. (This is all about you, after all.)

You can then include information like:

• Phone number
• Email address
• Public social media platforms
• Professional headshot

This gives potential employees all of the upfront information they need to get in contact with you about the role. Place all of this information at the very top of your resume. You can also include it in a sidebar if you use that element in your resume design.

Objective/summary

This section is optional but is a great way to provide a quick snippet of your expertise before the hiring manager even dives deeper into your resume. If you choose to add either or both an objective or summary, follow these tips.

Your objective should mention your resume’s intentions or why you’re applying for the role. This could be as simple as “To get a social media manager role for a company I admire.”

However, as with everything in a competitive job landscape, try to take it a step further. Create goals for yourself in this role. Say something like, “To help an eCommerce company use their social media channels to improve customer retention and reach $1MM ARR.”

Your summary highlights your professional accomplishments and why you’re the best person for the job. If you decide to include this, make sure to cater it to each job you apply for, using key terms from the job description in case the company uses resume-scanning software.

Place your objective and/or summary right below the header of your resume.

Work experience

The next section is where you include your work experience. However, you don’t need to include all of your work experience—just the ones that are relevant to the job you’re applying for.

Even if you’re applying for an entry-level social media manager role, your high school jobs don’t need to be listed here (unless they directly apply to the position, like helping with a local company’s social media profiles or working in customer service).

List these in reverse chronological order starting with your most recent position. Include information like:

• Your job title
• Name of the company/organization
• Location in city/state format (or type “Remote”)
• Time period you worked there
• Description of your main tasks at this position

In your description, include tasks that pertain directly to the role you’re applying for as well as any major results you may have achieved for the company. This will help position you in a better light for the role you’re applying for.

If you have a college degree related to your field, you can input your education here. If your degree was in a different field and you’ve pivoted to marketing, consider omitting this section or using it to share details of any marketing-related certifications you may have picked up along the way.

Your education will be laid out in a similar fashion to your work experience: reverse chronological order with your major, school, location, and time spent at the school. If you choose to include certifications, share the name of the certification, where you received it, and when.

Potential employers want to know what your top skills are, and they can be difficult to ascertain just from descriptions of your past employment. This is why you’ll want to create a section that shows off your best skills—as well as your proficiency in some of the skills listed in the job description.

There are a couple of ways to showcase your top skills:

• Use a progress bar to demonstrate your skill level with each
• Include descriptors like “Beginner,” “Intermediate,” “Advanced,” or “Expert”
• Share a simple list of skills that are relevant to the job description
• Create a header for each skill and describe your experience in bullet points below

Again, be sure to only list skills that are relevant to the job you’re applying to. Bonus points if you list skills that are specifically mentioned in the job description (but only if you’re actually skilled in those areas).

Other items

There are a few other items that you might decide to add to your resume to further set yourself apart from other applicants.

Those include things like:

• Accomplishments
• Certifications
• Extracurricular activities
• Hobbies and interests
• Volunteer work
• Special awards
• Publications
• Big projects
• Languages you speak

Don’t make your resume too busy—but be sure to highlight any special skills you bring to the table.

Social media manager resume template

If you’re ready to get started creating your own social media manager resume, it’s a good idea to start with a template. This takes the grunt work out of creating your resume and gives you a starting point for where each of your resume sections should go.

To start inputting your own information, download our free social media manager resume templates now.

These Google Doc templates can be fully customized to fit your skills and personal brand.

While you’ll need to update all of the text within the template, a few other elements you might want to change include:

• Letter case
• Letter style/weight

Make sure your resume represents you and your skill set perfectly so you can start getting calls or emails from hiring managers to set up interviews.

Best practices for your social media manager resume

Let’s make sure your resume is the favorite of the bunch. Keep these best practices in mind to help your social media manager resume stand out and get you an interview.

1. Quantify your achievements

Have you helped a company generate a ton of followers? Did you run an ad campaign that brought in a lot of sales?

Put it on your resume!

But do you know what sounds better than “a ton of followers” or “a lot of sales?” Numbers. Quantify your achievements by being specific.

For example:

• Grew XYZ’s Instagram followers by 100,000
• Ran a retargeting Instagram ad that generated $25k in sales
• Increased social media engagement by 25%

Don’t those statements sound much more gratifying? The numbers are also going to grab attention and help you make an even bigger impact with the hiring manager.

2. Use compelling action verbs

Passive statements like “Duties include this, that, and the other thing” have become commonplace in resume-writing. But compelling action verbs read much better.

• Achieved a positive ROI in 97% of all ad campaigns
• Executed a cohesive social media strategy across six different platforms
• Managed a four-person marketing team

These action verbs make your resume sound even more powerful, helping to position you as a stellar candidate.

3. Make sure it’s ATS-friendly

ATS stands for “application tracking system,” and it’s a common tool for large companies to use when reviewing hundreds (or even thousands) of applicants and resumes. This software scans resumes (like we mentioned earlier) and helps hiring managers to pinpoint the closest matches.

This is why it’s so important to cater your resume to specific job descriptions, making sure you use keywords from their list of qualifications, responsibilities, and requirements.

A few tips to make an ATS-friendly resume include:

• Use the job title as your headline (right below your name)
• Add relevant skills you found in the job description
• Create a simple PDF resume that isn’t too graphical or the software can’t read it
• Use traditional resume headlines and formatting

While you want to stand out, doing so with your resume design isn’t always the best option. Instead, use your words to help your resume make the cut in a company’s ATS.

4. Use bullet points

Use bullet points to describe your work experience rather than paragraphs. It’s easier to read and will help you get past the ATS.

When adding bullet points, stick to 5 or 6 maximum .

• Adding too many bullet points can make your resume too long
• It can also give hiring managers too much to read through.
• Keep it short and succinct, using your bullet points to highlight your biggest achievements and the biggest parts of each role.

(And yes, these bullet points are too long for a resume—but wasn’t that easier to read?)

5. Stick to a single page

Try to keep your resume to just one page . If you have 10-15+ years of experience, it’s okay to go up to two if needed, but a single-page resume is the most common and readable length.

You can use a sidebar or two-column design to help make the most of your space, reduce the number of bullet points you use, remove your education section, or decrease the number of relevant jobs you share.

Also make sure your header isn’t taking up too much space on the page. You want to maximize the amount of information you can share within a single page without making it too cluttered.

Frequently asked questions about social media manager resumes

What should a social media manager put on a resume.

A social media manager should always include their public social media platforms, top social media-related skills, work experience related to the job they’re applying for, metrics or results they’ve achieved for a client, and any other big accomplishments.

How do you list social media skills on a resume?

Include your top 3-5 social media skills by explaining how skilled you are at each one or by listing which platforms and skills you have experience with. You might decide to include which platforms you’ve worked on (i.e., Facebook, Twitter, LinkedIn) or what your top skills are (i.e., strategy building, social media advertising, data analysis).

What is the job objective of a social media manager?

A social media manager is responsible for managing all of a company’s social media efforts. This includes tasks like:

• Creating a strategy for each platform
• Creating and publishing content on each platform
• Analyzing social media results
• Creating social media ads
• Monitoring social media comments and messages
• Communicating with customers and social media followers

Hootsuite makes your life as a social media manager easier. Manage your social channels, collect real-time data, and engage with your audience, all in one place — so you stay organized, prepared, and inspired.

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Chloe West is a digital marketer and freelance writer, focusing on topics surrounding social media, content, and digital marketing. She's based in Charleston, SC, and when she's not working, you'll find her playing card games or watering her plants.

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12 Social Media Manager Resume Examples & Writing Guide

This guide provides 12 real-world resume examples for social media managers, along with expert tips on how to write an effective resume that will get you hired. Learn what skills and experience to highlight, how to structure your resume, and mistakes to avoid. Use these insider strategies to create a winning social media resume and land your ideal job.

A strong resume is very important if you want to get hired as a Social Media Manager. When many people apply for the same job, the person with the best resume often gets picked.

This article will teach you how to make your Social Media Manager resume as good as it can be. It has 12 real examples of resumes from people who got hired. It also has a step-by-step guide for writing each part of your resume.

With the tips and samples in this article, you'll learn how to:

• Choose the right resume format based on your past jobs
• Write an opening summary that makes the hiring manager want to keep reading
• Describe your work history and skills in a way that shows you're a great fit
• Include other sections that make your resume even better

By the end, you'll know exactly what to do to create a Social Media Manager resume that impresses employers and helps you get the job you want. Let's get started!

Common Responsibilities Listed on Social Media Manager Resumes

• Creating and implementing social media marketing strategies
• Managing and overseeing all social media channels (Facebook, Twitter, Instagram, LinkedIn, etc.)
• Developing and curating engaging content (text, images, videos) for social media platforms
• Monitoring and analyzing social media metrics, trends, and engagement
• Responding to comments, messages, and inquiries on social media channels
• Collaborating with marketing, content, and design teams to align social media efforts
• Staying up-to-date with the latest social media best practices and emerging platforms
• Identifying and engaging with influencers and brand advocates
• Planning and executing social media campaigns and promotions

How to write a Resume Summary

Your resume's summary or objective section serves as an essential first impression. It allows the reader, often a potential employer, to grasp who you are, your key skills, and how you can contribute in a relatively short space of time. Now imagine writing it from the perspective of a Social Media Manager; your duty would be to condense all of your experiences, skills, and particular advantages into a few well-crafted sentences. Yet, how can this be done while bypassing industry jargon or overused buzzwords? Let's get into this.

Understanding the summary/objective section

The summary/objective section lies at the top of your resume, directly beneath your basic contact information. At first glance, this may seem like a quick, negligible detail - a mere formality or overture before delving into your work history and achievements. However, when approached with care, this paragraph rapidly becomes a powerful tool.

Firstly, it saves time for HR managers and recruiters who often skim resumes due to the sheer volume of applicants. Secondly, it amplifies your overall narrative, forcing you to closely examine what unique angles and facets you potentially bring to the company.

In their essence, summaries neutrally list your skills, qualifications, and what you have done so far, while objectives depict what you aim to do next and how the company can aid in achieving that vision.

Writing your summary/objective

Navigating this balance between providing factual information and establishing a forward-facing vision is particularly important for a social media manager. This role requires both a firm technical grasp of various networking tools and an instinct for creating appealing, engaging content that would not pigeonhole you into one type of communication style or a particular demographic.

Briefly outline your experience or training level as a social media manager. Are you a seasoned professional who has managed broad campaigns across multiple companies? Or a bright, emerging talent from a recent educational program, brimming with fresh ideas? Or perhaps you are transitioning from a similar role within digital marketing.

This should be followed by a short list of key skills, including both technical and soft skills. These could include things such as familiarity with social networking tools, content creation skills, understanding analytics, and strategic thinking.

Finally, mention your unique value in this equation. Do you possess an exceptional knack for recognizing and predicting social media trends? Are you confident in handling crisis management, reflecting positively on the company at times of potential backlash? This would demonstrate your self-awareness as a candidate.

Refining your summary/objective

Maintaining a clear, accessible language throughout your summary/objective section ensures your intent translates effectively, regardless of who lays eyes on your resume. Always approach this exercise as elucidating your professional profile for any potential reader, not just those in your field.

To avoid sounding trite or relying on buzzwords, keep your language simple and direct. Businesses aren't just looking for candidates with experience, they’re looking for individuals who can solve problems, drive growth, and contribute positively to the company culture.

While drafting your summary or objective, remember being a social media manager is about adapting your voice and content to the platform you're on. In a similar manner, tailor your summary or objective to appeal to the specific needs of the company you're applying for.

When written effectively, a strong summary/objective section can captivate your reader's attention, and present a strong argument for why you are a top-notch candidate for the social media manager role. Give it the time and attention it deserves and it can quite possibly become the most vital part of your resume.

Strong Summaries

• Experienced Social Media Manager with eight years in the industry, having managed successful campaigns for over 20 clients, with a particular focus on boosting brand engagement and follower growth.
• Innovative Social Media Manager with 5 years of experience in creating and implementing social media strategies for the fashion industry. Recognized for increasing brand visibility by 70%.
• Proactive Social Media Manager with 3 years of experience in the non-profit sector. Successfully doubled the online engagement rates and optimized the organization's social media content strategy to target potential donors.
• Detail-oriented Social Media Manager with extensive knowledge in using analytics to drive social media success. Developed effective campaigns for various businesses that increased web traffic by 40%.

Why these are strong ?

These examples are considered good practice because they specifically state the number of years of experience, the industries the person has worked in, what they've accomplished, and the impact of their work. Providing measurable achievements (like increasing web traffic or brand visibility) and describing the scale of work (like the number of clients or the sector they've worked in) make the claim more believable and impressive. They also show clear, specific expertise, whether it's in certain types of businesses, certain aspects of social media like analytics, or a focus on particular results like brand engagement or follower growth.

Weak Summaries

• I love to spend my time on social media and know all the latest memes. I am looking for a position where I can just surf the internet and tweet all day.
• Social Media Manager with 3+ years experience with no significant contribution to previous employers. Now I want to offer my mediocre skills to another employer.
• I hate my current job so I'm looking to switch industries to social media because I think it will be easier. I am hoping to land a position as a Social Media Manager despite having no relevant experience.
• I am looking for a Social Media Manager position. I'm not really into keeping up with trends or anything, but I know my way around Facebook and Instagram.
• I'm a self proclaimed 'Social Media Guru' with over 200 followers on my personal Instagram account. Think it's time to take my skills to the professional level.

Why these are weak ?

The listed examples are bad practices because they display unprofessionalism and non-serious attitude towards the role. They reveal a lack of understanding of what a Social Media Manager role is all about. They show no enthusiasm for the role, do not mention any specific skills, achievement or experiences that would make the candidate suitable for the position. These examples also present the roles as a lacklustre or as an easy job, which is unrealistic and displays a lack of respect for the profession.

Showcase your Work Experience

Whittling down the vast experiences we accrue over the years and presenting them succinctly on a document is quite a challenge. More so if you're crafting your resume's Work Experience section, the section most hiring managers zoom right in on. In the role of a Social Media Manager, this becomes just more significant given the multifaceted nature of the role; it involves strategy planning, creating engaging content, analyzing data, handling customer service related issues, and staying on top of the latest digital marketing trends.

How well do I know my job?

In creating a robust Work Experience section, the first thing you'd want to do is take a comprehensive stock of your professional life till date. List down all your relevant experiences, responsibilities, and accomplishments. Use clear, actionable language to communicate these experiences. Avoid jargon where possible; Not all hiring managers may be familiar with industry-speak, and you want to be understood by everyone.

Tailor it to suit the position

When applying for a specific position like that of a Social Media Manager, it becomes important to tailor your work experiences to match the job description. Extract key requirements from the job posting and demonstrate how your past experiences fulfill these. Remember: companies are looking for a solution to a problem they're facing. Show them you're the solution they've been looking for.

Quantify your achievements and impact using concrete numbers, metrics, and percentages to demonstrate the value you brought to your previous roles.

Prioritize your accomplishments

One thing about the Work Experience section that might surprise you, is that it's not necessarily about length. More descriptions of your past work, does not necessarily equate to a better resume. It's critical to remember that quantity should not outweigh quality. Top-load your resume with your most impressive accomplishments. Paint a vivid picture of your competencies, by providing measurable achievements where possible.

Keep it updated

This one is often overlooked in the mad rush of deadlines and commitments. It's a great habit to regularly update your resume with recent accomplishments even when you're not currently looking for a new position. It’ll make your life easier when the time comes to put together a resume quickly.

What to Avoid?

Avoid the tendency to exaggerate your achievements. Maintain a factual, humble tone throughout. Be prepared to justify anything you put on your resume.

Finally, proofread your work for any spelling or grammar mistakes. It’s always good to get another pair of eyes on your resume before submitting it.

Remember, the Work Experience section on your resume is not just about capturing what you've done in the past. It’s an opportunity to showcase how you’ve grown, what you’ve learned, and how all of those experiences make you the perfect fit for the job.

Preparation, specificity, quantifiable achievements, and truthfulness are what you should strive to express. Do these, and you can be confident that you've given yourself the best chance possible.

Strong Experiences

• Developed and implemented a multi-platform content strategy that increased audience engagement by 30%.
• Delivered social media growth and engagement strategies resulting in a 20% rise in follower count.
• Managed a team of four social media specialists successfully working on various platforms to achieve company goals.
• Redesigned social media campaigns, reaching targets, and reducing ad spend by 10%.
• Performed A/B testing on various social media content types to identify the highest driving factors of user engagement.

These examples are considered good because they are specific, measurable and relevant specific to the job role of a Social Media Manager. These examples showcase various skills such as team management, content strategy development, A/B testing, ad campaign management and their ability to optimize and increase user engagement on social media platforms. They demonstrate a clear value they brought to their previous roles and are quantified, highlighting concrete outcomes and achievements rather than just describing tasks. This is a good practice for building a persuasive and effective resume.

Weak Experiences

• Managed social media.
• Posting on social media.
• Grew followers on social media.
• Created social media posts.

These examples are considered bad due to their lack of specificity and inability to quantify achievements. It is important to include key performance indicators (KPIs) and metrics in your job descriptions to show your potential employer that you can produce results. 'Managed social media' could mean anything from simply posting on an account to formulating an entire social media strategy. Without elaboration on the number of followers grown, the increase in engagement, or the impact of the post creation, these examples fail to convey the candidate's significant contributions and skills, diluting the effectiveness of their prior expertise as a Social Media Manager.

Skills, Keywords & ATS Tips

Hard and soft skills take center stage in any Social Media Manager's resume. Let's unravel why they are essential and how they connect with keywords and Applicant Tracking System (ATS).

Hard Skills and Social Media Management

Hard skills are quantifiable abilities or knowledge you acquire through learning and experience. They're task-oriented skills crucial for technical functions. Your expertise in managing various social platforms like Facebook, Twitter, Instagram, LinkedIn, and Pinterest falls under hard skills. Additionally, content creation, SEO understanding, data analysis, campaign management, and other abilities specific to social media management are also hard skills. They testify your competence to handle the complex tasks intrinsic to the role.

Soft Skills: The Human Touch in Social Media

While hard skills are about 'what' you can do, soft skills focus on 'how' you perform. They are your personal traits, including communication, creativity, adaptability, teamwork, problem-solving, and critical thinking. In social media management, where building relationships and communicating effectively is crucial, these skills help you connect authentically with your audience. A suave mix of hard and soft skills can give your resume a distinct edge.

Keywords, ATS, and Skills: The Triadic Connection

Now, to the connection between keywords, ATS (Applicant Tracking System), and matching skills. Think of ATS as a robot reading your resume before a human does. Its purpose? To find the most suitable resumes for a given job role based on the keywords contained.

Keywords are often skills or qualifications mentioned in the job description. When you include these keywords, especially the matching hard and soft skills in your resume, ATS identifies your resume as a potentially good fit. And this increases your chances of your resume reaching human recruiters.

But remember, stuffing keywords without context might bypass the ATS but will fail to impress human recruiters. So, aim for a balanced, true representation of your skills.

So, the role of hard and soft skills in a Social Media Manager's resume is threefold. They showcase your ability to perform tasks, display your personality traits, and act as crucial keywords aiding in your resume being shortlisted by ATS. Include the right mix of these skills relevant to the job description to make your resume stand out.

Top Hard & Soft Skills for Full Stack Developers

Hard skills.

• Content Creation
• Social Media Analytics
• SEO Optimization
• Graphic Design
• Copywriting
• Data Analysis
• Community Management
• Paid Advertising
• Social Media Strategy
• Video Editing
• Brand Management
• Marketing Automation
• CRM Management
• Web Development
• Email Marketing

Soft Skills

• Adaptability
• Communication
• Time Management
• Problem Solving
• Attention to Detail
• Organization
• Customer Service
• Emotional Intelligence
• Critical Thinking
• Flexibility

Top Action Verbs

Use action verbs to highlight achievements and responsibilities on your resume.

• Managed social media campaigns
• Analyzed performance metrics
• Created engaging content
• Optimized SEO strategies
• Designed graphics
• Wrote compelling copy
• Analyzed data trends
• Engaged with online community
• Implemented paid advertising
• Developed social media strategies
• Edited videos
• Managed brand reputation
• Automated marketing processes
• Utilized CRM systems
• Developed websites
• Executed email marketing campaigns
• Brainstormed creative ideas
• Adapted to algorithm changes
• Communicated brand messaging
• Resolved customer issues
• Collaborated with team members
• Implemented new strategies
• Monitored social media trends
• Provided excellent customer service
• Practiced emotional intelligence
• Expanded professional network
• Evaluated critical situations
• Remained flexible in approach
• Showed resilience in challenging times

Education & Certifications

Adding your education and certificates to your resume as a Social Media Manager is a vital aspect of showcasing your qualifications. Start with listing your most recent education. Include the name of the institution, degree, and year graduated. Certificates related to social media management, like those from Google, Facebook, or marketing strategy courses should be added next. They can be shown in a 'certificates' subheading or 'additional skills'. This helps hiring managers quickly identify your qualifications and expertise. Use simple, clear language for readability and avoid jargon.

Some of the most important certifications for Social Media Managers

Official certification from Facebook covering all aspects of Facebook marketing.

Comprehensive certification program covering social media marketing strategies.

Certification demonstrating proficiency in Google Analytics.

Certification program focusing on social media strategy and management.

Specialization program covering various aspects of social media marketing.

Certification program focusing on social media marketing strategies.

Resume FAQs for Social Media Managers

What is the ideal resume format for a social media manager.

The most recommended resume format for a Social Media Manager is the reverse-chronological format. This format highlights your work experience and achievements in a clear and organized manner, which is essential for this role.

How long should a Social Media Manager resume be?

A Social Media Manager resume should typically be one page long for candidates with less than 10 years of experience, and no more than two pages for those with more extensive experience. Concise and focused resumes are preferred in this field.

What are the most important sections to include in a Social Media Manager resume?

The most crucial sections for a Social Media Manager resume are: a summary or objective statement, work experience, skills (both technical and soft skills), and any relevant certifications or training. You may also include a portfolio or links to your social media profiles.

How can I quantify my achievements as a Social Media Manager on my resume?

To quantify your achievements, include metrics such as the number of followers you've grown for a brand, engagement rates, website traffic driven from social media campaigns, and any measurable increases in brand awareness or conversions.

Should I include my personal social media profiles on my resume?

It's generally recommended to include links to your professional social media profiles (e.g., LinkedIn, Twitter) on your resume, as they can showcase your expertise and online presence. However, be cautious about including personal accounts unless they are highly relevant and professional.

A Social Media Manager oversees a company's presence across social platforms. Key duties include developing content strategies, creating engaging posts, analyzing metrics, and managing online communities to boost brand awareness and engagement. When crafting your resume, emphasize expertise in popular social media platforms and content creation skills like copywriting and graphic design. Quantify successes like growing a brand's following by X% or achieving high engagement rates. Use relevant keywords like "social media marketing", "content strategy", and "community management".

Dynamic and creative Social Media Manager with a proven track record of driving engagement and brand awareness across multiple platforms. Adept at developing and implementing innovative social media strategies that align with business objectives and resonate with target audiences. Skilled in content creation, community management, and data analysis to optimize campaign performance and deliver measurable results.

• Spearheaded social media strategy for a portfolio of global brands, resulting in an average 30% increase in followers and 45% increase in engagement across all platforms.
• Collaborated with cross-functional teams to develop and execute integrated marketing campaigns, leveraging social media to drive website traffic and generate leads.
• Developed and implemented a comprehensive social listening and analytics program, providing actionable insights to inform content strategy and optimize performance.
• Created and curated compelling, on-brand content across multiple channels, including Instagram, Facebook, Twitter, and LinkedIn.
• Managed a team of social media specialists, providing guidance and mentorship to ensure consistent brand voice and high-quality output.
• Managed day-to-day social media operations for a diverse client portfolio, ensuring timely and engaging content across all platforms.
• Developed and executed social media campaigns to support product launches, events, and brand initiatives, consistently exceeding engagement and reach targets.
• Conducted in-depth social media audits and competitor analyses to identify opportunities for growth and improvement.
• Collaborated with designers and copywriters to create compelling visual and written content optimized for each social media platform.
• Monitored and responded to user comments and inquiries, fostering positive community engagement and brand sentiment.
• Assisted in the development and execution of social media strategies for Disney's consumer products and interactive media divisions.
• Created and scheduled content across multiple social media platforms, ensuring consistency with brand guidelines and editorial calendars.
• Monitored social media metrics and prepared weekly and monthly performance reports, identifying trends and making recommendations for improvement.
• Collaborated with internal stakeholders to ensure social media content aligned with overall marketing and business objectives.
• Participated in ideation sessions to develop new and innovative social media campaigns and initiatives.
• Campaign Management
• Brand Development
• Influencer Marketing
• Paid Social Media Advertising
• Project Management
• Team Leadership
• Public Speaking

A Social Media Strategist develops and implements creative campaigns across platforms to drive brand awareness, customer engagement and lead generation. To land this role, craft a compelling resume showcasing your content creation abilities, familiarity with analytics tools, and a track record of growing audiences through strategic execution. Highlight quantifiable results from previous campaigns as well as excellent communication and project management skills.

Innovative Social Media Strategist with a proven track record of developing and executing high-impact campaigns that drive brand awareness, engagement, and conversions. Skilled in leveraging data-driven insights to optimize content strategies and foster meaningful connections with target audiences across multiple platforms.

• Spearheaded social media strategies for top-tier clients, resulting in an average 40% increase in engagement and 25% growth in followers.
• Developed and implemented a data-driven approach to content creation, utilizing A/B testing and sentiment analysis to optimize performance.
• Collaborated with cross-functional teams to align social media efforts with overall brand objectives and integrated marketing campaigns.
• Conducted in-depth competitor analysis and market research to identify trends and opportunities for innovation.
• Mentored junior team members, fostering a culture of creativity, accountability, and continuous improvement.
• Managed social media presence for multiple B2B and B2C clients, developing and executing platform-specific strategies.
• Increased organic reach by 60% and doubled engagement rates through the creation of compelling, shareable content.
• Established and maintained relationships with influencers, leading to successful brand partnerships and collaborations.
• Implemented social listening tools to monitor brand sentiment and proactively address customer concerns.
• Developed and delivered social media training programs for internal teams and clients.
• Supported the development and execution of social media campaigns for a diverse portfolio of clients.
• Created engaging content across multiple platforms, including blog posts, infographics, and videos.
• Monitored and analyzed social media metrics, generating reports and providing data-driven recommendations for optimization.
• Assisted in the development of social media guidelines and best practices for the agency.
• Collaborated with account teams to ensure seamless integration of social media with other marketing efforts.
• Community Engagement
• Social Listening
• Paid Social Advertising

As a Social Media Intern, you'll play a pivotal role in elevating the company's online presence and expanding its reach across various social platforms. Your responsibilities include crafting compelling content, engaging with the brand's community, analyzing performance metrics, and identifying emerging trends. To excel, you'll need strong writing skills, creativity, a deep understanding of social media platforms, and the ability to connect with diverse audiences. When crafting your resume, highlight any relevant coursework, internships, or projects that showcase your social media marketing prowess. Provide examples that demonstrate your ability to create content that resonates with target audiences. Emphasize your problem-solving skills and willingness to learn, as the ever-evolving social media landscape demands adaptability and curiosity.

Highly motivated and creative social media enthusiast with a passion for crafting engaging content and driving online community growth. Skilled in leveraging various social media platforms to increase brand awareness, boost audience engagement, and optimize marketing strategies. Possesses strong analytical and problem-solving skills, allowing for data-driven decision-making and continuous improvement of social media campaigns.

• Assisted in developing and executing social media strategies for a diverse portfolio of clients across various industries
• Created and curated engaging content for multiple social media platforms, including Facebook, Instagram, Twitter, and LinkedIn
• Conducted in-depth research on target audiences and competitors to inform content creation and optimize campaign performance
• Monitored and analyzed social media metrics using tools like Sprout Social and Google Analytics, providing regular reports and recommendations for improvement
• Collaborated with the creative team to develop visually appealing graphics and videos for social media posts
• Managed social media accounts for a non-profit organization focused on environmental conservation and sustainability
• Developed and implemented a social media content calendar aligned with the organization's mission and goals
• Created compelling posts, infographics, and short videos to raise awareness about environmental issues and promote eco-friendly practices
• Engaged with followers, responding to comments and messages in a timely and professional manner
• Assisted in organizing and promoting online fundraising campaigns and virtual events
• Supported the social media manager in creating and scheduling content for a beauty and skincare brand
• Conducted keyword research and hashtag analysis to optimize post visibility and reach
• Assisted in managing influencer partnerships and product giveaways on Instagram and TikTok
• Monitored competitor activity and industry trends to inform content strategy and identify new opportunities for engagement
• Participated in brainstorming sessions to generate fresh ideas for social media campaigns and product launches
• Social media strategy development
• Content creation and curation
• Copywriting and editing
• Graphic design (Adobe Creative Suite)
• Video editing (Adobe Premiere, iMovie)
• Data analysis and reporting
• Keyword research and SEO
• Influencer marketing
• Community management
• Customer service
• Project management
• Time management
• Teamwork and collaboration
• Adaptability and problem-solving
• Creativity and innovation

A Social Media Marketing Manager spearheads strategies across platforms, driving brand awareness and engagement. Their resume should spotlight expertise in content creation, analytics interpretation, campaign execution, and community management. Emphasize success boosting metrics like follower growth, engagement rates, and conversion rates. Highlight relevant certifications, awards, and experience with popular platforms and analytics tools. Use quantifiable achievements to stand out.

Dynamic and results-driven Social Media Marketing Manager with a proven track record of driving brand engagement and increasing online presence across multiple platforms. Adept at developing and executing innovative social media strategies that align with business objectives and resonate with target audiences. Skilled in content creation, data analysis, and team leadership.

• Spearheaded the development and implementation of a comprehensive social media strategy, resulting in a 40% increase in followers and a 60% boost in engagement across all platforms.
• Collaborated with cross-functional teams to create compelling content, including videos, infographics, and blog posts, which generated a 25% increase in website traffic from social media channels.
• Conducted in-depth data analysis to identify trends, monitor competitors, and optimize social media campaigns, leading to a 15% improvement in ROI.
• Managed a team of 5 social media specialists, providing guidance, mentorship, and performance feedback to ensure the delivery of high-quality work.
• Developed and maintained relationships with influencers and industry thought leaders, resulting in successful partnerships and increased brand exposure.
• Managed social media accounts for 10+ clients across various industries, ensuring consistent brand voice and timely responses to customer inquiries.
• Created and curated engaging content for multiple platforms, including Facebook, Twitter, Instagram, and LinkedIn, resulting in an average engagement rate of 8%.
• Conducted social media audits and competitor analysis to identify opportunities for improvement and develop data-driven strategies.
• Collaborated with the design team to create visually appealing graphics and videos optimized for social media platforms.
• Assisted in the development and execution of successful social media campaigns, contributing to a 20% increase in brand awareness.
• Assisted in managing social media accounts for 5 clients, ensuring timely and accurate posting of content.
• Monitored social media channels for customer feedback and engagement, responding to inquiries and escalating issues as needed.
• Conducted research on social media trends and best practices, providing recommendations to improve client strategies.
• Collaborated with the content team to develop and maintain an editorial calendar, ensuring a consistent flow of high-quality content.
• Participated in the creation and execution of social media campaigns, contributing to a 15% increase in website traffic from social channels.
• Social Media Advertising
• Content Marketing
• Analytics Tools (Google Analytics, Sprout Social, Hootsuite)

Brand Influencers are social media trendsetters who leverage their online popularity to endorse and market products or services for companies. This role requires creativity, excellent communication abilities, and a sizeable social media following. When crafting a resume, include a compelling summary showcasing your social media expertise and any professional endorsement experience. Add a portfolio section highlighting successful brand campaigns you've promoted. Emphasize relevant skills such as content creation, marketing strategy, and audience engagement. Tailor your resume to each specific opportunity, ensuring it aligns with the company's brand and culture.

Charismatic and influential social media personality with a proven track record of creating engaging content and building strong online communities. Skilled in developing strategic partnerships with brands to drive awareness, engagement, and sales. Passionate about leveraging digital platforms to inspire and connect with diverse audiences.

• Developed and executed influencer marketing campaigns for various P&G brands, resulting in a 25% increase in brand awareness and a 15% boost in sales.
• Collaborated with cross-functional teams to create compelling content and ensure alignment with brand guidelines and objectives.
• Built and maintained relationships with key influencers and industry partners to expand reach and drive engagement.
• Monitored and analyzed campaign performance, providing data-driven insights and recommendations to optimize future initiatives.
• Represented P&G brands at industry events and conferences, promoting products and engaging with potential partners and customers.
• Created engaging and original content across multiple social media platforms, amassing a combined following of over 500,000 users.
• Collaborated with various lifestyle, fashion, and travel brands to create sponsored content and product reviews, driving an average 20% increase in sales for partnered brands.
• Developed and implemented a content strategy that increased engagement rates by 30% and grew followers by 200% over two years.
• Engaged with followers through live streams, Q&A sessions, and direct messages, fostering a strong sense of community and brand loyalty.
• Continually adapted content to stay current with emerging trends and platform updates, ensuring maximum reach and impact.
• Assisted in the development and execution of social media campaigns for global clients, contributing to a 10% increase in engagement.
• Conducted market research and competitor analysis to inform campaign strategies and identify opportunities for innovation.
• Collaborated with creative teams to develop compelling content and ensure brand consistency across all digital touchpoints.
• Monitored and reported on campaign performance, providing insights and recommendations for optimization.
• Participated in brainstorming sessions and contributed ideas for new campaigns and initiatives.
• Social media marketing
• Content creation
• Brand partnerships
• Video editing
• Photography
• Data analysis
• Public speaking
• Trend forecasting
• Storytelling
• Collaboration

As a Social Media Coordinator, you'll spearhead a brand's online marketing efforts by crafting engaging content, managing accounts across platforms, and fostering community engagement. This multifaceted role demands social media expertise, strong writing abilities, and analytical skills to measure campaign success. When crafting your resume, highlight your experience conceptualizing and executing creative social media strategies. Showcase your knack for producing compelling content by including captivating samples. Quantify your accomplishments, such as growing a brand's following or boosting engagement rates, to demonstrate your impact.

Creative and driven Social Media Coordinator with a proven track record of developing and executing engaging social media strategies that drive brand awareness, increase audience engagement, and boost website traffic. Skilled in content creation, analytics, and cross-functional collaboration to deliver impactful campaigns across multiple platforms.

• Developed and implemented social media strategies across Facebook, Twitter, Instagram, and LinkedIn, resulting in a 40% increase in followers and a 60% increase in engagement.
• Collaborated with marketing, content, and design teams to create compelling social media campaigns that aligned with brand guidelines and objectives.
• Monitored and analyzed social media metrics using tools such as Sprout Social and Google Analytics to optimize performance and inform future strategies.
• Managed social media content calendar, ensuring a consistent flow of high-quality, on-brand content across all platforms.
• Responded to customer inquiries and comments on social media in a timely and professional manner, helping to maintain a positive brand reputation.
• Assisted in the development and execution of social media campaigns across multiple platforms, contributing to a 25% increase in website traffic.
• Conducted research on social media trends and competitor activity to inform content strategy and identify new opportunities for engagement.
• Created engaging social media content, including graphics and short-form videos, using tools such as Canva and Adobe Creative Suite.
• Monitored and responded to social media mentions and messages, ensuring timely and accurate communication with followers.
• Provided regular reports on social media performance and insights to senior management, highlighting key metrics and areas for improvement.
• Assisted in the creation and scheduling of social media content across Facebook, Twitter, and Instagram.
• Conducted research on industry trends and competitor activity to inform content strategy and identify new opportunities for engagement.
• Participated in brainstorming sessions to generate new ideas for social media campaigns and content.
• Monitored social media channels for mentions and messages, flagging any issues or opportunities for senior team members.
• Gained valuable experience in social media management and content creation, contributing to the development of key skills and knowledge.
• Analytics & Reporting
• Sprout Social
• Google Analytics
• Facebook Ads Manager
• Adobe Creative Suite

Social Media Content Creators produce visually-appealing, on-trend posts and videos to build brands' online presence. The role requires creativity, storytelling skills, and knowledge of popular platforms and content formats. When writing a resume, highlight relevant experience managing social media accounts, viral campaign examples with engagement metrics, and a portfolio showcasing your best work.

Highly creative and versatile Social Media Content Creator with a proven track record of developing engaging and viral content across multiple platforms. Skilled in crafting compelling narratives and leveraging current trends to drive brand awareness and increase audience engagement. Passionate about staying at the forefront of social media trends and utilizing data-driven insights to optimize content performance.

• Developed and executed creative social media content strategies across Facebook, Instagram, Twitter, and TikTok, resulting in a 40% increase in followers and a 60% boost in engagement rates.
• Collaborated with cross-functional teams to ideate, plan, and produce original video content, including a viral series that garnered over 10 million views.
• Monitored and analyzed social media metrics to identify top-performing content and optimize future strategies, leading to a 25% improvement in overall content performance.
• Managed a team of content creators, providing guidance and feedback to ensure consistent brand voice and quality across all social media channels.
• Stayed up-to-date with the latest social media trends and platform updates, incorporating new features and best practices into content creation process.
• Assisted in the development and execution of social media content calendars, ensuring timely and consistent posting across all platforms.
• Created engaging and visually appealing graphics, GIFs, and short-form videos for social media, contributing to a 30% increase in overall engagement.
• Conducted research on emerging social media trends and competitor analysis to inform content strategy and identify new opportunities for growth.
• Monitored and responded to user comments and messages across social media platforms, fostering a positive and interactive community.
• Assisted in the planning and execution of influencer marketing campaigns, resulting in a 20% increase in brand awareness and follower growth.
• Supported the social media team in creating and curating content for Slack's official social media channels, including blog posts, images, and videos.
• Assisted in monitoring social media metrics and preparing weekly performance reports, identifying key insights and areas for improvement.
• Participated in brainstorming sessions to ideate new content ideas and campaigns, contributing to the successful launch of a user-generated content initiative.
• Conducted research on industry trends and best practices, presenting findings to the social media team to inform future strategies.
• Provided administrative support to the social media team, including managing content calendars, assets, and team communications.
• Content Optimization
• Trend Forecasting
• Cross-functional Collaboration

As a Senior Social Media Manager, you'll be the driving force behind a brand's social presence, crafting strategies to build online communities and amplify brand messaging across platforms. This multifaceted role demands a creative eye for content creation, strong writing abilities, and data-driven decision-making. When crafting your resume, highlight quantifiable achievements that demonstrate your social media marketing prowess. Detail successful campaigns, impressive follower growth, and standout content that generated high engagement. Go beyond listing skills by providing examples that showcase your ability to transform social media insights into actionable strategies that align with broader marketing goals.

Dynamic and creative Senior Social Media Manager with over 10 years of experience in developing and executing innovative social media strategies that drive brand awareness, engagement, and growth. Proven track record of leveraging data-driven insights to optimize campaigns and deliver measurable results across multiple industries.

• Spearheaded the development and implementation of a comprehensive social media strategy, resulting in a 45% increase in followers and a 60% increase in engagement across all platforms.
• Collaborated with cross-functional teams to create and execute impactful social media campaigns, generating over $1.5 million in revenue and a 25% increase in website traffic.
• Leveraged data analytics and consumer insights to optimize content strategy, improving overall brand sentiment by 30% and increasing customer loyalty.
• Managed a team of 5 social media specialists, providing guidance and mentorship to ensure consistent brand voice and timely execution of campaigns.
• Established partnerships with influencers and thought leaders, resulting in a 20% increase in brand reach and a 15% boost in conversions.
• Developed and executed social media campaigns for multiple PepsiCo brands, resulting in a 30% increase in engagement and a 20% increase in followers.
• Collaborated with the marketing team to create compelling content that aligned with brand guidelines and resonated with target audiences, leading to a 15% increase in website traffic.
• Monitored and analyzed social media metrics to identify trends and opportunities for improvement, implementing data-driven strategies that increased overall campaign effectiveness by 25%.
• Managed crisis communication on social media, successfully mitigating potential negative impact on brand reputation and maintaining positive sentiment.
• Conducted competitive analysis and market research to stay ahead of industry trends and identify new opportunities for growth and engagement.
• Assisted in the development and execution of social media campaigns for McDonald's, contributing to a 25% increase in followers and a 20% increase in engagement.
• Created engaging and on-brand content for various social media platforms, consistently meeting or exceeding performance targets.
• Monitored and responded to customer inquiries and feedback on social media, maintaining a 95% customer satisfaction rate and fostering positive brand sentiment.
• Collaborated with the creative team to produce compelling visual content, including graphics and videos, that resonated with target audiences and drove engagement.
• Conducted social media audits and competitor analysis to identify areas for improvement and inform strategy development.
• Campaign Optimization
• Crisis Communication
• Competitive Analysis
• Customer Engagement

A social media influencer creates engaging content to build and interact with online audiences for brands. Their resume should highlight metrics proving influence like follower counts, engagement rates, and top branded campaigns. It must showcase multimedia content creation skills like photography, videography, and copywriting. Include standout campaigns that generated tangible results for brands. Format with a strong personal brand identity through logos, colors, and design elements.

Dynamic and influential social media personality with a proven track record of engaging audiences and driving brand awareness. Possesses a unique ability to create compelling content that resonates with followers and sparks meaningful conversations. Adept at leveraging various social media platforms to maximize reach and impact.

• Built a loyal following of over 500,000 across multiple social media platforms, including Instagram, TikTok, and YouTube.
• Collaborated with top brands such as Nike, Sephora, and HelloFresh to create sponsored content, resulting in a 30% increase in brand awareness and sales.
• Developed and executed creative social media campaigns that generated over 10 million impressions and increased engagement by 25%.
• Hosted live Q&A sessions and webinars, providing valuable insights and advice to aspiring influencers and entrepreneurs.
• Recognized as a Top 100 Influencer by Social Media Today for consistently delivering high-quality, engaging content.
• Represented Fenty Beauty at various high-profile events and product launches, showcasing the brand's latest offerings.
• Created engaging social media content featuring Fenty Beauty products, resulting in a 20% increase in followers and a 15% boost in sales.
• Collaborated with the marketing team to develop and execute influencer marketing strategies, increasing brand visibility and reach.
• Provided valuable feedback and insights to the product development team, contributing to the creation of new, innovative products.
• Established strong relationships with key industry influencers and media outlets, securing positive press coverage and product reviews.
• Assisted in the development and execution of social media strategies for various high-profile clients, including Coca-Cola and American Express.
• Conducted in-depth research on social media trends, competitor analysis, and target audience preferences to inform campaign strategies.
• Created and curated engaging content for clients' social media channels, increasing followers by 25% and engagement by 30%.
• Monitored and analyzed social media metrics, providing regular reports and recommendations to optimize performance.
• Collaborated with cross-functional teams to ensure seamless integration of social media efforts with overall marketing initiatives.
• Social media strategy
• Audience engagement
• Live streaming
• Analytics and reporting
• Creative direction

A Social Media Community Manager oversees a brand's online presence, fostering engagement and cultivating loyal communities. When crafting a resume, highlight your social media marketing prowess, exemplary communication abilities, and creative flair for captivating content. Illustrate your talent for strategizing campaigns, interpreting analytics, and crafting compelling narratives. Emphasize your adaptability, juggling multiple platforms seamlessly while promptly resolving issues. Underscore your command of the latest tools and channels to showcase your cutting-edge expertise in this dynamic field. With a well-tailored resume, you'll stand out as an indispensable asset to any brand's digital identity.

Dynamic and creative Social Media Community Manager with a proven track record of engaging diverse online communities and driving brand growth. Adept at developing and executing innovative social media strategies that capture audience attention and foster meaningful interactions. Passionate about leveraging data-driven insights to optimize content performance and deliver measurable results.

• Spearheaded the development and implementation of a comprehensive social media strategy, resulting in a 45% increase in follower growth and a 60% improvement in engagement rates across all platforms.
• Collaborated with cross-functional teams to create and curate compelling content, ensuring consistent brand messaging and tone across all social media channels.
• Monitored and analyzed social media metrics, generating weekly and monthly reports to inform strategy adjustments and optimize performance.
• Managed a team of 3 social media specialists, providing guidance and mentorship to foster their professional growth and ensure the delivery of high-quality work.
• Developed and maintained strong relationships with key influencers and brand ambassadors, leveraging their reach to expand brand awareness and drive conversions.
• Assisted in the development and execution of social media campaigns, contributing to a 30% increase in website traffic and a 20% boost in lead generation.
• Monitored social media channels for customer inquiries and feedback, providing timely and personalized responses to maintain a positive brand reputation.
• Conducted competitor analysis to identify emerging trends and best practices, incorporating insights into content creation and community engagement strategies.
• Collaborated with the design team to create visually compelling graphics and videos, enhancing the overall appeal and shareability of social media content.
• Participated in the planning and execution of live social media events, moderating discussions and fostering a sense of community among participants.
• Supported the social media team in creating and scheduling content across various social media platforms, ensuring a consistent posting schedule.
• Assisted in the moderation of social media communities, responding to comments and messages in a timely and professional manner.
• Conducted research on emerging social media trends and platforms, presenting findings to the team and contributing to the development of new strategies.
• Participated in brainstorming sessions to generate fresh content ideas and community engagement initiatives.
• Monitored and reported on key social media metrics, providing valuable insights to support data-driven decision making.
• Social Media Monitoring

As a fresher in social media, you'll be responsible for crafting engaging content across platforms and cultivating an active online community. To craft an effective resume, highlight any relevant experiences like internships, volunteer roles, or class projects that demonstrate skills like content creation, copywriting, and data analysis. Tailor your resume by incorporating keywords from job descriptions to showcase your fit for the role.

Ambitious and creative Social Media Specialist with a passion for developing engaging content and building strong online communities. Skilled in leveraging various social media platforms to increase brand awareness, drive traffic, and foster customer relationships. Adept at analyzing metrics and implementing data-driven strategies to optimize social media campaigns and enhance overall performance.

• Assisted in developing and executing social media strategies for multiple client accounts, resulting in an average follower growth of 25% across platforms.
• Created engaging content, including graphics, short-form videos, and blog posts, leading to a 30% increase in user engagement and shares.
• Monitored social media metrics and prepared weekly performance reports, identifying trends and providing data-driven recommendations for optimization.
• Collaborated with cross-functional teams to ensure consistent brand messaging and timely content delivery across all social media channels.
• Participated in brainstorming sessions and contributed creative ideas for social media campaigns and initiatives.
• Managed social media accounts for the organization's local chapter, creating and curating content to raise awareness about conservation efforts and upcoming events.
• Developed a social media content calendar, ensuring a consistent posting schedule and maintaining a cohesive brand voice across platforms.
• Engaged with followers, responding to comments and messages in a timely and professional manner, fostering a sense of community and increasing user interaction by 40%.
• Assisted in the creation of social media guidelines and best practices for the organization, ensuring compliance with brand standards and industry trends.
• Collaborated with the marketing team to develop and execute a successful social media campaign for Earth Day, resulting in a 50% increase in followers and a 75% increase in engagement.
• Assisted in the development and execution of digital marketing campaigns, including email marketing, social media, and PPC advertising.
• Conducted keyword research and optimized website content for SEO, resulting in a 20% increase in organic traffic.
• Monitored and analyzed digital marketing metrics using tools such as Google Analytics and HubSpot, providing weekly performance reports and recommendations for improvement.
• Created and managed social media content for the company's LinkedIn, Twitter, and Facebook accounts, increasing follower engagement by 30%.
• Collaborated with the content team to develop and distribute blog posts, infographics, and other marketing collateral, supporting lead generation efforts.
• Social Media Marketing

An entry-level social media manager plans, creates, and publishes engaging content across multiple platforms to build brand awareness and engage online communities. Responsibilities include developing content strategies, managing social channels, analyzing metrics, and collaborating with marketing teams. Essential skills are exceptional writing, creativity, attention to detail, and familiarity with social media platforms and analytics tools. When crafting your resume, highlight relevant internships or projects showcasing your social media management experience. Detail your skills in content creation, community engagement, and data analysis using specific examples and metrics. Showcase your expertise with design software and social media management tools. Tailor your resume by emphasizing accomplishments aligned with each role's requirements.

Highly motivated and creative social media enthusiast with a passion for crafting engaging content and building vibrant online communities. Possessing a deep understanding of various social media platforms and their unique dynamics, I am eager to leverage my skills to enhance brand visibility and drive meaningful interactions. With a keen eye for trends and a knack for storytelling, I am committed to delivering impactful social media strategies that resonate with target audiences and achieve business objectives.

• Assisted in developing and executing social media campaigns for clients across various industries, resulting in an average follower growth of 20% per quarter.
• Conducted in-depth research on social media trends, competitor analysis, and target audience preferences to inform content strategy and optimize performance.
• Collaborated with the creative team to produce compelling visual content, including graphics and short-form videos, enhancing post engagement by 30%.
• Monitored and analyzed social media metrics using tools such as Hootsuite and Sprout Social, providing weekly reports and actionable insights to the team.
• Actively participated in brainstorming sessions, contributing fresh ideas and innovative approaches to social media marketing challenges.
• Volunteered as a social media content creator for the World Wildlife Fund's global campaigns, promoting environmental conservation and animal welfare.
• Crafted engaging posts, infographics, and stories for Instagram, Facebook, and Twitter, educating followers about pressing environmental issues and inspiring action.
• Assisted in moderating social media comments and messages, providing timely and accurate responses to user inquiries and fostering a supportive online community.
• Contributed to the successful #SaveTheReefs campaign, which garnered over 500,000 impressions and helped raise funds for coral reef conservation projects.
• Demonstrated strong interpersonal skills and the ability to work effectively in a remote team environment, ensuring seamless collaboration and communication.
• Spearhead the development and implementation of comprehensive social media strategies for a diverse portfolio of clients, aligning with their unique brand identities and goals.
• Oversee content creation, curation, and publishing across multiple social media platforms, ensuring consistency, quality, and adherence to best practices.
• Utilize advanced social media management tools, such as Sprout Social and Agorapulse, to streamline workflows, monitor performance, and generate actionable insights.
• Collaborate closely with internal teams, including content, design, and account management, to deliver integrated and impactful social media campaigns.
• Stay up-to-date with the latest social media trends, platform updates, and industry best practices, proactively identifying opportunities for innovation and improvement.
• Audience Engagement
• Instagram Insights
• Twitter Analytics

11 Social Media Manager Resume Examples for Your 2024 Job Search

Social media managers are experts at crafting and executing engaging social media campaigns that connect with audiences. Just like a successful social media campaign, a social media manager's resume should be creative, strategic, and demonstrate their ability to reach and connect with target audiences. In this guide, we'll explore 10 social media manager resumes and highlight the key elements that make them compelling.

Resume Examples

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Common Responsibilities Listed on Social Media Manager Resumes:

• Develop and maintain a consistent brand image and voice across all social media channels.
• Conduct market research to determine target audience and consider new social media opportunities.
• Write, design, and execute engaging content including text, video, images, gifs and memes for various social media platforms.
• Monitor, listen, and respond to users when necessary in order to maintain a positive presence.
• Create and schedule content calendars utilizing relevant tools such as Hootsuite or Tweetdeck.
• Analyze data related to engagements and clicks, as well as platform-specific analytics to inform ongoing strategy.
• Monitor users’ comments, messages, and reviews to respond to inquiries, complaints, and problems quickly.
• Research and keep up to date on industry and competitors’ social media performance.
• Create and implement campaigns across multiple platforms to drive growth and engagement.
• Build relationships with clients, influencers, and strategic partners via social media.
• Collaborate with other departments, such as marketing and sales, to ensure brand consistency and maximize effectiveness of campaigns.
• Develop original ideas, strategies and content to remain competitive and exceed goals.

You can use the examples above as a starting point to help you brainstorm tasks, accomplishments for your work experience section.

Social Media Manager Resume Example:

• Implemented a successful social media strategy resulting in a 25% increase in followers and engagement across all platforms
• Developed and executed campaigns that drove significant website traffic and generated leads, resulting in a 20% increase in conversions
• Collaborated with cross-functional teams to develop and execute social media content that aligned with overall branding and marketing goals
• Developed and managed social media calendars, resulting in a 15% increase in engagement and followers
• Collaborated with design and content teams to develop visually compelling and engaging social media content
• Analyzed and reported on social media metrics, using insights to inform and optimize future campaigns
• Assisted senior social media managers in developing and executing social media campaigns and strategies.
• Collaborated with cross-functional teams to gather information and create social media content.
• Assisted in the monitoring of social media accounts and responding to customer inquiries and feedback.
• Social Media Strategy Development
• Social Media Campaign Planning & Execution
• Social Media Calendar Management
• Social Media Content Creation
• Social Media Insights & Metrics Analysis
• Social Media Listening & Monitoring
• Cross-Functional Team Collaboration
• Customer Service & Inquiry Handling
• Branding & Marketing Alignment
• Visual Engagement Strategies
• Public Relations

Entry Level Social Media Manager Resume Example:

• Led research on relevant industry topics and market trends to ensure brand awareness.
• Crafted creative campaigns to engage target audience, increasing engagement by 50%.
• Developed and implemented editorial calendars and plans, while meeting brand deadlines and production goals.
• Drafted high-quality content (copywriting, graphics, videos, etc.) across various social media channels
• Monitored and managed social media platforms such as Facebook, Twitter, Instagram, and LinkedIn to build brand presence
• Analyzed website traffic, tracked campaigns, and measured engagement against established KPIs and objectives
• Engaged in social listening to communicate with customers and resolve concerns in an efficient manner.
• Managed customer service inquiries on social media in a timely manner, collaborating closely with the customer service team.
• Established and maintained relationships with journalists, influencers, and bloggers to keep the brand relevant in the social media space.
• Content Strategy & Planning
• Social Media Platforms Management
• Metrics & Analytics
• Copywriting
• Graphic Design
• Video Production
• Brand Awareness
• Campaign Planning
• Deadline Management
• KPI Tracking
• Social Listening
• Customer Service
• Influencer & Blogger Relations
• Social Media Management

Social Media Content Creator Resume Example:

• Created and managed a wide range of content (blogs, videos, podcasts) resulting in an 80% increase in engagement with target audiences
• Developed and ran innovative social media campaigns that aligned with branding objectives, resulting in a 75% boost in followers on major platforms (Instagram, Twitter)
• Utilized Google Analytics and Sprout to measure campaign performance and presented insights to stakeholders in monthly reports
• Curated user-generated content for social media platforms to boost content organic reach by 40%
• Established effective relationships with industry influencers and large stakeholders which contributed to promoting brand messaging by 50%
• Executed A/B testing for campaigns to optimize content engagements and increased total engagements by 60%
• Implemented creative strategies for campaigns that increased overall brand awareness and boosted customer outreach by 70%
• Monitored and responded to customer inquiries, comments and reviews on social media which improved customer relations by 30%
• Researched competitors’ social media strategies and provided input to ensure the company stayed ahead of competition
• Negotiation
• Multitasking
• Strategic Thinking
• Team Collaboration
• Content development
• Digital Marketing
• Analytics & Reporting
• Branding & Messaging
• Audience Insights
• Relationship Building
• Influencer Outreach
• SEO Optimization
• Media Production
• Project Management
• A/B Testing
• Photography
• Digital Media

Social Media Coordinator Resume Example:

• Developed, implemented, and tracked an effective social media campaign resulting in a 75% increase in brand visibility
• Optimized strategies for improving client engagement and customer loyalty, resulting in a 5% conversion rate
• Maintained an effective editorial calendar of content for all social media channels to ensure timely and relevant posting
• Strategically targeted influencers and bloggers to increase brand reach and recognition, successfully resulting in a 200% boost in social media engagement
• Analyzed data related to campaigns and initiatives and presented results to internal teams, leading to valuable insights
• Researched and monitored trends and new technologies, creating successful strategies to leverage them for improved outcomes
• Managed custom content creation for social media channels, resulting in a 10% increase in followers
• Crafted and delivered timely responses to inquiries, complaints, and comments, boosting customer satisfaction by 20%
• Collaborated with internal teams to create promotional content within deadlines, helping to increase brand awareness by 50%
• Digital marketing
• Social media marketing
• Content curation
• Content creation
• Audience segmentation
• Customer engagement
• Content optimization
• Influencer marketing
• Graphic design
• Data analysis
• Budget management
• Project management
• Creative problem-solving
• Excellent writing
• Knowledge of social networks
• Time management
• Team collaboration
• Social Media

Senior Social Media Manager Resume Example:

• Led the creation and execution of a comprehensive, cross-functional social media strategy composed of objective-oriented content, campaigns and multi-channel approaches, which drove a 15% increase in brand engagement within 3 months
• Spearheaded a successful influencer marketing program, establishing 30 new brand partnerships resulting in 13 times return on investment
• Coordinated the development and integration of innovative customer service solutions streamlining communication across all social media channels, reducing response time by 42%
• Established processes for efficient budget and time management, monitoring and evaluating in-demand trends in social media applications and channels, ultimately resulting in an 11% decrease in expenses
• Managed and monitored a team of 8 social media professionals, boosting quality and quantity of content production and maximizing use of diverse approaches which improved engagement and reach by 27%
• Researched and deployed new customer relationship management and customer feedback solutions, helping to increase customer satisfaction by 44%
• Optimized content-development strategy to increase the customer journey experience, resulting in a 10% increase in conversions and ROI of the campaigns
• Assisted in the relaunch of company’s website, integrating social media platforms and creating multi-pronged campaigns to increase brand visibility and awareness by 20%
• Implemented a personal monitoring system which monitored competitors, while documenting key industry trends to further inform and refine campaign strategies, resulting in a 280% increase in ROI
• Strategic Content Planning
• Social Media Optimization
• Campaign Development and Execution
• Influencer Marketing
• Brand Management
• Cross-Channel Analysis
• Budget and Time Management
• Team Management & Leadership
• Customer Relationship Management
• Customer Service Solutions
• Data Analysis & Reporting
• Content Production and Creation
• Search Engine Optimization
• Web Design & Development
• Graphic Design & Videography
• Community Management
• Audience Insights & Targeting
• Competitive Research & Monitoring
• Networking & Prospecting

Social Media Strategist Resume Example:

• Impressed clients by restructuring and optimizing their social media strategy, resulting in an increase of 20% in customer engagement
• Led an internal team of 9 stakeholders to brainstorm and create event-specific social media campaigns, increasing likes by 30%
• Connected with influential communities to advocate campaigns and generated 300K additional customer engagements
• Employed a data-driven approach to analyze key metrics and insights, drawing actionable conclusions to further strengthen organic customer engagement
• Developed and implemented a consistent workflow process to coordinate initiatives, ensure brand identity, and streamline project progress
• Successfully forecasted performance of upcoming campaigns, including cost analysis and budget management, providing a cost savings of 15%
• Participated in strategy development and collaborated with other departments to develop social media content, increasing customer satisfaction by 10%
• Created comprehensive reports and presentations to reflect campaign performances, and used the analysis to develop optimization strategies
• Conducted continuous industry research to stay up to date with best practices and adapted strategies to capitalize on emerging trends, increasing visibility by 20%
• Data Analysis
• Strategic Planning and Execution
• Budget Management
• Content Creation
• Audience and Community Engagement
• Reporting and Presentation
• Brand Identity
• Research and Development
• Creative Thinking
• Decision Making
• Time Management
• Trend Analysis
• Data Visualization
• Communication
• Collaboration
• Social Media Marketing

Social Media Intern Resume Example:

• Developed and implemented innovative campaigns across multiple social media platforms to increase engagement and audience reach by 50%
• Utilized analytical tools and data insights to monitor and optimize results from multiple campaigns to reach KPIs
• Collaborated with team members to create and curate content for social media accounts that generated 1 million impressions
• Crafted a content calendar for multiple social media accounts to raise brand awareness and engagement
• Monitored and responded to customer comments and inquiries in an appropriate manner to increase customer satisfaction
• Researched and shared relevant content that resulted in an increase in website traffic by 30%
• Produced presentations for team members and clients to showcase and explain the success of campaigns and strategies
• Analyzed existing content to identify opportunities for improvement and implemented new strategies that raised conversion rate by 20%
• Created accounts on external review websites, which resulted in an increase in positive reviews by 25%
• Strategic planning & implementation
• Social media management & optimization
• Content strategy & curation
• Data analysis & reporting
• Campaign planning & execution
• Multi-channel marketing
• Brand awareness
• Digital design & video editing
• SEO & keyword optimization
• Community management
• Music/podcast/radio promotion
• Customer service & support
• Copywriting & storytelling
• Technical troubleshooting & maintenance
• Project management & coordination
• Audience insights & segmentation
• Trends analysis & forecasting

Social Media Influencer Resume Example:

• Implemented a comprehensive social media strategy designed to convey the brand’s vision and values, resulting in a 25% increase in overall engagement
• Utilized scheduling and analytic software to deliver regular, quality content and increase customer interactions by 40%
• Created a successful influencer onboarding program, resulting in a 50% reduction in cost and improved customer acquisition rate
• Developed creative campaigns that grew the follower base by 20%, increased customer engagement by 15%, and increased brand recognition by 30%
• Monitored industry trends and competitors, maintaining an accurate understanding of the relevant market dynamics
• Participated in public speaking engagements, showcasing the brand's mission to professionals and prospective clients
• Wrote effective copy for various platforms, leveraging existing assets, videos, and visuals to effectively tell stories and boost customer interaction by 10%
• Collaborated with marketing, PR, and advertising teams to ensure that content was consistent across all media platforms
• Partnered with the design team to create engaging graphics and visuals, increasing customer engagement by 20%
• Social Media Strategy
• Digital Content Production
• Influencer Onboarding
• Scheduling & Analytic Software
• Brand Storytelling
• Collaboration & Communication
• Visual Design
• Public Speaking & Representation
• Trend & Competitor Monitoring
• Video Production & Editing
• Campaign Design & Optimization
• SEO & SEM Optimization
• Customer Engagement & Retention
• Social Media Advertising
• Performance & Measurement Analysis
• Audience & Stakeholder Engagement
• Data & Analytics
• Creative Problem Solving
• Thought Leadership

Social Media Community Manager Resume Example:

• Spearheaded innovative social media campaigns that drove a 20% increase in brand reach, engagement, and new customer acquisitions in 6 months
• Improved customer service responsiveness 20% by leveraging sophisticated systems that increased response times and improved customer satisfaction ratings
• Developed sophisticated reporting and analytics tools to track social media ROI and present insights that informed key marketing decisions
• Facilitated successful collaborations with influencers and partners that increased brand visibility by 15%
• Researched and identified targeted customer segments that yielded a 5% increase in sales
• Developed comprehensive social media strategies and tactics to improve brand reputation and customer loyalty
• Orchestrated successful promotions and activities for social media platforms that grew followers by 10% with in 6 months
• Streamlined customer service protocols to improve resolution rates by 20%, resulting in an increase in customer retention
• Implemented marketing automation systems that boosted efficiency of campaigns by 25% while improving response times
• Strategic planning
• Social media management
• Campaign development
• Customer service protocols
• Influencer relations
• Analytics & reporting
• Market research
• Brand promotion
• Social media optimization
• ROI tracking
• Marketing automation
• Data-driven decision making
• Creating customer loyalty
• Problem solving
• Interpersonal skills
• Creative thinking
• Technical proficiency
• Resourcefulness

Social Media Marketing Manager Resume Example:

• Developed and executed an innovative social media strategy that increased website traffic by 25% and brand exposure by 40%
• Implemented automated digital advertising campaigns to maximize brand visibility across all social media channels
• Collaborated with external design teams to create visuals for campaigns and product launches, increasing conversions by 10%
• Established relationships with key industry thought leaders, driving meaningful discussions and increasing positive brand sentiment by 35%
• Automated and managed paid social campaigns, maintaining budget and tracking ROI to optimize campaigns and content
• Analyzed competitor activity to ensure successful execution of strategic plans and implement targeted growth strategies
• Developed SEO-friendly content and maintained an active presence on social media to engage with customers and maximize website traffic
• Moderated user-generated content to ensure it was brand-friendly, leading to an increase in positive sentiment and brand loyalty
• Monitored and reported social media metrics to inform strategic decision making and optimize approaches
• Automated Digital Advertising
• Digital Design & Visuals
• Brand Sentiment Analysis
• Paid Social Campaigns
• SEO & Content Creation
• Social Listening & Engagement
• User-Generated Content (UGC)
• Brand Management & Relations
• Creative & Innovative Thinking
• Copywriting & Copy Editing
• Marketing & Communications
• Influencer & Media Relations
• Project Management & Planning
• Budget Tracking & ROI Optimization
• Technical & Programming Skills
• Competitor Analysis & Research
• Data Analysis & Interpretation
• Advertising

Fresher Social Media Resume Example:

• Developed and executed a social media campaign that resulted in a 25% increase in brand awareness and a 15% increase in engagement on Instagram.
• Collaborated with the content team to create and publish daily social media posts, resulting in a 10% increase in followers across all platforms.
• Analyzed social media metrics and provided recommendations for optimization, resulting in a 5% increase in click-through rates on Facebook ads.
• Created and managed a social media calendar for a startup, resulting in a 20% increase in website traffic and a 15% increase in leads generated.
• Developed and executed a paid social media campaign that resulted in a 10% increase in conversions and a 5% decrease in cost per acquisition.
• Collaborated with the design team to create engaging visual content for social media platforms, resulting in a 10% increase in engagement on Twitter.
• Researched and identified social media trends and best practices, resulting in the implementation of a new social media strategy that increased engagement by 30%.
• Collaborated with the marketing team to create and implement a social media influencer campaign, resulting in a 20% increase in brand awareness and a 10% increase in sales.
• Analyzed social media metrics and provided recommendations for optimization, resulting in a 5% increase in click-through rates on LinkedIn ads.
• Social media strategy development
• Social media campaign execution
• Content creation and curation
• Social media analytics and reporting
• Paid social media advertising
• Social media calendar management
• Visual content creation
• Social media trend analysis
• Cross-functional collaboration
• Social media platform optimization
• Brand awareness and engagement
• Social media copywriting
• Social media scheduling tools

Brand Influencer Resume Example:

• Content Creation and Storytelling
• Video Production and Editing
• Photography and Image Editing
• Data Analysis and Performance Metrics
• Search Engine Optimization (SEO)
• Brand Strategy Development
• Community Engagement and Management
• Live Streaming and Webcasting
• Influencer Collaboration and Networking
• Contract Negotiation and Deal Structuring
• Cross-Platform Content Distribution
• Consumer Behavior Insights
• Event Coverage and Live Reporting
• Authentic Communication
• Time Management and Scheduling
• Adaptability and Trend Awareness
• Product Promotion and Endorsements
• Public Speaking and Presentation Skills

High Level Resume Tips for Social Media Managers:

As a Social Media Manager, your resume should showcase your ability to create and execute social media strategies and campaigns. Here are some tips to help you focus on what matters most: Highlight your social media experience:

Showcase your experience creating and executing social media campaigns across different platforms, and your ability to analyze social media metrics to optimize performance. ‍

Emphasize your creative skills:

Showcase your ability to create engaging social media content, and your experience in graphic design, copywriting, or video production.

‍ Focus on customer engagement:

Showcase your experience in building and managing communities on social media, and your ability to create social media content that drives customer engagement.

‍ Tailor your resume to the job and company:

Customize your resume to each job you apply for, emphasizing the skills and experiences that make you a strong fit for the specific role and company.

Must-Have Information for a Social Media Manager Resume:

Here are the essential sections that should exist in a social media manager resume:

• Contact Information
• Resume Headline
• Resume Summary or Objective
• Work Experience & Achievements
• Skills & Competencies

Additionally, if you're eager to make an impression and gain an edge over other social media manager candidates, you may want to consider adding in these sections:

• Certifications/Training

Let's start with resume headlines.

Why Resume Headlines & Titles are Important for Social Media Managers:

Social media manager resume headline examples:, strong headlines.

Experienced Social Media Manager with a Proven Track Record of Success

Highly Skilled Social Media Manger with 4 Years of Industry Experience

What makes the good headlines good is that they focus on specific, tangible accomplishments.

The first headline emphasizes the Social Media Manager's experience and proven track record, while the second highlights the specific amount of experience and the relevant industry.

Weak Headlines

Social Media Wizard with Extensive Knowledge

Social Media Guru Who Can Increase Engagement

Contrary to the strong headlines, these resume headlines are far too vague and fail to provide enough concrete information about the Social Media Manager's skills and experience.

Additionally, they contain language that is too over-the-top and hyperbolic, which detracts from the content of the headline.

Writing an Exceptional Social Media Manager Resume Summary:

A resume summary is a crucial aspect of a Social Media Manager's resume. It provides a brief yet comprehensive overview of your skills, experiences, and accomplishments in managing social media channels and campaigns. The summary is crucial in highlighting the most relevant information of your career, demonstrating how your experiences and skills align with the role you are applying for.

To write an exceptional resume summary for a Social Media Manager, the following tips can be useful:

• Tailor your summary to the specific job you are applying for by highlighting the most relevant skills and experiences.
• Mention your quantifiable achievements, such as the growth in social media followers or the success of a social media campaign.
• Use keywords related to the position and the social media industry to optimize your resume for both people and applicant tracking systems (ATS).
• Keep the summary concise and to-the-point, ideally under 4 sentences.
• Avoid generic statements and cliches, and try not to repeat any information already included in other sections of your resume.

Social Media Manager Resume Summary Examples:

Strong summaries.

• Creative Social Media Manager with 4 years of experience in developing and executing social media strategies that drive engagement and increase brand awareness. Proven success in managing and optimizing social media campaigns for maximum results.
• Analytical Social Media Manager with 4 years of experience in creating content strategies and campaigns that drive website traffic and generate leads. Skilled in using analytics to measure the performance of social media campaigns.

Why these are strong:

• Creativity and analytical skills demonstrated in developing and executing social media strategies, managing and optimizing social media campaigns, creating content strategies and campaigns, and using analytics to measure the performance of social media campaigns.

Weak Summaries

• Experienced Social Media Manager with 4 years of experience in developing and executing social media strategies. Experience in managing and optimizing social media campaigns.
• Skilled in developing and executing social media strategies, and managing and optimizing social media campaigns.

Why these are weak:

• These summaries are too generic and lack specifics. They do not demonstrate the Social Media Manager's ability to create content strategies and campaigns that drive website traffic and generate leads, or to use analytics to measure the performance of social media campaigns. They also do not demonstrate the Social Media Manager's creativity and analytical skills.

Resume Objective Examples for Social Media Managers:

Strong objectives.

Eager Social Media Manager with 1 year of related experience looking to use my specialized knowledge and talents to help grow a company's reach across social media channels and provide superior customer service and marketing assistance.

Motivated Social Media Manager with a passion for creating innovative strategies and executing successful social media campaigns for a company, looking to apply my top-notch communication and problem-solving skills.

• The great objectives stand out by expressing the candidate's eagerness and motivation to succeed, as well as emphasizing the specialized knowledge and talents they bring to the position. Additionally, the great objectives mention the company specifically, and provide an overview of the candidate's skills and abilities.

Weak Objectives

Desire position as Social Media Manager who is an experienced user of Twitter, Instagram, and Facebook.

Looking to apply my 1 year as a Social Media Manager in a new position.

• The poor objectives are vague and show a lack of enthusiasm. Moreover, they do not provide any detail as to why the candidate is a good fit for the position, apart from their experience and the platforms they have used. They also lack specificity in regards to the candidate's skills and abilities.

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• Utilize action verbs, numbers, and other specific details to make each point stand out.
• Highlight successes such as the number of followers you've increased on any social media channels or any campaigns you ran that experienced higher than expected engagement.
• Incorporate the number of people each post and campaign reached and how successful it was.
• List the social media tools and platforms you have utilized, such as Facebook, Twitter, Instagram, YouTube, Pinterest, etc.
• Demonstrate your technical skills by including projects like website building or e-commerce projects you have done.
• Stress any content strategy, or idea generation skills you have with tangible examples.
• Showcase any awards or recognition you have received for your work in the field.
• Detail any networking opportunities you have facilitated online and in-person.
• Showcase any experience working with celebrity influencers, or influencer marketing.
• Describe any metrics you have helped build in order to analyze the performance and success of past campaigns.
• If you have created content for special occasions or holidays, include that to demonstrate your creativity.
• Include any international work you have done such as managing accounts in different languages or cultures.

Example Work Experiences for Social Media Managers:

Strong experiences.

Developed and implemented a comprehensive social media strategy that resulted in a 40% increase in engagement and a 25% growth in followers within the first year.

Managed a team of 5 content creators and produced monthly social media calendars that helped drive website traffic and increase brand awareness by 25%.

Worked closely with the marketing team to align social media campaigns with overall marketing goals, resulting in a 30% increase in product sales.

Created and executed a successful influencer marketing campaign that generated over 1 million impressions and increased brand awareness by 35% among target audiences.

Developed and managed a successful Instagram Stories strategy that increased user engagement by 30% and boosted product sales by 20%.

Partnered with other departments to integrate social media into their marketing efforts, resulting in a 35% increase in website traffic and a 20% increase in overall brand engagement.

• The examples are strong because they focus on specific achievements and the impact the individual had. They include metrics such as engagement, followers, website traffic, and product sales, which demonstrate the success of the individual's work. These examples highlight the individual's ability to develop and execute successful social media strategies, manage a team, and work with other departments to drive business goals.

Weak Experiences

Managed company's social media accounts

Created and posted content on a daily basis

Engaged with followers and responded to comments

Developed social media strategy for the company

Created and managed social media campaigns

Managed the company's social media presence

• These examples are weak because they don't provide specific achievements or metrics to demonstrate the impact the individual had in their role. They simply list responsibilities and tasks, which are common for a social media manager role and don't provide any insight into the individual's abilities or successes. This makes it difficult for the reader to evaluate the individual's qualifications and skills.

Top Skills & Keywords for Social Media Manager Resumes:

Top hard & soft skills for social media managers, hard skills.

• Social media analytics
• Knowledge of various social media platforms
• Communication skills
• Relationship building
• Storytelling
• Adaptability
• Video production
• SEO (Search Engine Optimization)

Soft Skills

• Excellent communication skills
• Strong writing and editing skills
• Creativity and innovation
• Strategic thinking
• Time management and organization
• Adaptability and flexibility
• Analytical thinking and problem solving
• Collaboration and teamwork

Go Above & Beyond with a Social Media Manager Cover Letter

Social media manager cover letter example: (based on resume).

Dear Hiring Manager, I am excited to apply for the Social Media Manager position at [Company]. With my extensive experience in social media strategy, content development, and analytics, I am confident in my ability to drive meaningful growth and engagement for your brand. In my previous role, I successfully implemented a social media strategy that led to a 25% increase in followers and engagement across all platforms. I also developed and executed campaigns that drove significant website traffic and generated leads, resulting in a 20% increase in conversions. I achieved these results by collaborating with cross-functional teams to develop and execute social media content that aligned with overall branding and marketing goals. My expertise in content development and management has also resulted in significant growth and engagement on social media platforms. I have developed and managed social media calendars, resulting in a 15% increase in engagement and followers. I have also collaborated with design and content teams to develop visually compelling and engaging social media content. As a data-driven marketer, I am proficient in analyzing and reporting on social media metrics. I use insights to inform and optimize future campaigns, resulting in improved performance and higher ROI. I am also experienced in monitoring social media accounts and responding to customer inquiries and feedback. I am confident that my skills and experience make me an excellent candidate for this position. I am excited to bring my passion and expertise to your team at [Company] and continue to drive meaningful growth and engagement for your brand. Thank you for considering my application. I look forward to discussing my qualifications further. ‍

Sincerely, [Your Name]

As a Social Media Manager, submitting a cover letter along with your resume can help you stand out in a competitive job market. A cover letter allows you to convey your passion for social media, showcase your communication skills, and highlight how your experience and skills align with the needs of the company.

A cover letter is an opportunity to add a personal touch to your application and provide additional context beyond the bullet points on your resume. It also shows the hiring manager that you have taken the time to research the company and position and are invested in the opportunity.

Here are some of the most convincing reasons for why a Social Media Manager should submit a cover letter:

• It showcases your communication skills: As a Social Media Manager, you'll be working with cross-functional teams and stakeholders on a daily basis. Your cover letter provides an opportunity to demonstrate your written communication skills and ability to clearly convey ideas.
• It demonstrates your passion for social media: A well-written cover letter can showcase your enthusiasm for social media and the company. This can make a difference in the hiring manager's decision-making process.
• It highlights your relevant experience: Your cover letter allows you to explain how your skills and experience align with the requirements of the job. This can help the hiring manager understand why you're a good fit for the role.
• It sets you apart from other applicants: A well-crafted cover letter can help you stand out from other applicants who may have similar experience and qualifications.

While writing a cover letter may seem like a daunting task, it doesn't have to be. Your cover letter should complement your resume and highlight your skills and experience in a way that is relevant to the specific position you are applying for.

Tips for aligning your cover letter with your resume:

• Use the same header as your resume: This will help the hiring manager identify your application as a complete package.
• Align the content of your cover letter with the requirements of the job: Use the job description as a guide to highlight your relevant skills and experience.
• Use keywords from the job posting: Incorporate relevant keywords from the job posting to help your application get past applicant tracking systems (ATS).
• Keep your cover letter concise and focused: Aim for one page and avoid repeating information from your resume.
• Provide specific examples: Use your cover letter to provide specific examples of how you have successfully managed social media campaigns or implemented social media strategies.
• Showcase your creativity: As a Social Media Manager, creativity is an essential part of the job. Use your cover letter as an opportunity to showcase your creative approach to social media.
• Proofread carefully: Errors in your cover letter can undermine your credibility, so make sure to proofread carefully before submitting your application.

Resume FAQs for Social Media Managers:

How long should i make my social media manager resume.

When crafting a resume for a Social Media Manager position, it is important to limit your resume to one page in length. Generally, this will provide enough space to highlight the relevant skills and qualifications, while keeping the layout concise and concisely written. However, if you have worked in the field for many years and have a track record of accomplishments and relevant experience, consider extending your resume to two pages. This will give you room to showcase your expertise, but remember to include only the most accurate and up-to-date information.

What is the best way to format a Social Media Manager resume?

When formatting a resume for a Social Media Manager position, it is important to include an Objective or Summary section at the top of your resume highlighting your social media expertise. Additionally, it is important to include a Work or Professional Experience section that lists your previous positions related to social media and detailed descriptions of what you accomplished in those roles. Moreover, consider including information on any relevant certifications or accomplishments, as well as a Skills section to highlight both hard and soft skills that you bring to the table. Lastly, be sure to clean up the formatting and proofread multiple times before submitting.

Which Social Media Manager skills are most important to highlight in a resume?

When crafting a resume for a Social Media Manager, it is important to include skills that demonstrate knowledge and proficiency in using popular social media platforms, such as Facebook, Twitter, Instagram, YouTube, and LinkedIn. It is also important to include the following hard skills: -Knowledge of the principles of SEO (Search Engine Optimization) -Proficiency in HTML, CSS, and JavaScript coding -Familiarity with website analytics and performance metrics -Ability to use tools such as Adobe Suite, Google Analytics, and Shopify -Proficiency in photo editing and video production -Ability to strategize with user-generated content -Creative and innovative approach to campaigns/marketing initiatives -Understanding of advertising, media buying, and payment systems -Knowledge of relevant laws and regulations (copyright, data privacy, etc.) -Ability to use analytical tools to track, analyze, and report on results -Familiarity with social media management software -Comfortable working with and understanding of paid media campaigns -Excellent planning, organizational and time management skills -Customer service skills to effectively engage with a community of followers -Experience with split-testing, A/B testing, and data analysis -Marketing automation and customer relationship management software knowledge.

How should you write a resume if you have no experience as a Social Media Manager?

If you have no experience as a Social Media Manager, focus on the skills you have that can be applicable to the position. Highlight your experience with other marketing roles and show that you are comfortable with the technologies and processes needed for success as a Social Media Manager. List qualities that would make you an asset, such as being highly organized, creative, and adept at problem solving. Emphasize the use of metrics to track success and your ability to develop unique and compelling content. Finally, make sure to include any relevant volunteer experience, such as managing and maintaining your own personal blog or social media accounts.

Compare Your Social Media Manager Resume to a Job Description:

• Identify opportunities to further tailor your resume to the Social Media Manager job
• Improve your keyword usage to align your experience and skills with the position
• Uncover and address potential gaps in your resume that may be important to the hiring manager

Related Resumes for Social Media Managers:

Entry level social media manager resume example, senior social media manager resume example, social media community manager resume example, social media content creator resume example, social media coordinator resume example, social media influencer resume example, social media intern resume example, social media marketing manager resume example, social media strategist resume example, social media manager resume example, fresher social media resume example, more resume guidance:.

• • Developed and implemented a content strategy that resulted in 60% organic audience growth
• • Controlled a $20,000 advertising budget, improving ROI by 30%
• • Increased engagement rate across all platforms by 55% in six months period
• • Grew Twitter followers from 10,000 to 40,000 within a year
• • Managed a team of content creators and graphic designers
• • Collaborated closely with the sales team to generate leads via social media campaigns
• • Improved social media engagement by 35% in 6 months
• • Successfully managed 10+ clients’ online profiles and boosted their online visibility
• • Created and executed opening launch campaign for a new restaurant that reached over 50,000 people

5 Freelance Social Media Manager Resume Examples & Guide for 2024

Your freelance social media manager resume must clearly display your proficiency in content creation and audience engagement. Highlight your experience with various social platforms and analytics tools. In the second paragraph, showcase your ability to develop and execute social media strategies that increase brand visibility. Demonstrate your record of growing follower counts and improving engagement metrics.

All resume examples in this guide

Traditional

Resume Guide

Simple guide to your freelance social media manager resume format, strategies for crafting your freelance social media manager resume experience section, creating your freelance social media manager resume skills section: balancing hard skills and soft skills, freelance social media manager resume: certifications and education, choosing between a resume summary or objective based on your experience, extra sections to include in your freelance social media manager resume, key takeaways.

Freelance Social Media Managers often struggle to effectively communicate the range and depth of their expertise due to the diversity of projects and clients they handle. Our guide provides comprehensive instructions on how to accurately articulate these experiences, highlighting your skills and achievements in a way that's easily understood by potential employers, thus making your resume stand out.

Dive into our comprehensive guide to crafting a standout freelance social media manager resume:

• Discover freelance social media manager resume samples that have secured positions at top-tier companies.
• Master the aesthetics of your resume layout for maximum impact.
• Strategically present your achievements and skills across various resume sections.
• Convey to recruiters why you're the perfect fit for the job.

Recommended reads:

• UX Researcher resume
• Customer Service Coordinator resume
• High School Academic resume
• Python Programmer resume
• Business System Analyst resume

Successful freelance social media manager resumes all have something in common - candidates invest in a simple resume layout . One that is easy to read, makes a good first impression, and is adapted to their professional experience.

There are three distinct resume formats , which help you focus on different aspects of your resume. Those are:

• A reverse-chronological resume format - puts your most recent experience in the spotlight
• A functional skill-based resume format that makes your transferrable skills the center of attention
• A hybrid resume format - it combines skills and experiences.

What's more, keep in mind that your resume usually goes through an ATS (Applicant Tracker System) (i.e. the software used by companies in the hiring process).

The freelance social media manager resumes that suit the ATS:

• incorporate exact match keywords and skills from the job description;
• should be no longer than two pages;
• should be submitted in a PDF format, unless specified otherwise.

Upload your resume

Drop your resume here or choose a file . PDF & DOCX only. Max 2MB file size.

Choose a functional resume template that offers ample space to showcase your unique freelance social media manager expertise.

Essential sections for a standout freelance social media manager resume:

• The top section should combine your header—with accurate contact details—and a concise summary or objective that encapsulates your professional achievements.
• An experience section that chronicles your career trajectory and how each role contributed to your professional development.
• Highlight significant achievements that demonstrate the practical application of your skills, leading to tangible results.
• Include industry-recognized certifications to underscore your technical proficiency or interpersonal skills.
• Detail your educational background relevant to the field.

What recruiters want to see on your resume:

• Proven experience in developing and implementing social media strategies for various platforms like Facebook, Instagram, Twitter, LinkedIn, etc.
• A strong understanding of key performance indicators (KPIs) and the ability to analyze and adjust strategies based on these metrics.
• Creativity and aptitude in content creation with a knack for identifying trends and engaging audiences.
• Experience with social media management tools such as Hootsuite, Buffer, or Sprout Social.
• Demonstrated ability to collaborate with internal teams and external influencers/partners for content creation and promotional activities.
• Resume Margins
• How to Use Resume Lines

When detailing your freelance social media manager resume experience , it's essential to pair responsibilities with tangible achievements.

Consider including:

• Key responsibilities, emphasizing their significance to your role, team, or organization.
• Experiences that have fostered your technical acumen or professional growth.
• Metrics that underscore your contributions and successes.
• Challenges you've addressed and the solutions you've implemented.
• Strategies you've devised and their measurable impact on growth.

Your experience section is pivotal in making a lasting impression on recruiters. To inspire you, we've curated real-world freelance social media manager examples:

• Managed social media accounts for ABC Company, increasing engagement by 40% resulting in a 20% boost in website traffic.
• Developed and executed social media strategies to promote new product launches, resulting in a 50% increase in sales within three months.
• Created compelling content, including videos and graphics, to drive brand awareness and reach a wider audience.
• Collaborated with XYZ Company to develop and implement social media campaigns, leading to a 30% growth in follower base within six months.
• Monitored social media trends and implemented innovative strategies, resulting in a 70% increase in organic reach.
• Analyzed data and metrics to optimize social media performance, achieving a 25% decrease in cost per click for advertising campaigns.
• Managed social media presence for DEF Corporation, driving a 60% increase in brand mentions across platforms.
• Executed influencer marketing campaigns, resulting in a 45% increase in brand visibility and customer engagement.
• Created and nurtured online communities of over 100,000 followers, fostering positive brand sentiment and customer loyalty.
• Developed and implemented social media strategies for GHI Company, resulting in a 100% increase in website conversions.
• Managed paid advertising campaigns on various social media platforms, achieving a return on ad spend (ROAS) of 400%.
• Collaborated with cross-functional teams to execute successful product launches, generating $1 million in revenue within the first month.
• Implemented a comprehensive social media calendar for JKL Corporation, ensuring consistent and timely content delivery resulting in a 25% increase in audience engagement.
• Managed customer service inquiries and addressed issues promptly, maintaining a 95% customer satisfaction rating.
• Increased brand visibility through partnerships with industry influencers, resulting in a 50% growth in social media followers.
• Optimized social media profiles and improved SEO for MNO Enterprises, leading to a 30% increase in organic search traffic.
• Created and managed social media ad campaigns targeting specific demographics resulting in a 40% increase in lead generation.
• Implemented A/B testing methodologies to improve campaign performance, resulting in a 20% higher click-through rate (CTR).
• Developed and executed social media influencer campaigns for PQR Co., resulting in a 50% increase in brand awareness among the target audience.
• Analyzed social media data using Google Analytics and provided actionable insights to improve content strategy, leading to a 35% increase in website traffic.
• Managed crisis communications on social media platforms, effectively resolving customer complaints and maintaining a positive online reputation.
• Implemented social media listening tools to monitor online conversations and sentiment for RST Corporation resulting in a 20% improvement in brand perception.
• Developed and executed contests and giveaways on social media platforms, resulting in a 60% increase in user-generated content and engagement.
• Collaborated with the marketing team to develop and launch a successful influencer marketing campaign, driving a 30% increase in sales.
• Managed social media accounts for UVW Company, overseeing content creation, scheduling, and community management, resulting in a 50% increase in audience growth.
• Implemented Instagram Stories advertising campaigns, achieving a 70% higher engagement rate compared to industry benchmarks.
• Conducted competitor analysis and identified market trends to refine social media strategies, leading to a 25% increase in brand reach.
• Developed and executed social media campaigns for WXY Corporation, resulting in a 40% increase in brand followership within six months.
• Managed online reputation through proactive engagement with customers, resulting in a 30% decrease in negative sentiment.
• Implemented data-driven strategies to optimize social media ad targeting, achieving a 50% lower cost per acquisition (CPA) compared to previous campaigns.

Quantifying impact on your resume

• Quantify the growth in followers or subscribers on the platforms you managed, as this demonstrates your ability to grow an audience.
• Indicate the percentage increase in engagement (likes, shares, comments) that occurred under your management, showing you can foster stronger interaction with a brand.
• List any significant increases in website traffic driven from social media campaigns, showcasing your strategy's effectiveness in lead generation.
• Present the revenue generated or sales made through social media initiatives, emphasizing your contribution to business profitability.
• Highlight the reduction in cost-per-click or cost-per-acquisition for paid social campaigns, illustrating your efficiency in managing resources.
• Showcase how much you increased brand reach or impressions during your tenure, validating your skill in maximizing visibility.
• Mention successful viral posts or campaigns and their metrics to show your ability to create shareable content.
• Include data on customer service improvements, such as reduced response times or increased satisfaction ratings, to prove your commitment to customer experience.

No experience, no problem: writing your freelance social media manager resume

You're set on the freelance social media manager role of your dreams. Yet, you have little to no work experience . Here's how you can curate your resume to substitute your lack of experience:

• Don't list every single role you've had so far, but focus on the ones that align with the job you're applying for
• Include any valid experience in the field - whether it's a university research project, or a summer internship
• Highlight the soft skills you're bringing along - those that will have an added value to your application.
• Focus on your education and certifications, especially if they make sense for the role.
• Can I Leave a Job I was Fired From Off my Resume
• Resume Without Work Experience

Use the SOAR (Situation - Action - Results) method for each of your freelance social media manager experience bullets. Reflect on specific challenges you've addressed, the actions you took, and the outcomes. This approach also preps you for potential interview questions.

Recruiters hiring for freelance social media manager roles are always keen on hiring candidates with relevant technical and people talents.

Hard skills or technical ones are quite beneficial for the industry - as they refer to your competency with particular software and technologies.

Meanwhile, your soft (or people) skills are quite crucial to yours and the company's professional growth as they detail how you'd cooperate and interact in your potential environment.

Here's how to describe your hard and soft skill set in your freelance social media manager resume:

• Consider what the key job requirements are and list those towards the top of your skills section.
• Think of individual, specific skills that help you stand out amongst competitors, and detail how they've helped you succeed in the past.
• Look to the future of the industry and list all software/ technologies which are forward-facing.
• Create a separate, technical skills section to supplement your experience and further align with the freelance social media manager job advert.

Find the perfect balance between your resume hard and soft skills with our two lists.

Top skills for your freelance social media manager resume

Social Media Strategy

Content Creation

SEO and SEM

Data Analysis

Brand Development

Customer Engagement

Paid Social Ad Campaigns

Knowledge of Social Media Platforms

Graphic Design

Video Editing

Communication

Time Management

Flexibility

Problem-Solving

Organization

Critical Thinking

Attention to Detail

Collaboration

Adaptability

When detailing your skills, align them with the job's requirements. Emphasize unique technical proficiencies and provide examples of your soft skills in action.

Boost your freelance social media manager resume by:

• Featuring recent and relevant certificates.
• Listing basic details: certificate name, school, and dates.
• If you lack experience, highlight skills from your education.
• Only include valid license numbers if needed.

Job ads often list desired education and certificates. Match these with top industry certificates.

Best certifications to list on your resume

If a particular certification is highly valued in the industry or by the company, consider highlighting it in your resume's headline.

• Continuing Education on Resume
• Expected Graduation Date Resume

The relevance of a resume summary or a resume objective for your freelance social media manager application hinges on your experience.

Both provide a snapshot of your expertise and accomplishments. However:

• A resume objective emphasizes your career aspirations, ideal for candidates looking to balance their experience with future goals.
• A resume summary offers a space to detail your unique value and notable accomplishments, perfect for candidates with a rich career history.

Ensure your introduction aligns with the job description, and if possible, quantify details for a compelling narrative.

Resume summary and objective examples for a freelance social media manager resume

• Highly motivated professional with 6 years of experience managing social media campaigns for a range of global brands. With a proven track record in driving brand visibility and engagement, my technical expertise includes proficiency in Hootsuite, Buffer, and Google Analytics. Notable achievement: Grew an organic Facebook following from 10K to 150K within 12 months.
• Detail-oriented individual with 8 years of experience in creating compelling content strategies across various platforms. Recognized for developing comprehensive multi-platform social media campaigns, and proficient in tools such as Sprout Social, Canva, and SEMrush. Successfully launched an Instagram campaign that increased conversions by 200% in the first quarter.
• Inspired Graphic Designer transitioning into Social Media Management with a strong foundation in branding and visual storytelling. Expertise extends to Adobe Creative Suite, SEO techniques, and basic HTML coding. Keen to leverage my creative skills to drive digital engagement and growth for a forward-thinking company.
• Experienced copywriter making a career shift into Social Media Management. I bring a unique blend of writing prowess, analytics understanding, and creativity to the table. Skilled in WordPress, CoSchedule, and MOZ, I'm excited to apply my ability to craft engaging narratives in a dynamic digital landscape.
• Eager marketing graduate seeking to apply my academic knowledge in the realm of Social Media Management. My familiarity with various social media platforms, along with proficiency in content creation tools like Canva and Adobe Spark, will be instrumental in crafting successful online campaigns.
• Fresh graduate with a degree in Digital Media looking to start a career in Social Media Management. Armed with fundamental knowledge in social media trends, SEO, and content creation tools, I am poised to contribute to a brand’s digital presence and customer engagement.

What should you do if you happen to have some space left on your resume, and want to highlight other aspects of your profile that you deem are relevant to the role?

Add to your freelance social media manager resume some of these personal and professional sections:

• Passions/Interests - to detail how you spend both your personal and professional time, invested in various hobbies;
• Awards - to present those niche accolades that make your experience unique;
• Publications - an excellent choice for professionals, who have just graduated from university or are used to a more academic setting;
• < a href="https://enhancv.com/blog/volunteering-on-resume/"> Volunteering - your footprint within your local (or national/ international) community.
• Craft a freelance social media manager resume that's easy to read and aligns with the role's requirements.
• The top third of your resume should clearly convey your unique value proposition for the freelance social media manager role.
• Tailor your resume to the job, highlighting skills, achievements, and the tangible results of your efforts.
• Detail your certifications and technical skills to demonstrate proficiency with specific tools and technologies.
• The sections you choose should collectively present a comprehensive view of your professional expertise and personality.

Looking to build your own Freelance Social Media Manager resume?

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