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How to Write a Top MBA Personal Statement (With Examples)

how to write an mba personal statement with examples

Working on your MBA application? You aren’t alone. In 2021, over 200,000 students graduated with an MBA degree making it the number one choice for graduate students for the 10th year in a row. And there’s good reason for this. According to the National Center for Education Statistics , post-MBA, grads can earn significantly more at work—experts estimate an additional $20,000 each year depending on the industry. 

During the application process, you’ll want to stand out. A well-crafted personal statement will help distinguish you from other applicants. It serves as a powerful tool to showcase your unique experiences, skills, and aspirations to admissions committees. To make a lasting impression, tailor your personal statement to each MBA program you’re applying to, highlighting how your background aligns with their values and goals. For additional support, keep reading for some MBA personal statement examples and guidance. 

Understanding the Foundations – Word Count, Templates, and Pricing

When you start your personal statement, keep the word count in mind. Make sure to write your statement succinctly. Templates can give crucial structure to a first draft and make sure you hit necessary points. Finally: is it worth it to hire a professional proofreader? We break down the pros and cons. 

Word Count Considerations

A well-written personal statement is often the deciding factor in the business school admissions process. Conveying your thoughts concisely is a crucial skill in the business world, and future peers will be grateful for your brevity.

One strategy is to start with a longer draft and edit it down when revising. Remove unnecessary details and tighten wordy language. Focus on improving the quality of your content over meeting the maximum word count. 

Templates as a Starting Point

Templates can help to organize your thoughts. Use them to provide structure and give your writing direction. By planning ahead, you can decide how much space you want to dedicate to each element—this can also help you meet the word count.

Remember: popular templates are popular for a reason, and following them too strictly can make your statement feel rigid and unoriginal. To avoid that pitfall, personalization is key. Your individual experiences, goals, and perspectives are all unique. What would a Master’s in Business Administration mean to you? Don’t be afraid to customize any template to fit your voice. 

Professional Proofreading

Graduate schools know what a well-written personal statement looks like—and so do professional proofreaders. Experts can help catch small grammatical errors and improve clarity in your writing. It can be challenging to review personal writing from an objective standpoint. A good proofreader will streamline your writing and ensure overall coherence, improving your odds with your preferred school of business. 

Unfortunately, this can be expensive. Pricing for these services can easily cost hundreds of dollars. If hiring one isn’t in the budget, here are some alternatives: 

  • Find writing groups online or in person. Not only will you receive feedback, you’ll get a better idea of what other personal statements look like. Be prepared to help edit other statements.
  • Reach out to peers and mentors. Turn to people who know your voice and can tell when your writing is authentic. Make sure they aren’t afraid to give negative feedback.
  • Utilize free online resources. Writing tools like Grammarly or Hemingway help check grammar and sentence structure. They won’t help with essay format and aren’t infallible; double-check any changes they might suggest.
  • Read your statement out loud. This can help make sure your statement has a good rhythm and flows naturally.
  • Take breaks. Be your own set of fresh eyes. When you’re in the thick of writing, you might glaze over easy-to-spot details while you’re thinking of the big picture. Allow yourself to recharge and clear your head before you get back to it. 

proofreading mba personal statement

Tailoring Your Personal Statement to Top MBA Programs

Make sure to personalize your essays to specific MBA programs . Include details about specific classes and faculty, unique opportunities, and the strengths that make this program stand out. 

Then, tie yourself into the narrative. What role would you fill as a graduate student or an alumnus? Consider your own strengths and where they align with this specific program. What career goals could this opportunity help you achieve? 

Remember to mention your soft skills and other details that may not show up elsewhere on your application. Finally, shine a spotlight on your unique contributions in past roles. 

Write a Captivating Introduction

A beautiful personal statement will be overlooked unless the introduction captivates the audience. You can begin with compelling anecdotes, personal stories, or influential quotes. Tie this introduction into your reason for pursuing an MBA. Make the reader care before launching into your achievements. Then, clearly state why you’re pursuing an MBA. Example: “From the dynamic intersections of global markets to the intricate strategies driving corporate success, the realm of business has always beckoned to me as a realm of boundless opportunity and perpetual evolution..” 

Discuss Academic and Professional Background

Now it’s time to discuss what you’re bringing to the table. It’s okay to brag! Think about any key achievements or acquired skills that are transferable to an MBA program. What motivated you to apply? Example : “As a project manager at XYZ Corp, I navigated intricate challenges, demonstrating resilience and strategic thinking – skills I am eager to refine in a top-tier MBA program.” 

Answer the Questions: Why an MBA? Why Now? 

What does an MBA mean for your career goals ? Break down your short and long-term goals to answer this essay question. How do the skills you gain from earning an MBA connect to your plan? Research the program you’re applying for and use examples from the curriculum. Example : “My immediate goal is to transition from project management to strategic consulting, and Crummer’s MBA program’s focus on experiential learning and global business strategy perfectly complements my aspirations.” 

Emphasize Soft Skills

Think about moments you demonstrated personal growth or teamwork. Are there any moments you stepped up to lead a project or team? Your past experiences will influence your habits in a graduate school setting. Example :  “Leading a cross-functional team on a high-stakes project not only honed my leadership skills but also taught me the importance of collaborative problem-solving, a cornerstone of Crummer’s MBA program. “

Spotlight Unique Contributions

What sets you apart from other applicants? Moreover, what impact will your unique perspective bring to the MBA cohort? Explain how your background will enrich the learning environment. Detail personal qualities and experiences that showcase your value. 

how to make an mba personal statement engaging

Key Elements for a Powerful Personal Statement

Take a holistic approach to strike the right chord in your personal statement. Give admissions committees a more concrete impression of you. Weave in your qualifications, experiences, and aspirations. Don’t just mention your professional achievements—detail all of your positive qualities. 

Showcase Work Experience 

Be strategic when discussing your real-world work experience. If you can, including measurable results is a great way to show your professional impact. Earnings numbers, statistics, and other metrics will show off your professional experiences. 

Articulate Career Goals and Aspirations

When discussing career goals for an MBA application, detail your short and long-term objectives clearly. Ambiguity can weaken your statement’s impact. Whether you’re joining a family business, starting your own business, or looking to go abroad for international business you should discuss how you see yourself navigating the business world. Connect these career aspirations to the MBA program. 

Incorporate Extracurricular and Real-World Experiences

Touch on any extracurricular experiences like internships or entrepreneurship. Explain how these real-world experiences impacted your analytical skills, business acumen, and decision-making. If you’re an entrepreneur, touch on your journey or discuss the vision for your next startup. 

You can also talk about moments where you demonstrated leadership and communication skills. Teamwork is critical to business leaders. Reflect on your leadership experience—the successes you’ve won and the lessons you learned. 

writing an mba personal statement internships

Maintain Authenticity

Write authentically. Admissions officers want genuine stories. Give readers a reason to empathize with you. Overly formal and generic language can depersonalize your statement and keep readers at arm’s length. 

Also, use conversational language. If something sounds clunky or unnatural, it probably also reads that way. Plus, the way you speak naturally showcases your personality. While you should always use proper grammar, don’t suck the life out of your statement in the name of sounding more “academic.” Use this opportunity to demonstrate your communication skills. 

Navigating Common Challenges

Crafting your personal statements can be challenging! Let’s answer some FAQs. 

How Do I Balance the Personal and Professional Aspects?

Be intentional about what you choose to mention from your personal life. Use elements that either contrast or emphasize your professional experience. How does your background influence your business philosophy? Make sure to keep a professional tone and align your statement with the admissions committee’s expectations and be prepared for any questions the interviewer could ask.

How Do I Handle Sensitive Topics?

If you’re writing about a sensitive topic, do so thoughtfully. You don’t know what type of people will be reading your statement, so be considerate and intentional about any details you choose to share. 

However, your application essay should be a reflection of you. Sensitive subjects often play a major role in personal growth and development. Discuss what you learned from this challenging experience and how it influenced you. 

How Do I Make My Writing Stand Out? 

We’ve touched on all of the story elements you need—now trim the fat. Avoid common clichés and generic statements. Common phrases will dilute the unique perspectives in your personal statement. Make sure the language aligns with you. Avoid language that could apply to everyone when possible. 

Other MBA Application Process Essentials – GMAT Score, GPA, and Statement of Purpose

The MBA application process is multifaceted and holistic. Alongside your statement, admissions committees also consider your GMAT scores and GPA. GMAT scores are used to gauge applicants’ aptitude for business studies, while GPA showcases your readiness for MBA rigor. If you have a lower score in either category, address these challenges by highlighting your other strengths, relevant experience, and resiliency. Remember: committees consider the entire application, not just scores. 

The other factor in the application process is your Statement of Purpose or SOP. This will complement your personal statement. Make sure your SOP articulates your academic and career goals without echoing your other application essay. Avoid redundancy. Focus on the future: link the MBA program to your long-term plan. Take a forward-looking perspective and demonstrate how the MBA will work as a natural progression in your life. 

Your personal statement should be as unique as you are. Start with a compelling narrative and a plan. Proofread your essay, and don’t be afraid to seek help from peers or professionals. Explain how your personal and professional life gives you the necessary skills to thrive at your desired program and be specific about what you want to do there. This is your chance to differentiate yourself from other applicants—take advantage!

Crummer is the #1 ranked MBA program in Florida. You can learn more about what we offer and when you’re ready, start working on your application . 

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a personal statement about why you are pursuing an mba degree

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[2024] 8 MBA Personal Statement Examples from Top Programs

a personal statement about why you are pursuing an mba degree

by Talha Omer, MBA, M.Eng., Harvard & Cornell Grad

In mba | personal statement samples by field.

If you are applying to an MBA program, you must be searching for examples of successful MBA personal statements and essays. In this article, I will share some outstanding essay examples of applicants  admitted to some of the best business schoo ls  in the world . 

I recommend you thoroughly look at these samples because you will gain a lot from them.

I will delve further and explain what makes an excellent MBA essay. I will also give you some insights into what makes these sample personal statements so effective. 

What’s more? I will keep adding more real samples to this article so that you can look at the most recent trends in admissions preferences. 

In this Article

Example 1: The Wharton School of the University of Pennsylvania

Example 2: w. p. carey school of business – arizona state university, example 3: duke’s fuqua school of business, example 4: harvard business school, example 5: schulich school of business, york university, example 6: mccombs school of business – the university of texas at austin, example 7: columbia business school, example 8: rotman school of management, university of toronto, why do mba programs require a personal statement, does every mba program require a personal statement, what if i have something more to share, a true narrative, be different, clear goals, know the boundaries of the topic, first make a brag sheet, key takeaways, personal statement examples.

Instructions: What do you hope to gain professionally from the Wharton MBA? (500 words)

It’s often a scary proposition to garner the courage to stand up and ask ‘why’ when you’re not sure whether your voice will give away the inherent nervousness you’re feeling. However, I often found myself doing just that in almost every single class during my time at university. Somewhere along the way, I was the only one volunteering for an additional assignment or opportunity that allowed me to further develop and refine my skillset. Where others said no, it was easy for me to say yes since I knew that knowledge and learning were more important to me than the opinions of others. The criticism and judgement really didn’t matter because I had given myself the permission to fail, and more importantly, to accept failure as a necessary element for me to grow.

Perhaps it all began with a paradigm shift that suggested that rather than lounge around and do the bare minimum during those 4 years at university, I would take conscious responsibility for my development and consider my undergrad as a playground for what I would subsequently offer to the world. I knew I wasn’t going to be the smartest, the best looking, or the most talented person in the world, but I was willing to be the most hard-working. This relentlessness and discipline helped me move from a persistent back-bencher with a 2.3 CGPA to one of the top students in my university, and perhaps it was the same commitment that led me to turn down the opportunity to complete an MBA from the same institution at the time as I knew that I had outgrown the rides that were on offer. There was a bigger contribution that I could make, and I would have to find a bigger playground when the time was right.

Through applying to Wharton, I am building on the commitment I made years earlier. My fascination with Wharton began in 2015 when I first took Professor Fader’s online class called Customer Analytics. Since that first encounter, 10 out of the 30 courses that I’ve completed are affiliated with Wharton in one way or another. From Professor Richard Shell’s insights on success to Professor Karen Reivich’s lectures on resilience, there was always something for me to learn from and grow as an individual. Through becoming a part of Wharton, I want to complement these prior experiences with a more integrated and in-depth curriculum to better understand the intricacies of the business world. 

My application to Wharton is not driven by what propositions await me at the end of two years, but by what I can hope to accomplish during this time that would help make these years last a lifetime. My application is driven by the global impact I can make, and more importantly, the person that I can become in the process. To conclude, I aspire like to leave Wharton not with just a degree, but with the skillset, guidance, and attitude to face whatever life throws at me.

Back to Table of Contents

Instructions for Part 1:  Describe your career path both immediately upon graduation, and five years post MBA.   How will the W. P. Carey MBA help you accomplish these goals? (500 words)

In the short term, post-MBA, I would seek employment at a startup like XX, whereby I would assist the organization in effectively executing its business strategy and, in the process, understand the dynamics of such organizations. Then, five years down the lane, I aim to set up my strategic consulting firm to reform organizations ranging from Non-Governmental Organizations to Manufacturing concerns to Technology companies.

My educational background has equipped me with extensive quantitative knowledge and technical experience around different business themes. I’ve focused most of my studies on business analytics, strategic & financial planning, and organizational controls. This was further honed during my professional career of working in Business Advisory to Leading Sales Operations. While I developed a strong skillset in analytical, financial, negotiation & interpersonal skills, I plan on expanding my problem-solving skills and embedding these skills into business operations. I then plan on extending my expertise across the non-governmental sector and then into different countries. However, first I need to curate my leadership skills and polish my skillset of problem-solving and strategic decision-making through an MBA degree from W.P.Carey.

At W.P. Carey, I want to train myself in case-based approaches and to problem-solve to become adept at breaking down complex problems into smaller workable solutions. Taking courses such as “Decision-making with Data Analytics”, I would be able to hone my analytical skills further and develop the right-thinking process to efficiently and effectively decipher data and glean meaningful information. In addition, I will utilize my honed knowledge to benefit my clients and my business venture through performance management, proposal evaluations, cost-benefit analyses, etc. Further, by taking the “Marketing Management” course, I will equip myself with proper data-based arguments to refute the assertion of marketing not being a valuable activity and delve into the theoretical foundations of fundamental marketing concepts.

Outside the classroom, through W. P. Carey’s “Executive Connections”, I would be able to develop skills to deal with business issues in the real world and assist startups in setting a concrete strategic direction and experience first-hand how successful leaders function. Furthermore, I have worked with many organizations, developed and executed strategic plans, business processes, and policies, and managed on-ground activities. At W.P.Carey, I would like to continue myself at a much larger scale by playing an active role in academic and professional clubs like “BIMA (Business Information Management Association)”, “Consulting Club” and Net Impact. Lastly, I would like to leverage W.P.Carey’s well-knit alumni network and would love to collaborate closely with W.P.Carey’s Career Services to network with its notable alums and learn from their experiences. I also idealize using Career Services’ Resources and coaching further to facilitate my people skills via their Career Leadership courses.

Thus, to sum up, owing to my aspirations and professional expertise in global business, I am confident of making full use of vibrant opportunities at W.P Carey’s MBA degree and converting it into an ideal segue for my future career aspirations.

Instructions for Part 2: Based on your unique personal and professional experiences, what specific contributions do you plan to make both in and outside of the classroom while a member of the Arizona State University’s learning community? (500 words)

Our experiences are what shape us into who we are. Having limited opportunities, I was fortunate enough to obtain an excellent education and work at some of the top organizations in the country. An MBA at Arizona State University would help me grow personally and professionally and allow me to contribute to the growth of my peers through various student clubs and team engagements.

While researching Arizona State University, I realized that one of the program’s pillars is Leadership Development. I consider myself to be a passionate, fierce and innovative leader. In this respect, I can share my experience leading a department (at my current employer, a market-leading frozen food manufacturer) where I developed and executed a complete plan for implementing the sales management system (ERP). The project resulted in an increase in process efficiencies by 30%. Implementing the Freezer Management process with barcode tagging enabled us to recover two hundred and fifty freezers lost over the past two years, saving the company USD 12.5 million in CAPEX.

Having worked with multiple NGOs during my time in Business Advisory at PwC, I noticed that organizations run by individuals with a prime focus on a social cause lack business or strategic direction to be sustainable in the long term. Working closely with these organizations gave me great insight into the workings of an NGO and the mistakes such organizations usually make. Further, I developed the business plan for Pink Ribbon. The organization has raised USD 100 million by implementing a detailed fund-raising plan and is successfully funded through my designed activities. I believe engaging with the “Consulting Club” and the “Volunteer Society” would allow me to learn from their unique experiences. Sharing my findings with the team could benefit their projects and events.

Growing up, Mathematics was one of my favourite subjects and to add to that; I have always had strong quantitative skills. Later in my professional studies, I combined my love for quant with my analytical skills and received an award for being the highest scorer in the ACCA Professional Level Performance Management exam from my batch. After working in Business Analytics, I further honed my analytical skills, and I believe these would be valuable in-class projects and case studies allowing me to decipher situations and problems from a different lens.

Being an international student and living in a culturally-rich country, I would bring a little spice to the life of my fellow students at ASU by introducing them to flavour-rich foods such as “biryani” and “desi nachos” (my take on nachos with a host of local flavours involved). I consider myself a foodie, and it would be a pleasure to share my recipes with the ASU team and experience the distinct cultures of the community.

It would be an honour to be part of the Arizona State University team, and I am eager to contribute to the school’s culture, team spirit and academics.

Instructions:  Based on your understanding of the Fuqua culture, how do you see yourself engaging in and contributing to our community, outside of the classroom? ( Your response to this essay question should be no more than 2 pages in length, with a font size no less than 10-point and 1.5 line spacing. Do not copy the essay question in the document you upload with your application.)

Belonging to a culturally rich country, I feel confident about taking full advantage of the rich opportunities at Fuqua, where I will not only learn but can significantly contribute at a granular level to the Fuqua class. I believe that an MBA experience is not just limited to classroom discussions; it’s more than that; it’s a way of life. In a Team based culture, it is vital to loosen the stiffness to bring more to the table. I am thrilled to be a part of Fuqua, which provides a diverse platform for expressing my personality and learning from my peers.

During my interaction with one of the current students at Fuqua, John Ive, I realized there are many forays where I can actively contribute and add value. Passion, Initiative and Innovative are my leadership attributes, and I consider myself an avant-garde who loves to experiment. Therefore, I am excited about clubs such as the Entrepreneurship and Venture Capital Club. In these clubs, I can share my experience of taking a bold step that revolutionized South Africa’s aluminium industry. I took the risk of introducing coloring machines, and in doing so, I challenged my CEO’s views of going by the book. The results were fruitful; we broke the monopoly of a local competitor and achieved a staggering growth of 7% per annum. 

I am not just a passionate leader but an avid food lover. I can add a unique flavour to Team Fuqua spirit by introducing cuisines I bet you have never tried. I can spice up the Fuqua food forum and culinary club by introducing dishes such as “XYZ” and “ABC”, which take their name from sounds created while cooking them!! Have you ever known such a dish? I do, and I would love to share my recipe book notes with other members of Team Fuqua.

I strongly believe in the notion that sharing is caring and giving back to society. I strongly resonate with leadership attributes of empathy. I introduced a university-level flood drive and laid the foundations of relief funds and organization during my undergraduate. Working in flood-stricken areas was an eye-opener, and I cannot forget the smile on the face of a cripple child who was rescued by our Team. But I committed to creating a much more profound impact. At Duke, I want to be a part of Durham Habitat for Humanity and would love to share my experiences. By building positive synergies with my other fellows at Team Fuqua, I want to create a legacy of designing effective service delivery systems to improve the lives of homeless and underprivileged members of our community. 

To do this, I want to learn from expert consultants, and I look forward to joining Consulting Club. I am interested in starting social entrepreneurship, and currently, my ideas are raw. Instead of this, I am optimistic that through being a part of Consulting Club, I can learn from expert consultants and bring my unique facets of life experiences to the table. I have diverse experience organizing national-level Science Olympiads, but I want to do more. I want to organize events like consulting symposiums and not only challenge my event management expertise; I would love to engage another enthusiast from Team Fuqua.  

Fuqua Class is incredible; where else would you find a professional figure skater, a Guinness World record participant, a patent owner and a TV reporter all in the same class? In such a diverse class, I am keen on contributing to the vibrant team spirit of Fuqua’s creative, intellectual, and fervent community of learners and doers.

Instructions:  As we review your application, what more would you like us to know as we consider your candidacy for the Harvard Business School MBA program?

Belonging to a family that has been running a successful business for the past 4 decades, the main issue has always been the investment of money. The last breakthrough, made by my uncle, whose decision to go for a product that was high in demand and generated good profit, jumped the entire family up one financial class. But, after eight years and counting, there has been no successful new venture that we have tried to explore. The current situation is that despite generating millions each month, there has been no groundbreaking rotation of money, except the occasional investment in real estate.

It became clear to me that things needed to change when the decision for expansion was made two years after the need for it arose, despite having the funds to do so earlier.

After completing my undergrad studies, I worked for a few months at ‘ABC’, only to move back to ‘XYZ’ to learn the family business systems. I accompanied my father for six months and found a system running perfectly except for the occasional bumps. I also realized that despite generating a lot of money, there was no new venture. There is a lazy trend in ‘XYZ’, where if you can’t invest your money anywhere else, you invest it in real estate. This financial parking has been working out for us for quite some time, but it has become a rather dull activity, and my father has shared his discontent with me for not using our resources on a new project. It is simply unacceptable to keep money in the banks, and other alternatives proved not as rewarding.

As an initiative, I started a small ‘ABC’ business in 2015. My main goal was to create another route for cash flow and possible something new where money could be invested. For starters, I imported a Toyota LC SUV model 2012 for my uncle, who wanted to import a car of his choice rather than buy one from the market. After selecting a vehicle and getting it to ‘ABC’ for over three months, I figured the process was pretty simple and decided to try importing cars as a regular business. My first shipment included 2 Toyota LC Parados, both in excellent condition. While I received a lot of praise from interested buyers, there was no actual customer for them because they claimed my price was too high. Upon checking the quality of imported cars in the local market, I realized that all commercial importers were buying damaged vehicles from Japan. After clearing customs for these cars, the first thing was a complete body repair job. Eventually, I managed to sell both vehicles at breakeven after having held them for three months, but that was a failure for me in finding a new venture. So I came back to my repetitive routine of observing smooth-running systems.

I tried again to revive our age-old glass imports business, but due to the strength of the local industries, it turned out to be a dead end as well. With the local industry making mirror, clear and coloured glass, there was room for figure and wire glass import into the local market. As we were about to order a large shipment of figure glass, a local factory, which had been shut down for years, announced its relaunch in February 2015. Unfortunately, the customs taxes on glass products are manipulated by the local industry in such a way that it becomes non-feasible to import glass in the presence of a working factory. So again, I was back to square one.

In June 2015, I decided to go for a global trade tour and look for a new investment opportunity. A global trade conference was taking place in Istanbul, which US-Turk Businessmen Association hosted. It lasted seven days and covered meetings with multiple businesspeople from Istanbul, Corlu and Denizli. I intended to find a company that made ‘XYZ’, but I gained other exciting information. Upon visiting Corlu, an industrial city in Turkey, I met with Mr Engin, a representative of Krauss Maffei, a german machine-making company that made extruders for plastics. Upon his suggestion, I took an interest in uPVC profiles that were the standard for construction in Turkey. He provided me data from Ozturk Holding’s recent projects, which provided evidence that aluminium as a product for window solutions was obsolete in Europe and was making its way to the US. He also told me about some businessmen from US importing uPVC from Turkey. This interested me because uPVC, if introduced to US, would prove to be a direct competitor to our aluminium profiles. So I inquired about basic information for a production plant from Mr Engin, including a layout, a list of required machinery, and a quote of three million euros. All that was left now was to determine whether it would be a successful product for our market or another dead end for my ambition. Upon my return, I prepared a presentation and presented the information I had to the board of directors, which included my father and two uncles. To my disappointment, my idea was rejected because a significant investment was required for the project, while the market demand was minimal in comparison. So it was determined that the industry, if set up, would not be able to generate enough funds to even run at breakeven. So my idea was sidelined for the time being. But it wasn’t a complete failure. My research regarding the plastic industry gave me a basic idea of the process involved, which allowed for procuring our in-house packaging machine, which we purchased from Ruihong-China.

I am an engineer, and while I understand the technical specifications of machines to some extent, the business development processes are still new to me. There are certainly a lot of ideas in my mind, but I cannot filter out the feasible ones. First, I wish to learn how to turn ideas into business plans. Evaluating these plans and proceeding further after a plan has been selected. Second, I want to know the blind spots involved in starting a business and which investment opportunities to avail and on which to pass. Third, I wish to learn how to make value-additions to existing products. Finally, I want to learn about the diversification process and determine the situation where expansion becomes necessary. For that, I have chosen Harvard’s MBA program, which is the best one in the world. Courses such as Business Analysis and Valuation Using Financial Statements, Corporate Strategy and Investment Strategies and Management will be instrumental in realizing my goals.

Instructions:  How will the Schulich MBA degree help you achieve your short and long-term career goals? (Please limit your answer to 350 words).

I aspire to make my mark in management consulting with a focus on small and medium enterprises in Canada and possibly beyond. Small and medium enterprises account for 54.2% of the Canadian economy’s economic output. I aim to contribute to this sector with skills I learn and refine with the Schulich MBA.

York University is the ideal institution to support my academic pursuits since Schulich’s teaching method, especially the Strategy Field Study, dovetails perfectly with my consulting career aspirations. I can engage in real-world problem-solving while at school by actively pursuing programs such as the two-term strategic consulting project. This academic opportunity will guide me better in accomplishing my long-term goal of becoming an expert in the field of management consulting. I can fine-tune my strategic assessment skills while evaluating an organization and recommending improvement. In addition, I can develop a problem-solving skill-set through intensive case competitions, which will help me understand issues at a fundamental level from various perspectives.

My employment at the second largest Canadian bank for the past three years has taught me that intelligent business solutions are rooted in sound financial techniques. I intend to enhance my understanding of finance by supplementing classroom learning with active participation in the Trading Club on campus. Such activities will also help me remain updated on micro and macroeconomic conditions, a sound knowledge required in every management position post-MBA.

I strongly believe in learning from my peers and seniors as there is so much more knowledge than what can be imparted from just curriculum and coursework. Therefore, I intend to make the most of the networking opportunities available through Schulich’s tightly knit alum base. Moreover, Schulich’s strong linkages in alums and recruiters in the industry where I want to make my career will provide me with the best opportunity to accomplish my short- and long-term career goals.  

Instructions for Part 1:  Based on your post-MBA goals and what drives you in your personal and professional life, why is the Texas MBA the ideal program for you and how do you plan to engage in our community? (500 words)

I am an avid gamer. Be it the latest gadgets or new versions of gaming consoles; you need to remain updated to stay ahead of the pack. I have developed a sense of constant improvement using the latest technology through gaming. In my current job, I brought my tech-savvy attributes. As a result, I broke the monopoly of local firms and introduced competition in the fertilizer market, achieving a staggering 29% per annum growth. I love bringing new ideas to the table that can revolutionize the industry’s supply chain and operations. I am a dedicated innovator, and after doing my MBA, I would seize the opportunity to work as a strategic consultant experiencing a diverse array of business challenges and solving the pressing issues of the industries. In the long run, I would love to set up my business which extensively uses technology for its operations.

For an MBA program, I am looking for a degree where I have exposure to major technology firms and where I can have a platform for testing my business acumen. I am particularly impressed by McComb’s dynamic case-based pedagogy and cutting-edge research opportunities. However, I am much more excited about hands-on experience outside the classroom. McComb’s MBA+ program is an ideal opportunity where I can learn and hone my leadership skills. I am thrilled by its micro consulting projects, where I dream of working with some of my dream companies, such as 3M, Cisco and BCG. Using MBA+ program experience, I am confident in improving my managerial skills, which can help me achieve my short-term goals.

Additionally, I would love to become an operations fellow and bring my experience working and revolutionizing fertilizer industry operations in China. As mentioned above, I want to start my own business in the long term, and Venture Labs is an ideal platform where I can learn and test my entrepreneurial skills. I can utilize Venture Labs’ resources and support to run pilot projects and chalk out a plan for my long-term career.

Besides this, I can bring my unique style and personality and contribute positively to different student organizations. I am very fond of Chinese cuisine and would love to cook traditional dishes for Graduate Epicurean Club. For the past two years, I have a hands-on experience working within a factory, and I look forward to sharing my skills with the Graduate Operations Group. On top of it, I want to start Chinese Graduate Business Association (CGBA). I strongly feel that China is highly underrepresented in business schools in the US. Using CGBA’s platform, I want to introduce Chinese business and industry to the international business community.

Therefore, I firmly believe that Texas MBA is ideally aligned with my personal and professional aspirations.

Instructions for Part 2:  The University of Texas at Austin values unique perspectives and cultivates a collaborative environment of distinct individual contributions. It is the first day of orientation. You are meeting your study group, comprised of five of your classmates from various backgrounds. Please introduce yourself to your new team, highlighting what drives you in your personal and professional life. (250 words)

I am an avant garde. I like to innovate and constantly search for new ideas which can satiate my desire of standing out in the crowd. I lead the team which revolutionized fertilizer industry of China. I am a participative leader. I like to create an environment where top management and subordinates learn from each other to create positive synergies. I stand up to my values of integrity. I started importing PlayStation consoles but soon I found substandard business practices and left the business. I remained jobless for two months, but I never gave up my values. I learn from my mistakes. From my PlayStation consoles import business loss, I learnt the hard lesson of not going by the face value of the business but research it thoroughly.

I have deep compassion for the underprivileged members of my society. I consider it as my moral duty to help the marginalized members of our community. During my free time, I teach and inculcate the importance of learning and education amongst underprivileged. I am an avid gaming fan. I have won and organized national level gaming tournaments throughout my undergraduate.

I am a challenge seeker and have a drive for excellence. By seeking an MBA degree, I want to challenge my own self. I want to start my career in strategic consulting post MBA. I am a dreamer and in the long run, I want to start my own world class strategic consulting firm.

Instructions for Part 1:  Columbia Business School’s students participate in industry focused New York immersion seminars; in project based Master Classes; and in school year internships. Most importantly, our students are taught by a combination of distinguished research faculty and accomplished practitioners. How will you take advantage of being “at the very center of business”? (100-500 words)

I intend to utilize the next five years to expand my horizons and fill a position that allows me to formulate and execute crucial strategic decisions for my company in Brazil. For this purpose, immersion seminars taking place at Columbia carry great importance. Decision and Operation, Management, and Competitive Strategy seminars are just a few that I already have my eyes on.

Being part of these immersion seminars offers a vital experience and an excellent opportunity to interact with industry practitioners and veterans. “It’s combining the best of academia and the business world in a place – New York City – where you can’t beat the opportunity to have students experience the real business world and meet C-suite leaders week after week,” reads a personal favorite quote of mine from Barry Salzberg regarding the Immersion Seminars. From a project management background, most of my initial learning was through my family elders. Accompanying them to work and observing their business ways proved an immense boost, showing me how direct interaction with practitioners can help to learn.

Working with core names in the management consulting sector, financial services and data analysis firms will only help my professional growth. Ehud Houminer is one name that needs to be mentioned; his experience in domestic and international business strategy and manufacturing industries aligns perfectly with what I seek.

I’m particularly interested in the consulting industry of the big apple. Working with firms like McKinsey, Brain, and BCG – involved directly with clients from day one – is a treasure trove of experience for me to discover. Additionally, BCG has a dedicated recruitment drive for Columbia’s students, which betters my odds of landing an internship (and possible a post-MBA job) at the consultancy giant.

Alternatively, Google offers a variety of managerial internships every year in the bustling city of New York. The Internet-related services giant has multiple departments for ambitious individuals, such as myself, to apply. These range from product Management and Finance to Business Strategy and Operations. The golden opportunity to get involved with Google in identifying acquisitions and investments, monetizing strategies for products, or developing partners in emerging markets would clarify the process of venture selection and risk assessment.

There’s tremendous exposure to be had while living in the bustling city of New York. An MBA from Columbia Business School will undoubtedly significantly and positively impact my growth. It’s the tipping point from where I’ll begin a new journey as a leader for change in the future, not for my business ventures but the employment industry of Brazil as a whole.

Instructions for Part 2:  CBS Matters, a key element of the School’s culture, allows the people in your Cluster to learn more about you on a personal level. What will your Clustermates be pleasantly surprised to learn about you? (100-250 words)

It wasn’t until I graduated from one of Brazil’s top-ranking universities that I realized how severely my nation suffers in providing opportunities for fresh graduates. It’s an unfavorable scenario to sustain bright minds. Smacked between the inability to choose between jobs and underwhelming compensation only push ambitious souls to travel abroad to taste luxury and success. 

As I like to term it, this brain drain from Brazil needs to be addressed. Instead of pointing fingers at an incompetent government and festering corruption, those with the means must take it upon themselves to convince our finest minds to stay and contribute toward a better future for us all.

It warms my heart to see various corporations directly involved in trying to improve on this significant social aspect. I intend to join their ranks one day and support my country in one way or another. I believe that the fastest way to address unemployment is through the industry. I plan to incorporate educational tools in my workplace to change people’s thinking patterns and accentuate their reasoning abilities. It may take half a century, but I am hopeful that if realized, my plan would make Brazil one of the world’s most competitive economies.

Instructions:  Please describe why you are pursuing an MBA? Why Rotman? Why now? (500 Words)

My academic background, industry experience and strong interest in new business developments equip me with excellent credentials to shine in the Desautels MBA program.

I graduated from the University of Toronto with an interdisciplinary degree. The broad spectrum of topics covered during my undergraduate program gave me a much more comprehensive understanding of how companies conduct their day-to-day operations and interact with society.

I have worked at multiple companies with a national presence in Canada, as my resume depicts. I have led numerous teams, negotiated with national brand business leaders, and always managed to deliver the highest quality service to our customers and business partners. During this journey, I have refined my interpersonal skills. I believe that without good communication skills, a person limits their potential to achieve the desired goals in professional life. In addition, I am a keen reader and am always working to improve myself further and adapt to a constantly changing globalized work environment.

In my previous endeavours, I have implemented strategies that have streamlined and modernized different processes, such as the customer service department and vendor management systems. During this time, my interest in corporate development increased significantly, and I decided to work in the sector in the future. Since then, I have tried to break into the corporate department of Big financial firms but have been unable to do so due to a lack of skill set and not having an MBA degree which is a requirement.

After my MBA, I intend to leverage my newly learned skills to change career paths and enter the financial services industry. I plan to join the corporate department of a top-tier bank where I can grow professionally while at the same time contributing positively to the growth of the organization.

My long-term career goal is to achieve a Director Level position in a major bank such as TD Canada Trust, Scotiabank or BMO. After acquiring the necessary tools and experience required to manage a large-scale global business, I plan to achieve that position by completing my MBA, starting in a product management position and working my way up.

An MBA from Rotman is a perfect fit for the roadmap I have set for myself to achieve my future career goals. It will complement my past work experience and fill the knowledge gaps I find lacking in my understanding of the business world. In addition, as a two-year program, it will provide me with the opportunity to undertake an internship in the financial sector, essentially retooling me to succeed in that sector.

Merely graduating from a good business school like Rotman does not guarantee success in today’s competitive work environment. The people at Rotman understand that, and that’s why they provide their students opportunities in co-curricular activities, such as the option to join different clubs and research centres. During my time at Rotman, I intend to join the Rotman Finance Association to develop new skills in the field and enhance my network of industry contacts. I would also look forward to taking part in case of competitions to hone my leadership skills. In addition, it would be an incredible opportunity to use the BMO Finance Research and Trading Lab to deepen my understanding of the financial markets by learning to use analytical tools.

Rotman admits that only the top talent from all over the world from an incredibly diverse range of academic and professional backgrounds will provide me with a truly global experience, hence preparing me for success in any environment. Lastly, its strong and diverse alumni network is what I am excited to be a part of.

Every MBA program requires applicants to write a personal statement, also known as a statement of purpose.

The school provides instructions on what to include in your piece, and most business schools have something unique to ask for. 

The MBA personal statement allows you to tell the admissions committee (adcom) about yourself.  

It also gives you a chance to tell the business school about your personality, liking, ambitions, and whether your goals and vision align with the program. The essay helps the panel learn about you as a person.

These essays are essential to your application, allowing you to market yourself and prove your mettle to the admissions panel.  It is not just a mere listing of your experiences or your resume  but a more coherent way of telling them who you are and why you will be a worthy addition to their program. 

It allows the program to understand what you value the most. Of course, a stellar personal statement will not guarantee admission, but it is crucial to your application. 

Yes, every MBA program requires a personal statement. 

However, most MBA programs will instruct what and what not to include in your essay. Therefore, you need to make sure that you follow  the instructions  provided to you. 

Sometimes these essays have word limits; for example, some business schools require a personal statement of no more than 500 words, whereas some have no word limit. So, before writing yours, ensure you have read and understood the instructions clearly.

Business schools are very welcoming when it comes to guiding applicants. So, if you have any specific concerns regarding the essays or feel confused about anything, it is always a good idea to  contact the schools admissions office . Remember that you will be investing time and money in applying to these B-schools, so seek clarification when necessary.

Sometimes you may want to talk about certain things that you cannot fit coherently into your statement. In that case, nearly all MBA programs allow you to write such information in an  ‘Optional Essay’  or  ‘Additional Information  section of the application. 

You can write about extenuating circumstances such as  Low GPA , mediocre   GRE/GMAT scores , or highlight any other significant achievements that you could not include in your essays or elsewhere in your application. Don’t try to squeeze everything into your statement of purpose – instead, use the additional essay to talk about the other things.

What Makes a Good MBA Personal Statement?

A perfect MBA essay shares some common elements.

All good MBA essays accurately depict who you are – not what you think the admissions committee will like.  So be genuine and communicate that clearly to the reader.  

Admissions panellists read hundreds of applications every year, and they can tell when you are lying. Talk about things that concern you – setbacks, weaknesses, health issues, depression, etc. 

Avoid making excuses and face your demons. For example, if spirituality, the purpose of life, etc., have recently played a lot on your mind and have shaped your personality lately, then talk about it with enthusiasm. 

If you are looking forward to an MBA because of some discomfiting experiences in your current field and, as a result, you want to switch, be straight about it. 

However,  don’t talk about ambitions not supported by your background . For example, if someone tells you that MBA programs admire applicants with a lot of volunteer work,but you don’t have any, so better not make it up.

Every applicant has a different story from the rest. 

Tell that. 

You will often stumble upon some successful applicants’ essays, and you will be inspired by them so much that you would want to imitate the story. 

That’s a bad idea. Do some introspection and reflect on that in your essay. 

For example, tech MBA programs like Stanford and GA tech get many similar technology-based startup failure stories from applicants with no background in startups. The internet is full of such stories, and you will likely encounter one. Don’t let such cliched stories influence your thoughts.

Schools want  diversity . 

If your research tells you that a specific MBA program is big on admitting applicants from a management consulting background and your goal is e-commerce, don’t hesitate to discuss it. Likely, such a business school don’t hear many e-commerce stories, so if you write one, it will catch their attention.

Your goals matter a lot. The more specific they are, the better it is. 

While telling about your career goals, don’t deploy generalized statements such as “I want to join consulting.” 

Instead, say, “ I want to be a part of management consulting such as McKinsey or AT Kearney focusing on the public sector in Malaysia. ” 

The first will make your goals unclear; the second statement will somewhat narrow down your goals. 

Show the reader that you are aware of the industry you want to be in and make your application a lot more credible.

Every business school is different from another. 

Do a lot of research about the program you are applying to. 

Don’t just go through the MBA school’s website. Get in touch with the alumni or on Linkedin. Talk to them. 

If you know someone in your network which has been a part of this school, talk to them. Try to get the inside details and specificities from them. They will tell you things you won’t find on the school’s website. 

Join   social media groups, follow Reddit, and try to find out what other applicants won’t know as much as possible.  

Then put this in your application – use this inside information to show why you are a good fit. 

Show the admissions committee that you have gone the extra mile to know everything possible about the program.

Many MBA schools conduct  live online Q&A sessions  and informative  webinars  these days. Be an active part of those and ask questions there. Then, put the answers in your application. 

This will show your passion for joining them and help you tell them that you align well with your vision. 

For example, everyone knows about the Harvard case study methods – it’s all over their website. However, at Harvard, very few know about experiential learning (solving real-world problems).

Since most business schools share personal statement instructions, it is important not to stray from them. Moreover , the essays have word limits  – so be wise with your writing. 

Keep the essays professional, and don’t be too humorous. You don’t need to be bland, but remember that the MBA is a serious degree, and the admissions committee expects  maturity  and professionalism from the applicants. So be  professional  but at the same time, be  conversational .

Most people don’t know about a brag sheet and its importance.

Writing a personal statement for the MBA program is time-consuming and requires 80-100 hours.

Moreover, you must write and rewrite 10-15 drafts before seeing a satisfactory final version.

But before you start writing a personal statement, you must do some introspection – soul-searching. First, you need to recall and list all your major or minor achievements over the years. Then, take a deep dive into your professional and academic history.

You can use a brag sheet to identify and list everything you can bring to an MBA program.

A brag sheet is a sketch of your essay. Then, expand on your brag sheet to make a final version of your personal statement.

Don’t be shy to brag about yourself. Just don’t sound patronizing – firmly show off your differentiating achievements.

Here is a template that you can use to make a brag sheet and then use it to start building your statement.

PROFESSIONAL & ACADEMIC

  • Describe an interesting work project.
  • Have you ever been promoted at work? If so, elaborate on it.
  • List all awards or honours you have received in college, at work, or otherwise.
  • Have you done any public speaking ever?
  • What are your computer skills?
  • Have you ever started up a business – large or tiny?
  • What are your short-term career goals (directly after graduating from business school)?
  • Where do you see yourself in 10-20 years?
  • Why do you want to earn an MBA?

EXTRA-CURRICULAR

  • List  all  languages you know and note the degree of proficiency.
  • Where have you travelled and lived? List continents, countries, and exciting cities.
  • List all the places where you have worked voluntarily.
  • List all of your interests and hobbies.
  • List all extra-curricular involvement (major and minor) during college.
  • Have you ever managed anyone at the office or in an extra-curricular setting?
  • Have you published anything? 
  • Do you have any patents?
  • Do you participate in any sports? Have you run a marathon? Are you part of a basketball league?
  • Describe a time you failed.
  • What are your three most significant weaknesses?
  • Describe all the defining moments in your personal life and at work. You can write about any experiences, books, meetings etc. that have changed the way you think or your path. 
  • Discuss any hardships, personal or professional.
  • Are you married? Do you have children?
  • What are your favourite books?                                        
  • What soft skills make you unique?
  • What does your immediate family do, and where are they from? What is your cultural heritage? Does your family have any unique traditions?

In general, business schools are looking for creative intelligence, leadership, teamwork skills, vision/innovation, and a demonstrated record of success in their candidates. So, make sure to add anything related to these traits in your brag sheet. 

Your MBA Essay must be:

  • A genuine narrative and your true reflection.
  • A unique and different story.
  • Try not to copy or be influenced by stories from other successful MBA essays.
  • Stay within the boundaries of the essay topic and do not stray from that.
  • Use compelling and robust language.
  • Review several drafts before submitting the best one.

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  • 100 Inspiring Quotes to Jumpstart Your Personal Statement

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MBA Personal Statement Tips and a Sample Essay

December 7, 2023

Jeremy Shinewald

“What are your goals, and why do you need an MBA from our school?” Virtually all MBA programs ask some version of this question, which is typically referred to as a personal statement. And you must answer this question thoughtfully and with detail. So, what should you write to achieve this?

Why Do So Many MBA Programs Require a Personal Statement?

Let’s start with why business schools ask this type of question of its applicants. Simply put, MBA admissions committees want to know, without a doubt, that you have a clear plan for your future and that their school can get you there. Revealing that “fit” with your target MBA program is absolutely critical. Admissions committees want to protect their yield – the number of acceptances divided by the number of offers they give out. In other words, how confident are they that you will accept their offer if it is given? You need to show the admissions committee that you really fit with their program through your personal statement—or they just might give your place to someone else who is able to prove that fit!

What Are The Components of an MBA Personal Statement?

While every MBA personal statement will vary slightly, the general components will be the same across the board. In a way, each personal statement will include something about your past, present, and future, which we’ll dive deeper into later in this post.

First, you need to include some context. Even if a business school does not ask about your professional or personal history, you still need to explain where you are coming from in order to explain where you are going…this is your past. Next, your goals are a key element of a personal statement. You need to share your plan for the future. In some personal statement prompts, you will be asked specifically about short AND long-term goals, and some will only ask for “goals” generally. What is important is that your goals be well thought-out and ambitious but attainable. Lastly, you will need to include why that school can help you reach those goals. This is where you connect your context and goals to reveal how your MBA from that school is what will make those goals happen…your present (or hopeful present, at least!).

How To Write About Your Post-MBA Career Goals

While your short-term post-MBA goals may be clear to you, the long-term often trips applicants up. How do you know what you really want to do so far in the future? As someone who has helped countless applicants perfect their MBA personal statement, I can tell you that admissions committees know your actual goals may change during your time at business school, and that is OK! However, what is important is that your short-term goals are clear AND that your overall goals are plausible. You need to share goals that you can reasonably achieve – there must be a path between where you have been and where you are going. Unclear or improbable goals are a major reason MBA applicants get dinged, so do your homework and make sure that path is crystal clear in your personal statement.

As an example, if you are an operations analyst and would like to move into consulting, you can share how you want to join a rotational management program, or how you plan to launch a search fund focused on operationally challenged businesses. Both of those paths seem plausible.

An important note: MBA admissions committees actually have no preference for one path over another. They just want to learn that you are passionate about your chosen path, that their MBA program can help you on that path, and that you will be successful after your MBA is over. 

When it comes specifically to long-term post-MBA goals, you only need to consider an ideal. If everything works out, this is where I would like to be. These goals should not be wildly ambitious or out of reach – again, you need to prove to the admissions committee that your goals are attainable – but they do need to be exciting.

Conducting Research On Your MBA Programs

In order to write about why a particular MBA program will help you attain your goals, you must conduct extensive research on your target schools. If a school asks “why us” you MUST be able to answer thoughtfully and specifically.

Here are a few ways you can learn more about your target MBA programs:

  • Spend a day touring your target program’s campus , attending a class, speaking with professors, and conversing over lunch with students.
  • If visiting in-person is not possible, you can learn a lot through attending webinars and online information sessions.
  • Reach out to colleagues and/or local alumni. Spend some time on LinkedIn to see if you have colleagues who have attended your target programs or if there are any alumni clubs in your area. Schedule a chat to learn more about classes, clubs, career opportunities, and school culture.
  • Follow your target MBA programs on social media. Schools regularly post on all major channels and can really share a lot of great and helpful information.
  • Download mbaMission’s Insider’s Guides. This is not a shameless plug – our suite of guides to top MBA programs is extensively researched and informed by direct input from students, alumni and school representatives. We update them yearly and they are free to download.

Every top MBA program offers a variety of in-person and online opportunities to connect and learn more. Check out this blog post for a list of events and programs.

Doing this research will help you write a personal statement that is authentic and specific. Being vague and generic here is NOT the way to go. Consider the following example:

“During my experience at Cornell, I was struck by the easygoing classroom discussion, the warmth of the professors and the time spent by the first-year student who not only toured the facilities with me, but also took me for coffee and asked several of his colleagues to join us.”

While these statements may in fact be true, the text contains no Cornell-specific language. If Yale, Michigan or the name of any other school were substituted for Cornell here, the statement would otherwise not change at all. This statement could be applicable to any other school—and this is not good. In contrast, the following statement could refer only to Darden:

“While on Grounds, I was impressed by Professor Robert Carraway’s easygoing and humorous style, as he facilitated a fast-paced discussion of the ‘George’s T-Shirts’ case. Although I admittedly felt dizzied by the class’s pace, I was comforted when I encountered several students reviewing the finer points of the case later at First Coffee. I was impressed when my first-year guide stopped mid-tour to check in with her learning teammate and reinforce the case’s central point. It was then I recognized that this was the right environment for me.”

If you were to substitute the Darden name and even the professor’s name with those of another school and professor, the paragraph would no longer work. The Darden-specific information regarding the day’s case, First Coffee and learning teams ensures that these sentences have a sincere and personal feel—showing that the candidate truly understands what the school is about, and necessary for a compelling personal statement that will catch the attention of the admissions committee. 

MBA Personal Statement Example and Analysis

Now it is time to put all these tips into practice. Here I will dissect an actual successful personal statement essay from a past applicant so you can learn some of the “dos” and “don’ts” in revealing your fit with your target MBA program. One quick note—this sample essay is not meant to be used as a template. I suggest that you use it as a resource, but do not copy it! Everyone has their own stories and nuances, and you need to focus on sharing yours in your own personal voice and style.

The essay I analyze here is in answer to the following question from Wharton’s 2022–2023 application, but the advice I give is applicable to any school’s required personal or goal statement:

How do you plan to use the Wharton MBA program to help you achieve your future professional goals? You might consider your past experience, short and long-term goals, and resources available at Wharton. (500 words)

This essay has our three key personal statement elements: past, present, and future. Let us unveil and examine each one.

The writer starts, logically, with the past, which is discussed in the first part of the paragraph.

Transitioning from banking to private equity, I initially found the faster pace and expanded scope startling, but ultimately, it was invigorating. Shifting from agent to principal, I joined the VP Product at a Japanese industrial firm in repricing one hundred, long-ignored products, and shepherded the acquisition of the rotational-molding division from a Korean chaebol. While I had neither pricing nor manufacturing experience, all that mattered was that I could learn, adapt, and contribute. At KJIP, I came to appreciate the “messiness” of investing and the opportunities to create value via ingenuity and collaboration.

No matter what the word limit is for the essay you are writing, you must give the admissions committee some indication of where you have been to provide context for where you want to go. The author here could not have just written, “I plan to accelerate my development at Wharton before returning to investing….” He needed to give the admissions reader a sense of his experiences and background before introducing his goals. While he will not be the only private equity (PE) associate to apply to Wharton, he offers a window into how his time in PE was his own—he invested in Asia, gained experience working with portfolio firms on a repricing project, completed an industrial acquisition, and so on. And beyond his discussion of his actual work, he gives an honest view into what he enjoys about the experience—the “messiness,” as he calls it. He discusses the challenge of adjusting and the rewards of creating opportunity. He demonstrates that he is authentic and capable and does so in just 90 or so words. He has not shared anything earth-shattering, but he has created an identity for himself and done enough to grab the reader’s attention and distinguish himself ever so slightly from other, similar candidates. He has also set the stage for the next section of his essay.

In the next roughly 90 words, the writer tells us that he plans to return to investing back home in America, sticking with industrials. He even names firms.

Now, I plan to accelerate my development at Wharton before returning to investing to drive change on a greater scale. While I had a tremendous experience in Asia, I am eager to return home and would seek to join a middle-market, PE firm, like BZPD or PowerStrat, which focus on industrial innovation to the benefit of all stakeholders. Longer term, as I develop my leadership skills and breadth of industrial experience, I aspire to become a partner at a PE firm or to a CEO position with a larger industrial firm, where I can truly lead change. 

The author does not need to “save the whales” or shift into tech to excite the admissions committee. He just needs to show that he has clear goals and that those aspirations make sense for him—and that ultimately, his MBA will be the bridge to get him there.

He can go from PE pre-MBA to PE post-MBA, no problem, or he could suggest that he wants to transition into industry right away. He could probably find ways to shift into other careers as well. What is important is the logic behind the career goals, not the target industry. And in this case, this applicant’s path makes sense. In addition, his long-term goals naturally extend from his short-term goals. His logic continues, and his objectives, while unrevolutionary, are, importantly, significant, ambitious, and prestigious. In short, the admissions committee can see a credible path for him to be a successful alumnus. Of course, all this logic and “pathing” is critical. For the applicant to say that he wants to go from industrial PE into sports management or into leadership of a consumer marketing business would sound strange with the information we have, so again, the focus is on being logical, credible, and ambitious.

If I were to critique this portion of the essay, I would say that he might give another sentence of depth here. His goals are possibly a little thin. Maybe he could elaborate on the work he would seek at his post-MBA firm or offer an intermediary goal that would lend more credibility to his long-term aspiration of landing that C-suite position. Of course, if he did so, he would need to find space to do so elsewhere in his essay, because Wharton has a hard limit of 500 words. You literally cannot enter even one word more into the space allotted for this essay on the school’s application. Not a word! At some other programs, you do not need to worry so much about being a few words over, though we always recommend that applicants not exceed an MBA program’s stated word count by more than 5%, tops.

The Present

Finally, the bulk of his essay is on Wharton—approximately 60% of it. The admissions committee wants to know that you have done your homework on their school because they have thousands of applicants and do not need to accept anyone who lacks a complete understanding of what their program has to offer. To be a successful applicant, you really need to prove that you have done your homework. 

Assessing areas for development, I recognize that I need to grow beyond the financial plain and will pursue Wharton’s Strategic Management major, both to expand my ability to advance my future firm’s strategic rationale and to quickly grasp the challenges faced by management at portfolio firms. After taking core courses like “Operations, Information, and Decisions” and “Foundations of Teamwork and Leadership” to deepen my managerial point of view, I would specialize via electives like “Managing Organizational Change,” “Corporate Diplomacy,” and “Advanced Global Strategy.” Of course, beyond Wharton’s course options, I find the opportunities to unify theory and practice to be incredibly compelling. In particular, I would pursue the Advanced Management Practicum, so that I could collaborate with classmates by providing actionable solutions for a specific management problem, while gaining the enduring benefit of a consultant’s perspective. And a Global Modular Course, like “Supply Chain Management in Mexico,” will introduce me to our most vexing global business issue, while expanding my network within industry and with classmates. 

I feel fortunate to have already witnessed the role my diverse and dynamic Wharton classmates will play in my education; I recently visited my cousin, Tarek Masoud (W ’22) and observed his “Managerial Decision Making” class, also attending that week’s Pub. Both class and Pub revealed a community that comes together to share ideas— and even laughs together amid the intensity of the experience. Indeed, this reflective aspect is deeply appealing; by pursuing a Leadership Venture, I would work with peers to better understand myself and hone my leadership style. Meantime, through my Learning Team experience, I will be constantly adapting as I seek to contribute to a unit that Tarek described as his “lifeline.” I would come to Wharton ready to listen, absorb, and share, knowing that by bringing the entirety of my energy, I will confidently embark on the next phase of my career.

Has our applicant proven that he has done his research on the school? Unequivocally, yes! He has visited the program, sat in on a class, selected an appropriate major, reasoned through the courses he wants to take, noted experiential opportunities, and familiarized himself with the school’s Learning Team model. And he does not just present a list—he is able to show how these resources will help shape his experience.

I want to highlight a few specific details. The writer does not just say that he visited his cousin at Wharton and had a great time; he visited his cousin with a sense of purpose and absorbed the experience both academically and socially. He has takeaways about the Learning Team experience. If I were to critique this section, I would focus on the Leadership Venture element. Which one would he want to pursue? Why? Would any Leadership Venture work to help him gain what he needs? Small details like this add to the sincerity of the essay, thereby making it more convincing.

The brevity of this essay—at a mere 500 words—could always leave us second-guessing the writer. In this case, though, the applicant delivers a fairly straightforward story, identifies some nuances within his experience, offers clear and connected goals, and is able to identify with Wharton as his target. He does a very solid job and generally makes the most of his space. Again, do not just try to copy this sample essay. Use the tips in this post to make your essay truly your own. I hope this has helped you understand the depth that is necessary in your writing and the logical connections you need to make. This should launch you on your journey.

If you have questions about your application essays or wonder which schools you would be competitive at, sign up for a free 30-minute consultation with an mbaMission consultant.

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Writing an MBA personal statement

MBA Personal Statement Examples and Strategy

A successful MBA personal statement is both engaging and persuasive. The essay carries the reader along effortlessly while convincing them that you are qualified and worthy.

Armed with a great personal statement, you have an improved chance of entering the MBA school of your choice. But what does it take to write a personal statement that could give you better prospects in the application process? Would you like some free samples?

Here has some ideas and a strategy for writing an excellent admissions essay, along with plenty of examples for you to use.

Build Your Personal Statement Around a Core Idea

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The core idea — the essence, theme or central point — becomes the driver of content for your essay. Everything else in the document should support that concept.

  • When responding to a specific question, your core idea should directly and elegantly answer the question.
  • When writing a less-directed essay, you still need a driving concept; you just have more choice as to what the concept can be.

This core idea is your thesis. The thesis statement gives your admissions essay a clear direction.

The central theme is also what weaves your essay to make it a unified whole. It is the driving force that makes your essay strong and engaging. Here is a good example of thematic writing , with the topic in this case being how MBA studies help cultivate leadership qualities.

Without a core idea, readers may become lost as to what you’re meaning to say. There will be no binding theme and various details may seem irrelevant or out of place. The admissions panel should be able to quickly grasp what you’re attempting to convey.

Include Only Relevant Details in Your MBA Essay

Essays that are essentially resumes in prose — or which attempt to tell your entire life story — descend into the unwanted mishmash category. MBA essays that are replete with irrelevant details have strayed from their central mission. They are neither engaging nor persuasive and, indeed, bore readers.

Your MBA personal statement is a means to reveal who you are and what contributed to your character formation. But you want to avoid writing details about yourself that are not especially relevant to the application. These details can be tedious to read.

Remember that an essay has limits, including in terms of word count. Telling a story using key facts is better than making a bunch of loosely connected points that are full of details. Choose what you really want to write about. Here are some ideas you might find useful.

Common Writing Mistakes to Avoid

As a quality control device, you may want to be mindful about what to avoid in your essay. Here are some ideas on the common mistakes applicants make when writing an MBA personal statement.

1. Repeating or expanding on your resume

Perhaps the most common personal statement writing blunder is including an expository resume of your background and experience. This is not to say that business schools are not interested in your accomplishments.

However, other portions of your application will provide this information. Strive for depth, not breadth.

Aside from telling irrelevant details, listing down your accomplishments like you do in a resume is a no-no in writing your admission essay. You should not waste limited space by stating what can be easily found on your resume. You have to strive more for self-reflection because that is what the admissions panel wants to hear from you.

Focus on your purpose for writing the essay. This will help you put together ideas that can help back up your application and support your claim for a coveted spot.

2. Choosing a topic that could provoke negative reactions

Succeeding with your personal statement is not limited to the specifics of writing, such as grammar, style and details. Choosing a topic that won’t offend readers is equally as important.

Be sensitive to your readers and their potentially different and varying perspectives. The topic may have serious repercussions on how they perceive you as an individual or candidate for admission. Mistakes include looking unprofessional, revealing too much personal information or identifying yourself in terms of political or cultural leanings.

3. Including content that doesn’t help tell the story

An unfocused writer can rely too heavily on generalizations while also providing too many irrelevant details. The problem is that writers often don’t consider what is genuinely necessary to include or they repeat points.

Your MBA personal statement should be almost flawless. It should have a central idea to make it a unified whole. And the essay should only contain details that are important and relevant. After each draft is done, check that these goals are being achieved.

What Admissions Committees Look For

When evaluating MBA personal statements, admissions committees for MBA programs look for several key things, including:

  • Professional experience: They want to see that you have relevant work experience, as well as a clear understanding of the role that an MBA will play in your career.
  • Academic background: Admissions committees want to see that you have a strong academic foundation in business, as well as the quantitative and decision-making skills that are necessary for success in an MBA course.
  • Goals and motivations: Admissions committees want to understand your motivations for pursuing an MBA and your long-term career goals. They want to see that you have a clear vision for how an MBA will help you achieve your goals and make a positive impact.
  • Fit with the program: Committees want to see that you are a good fit for their particular program. They will look for evidence that you have done your research on the program and understand how it will help you achieve your goals.
  • Writing ability: The panel will also evaluate your writing ability and communication skills. Your personal statement should be well-written, well-organized, and free of errors. It should also clearly articulate your ideas and convey your passion for business management.

Example 1: Family Business Part Owner

As the third generation to join the family business, I have always had a passion for continuing the legacy of success that my grandparents and parents have built. However, I have always felt that there was more I could learn to take our business to the next level and make a greater impact in the industry.

That is why I am pursuing an MBA at a top business school. I am eager to delve deeper into topics such as finance, strategy, and leadership, and to learn from experienced professionals in the field. I believe that this education will not only help me to advance on my current career trajectory, but also to drive growth and success for our organization and for the industry as a whole.

In addition to my experience in private business, I have a strong academic background. I received my undergraduate degree in Business Administration from XYZ University, where I learned business principles and developed analytical and problem-solving skills.

I am confident that my on-the-job experience, academic background, and passion for business make me an ideal candidate for a top business school’s MBA program. I am excited to take the next step in my career and to contribute to the growth and success of our family business and the industry through my knowledge and expertise.

Example 2: Financial Analyst

As a financial analyst at a leading consulting firm, I have gained valuable insights into the inner workings of the corporate world. However, I have always felt that there was more I could learn to help me better understand the big picture and make more informed decisions.

That is why I am pursuing an MBA. I am excited to delve deeper into topics such as finance, strategy, and leadership, and to learn from experienced professionals in the field. I believe that this education will not only help me to advance my career, but also to make a positive impact on the organizations I work with.

In addition to experience in finance, I have a strong academic background in business. I received my undergraduate degree in Economics from XYZ University, where I developed quantitative and other technical skills and learned management principles.

I am confident that my professional experience, academic background, and passion for business make me an ideal candidate for an MBA program. I am excited to take the next step in my career and to contribute to the growth and success of businesses through my knowledge and expertise.

Example 3: Healthcare Administrator

As a registered nurse and healthcare administrator, I have dedicated my career to improving patient outcomes and advancing the field of healthcare. However, I have always felt that there was more I could learn to better understand the business side of healthcare and make a greater impact in the industry.

That is why I am pursuing an MBA. I am excited to delve deeper into topics such as healthcare strategy, finance, and leadership, and to learn from experienced professionals in the field. I believe that this education will not only help me to advance my career, but also to drive positive change for the organizations I work with.

In addition to administration experience, I have a strong academic background in healthcare and business. I received my Bachelor’s degree in Nursing from XYZ University and my Master’s degree in Healthcare Administration from ABC University, where I learned the fundamental principles of both fields and developed my analytical and strategic skills.

I am confident that my professional and academic backgrounds, and passion for healthcare make me an ideal candidate for an MBA. I am excited to take the next step in my career and to contribute to the growth and success of healthcare organizations through my knowledge and expertise.

Example 4: Marketing and Sales Manager

As a business development manager at XYZ Company, I have gained valuable experience in the field of marketing and sales. However, I have always felt that there was more I could learn to further advance my career and make a greater impact in the industry.

That is why I am pursuing an MBA degree. I am eager to delve deeper into the complexities of business strategy and management, and to learn from experienced professionals in the field. I believe that this education will not only help me to become a more effective leader, but also to make a positive contribution to my organization.

In addition to significant real-world experience, I have a strong academic background. I received my undergraduate degree in Marketing from ABC University, where I learned the fundamental principles of business and developed technical and organizational skills.

I am confident that my experience, academic achievements, and passion for business make me an ideal candidate for an MBA. I am excited to take the next step in my career and to contribute to the growth and success of a business through my knowledge and expertise.

Example 5: Project Manager

As a project manager at a global technology company, I have gained a wealth of experience in driving cross-functional teams to achieve success. However, I have always felt that there was more I could learn to take my skills to the next level and make a greater impact in the industry.

That is why I am pursuing an MBA. I am eager to delve deeper into topics such as strategy, leadership, and innovation, and to learn from experienced professionals in the field. I believe that this education will not only help me to become a more effective leader, but also to drive growth and success for the organizations I work with.

In addition to management experience, I have a strong educational background. I received my undergraduate degree in Business Administration from ABC University, where I learned the fundamental principles of business and developed my analytical and problem-solving skills.

I am confident that my professional knowledge, academic background, and passion for business make me a strong candidate for an MBA. I am excited to take the next step in my career and to contribute to the growth and success of businesses.

Example 6: Startup Founder

As the founder and CEO of a successful start-up, I have gained valuable experience in the world of entrepreneurship and business. However, I have always felt that there was more I could learn to take my skills to the next level and make a greater impact in the industry.

That is why I am pursuing an MBA at a top business school. I am eager to delve deeper into topics such as finance, strategy, and leadership, and to learn from experienced professionals in the field. I believe that this education will not only help me to advance my career, but also to drive growth and success for my own business and for the organizations I work with.

In addition to my valuable business experiences, I have a strong education foundation. I received a Bachelor of Business degree from the University of Michigan, where I learned the fundamental principles of business and developed analytical and communication skills.

My business experience, academic background, and passion for business development make me a strong candidate for a top business school’s MBA program. I’m excited to take the next step in my career and to contribute to commercial growth and success through my knowledge and expertise.

Is Getting an MBA Difficult? How Hard?

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Allan Duncan

A business school will typically give some weight to the MBA personal statement when assessing applications, but it is generally not the most important factor. Admissions committees also consider professional experience, academic background, GMAT or GRE scores, and letters of recommendation.

That being said, the personal statement is an important opportunity for applicants to showcase their strengths and explain why they are a good fit. A well-written MBA personal statement can help to differentiate an applicant from other candidates and provide insights into motivations, goals, and personality.

Overall, MBA personal statements represent just one piece of the puzzle when it comes to business school admissions. It is important to put effort into crafting a strong essay, but it is also important to focus on other aspects of the application.

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Outstanding MBA Personal Statement Examples

Introduction.

Applying to an MBA program is a lengthy process that involves multiple steps and numerous requirements. Some parts of the process are relatively simple, such as academic transcripts or test score submissions. 

Other parts are more complex and require more from you, such as the MBA essay(s) that you’ll likely have to submit. Of course, every bit of information you include in your application is vitally important because your application will be considered in its entirety before any decisions regarding your candidacy are made. 

However, certain portions of your application may hold more weight than others. There is no doubt that grades are important, and having a high GPA or an exceptional GMAT score certainly helps improve your chances of acceptance. 

Yet, numbers don’t leave much room for standing out, which is necessary when considering the sheer amount of applications MBA admissions committees have to sort through. However, writing an outstanding MBA personal statement is your chance to do precisely that. 

An exceptionally well-written personal statement could be the gateway to your success and could land your name on a shortlist for an interview invitation to the business school of your choice, getting you that much closer to an acceptance to a future MBA program. 

On the other hand, “ An essay that reveals any weakness in your candidacy could quickly put you in the reject pile,” so the stakes are high when you get to this point in your application. To learn more about where you should start, how you can ensure that your MBA personal statement makes you stand out, and what kinds of things you should avoid writing about - read on.

What is an MBA Personal Statement?

An MBA personal statement introduces you to the school’s admissions committee that you’re applying to. It is also an opportunity for you to show them what you could potentially contribute to the community that exists at their school.

For most schools, your chance to write a personal statement comes with your responses to the MBA essay questions. Each school has its own requirements when it comes to the MBA essay. There is only one essay prompt for some schools, and for others, there are multiple questions that you must answer. 

Similarly, some schools have word requirements that limit either the minimum or maximum word count that you can use for your answers, whereas others provide the question and let you decide how much to contribute.

Although each school has topics they typically like to cover, many schools change their questions from year-to-year, but some general themes tend to reoccur quite often in these kinds of prompts. One theme that often comes up has to do with your interest in the school or how you envision yourself fitting into the school’s program. 

For example, the Wharton School of Business at the University of Pennsylvania requests their applicants to answer “What do you hope to gain professionally from the Wharton MBA?” They also ask “how do you plan to make specific, meaningful contributions to the Wharton community?” 

Other schools are more interested in the theme of self-reflection. The University of Chicago’s Booth School of Business , for example, wants to learn “more about you outside of the office,” and they request that you take their essay as an “opportunity to tell us [them] something about who you are.” 

For many schools, the theme of goals and ambitions is a popular topic. At NYU Stern , they ask applicants, “What are your short and long-term career goals?” and  “how will the MBA help you achieve them?”Another major theme shared by many schools is that of leadership. 

Berkeley Haas requires that applicants consider how “the definition of successful leadership has evolved over the last decade and will continue to change,” and they’re interested in knowing “What do you need to develop to become a successful leader?” Although some schools branch away from these general subjects, these themes tend to be the most common, so the chances are good that you may have to write about one or more of these topics in your MBA personal statement.

Top Tips on Writing an Outstanding MBA Personal Statement

Focus on the question.

You’re going to want to keep in mind several things while you’re writing your MBA personal statement. One of the things is that you maintain a steady focus on the actual question(s) asked throughout your essay. Of course, the questions are often very open-ended and allow you to answer them in a variety of ways. 

Once you’ve chosen a path, try your best to stick with it and continuously remind yourself of the task at hand, so you can question whether you’re straying too far from what you’re trying to write about. Staying on topic and focusing on the question at hand will also help prevent you from wasting space and time on irrelevant information. 

Although the admissions committee probably doesn’t have a distinct black and white answer to the question that they’re asking, they are still looking for an answer, so make sure that you’re not just providing them with an autobiography. 

Writing about your strengths and experiences is still necessary, so make sure you cover any  relevant strengths and experiences in accordance with the theme and question. Although admissions committees are generally interested in applicants who write unique content, it is important to avoid getting too far off track with your MBA personal statement. There is still a question at hand to answer, with directions that must be followed, so don’t write about whatever you please.

Show Your Passion

A good, compelling MBA personal statement is chalked full of passion. If you let your passion shine through in every line, you’re bound to grab the attention of the admissions committee that reads your application. No business school is interested in an applicant that lacks passion and enthusiasm. 

The main goal of each school is to fill their cohort with future leaders, who are passionate and driven to succeed. Let them know what kind of  business goals you have in mind and give them an idea of your ultimate ambitions. Whether you want to create a startup, start a nonprofit, or even move up within the ranks of the company that you’re already working for, let the admissions committee in on how you view your future in the business world.

With that said, make sure it's overtly clear why that envisioned future has ignited a passion inside of you that has pushed you to apply for an MBA program. Ensure that you go back to the source of your ambitions and give them an idea of where your passion originally stemmed from. Doing this will help them understand your aspirations better, and it will also give them a better overall understanding of who you are at your core.

Get to Know the School

It should also be evident in your MBA personal statement that you’ve invested time into getting to know the school that you’re applying to. Schools differ from each other in varying ways, and each of their MBA programs have distinct features that set them apart from one another. 

If you can demonstrate an understanding of the school’s missions, values, and goals in your personal statement, it will let the admissions committee know that you’ve done your research. Knowing these things will also help you tailor your MBA personal statement to meet some of the school’s criteria. 

Once you know the goals of a school, you can detail various ways that you’re capable of contributing to them. Once you know their values, you can show them various traits, which you possess, that align with those values. Once you know what their mission is, you can highlight ways in which your mission is similar. 

Of course, it isn’t necessary to reflect every single virtue that the school values in your MBA personal statement, but if you’re able to make enough of these connections between yourself and the school, they’ll see that you’re a good fit for a future cohort, increasing your chances of acceptance into one of their programs. 

Let the admissions committee know why you feel their MBA program is the best fit for you. If you can think of some specific things that their program provides, such as experiential learning or internships, mention why these opportunities excite you. Additionally, if a particular member of their faculty or a specific course interests you, explain where your appeal is coming from. 

There are many ways for you to gain more information about a school that will be useful during this portion of your personal statement. You can check out the school’s website, reach out to department heads, look into previous or current students’ profiles, look at the school’s online forums and social media groups, and even attend their events scheduled for prospective students.

Highlight Your Leadership Qualities

Upon closer inspection of some business school websites, it will be apparent that most of them value leadership above all else. Essentially, all business schools are looking to fill their cohorts with students who will become global leaders in the future. 

If you can show a school’s admissions committee that you have leadership qualities and that you have the potential to be a great leader, it will undoubtedly pique their interest in you. The best way to do this is by providing an insight into your motivations, strengths, and capabilities by emphasizing experiences that you’ve had, which present you as a proactive person who takes charge of the situations. 

You don’t need to describe some grand situation where you made a global impact. However, if you’ve taken the initiative to lead a local fundraiser, or you’ve started a club and led them to a set goal, these are the kinds of experiences that are worth mentioning because they will portray you as a leader.

Back-Up Your Claims

It is of vital importance that you don’t merely tell admissions why you’re a good fit for their school, or that you’re a strong leader, or that you have what it takes to make it in the world of business. Instead, you must show them all of these things by backing up your claims with examples. 

Your claims will feel empty and baseless if you don’t have real-life examples to back them up. Rather than telling a school how resourceful or imaginative you are, tell them an anecdotal story that helps them independently draw this conclusion . 

You can describe a situation when you made use of connections you have within your community to get something done that would benefit everyone or a time when you had to come up with a creative solution to a setback that you were facing. 

Unlike general statements, stories are memorable and will be hard for admissions committees to forget about you if you tell them a story that shines a light on your best side. Keep your stories brief and to the point, but include the necessary details to illustrate the points you’re trying to make.

Mistakes to Avoid While Writing an MBA Personal Statement

Don’t be too eager to please.

Many people make a common mistake when writing their MBA personal statement by focusing too much on writing exactly what they believe the committee wants to hear. In other words, trying too hard to please the admissions committee can sometimes have the opposite effect. 

When taking on an MBA essay, if you write what you think the admissions committee is expecting, you’ll waste a perfect opportunity to show them your actual value to their program, and you’ll likely blend in with the rest of the applicants. 

Each admissions committee has boxes that they are looking to tick, and the overall goal is for you to tick as many or all of those boxes as possible in a natural manner. If your aim is fitting the bill, it will be obvious and will detract from your chance to come across as unique. 

It will also make for a dull and underwhelming MBA personal statement. Beyond fulfilling specific requirements, you should demonstrate that you have character. Don’t be afraid to break the mold, at times, if it will allow you to open up more and share something genuine about who you are. 

Diversity is essential at any business school because diverse perspectives are what make a cohort attractive and interesting. So, think of how you can contribute to this diversity and embrace your authentic self when you craft your MBA personal statement.

Avoid Summarizing Your Résumé

By the time that an admissions committee gets to your MBA personal statement, the chances are good that they’ve already read through your résumé . Thus, there is no need for you to restate information directly from your résumé during your MBA personal statement. 

The admissions committee has that information already, and you can trust that they will not forget it if it is worth remembering.  By the time they get to your personal statement, they are craving something original and fresh. 

The purpose of a résumé is to list your relevant experience, but the purpose of an MBA personal statement is to show why that experience matters and why it sets you apart from all the other applicants. 

If you want your essay to be captivating, you must draw the admissions committee in with your storytelling skills. Use vivid descriptions to bring the stories that you’re telling to life and take the admissions committee on a journey that demands their attention.

No Need to Apologize

A general rule to keep in mind when writing your MBA personal statements is to avoid making any apologies. If there is a portion of your application that you aren’t feeling overly confident about, don’t draw attention to it. 

It might feel like you must explain yourself, whether this means justifying a lower than average GPA or test score or why there is a gap in your employment. 

However, your MBA personal statement is a limited opportunity for you to convince an admissions committee of your candidacy for their program, so spending time on things that don’t accentuate your best side is a waste of valuable time and words. Rather than apologizing for your potential downfalls, draw the admissions committee’s attention away from those parts of your application. 

Give them a good reason to naturally forget those things by wowing them with an MBA personal statement that highlights all of the reasons you are the ideal choice for their next cohort. The only time it is acceptable to explain your shortcomings is if the essay question specifically asks about them.

Outstanding MBA Personal Statement Examples 

Goals essay example.

Essay 1: What do you hope to gain professionally from the Wharton MBA? (500 words)

Sample Introduction:

Prior to COVID, I dreamed of a future as an entrepreneur building on my mother’s example of using business to make a difference in local communities. 2020, however, afforded me the opportunity to simultaneously begin pursuing the impact I hoped to make, even without my own venture, by participating in [Name] and [Name] recruiting efforts, while pausing to reflect on those aspirations.

Though I would still like to build on my mother’s legacy of community-minded entrepreneurship, I believe I will be able to make the most direct impact by founding my own venture capital fund that incubates companies from seed to late stage. My three years at [Company] have helped me develop analytical and operational skills necessary to be a thoughtful founder, but a Wharton MBA will help me refine my leadership style, as well as help me adopt the mindset of a community-minded investor.

Sample Body Paragraph:

With a flexible core foundation, I will use my time at Wharton to focus on classes that will uniquely help me achieve my goal. As a double major in Business Economics and Public Policy and Entrepreneurship & Innovation, I will not only understand the best way to use business to improve a community with classes like “Urban Public Policy and Private Economic Development,” but I can also study different methods to bring solutions to life with classes like “Venture Capital and Entrepreneurial Management” and “Finance of Buyouts and Acquisitions.” Best of all, I can begin applying and practicing what I have learned in the classroom by working with the [Company] or spending a semester in [Place] with the robust [Community] in the [Area].

Sample Conclusion:

After graduating, I intend to be an active alumni, joining the Alumni Angel group, as well as serving as a mentor for Wharton students. Bolstered by my experiences inside and outside the classroom, I will be ready to make my mark on the Venture Capital world, bringing more equitable access to financial resources for entrepreneurs of color. When I do, I know that I will have the support of my Wharton community behind me.

Why it Works:

This is a fantastic sample of a MBA personal statement for many reasons. Firstly, the applicant doesn’t waste any time and gets right into an explanation of their personal goals and aspirations at the beginning of their essay, which then ties into a brief explanation of the source of their inspiration. 

They also highlight their opportunistic nature by showing how they took advantage of the situation when COVID began. They consistently reference specific parts of the Wharton MBA program they’re interested in, such as some specific classes they intend to take. They also mention how they plan to use their experience at Wharton to make their dream a reality.

Contributions Essay Example

Essay 2: Taking into consideration your background – personal, professional, and/or academic – how do you plan to make specific, meaningful contributions to the Wharton community? (400 words)

While I may have a few years before launching my own fund to transform local communities, during my time at Wharton, I intend to be an active participant in Wharton’s Anti-Racism goals, fighting to bring equity and inclusion with the same passion I have brought to my office and B/LX network. I want to help usher in a new era at Wharton focused on today’s business concerns where diversity and inclusion are top of mind.

I plan to be an active member of whatever initiatives are formed with student involvement seeking to effect that change, such as the Wharton Graduate Association (WGA). As a member of the [Organization], I can work with my peers to network in our hometowns to increase [Ethnicity] participation in MBA programs, which has been historically under-represented, as well as welcome prospective students as a host during [Initiative], to ensure that all who are interested feel welcome the moment they approach this school.

I have learned through my work at [Company] that one needs to bring in allies to improve diversity - cultivating a strong affinity group is a start, but not enough. As a member of the [Group], I will support Wharton founders, specifically ones with social ventures addressing poverty and inequality in the greater [City] community, thus growing student-funded entrepreneurship with a social benefit. As a fellow, I will also be able to further hone my own sense of leadership to understand the best way to motivate people to prioritize community benefit.

When not focused on ventures and leadership, I plan to school fellow students in the Tennis Club, share meals with the Wharton Food Club, and continue bragging about California’s Cabernet Sauvignons to the Wine Club. I envision my Wharton experience moving beyond the classroom to build an alumni cohort to last a lifetime, supporting each other to overcome the challenges we will inevitably face as we become next generation leaders.

This MBA personal statement is yet another strong sample. This applicant has clearly done their research and has discovered that they have a goal in common with the school they’re applying to. They focus on this shared goal and highlight how they intend to achieve progress towards it by working together with the school and its community. 

They make sure to back up their claims with examples of relevant work experience  that is in line with this vein of thought. Doing this demonstrates focus and shows that they are serious about their passions. 

Their conclusion further reinstates the fact that they are familiar with what the school has to offer, and it also flushes their personality out a little more. It also helps the admissions committee to envision the applicant fitting into the school’s community in various ways.

Self Reflection Essay Example

Essay 3: As we review your application, what more would you like us to know as we consider your candidacy for the Harvard Business School MBA program?

Disability has always been close to home; my family and community have a long and painful history of degenerative disease. I often think of my uncle, who steadfastly refused to let others help him eat meals following a string of kidney surgeries, and to my grandfather, suffering from neurodegenerative decline, who would rather exert excruciating effort to walk up a flight of stairs than ask me to get reading glasses from his bedroom.

It dawned on me that a reliance on others to move through daily life slowly chips away at one’s humanity; that lost independence is a common denominator of disability, and it impacts people almost as meaningfully as the underlying medical condition does. While various technologies and medical subspecialties exist to ease physical suffering, there is woefully little out there aimed to mitigate this deeper psychological problem. What’s more, the data and tools to solve this issue do exist, but millions continue to suffer.

I’m driven by finding answers to the most complex, most challenging problems faced by humanity; the ones that are too daunting, or those that go unrecognized. I felt a moral obligation to intervene. What followed would help me discover my life’s mission – building AI-driven tech to improve healthcare.

Sample Body Paragraphs

I rallied a friend, and together we built an AI-driven, low-cost speech-recognition platform that enabled voice-activated control over electronic systems in a household, thus empowering individuals suffering from ALS and multiple sclerosis. It was an exercise in creativity and persistence. It was quite daunting at the outset - I still have scars from initial circuit prototypes exploding in my hand. But, in the end, our solution worked, and cost a fraction of a now commercially available solution like Alexa.

As I think back to my core questions of independence, disability, and the juxtaposition of

medical and psychological suffering, I see increased life expectancy as a testament to modern advances in medicine. I now want to start the conversation around ensuring that people like my uncle or grandfather live not just longer, but happier, more dignified lives.

In the long run, by proving the benefits of AI-driven healthcare to the world, I want to build an enterprise that not only continues to develop sophisticated technologies, solve complex medical challenges, and change lives, but also improves the underlying fabric of healthcare policy. Like Uber and Airbnb, my dream is to eventually create an organization that fundamentally shifts the contemporary regulatory paradigm in healthcare to one that evolves and appropriately reflects both the medical and psychological needs of the modern patient.

The more I study disability, disease, impairment, and their implications on the human psyche, the more I appreciate the power of community - the feeling that there are people who fearlessly stand with you as you look to defy the odds. As I look to achieve my life’s mission and create a better healthcare system, I can’t think of a stronger, more supportive, and more inspiring community than Harvard.

The general management toolkit, network, and leadership skills that I develop will stay with me long past my time at HBS. I am confident in finding co-founders, collaborators, and investors who are as passionate as I am about solving entrenched challenges in healthcare. I plan to engage in cross-disciplinary inquiry through the [Initiative], and strive to develop a deft understanding of the interplay between the business, policy, and technological aspects of healthcare, something made uniquely possible through close collaboration with HMS and HKS.

I am more inspired than ever to realize my dream of restoring the lives of millions who suffer through no fault of their own, and the Harvard MBA will enable me to achieve exactly that.

This essay manages to take a very broad MBA essay question and turn it into a highly focused and genuine personal statement. The applicant doesn’t merely state their goals, but paints a delicate picture of their very personal inspirations that have become their driving force. 

This MBA personal statement includes numerous details, while refraining from including irrelevant ones. Each part of the narrative that they’ve told is necessary and is carefully woven together to provide an accurate background of where their motivation stems from and how it has led them to apply to this school. 

They also reference relevant achievements and experiences that they’ve had that indicate a strong sense of leadership within them, making them an attractive candidate for the school they’re applying to.

1. What is the purpose of an MBA personal statement?

The general purpose of an MBA personal statement is to show the admissions committee a little more about who you are and why they should consider your candidacy for their program. It is also a chance for you to show your goals and ambitions, while demonstrating how they pertain to the specific MBA program you’re applying to.

2. How long should an MBA personal statement be?

Some schools have specific minimum or maximum word counts for their essays, while others don’t. A school will typically list these kinds of requirements together with the essay questions.

3. What should I focus on with my MBA personal statement?

Your MBA personal statement should focus on answering the question(s) that the school has provided. These questions vary from school-to-school, but are usually found on the applications page of a school’s website, along with all of the other information relevant to your application. In conjunction with your answer to the prompt, you may focus on describing experiences, skills, and goals of yours that are relevant to the MBA program you’re applying to.

4. Should I write a different personal statement for each school that I apply to if I’m applying to multiple schools/programs?

Yes. Not only does each school have their own essay questions, but each school also has its own set of values, missions, and interests. Thus, your MBA personal statement isn’t easily transferable from one school’s application to another. 

If you want to maximize your chances of getting accepted into a school’s MBA program, you must carefully craft a unique MBA personal statement for each school that you apply to.

5. What should I research before writing my MBA personal statement?

Some research into a school is necessary before you can begin writing an MBA personal statement to submit to them. You may want to research a school’s mission statement, curriculum, faculty, extracurricular activities, or other pertinent information related to their MBA program. 

It will be necessary to reference these kinds of things throughout your MBA personal statement when you explain why this particular school is the best option for you and why you are the best fit for their next cohort.

6. Should I mention my GPA or GMAT/GRE scores in my MBA personal statement?

No. Your academic transcripts and test score submissions will be part of a different section of your application. The admissions committee does not need to see the same information in two places. 

Use the MBA personal statement as an opportunity to improve your candidacy for the school’s program in fresh, new ways by discussing things that would not be possible to include in your transcripts or on your résumé.

Your MBA personal statement is a vital part of your MBA application, and, as such, it requires that you approach your writing process with careful consideration. Your personal statement is a significant opportunity to make a good impression on the admissions committee by showing them who you are and why you deserve a coveted spot in their program. 

Plan out what you want to say, and take your time organizing exactly how you’d like to say it. Remember that every word counts, so make sure that you stay focused and don’t get off-topic. Once you’ve written an outstanding MBA personal statement that you feel packs a punch, proofread your essay, and, if possible, have others proofread it as well to ensure that there are no errors that will detract from the content.

You should also make sure that your writing conveys a sense of confidence, creativity, and passion. If you account for all of these things, and you let your true self shine through in your MBA personal statement, then there is no reason why an admissions committee wouldn’t be interested in having you join their next cohort of students.

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MBA Personal Statement Sample Essays & Tips

Your academic record, GMAT scores, and GPA are important factors in the MBA application process. But, more than that, business schools ultimately care about who you are and whether you would be a good fit for their program. This is where your application essays come in. The goal here is to complete the picture that your scores and stats began sketching. Take your time when writing these essays. They will form the image the admissions committee will see before they meet you at your interview. Write, edit, and edit again. Be sure there are no spelling or grammatical errors in your essay. You want your portrait to be clean and clear. Once you are satisfied with your essay, ask a trusted friend, mentor, or admissions pro to read it. A fresh pair of eyes can often see things that you can’t.

7 tips for creating the best MBA essays

Here are some important things to remember when writing your MBA essays.

  • Show who you are in a background essay Use this opportunity to reveal your values and personality, the obstacles you’ve overcome, and the seminal experiences that have shaped you into the person you are today. No two people have the same history. Use stories and examples to make your background bright and stand out to demonstrate what makes you special. Discuss how your history has brought you to this point. What is there in your background that compels you to pursue an MBA at this time?
  • Show your direction in the goals essay Use this opportunity to show that you have clear direction and purpose based on experience and planning. Business school is not another opportunity to “find yourself.” Even if you have had one career path and will use your MBA to launch another career, this essay must describe the reasons behind your career-change, your new goals, and how the program will help you achieve them.
  • Use your optional essay to explain negatives in your stats If your GPA was lower than you would have liked early in your undergraduate education, use your essay to show how you learned from this experience. Everyone makes mistakes. How you deal with your mistakes shows a lot to the admissions committee – determination, discipline, success, resilience, and breadth of experience are qualities that will serve you well in your MBA studies and later in life. Be sure that you explain your negatives and don’t try to justify them. Show that you understand the mistake you made, learned from it and changed as a result of processing the experience. That response shows maturity. Justifying – instead of learning or changing – is a sign of immaturity. MBA programs want mature adults. Almost all of them have made mistakes.
  • Say what you mean, and mean what you say Admissions committees read thousands of essays during each admissions round. A concise, well thought-out essay will have them reading yours to the end.  You need examples and stories to support your statements and make your essay interesting and readable. Each of these needs to be to the point. These professionals are trained to spot an essay that is full of fluff and without substance.Avoid rambling and the use of keywords that you think the reader wants to see. A non-substantive essay will lead the reader to conclude that you, too, are without substance.
  • Find your passion This relates to tip #4 above. You want to grab the reader right away and create an essay that will keep their attention to the very end – and leave them wanting to meet you and get to know you even better. In other words, offer you a coveted interview! Find a theme, and weave it throughout your essay. If you can identify a passion that you had from an early age and follow it through the different stages of your life, you will have an interesting, readable essay. Connect your passion to your childhood and you professional and extracurricular experiences and accomplishments. Demonstrate how your passion will influence your future career and serve the community at the school you want to attend.
  • Focus on your professional experience and achievements Not everyone has a passion that they have carried with them throughout their life. However, since you are planning on attending an MBA program, you must have had professional and personal achievements. Highlight your professional skills and successes, as well as personal accomplishments. Show how these experiences and achievements have brought you to this point, and how they have influenced your long-term plans and reasons for pursuing an MBA.
  • Highlight your experience in your EMBA essay An applicant to an Executive MBA program is an executive or manager currently in the workforce, usually with at least eight years of business experience. As an EMBA student you will be expected to excel in your coursework while continuing to hold down your full-time job. You must demonstrate significant leadership, impact, potential, and the legitimate need for the degree to be accepted. Highlight your current responsibilities and recent achievements, as well as your skill sets. Discuss your goals and how an EMBA will help you reach them. Include how you will positively impact the community at the program you are applying to.

Read MBA Personal Statement Examples

Now that you have the tools to write your compelling essay, check out our sample MBA application essays to see what you will be able to accomplish.

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How to write a successful mba personal statement.

A great MBA personal statement will help make your MBA application stand out ©Miljan Živković/iStock

A great MBA personal statement will help make your MBA application stand out ©Miljan Živković/iStock

Admissions expert Stacy Blackman outlines the best tips to write a successful MBA personal statement, and the biggest mistakes to avoid

Tue Sep 28 2021

Every top MBA program can fill up a class based on stronger test score applicants. But they don’t focus on accepting exclusively the highest-scoring candidates because the program’s quality is driven by the diversity of the student class, with respect to industry, experience, ethnicity, global exposure, personality and more. 

Stanford’s ‘What Matters Most’ or Harvard's ‘Tell Us Anything’ prompts resemble personal statements. 

For these and other program essay prompts, authenticity is essential. Tell your story. Harvard Business School (HBS) gets over 9,000 applications a year, and Stanford gets over 6,000; there is no way you'll come up with a theme they haven't seen before. But nobody else can tell your story.

“The personal narrative really is a make or break for MBA admit success. So many applications have acceptable credentials up to that point of the application, and it is the essay execution that sets the overall application apart and earns it the interview,” explains a former HBS Admissions Officer who works on the Stacy Blackman Consulting team . 

“One of the most memorable personal statements was a woman who said that what matters most was to make her mother proud. It seemed so banal, until she told her story, one of those single mothers fleeing tyranny barefoot on a raft, working two jobs to raise her child kind of stories,” recalls another one of our consultants on the Stacy Blackman Consulting team.

“By the end of it, you knew why this mattered, and the simplicity of it seemed like a perfect fit. What made it a winning personal statement was not the theme as such, which was quite naive-sounding, but how the story made this naive theme seem totally natural. HBS thought so, too. This client was admitted to both Harvard HBS and Stanford GSB.”

Personal statement tips

We surveyed the Stacy Blackman consulting (SBC) team to ask for best practices when crafting a personal statement. The two winning tips are:

1. For a personal statement, the key priority is to explain why you are pursuing an MBA. If you have a specific long- and short-term career objective in mind, that is one way to structure the essay. If not, you will want to explain why an MBA is the right next step for you in your life. Either way, you will want to explain what skills and characteristics you have developed in your career so far.

2. As you formulate your personal statement, keep in mind the specific needs that the MBA program defines on their website. For example, Cambridge Judge states that it is seeking candidates who “are highly motivated and ambitious, thrive under pressure, and have already exhibited clear progression within their career".

Our team also identified the three key mistakes they often see in MBA essays. The errors we encourage our clients to be mindful of are:

1. A statement that is a chronological recap of the resume with filler text to try to distract the reader from the resume-repetitive language.

2. Lack of emotion, personality or self-disclosure. Be sure to include reasons for your choices and plans and describe values that drive you. “Get personal. Make sure the reader feels genuineness and authenticity,” said a former HBS Admissions Officer who works on the Stacy Blackman Consulting team.

3. Lack of in-depth and authentic school research. Don’t forget to include classes, professors and projects you’ll pursue to prepare yourself for your next career step.

MBA personal statement examples

Curious to see examples? My team has recently added sample essays to our site. We run through some excerpts below:

Generic personal statement example

Essay #1: See highlighted areas on the draft essay below:

Our recommendations on how to optimize this essay:

'Why Stanford?' example

Essay#2: See highlighted areas on the draft essay below:

Short & long-term goals example

Essay #3:  See highlighted areas on the draft essay below:

Other best practices can be found on our dual admit study , which is a collection of lessons learned from our clients who got admitted to both HBS and GSB this past season. 

For feedback on your MBA candidacy and recommendations around target schools, please request a free 15 minute consultation .

Enjoy the journey ahead!

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MBA Personal Statement Examples: Secrets to Standing Out

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The pressure to write a perfect MBA personal statement can be overwhelming. After all, your essay is a key factor in your admission to a top-tier business school. With so much at stake, it’s important to know what makes a good essay and how to stand out from the crowd. One effective way to get started is by reading some MBA personal statement examples. These examples can give you a sense of what works and what doesn’t, as well as inspire you to find your unique voice. In this blog post, we’ll share some of the best MBA personal statement examples we’ve come across, and break down what makes them successful.

Tell a story

In the first of our MBA personal statement examples, we want to highlight a personal statement from an applicant to Harvard Business School. The essay tells the story of how the applicant’s upbringing in a small town in the Deep South shaped their perspective and goals for pursuing an MBA.

“I was born and raised in a small town in the Deep South, a place where the concept of business was synonymous with local mom-and-pop stores. I grew up observing the struggles and triumphs of these local business owners and realized the profound impact they had on our community. Their resilience in the face of adversity deeply resonated with me and sparked my curiosity about the world of business.

I am not a product of privilege or wealth. My childhood was marked by financial hardship, but it was through these challenges that I learned the value of resourcefulness and the importance of community. These experiences have shaped my perspective and solidified my desire to pursue an MBA.

My goal in attending Harvard Business School is not only to acquire a globally recognized business education but to bring a unique perspective to the classroom, one shaped by humble beginnings and a deep understanding of the challenges faced by small businesses.”

What makes this essay stand out is the way the applicant weaves their personal story into a larger narrative about the need for greater diversity in the business world. The essay is well-written, vulnerable, and engaging, while also showcasing the applicant’s strengths and motivations.

MBA prospective students thinking about his personal statement

Emphasize your career goals

Business schools want to see that you have clear, well-thought-out career goals that align with their program and have the potential to make an impact in the industry. Be specific about the industry, role, and impact you want to make after completing your MBA degree. For example, “After completing my MBA at ABC School of Business, my goal is to launch a start-up that provides sustainable solutions to the fast-evolving tech industry.”

Show your passion

“I’ve always been interested in healthcare, and when I graduated from college, I worked as a nurse for three years. I loved the work, but I could see that there was a tremendous amount of administrative waste in healthcare, which increased costs and reduced quality of care. I left my nursing position to work for a healthcare startup that developed technology to improve efficiency and reduce costs. My time there showed me the value of both business and healthcare, and that’s why I’m applying to MBA programs with a focus on healthcare administration.”

This personal statement does a great job of showing a changemaker who is passionate about their work and has a growth mindset. It also highlights how the writer’s experience in healthcare informs their interest in business administration. Try to incorporate your passions into your personal statement and how those passions connect to your plans.

Business man jotting down ideas for his MBA personal statement inspired by the examples he read

Demonstrate your unique perspective

The next essay from our collection of MBA personal statement examples is from an applicant to Northwestern University’s Kellogg School of Management. The essay focuses on the applicant’s experience working in a family-owned business in India, and how that has informed their goals for pursuing an MBA.

“Growing up, I was deeply involved in my family’s textile business in India. The sights and sounds of the bustling enterprise; the delicate dance between artisans, managers, and my family members; and the negotiations, compromises, and shared victories all shaped my early understanding of business. This formative experience instilled within me a deep appreciation for the intricate tapestry of business operations and the entrepreneurial spirit. (…) I realize that to take my family’s business to even greater heights and compete in the global market, I need a deeper understanding of international business practices, strategies, and ethics. This realization draws me towards pursuing an MBA from the Kellogg School of Management.”

What makes this essay stand out is the way the applicant showcases their unique perspective on the business world, and how their experiences have given them a deep understanding of the challenges faced by entrepreneurs. The essay is also well-structured and concise, with a clear focus on the applicant’s goals.

Highlight your achievements

This MBA personal statement example is from an applicant to the University of Chicago Booth School of Business. The essay highlights the applicant’s impressive track record in finance, including experience working at a top investment bank.

“During my tenure at XYZ Investment Bank, I was fortunate enough to manage several high-profile deals. I led the team that secured a major contract with a well-known tech company, and my strategic insights resulted in a 20% higher-than-expected return on investment. This accomplishment, alongside my other achievements in the finance sector, has solidified my desire to further elevate my understanding of financial strategy and market dynamics. I am convinced that an MBA from the University of Chicago Booth School of Business will equip me with the indispensable knowledge and skills to achieve my career objectives in finance strategy and leadership.”

This essay successfully demonstrates the applicant’s professional accomplishments while highlighting their ambition for continued growth. The lucid link between their past achievements and future goals makes a compelling case for their candidature.

What makes this essay effective is the way the applicant uses their experience to demonstrate their skills and abilities. The essay is well-written, with a strong focus on the applicant’s achievements and growth.

Female MBA aspirant working on her essays.

Be specific

Admissions committees want to see that you have a clear understanding of what you want to achieve with an MBA. Instead of making generic statements about wanting to “gain new skills” or “further your career,” give specific examples of the types of roles or industries you hope to work in after graduation. This demonstrates that you’ve thought carefully about your goals and how an MBA will help you achieve them.

“I grew up in a small farming community outside of Seattle and was the first in my family to attend college. While in school, I landed a job with a non-profit that provided financial services to underprivileged communities. I quickly realized that the skills I learned in school – management, finance, and information systems – could be used to make a significant impact in the world and I decided to pursue an MBA. I want to use my education to help others achieve financial stability and provide opportunities to communities that have been historically marginalized.”

This personal statement is great because it highlights one’s unique background and how that experience led to the desire to pursue an MBA. Additionally, it showcases how the writer plans to use their education to make a meaningful social impact. When crafting your own statement, consider outlining your background and how that has influenced your values and goals.

Showcase your qualities and skills

The admissions committee is looking for candidates who will bring something unique and valuable to their program. Take time to reflect on your personal experiences, skills, and perspectives that set you apart from other applicants. Whether it’s your international experiences, leadership skills, or creative problem-solving abilities, find ways to showcase how these qualities would contribute to the program.

“Throughout my career as a marketing executive, I’ve learned the value of effective leadership in achieving organizational goals. My work has involved leading cross-functional teams, conducting market research, and developing strategic plans to enhance brand awareness and revenue. However, I’ve also realized that I have a lot more to learn to become an exceptional leader. An MBA program will expose me to new perspectives and challenge me to develop skills in entrepreneurship, innovation, and social responsibility. I’m confident that the business school’s diverse student body and renowned faculty will provide a valuable network and mentorship opportunities.”

This personal statement highlights the candidate’s strengths in leadership, collaboration, and problem-solving. The language used is professional and well-structured.

Prospective student reading MBA personal statement examples on the internet.

Use creativity to showcase your personality

This MBA personal statement example is from an applicant to the MIT Sloan School of Management. The essay showcases the applicant’s creativity and personality, including a clever use of a time-travel metaphor to illustrate their career goals.

“Just as time travel allows us to explore different eras and dimensions, I believe that business leaders must possess the ability to navigate through time, staying ahead of trends and anticipating future challenges. With this mindset, I aspire to be a trailblazer in the world of business, leveraging my creativity and strategic thinking to drive innovation and shape the future.”

What makes this essay successful is the way the applicant takes a risk and shows their unique perspective.

Demonstrate fit

One of the essential aspects of your personal statement is demonstrating why you’re a good fit for the school’s MBA program. Do your research beforehand and highlight what attracts you to the program’s curriculum, faculty, alumni network, or location. Moreover, show how your academic and professional background aligns with the program’s mission, values, and culture.

“My goal is to launch a start-up that leverages technology to promote sustainable practices in the energy sector. The school’s Entrepreneurship Lab and the unique opportunity to work with faculty members on research projects would provide invaluable experiences toward achieving this goal.

Moreover, the school’s diverse and inclusive culture appeals to me. As someone who has lived in several countries and speaks three languages, I value the exchange of ideas from different perspectives. “

Man working on his MBA personal statement

Find your voice

While studying successful MBA personal statement examples can provide good general guidelines, it is crucial to tailor your essays to your individual profile for several reasons. It allows you to authentically showcase your personality, thereby differentiating you from other applicants. It also demonstrates your genuine interest in the program, as you’re taking the time to explain how your unique experiences and goals align with the school’s mission and culture.

The most crucial reason to avoid using templates or automated tools to generate your essay responses is the risk of producing a generic-sounding essay. Admissions committees are inundated with thousands of essays, and a generic, ‘one-size-fits-all’ essay will do little to make you stand out from the crowd. They are interested in understanding who you are as an individual – your unique experiences, aspirations, and perspective. A generic essay fails to provide this insight, reducing your chances of being memorable. More importantly, a personalized essay signals investment and effort, demonstrating your genuine interest in the program, a quality highly valued by admissions committees.

Focus on the quality of your writing

Finally, in addition to finding your unique voice, a well-written MBA personal statement is vital for numerous reasons. Firstly, it serves as a testament to your communication skills – an essential competency in the business world. It demonstrates your ability to articulate thoughts clearly, concisely, and effectively. Secondly, a well-crafted statement is a reflection of your professionalism and diligence. It shows that you value precision and quality in your work, suggesting the same approach would be applied to your studies and future professional roles.

In this context, “well-written” means more than just correct grammar and spelling. It encompasses a clear structure, logical flow of ideas, and compelling narrative. It should capture your unique story and journey, highlighting your aspirations, accomplishments, strengths, and how an MBA program aligns with your career goals.

MBA hopeful working on her essays

As demonstrated in the series of MBA personal statement examples, the significance of a well-written MBA personal statement can’t be overstated. It’s not merely a formality but a critical tool in painting a comprehensive picture of who you are beyond your academic scores , test scores , and resume . It’s your opportunity to express your motivation for pursuing an MBA, your fit with the program and your potential contribution to the school community. Therefore, it is fundamental to show the admissions committee that you are more than just a candidate – you are a promising future business leader!

The Admit Lab offers MBA essay service packages that help you with the entire writing process, or an hourly service that can provide you with feedback on your existing drafts. Whether you are struggling with crafting an essay or in need of an objective opinion, don’t hesitate to reach out to get the best results and gain a competitive edge in the admission game. Got questions? Sign up for a consultation , or send your draft for an estimate. It’s FREE!

With a Master’s from McGill University and a Ph.D. from New York University, Dr. Philippe Barr is the founder of The Admit Lab. As a tenure-track professor, Dr. Barr spent a decade teaching and serving on several graduate admission committees at UNC-Chapel Hill before turning to full-time consulting. With more than seven years of experience as a graduate school admissions consultant, Dr. Barr has stewarded the candidate journey across multiple master’s and Ph.D. programs and helped hundreds of students get admitted to top-tier graduate programs all over the world .

Follow me on Instagram and TikTok for tips and tricks on navigating the grad school application process and weekly live Q&A sessions!

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10 MBA Personal Statement Examples: How To Write An Application Essay That Will Impress Ivy League Business School Admissions Committees. {Tips + Samples}

10 MBA Personal Statement Examples: How To Write An Application Essay That Will Impress Ivy League Business School Admissions Committees.  {Tips + Samples}

  • How to write

Figuring out what to include in your MBA personal statement can be tough. But you can write an impressive MBA essay if you read successful goal statements that have followed the correct format.

In this article, Dorian Martins guides business school applicants on:

  • how to write an MBA application essay,
  • what to include in an MBA Personal Statement
  • and what essay format to follow.

Each point features MBA essay examples that impressed the admissions committees of various business schools. 

Ready to learn how to write an MBA personal statement?

This resource starts with a definition of an MBA personal statement.

An MBA personal statement is the gateway to your goal. In some schools, it is referred to as a  goal statement or a statement of purpose. It is a document that convinces members of an admission committee of your suitability as a candidate in a Department of Business Administration and therefore able to pursue your MBA or Related MBA dual degree .

A poorly written MBA essay will only make the ad coms reject you. The first step in writing the personal statement for business school, would be discovering what to include in the personal statement and what the professors expect your MBA essay to say.

Here’s a tip from an expert:

MBA personal statement samples

Without further ado, let’s dive into the nitty gritty of writing a kickass personal statement for your MBA application.

Conduct A Research On the Business School and the MBA Program 

Why this program? What motivated you to apply to this business school?

To explain why you are a good fit , you need to do a great deal of research.

Every Business School is different in one way or another. They have unique missions, values, and goals. Understanding that will help you hit the sweet spot.

You need to reason the motivation behind your application. Self-reflection is one part of it. The other one is research.

Doing research is the foundation for good writing . It is the first step to take in learning how to write an MBA personal statement.

You need to find out what these schools seek in candidates. Also, get acquainted with the goals of their programs.

Typically, students apply to 2-3 schools the least. Cover every school and program you will apply for.

When you know their goals, you can detail how you can contribute. That’s what schools want. They want to see how you fit in the picture.

Get to know more about the school culture. It would help in your MBA personal statement. Use that information to show that you belong there.

Here’s an example of what good research can do. This essay is packed with Harvard-specific information.

Writing a good essay

Conducting Research

But how do you approach the research? You’re probably wondering. Listed below are some research suggestions that will help you use the right MBA essay format:

  • Reach out to department heads for insights
  • Check out the school’s website
  • Find about events conducted by Business Schools
  • Look into previous or current students’ profiles
  • Get in touch with current or previous MBA students
  • Learn about special opportunities that a school offers (entrepreneurship training, startup funding, great summer job options, etc.)
  • Head to the school’s online communities such as forums and social media groups

It can help if you outline specifics for each program. Create bullet points that you find useful. This can be your preparation for writing.

Look at the bigger picture rather than the numbers. Remember that you don’t need to reflect every virtue they want. This is just for inspiration.

The research can help you see yourself as an asset. It can bring you closer to the school you desire. Thus, you’ll feel more confident when you start writing.

Focus on Specific Question when writing your MBA Personal Statement. 

The most beautiful MBA personal statement can be worthless if it’s not specific. The admission committee needs an answer, not an autobiography .

Make sure that you address the question at hand in your MBA application essay.  Don’t waste space and time on non-related information.

The need to present yourself in the best light can do damage. It can get you to take the wrong path.

Sample A MBA Personal Statement

This Sample MBA Personal Statement by written Sandra Onah does a good job of this.

MBA Statement of Purpose examples

The information on in your statement of purpose must focus on the specific question you intend to answer.Yes, it ‘s important to write about your strengths and positive experiences. But even then, your essay must be focused on the theme and question you intend to explore. If an information isn’t related to the lead question you intend to answer, skip it.

Resist the urge to ramble. You have a limited word count. Use it wisely.

Sample B MBA Personal Statement

Take a look at another MBA Essay example. The student jumps straight to the point. That’s how it should be done.

How to Write an Application Essay

Writing an MBA personal statement can seem easy at the start, but the truth is, the introduction is where you hook the readers. The point where students tend to break away is the introduction. They have the need to set the tone. However, it’s better to start strong with a suitable topic.

You don’t need an elaborate introduction. Begin with specifics right away. The less irrelevant information you include, there’ll be more room for examples.

To ensure that you aren’t beating around the bush, ask yourself this:

Is this sentence relevant?

Repeat this question for every sentence you write. If the answer is no, delete it.

Pay attention to lengthy sentences. They often consist of excess words or information. You can use a proofreading and editing tool  that will point them out.

Be Yourself in your MBA Personal Statement.

Show what makes you unique. Don’t just aim to tick all the boxes.

There will be hundreds of others who will try to fit in. They’ll list everything that the school wants.

But there’s nothing special there. Nothing that will make them stand out.

Don’t write what the committee wants to hear. That is a mistake. There’s no original value in trying to mimic them.

Schools want character. They want unique personalities that can add to the diversity.

sample mba personal statement

Innovators and entrepreneurs are always considered to be different. People that can be noticed in the crowd are the leaders.

Give your MBA personal statement something special by showing who you are. Don’t be scared to open up and break the mold.

Your experiences and life path can ensure originality. Put the focus on that.

No one else has had the same life as you. There lies your advantage. Think about what makes you non-traditional.

Do you want an example? This is an sample MBA personal statement from a student applying to Stanford. The story he shared is memorable and different.

How to write an essay

You can also show your vulnerabilities or express your humor. Don’t hide your humanity.

Think about how your experience ties to the MBA program. What made you go in this direction?

Show who you are and you won’t risk blending in. You don’t need to be driven by world peace. The only thing you need is to be yourself.

Write about Your Passions in your MBA Statement of Purpose.

“You have to be burning with an idea, or a problem, or a wrong that you want to right. If you’re not passionate enough from the start, you’ll never stick it out.”

― Steve Jobs .

Show the business school admissions committee that you can stick it out. Tell them how passionate you are.

Passion tends to ignite us. It can light that fire within you and fill you with inspiration. Use your passion to create a compelling MBA personal statement.

People without passions are usually people without enthusiasm. No Business School wants that. They aim to shape future leaders – and future leaders need to be driven.

The Whiting Creative Non-Fiction Grant 2021

If you opted for an MBA program, you probably have a business goal. What do you want to accomplish?

Do you see yourself as a startup owner? Do you want to run a sustainable business? Tell the admission committee where your interests lie.

Mrs. Amaka F. Onyeabor does this very well, Not only does she show that she’s a good business leader, she uses storytelling to demonstrate her passion for her field of study.

Here’s how she made the most of this MFA Essay format:

mba application essay

By applying to a business school, you are pursuing your dream. Which only shows that you are a person of action. You dare to take charge of your circumstances.

Writing about what excites you will make the essay more impressionable. Passion can give your MBA essay some power.

However, you need to find the right question that can handle this topic. For example, “Introduce yourself.”

Sample C MBA Personal Statement

Here’s a sample MBA personal statement and how you can introduce yourself through your passion:

mba statement of purpose

Learn from this example how to approach the topic. You want to go back to the roots. Explain what planted the seed that grew into this devotion.

The origin of passion is always thrilling to read about. It helps the readers understand your aspirations better. What’s more, it helps them see potential in you to write just the perfect MBA essay.

Tell Your Story, Not Your Resume.

Every piece of the admission puzzle has its role. What you wrote in the resume and cover letter  is behind you. You can’t retell the same information over and over again.

Now, it is time to focus on your story.

Forget about methodology and chronology. It’s time to get personal.

The purpose of the essay is to get to know the candidates. Praising your GPA and listing your work experience won’t help. You need to make the essay captivating.

Take on the role of a storyteller and draw the readers in. This is your chance to let your personality shine through.

Use vivid language and descriptions. Illustrate situations and emotions that were present at the time. Bring your story to life.

Here’s another sample MBA personal statement that shows the impact of storytelling. This MBA letter of intent or application essay captures your attention with the very first sentence. It takes you on a journey.

mba letter of intent

To prepare yourself, read some books for inspiration. Observe how good storytellers do it. Read articles on how to write an MBA essay. You could even read previous samples of MBA personal statement to draw inspiration on how to write yours.

The success stories of entrepreneurs  can stimulate your ideas. You can learn from their story and their writing style.

Here are a few more methods for telling a story effectively:

  • Choose a central message or the moral of the story.
  • Progress the story towards central moral.
  • Build compelling plots on obstacles and conflict.
  • Stick to the clear structure: introduction, action, climax, and resolution.
  • Don’t’ complicate it. Eliminate unnecessary backstory.
  • Use your own voice and writing style.

Your MBA Statement Of Purpose Must Reflect Your Leadership Qualities

Leaders build companies from the ground up. Leaders inspire people. They take proper actions in the present for a better future.

Business schools want leaders. Show them that you are one.

But stating “I am a leader” won’t do. Nor will the statement “I want to be a successful leader” help. Your MBA statement of purpose needs to show that you have what it takes.

Give insight into your motivations, capabilities, and strengths. Emphasize experiences that present you as a proactive person. When was the time when you took charge?

Don’t stress if you can’t spot such an experience right away. Think harder.

You don’t need to be the team captain to prove your leadership skills. They can be seen in many ordinary situations.

Let’s say that you organized painting the benches in your neighborhood.

You gathered people together and led them to a set goal. You made a change in your community. This portrays you as a leader.

Leadership can be found everywhere. Just closely look at what you’ve done. Where can your progressiveness be noticed?

Observe the following sample MBA personal statement. It’s a story of a boy, a dream, and an action. A simple story that demonstrates leadership.

How to Write an Application Essay an MBA Admissions Committee Will Love

The whole essay doesn’t need to revolve around leadership. Slip in an example that hints at your proactive capabilities. You can do this in any type of essay question.

Your MBA Personal Statement Should Back Up Claims with Examples.

Are you ready to rock that university term ? Prove it. Better yet, show that you are ready through examples.

There’s nothing like examples to illustrate the point. The claims can seem empty if you can’t prove them.

Back up your statements with real-life examples. Use plenty of them.

If you want a winning essay, you can’t go around specific anecdotes. Broad summaries can never make an impact like details do.

Your character, the best traits, and work ethic are best seen in different situations.

Do you know what’s best about examples? You can lift yourself up without bragging.

Don’t say that you are resourceful. Tell a story that proves it. Share how you started Business A or freelancing or volunteering. How did your experience sharpen yor business acumen?

Imagine 2200 Climate Fiction Writing Contest(cash prizes)

Don’t list your best traits. Share stories that put them in focus.

Real-life examples are interesting and edifying. They won’t be interpreted as personal praise.

Pay attention to the sample MBA personal statement you are about to see. It shows how examples make the essay more vivid.

How to write an essay

Instead of listing what he/she learned, the student told a story. This made the essay more fun to read. Moreover, it still answered the question perfectly.

Stories and examples are more memorable. They stick into the readers’ minds. General statements don’t have that effect.

Whatever question you have, supply the answer with examples. There is always something in your life that you can use.

What’s more, examples show that you memorize your lessons. You take notice of what happens to you. Present yourself as the person who values what life teaches you.

How to avoid writer’s block

Wrap Up On MBA Personal Statement Examples

You Got This!

Turn the MBA application essay into your golden ticket for the interview. This piece of writing will help the committee understand who you are. Therefore, approach it with care.

Take your time. Do your research. Reflect on your uniqueness.

Resist the temptation to be under a lot of pressure. Especially if you don’t know how or where to start.

The question that puzzles many is: How do you write an MBA personal statement that stands outs?

Now you have your answer.

“Let’s get it over it” attitude won’t get you far. You need patience. You need to take a deep look inside yourself.

For starters, let go of the pressure. Simply focus on the question. That’s the only thing you should think about right now.

Now, sit at your desk, turn on the computer, and get to work. Embrace your authenticity and remember: you are worthy.

I hope this article guide on how to write an MBA application essay was helpful. You might want to learn how to write an MFA Personal Statement too.

Dorian Martin is a writer, editor, and proofreader. He studied computer science and continued to develop his knowledge in the fields of academic writing and content writing. Currently, Dorian works as a senior writer at a thesis writing service GetGoodGrade and educational expert at digital marketing conferences. Along with all of that, Dorian runs his personal blog.

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How to write a personal statement that gets you into business school.

how to write a personal statement

The personal statement is an important part of your application to many, if not most, business schools. Your personal statement provides insight into who you are and what personal goals have led you to pursue an MBA, and it also shows how your unique qualities and experience make you the ideal candidate for the MBA program you choose.

Yet for many MBA applicants, the personal statement is one of the more challenging aspects of the application process. Striking the ideal balance between telling your personal story in an engaging manner and demonstrating your professionalism and preparation for the rigors of a graduate business program isn’t always easy. All too often, applicants spend too much time rehashing their resume, or they write vague or generic essays that don’t provide any real insight into what makes them tick.

Because your personal statement is so crucial, we’ve put together a list of hints to help you nail this part of the MBA application.

Answer the Questions

Personal statements for MBA applications often include a business narrative in which applicants are asked to briefly name organizations for which they have worked and describe some specific roles and responsibilities that they have had. This narrative should only take up a small portion of your essay—ideally, no more than 10 to 15 percent—and you should be brief but very clear about what exactly you did. 1 Applicants may also be asked more specific questions about their goals and their vision for the future, such as:

  • Why are you interested in this particular MBA program?
  • How might your experience in an MBA program contribute to your personal and professional development?
  • How could you contribute to the growth of your MBA classmates, as well as your current or future organization?
  • How would an MBA assist you in solving real world problems?

When you’re applying to the Online MBA program at CSUMB, your Admissions Advisor will give you a template to help you create your personal statement. In answering questions, be as honest and authentic as possible. Don’t try to give pat answers or say what you think the admissions committee wants to hear. Admissions committees don’t want to read essays filled with flattery and stock answers; they would rather see you be real and unique, and make meaningful connections between your personal goals, skills, and interests and the MBA program.

Don’t Be Generic

Above all, your personal statement should communicate exactly why you are a great fit for the MBA program of your choice. 2 Generic statements like, “I am the ideal candidate,” aren’t going to get you anywhere, because they don’t tell the reader anything about you, much less why you are ideal. You need to show that you are passionate, that you’re a leader and that you have a specific vision for your career and your future.

Some key ways to avoid being vague in your personal essay include:

  • Emphasize the “personal” in personal essay. This is about you, not anyone else. Tell your story
  • Use real-life examples. Share some anecdotes that provide insight into who you are. Don’t just say you are a great leader: Tell a story about a time you demonstrated leadership
  • Discuss times when you took risks. Even if your outcome wasn’t what you hoped in these situations, showing that you are willing to take risks is a desirable quality
  • Show passion. Caring about your work is the first major step toward success, and it’s a crucial trait to demonstrate for an undertaking as significant as an MBA

Before you write, think about the things that make you special. What have you overcome, and what qualities have brought you to where you are now? These are the details that will get your statement noticed.

Focus on Your Goals

Your personal statement is not the place to rehash your resume and give your readers information they can easily find elsewhere. Instead, focus on explaining your trajectory: Where do you want to go? And how will the MBA help you get there? Be specific in the ways you discuss using your MBA to solve real-world problems, and frame this effort as a meaningful personal goal. Connect the dots for the reader, showing exactly how you plan to put your education to use.

Perfect Your Statement

Before you begin writing, consider creating an outline to organize your essay into discrete, manageable sections and to ensure that you hit all of your important points of focus. 3 Refer to this outline frequently as you write to keep yourself on track and to make the process as smooth as possible.

Don’t forget to proofread your personal statement meticulously for grammar and to rid it of any typos or spelling errors. And if writing isn’t your strongest skill, don’t be afraid to get assistance with your essay: Ask friends or colleagues to read your statement to determine whether it really captures your goals and business acumen, and to uncover any potential issues. Even if you are a great writer, having a second set of eyes on an essay this important can never hurt.

A well-written and compelling personal statement can set you apart from other applicants and help you gain admittance to an MBA program. If you’re authentic and focus on telling your story, your essay will shine, and you’ll soon be on your way to earning your MBA. Learn more about how you can apply these strategies in your application to the Online MBA program at CSU Monterey Bay by contacting an Admissions Advisor today.

Retrieved on May 1, 2018, from businessinsider.com/how-to-write-personal-statements-for-mba-students-2012-7 Retrieved on May 1, 2018, from princetonreview.com/business-school-advice/mba-essay-tips Retrieved on May 1, 2018, from mbamission.com/docs/mbamission_personal_statement_guide.pdf

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How to master an mba personal statement.

How to Master an MBA Personal Statement

Putting in the right amount of effort is critical to securing a business school place

At the heart of a winning personal statement is an MBA applicant’s career goals and objectives. “What is important is that you are able to explain why [you want an MBA], and link your past experience to support your goal,” says Nicole Tee, director of graduate studies at NUS Business School in Singapore. 

“Saying that you want to be a management consultant without any relevant skills, just because that is what MBAs do, is not convincing enough to get you a spot in the program.” 

Getting personal

The personal statement is just one part of the application, alongside admissions tests and interviews. But the statement, usually a short piece of text that details a would-be MBA’s achievements and aspirations, is an important component. 

“The personal narrative really is a make or break for MBA admit success,” says a former Harvard Business School admissions officer. “It is the essay execution that sets the overall application apart and earns it the interview.” 

Some business schools invite applicants to write an open-ended personal statement with little guidance. 

Not all schools require one, but many have essay questions that resemble a personal statement, such as Stanford’s “what matters most to you?” prompt, or Harvard’s “tell us anything” about you question. 

Admissions consultant Stacy Blackman singles out one client’s response to Stanford’s question, saying she wanted to make her mother proud, as exemplar: the client was admitted to Stanford and Harvard. 

“It seemed so banal, until she told her story, one of those ‘single mothers fleeing tyranny barefoot on a raft, working two jobs to raise her child’ kind of stories,” says Blackman.

“By the end of it, you knew why this mattered, and it seemed totally natural.” 

Common personal statement mistakes

Blackman bemoans statements that are simply a chronological recap of the resume, and those that lack emotion, personality or self-disclosure. “Get personal. Make sure the reader feels genuineness and authenticity,” she says. 

Antoinette Molino, assistant director for MBA admissions at McGill University’s Desautels Faculty of Management, is still shocked to see that some candidates forget to change the name of the school when pasting information from an application to a rival institution. 

“Some write the same statements for all schools,” she says. 

Prospective students should tailor their statements to the specific needs and wants of the MBA program. For example, Cambridge Judge states that it is seeking candidates who “are highly motivated and ambitious, thrive under pressure, and have already exhibited clear progression within their career”. 

“Successful personal statements show that the applicant understands the program and most show that they are a fit,” says Chioma Isiadinso, chief executive of admissions agency Expartus in New York. 

“A common mistake is not taking time to understand the program and failing to align your story to what the program is looking for.” 

This requires in-depth research, she adds, and includes finding out about the school’s strategic focus, faculty research and alumni career destinations. 

“Applicants who invest in such thorough diligence can tailor their story in a positive way that makes them stand out to the admissions committee,” Isiadinso says. 

This requires examples or anecdotes — she highlights one candidate who wrote about volunteering on a ship that provided medical aid to the poor, which aligned with the school’s emphasis on social impact. 

“Differentiated experience goes a long way too, especially when driven by a genuine passion,” says Isiadinso. 

However, Tee at NUS warns against arrogance or boastfulness. “It is not likely that you pulled off a multi-million dollar deal on your own, aged 26,” she says. 

“Talk about the valuable role you played in it, but acknowledge the contribution of your team members — for admissions directors are looking for candidates who show humility and are able to work in teams.” 

Don’t be boring

That said, she does add that prose needs to be well-written and engaging. “Have a powerful, compelling, and sometimes shocking opening; it lures the reader to want to find out more,” she says. 

“Admissions directors go through thousands of essays, and the last thing they want to read is another boring one.”  

Of course, it must also be free from grammatical or spelling mistakes. “Take your time to work through multiple drafts of the essay,” says Tee. “Get trusted friends to vet them.” 

Molino says prose submitted to Desautels, a Canadian school, should be concise and respect the stated word count: 500 characters. “Do not veer off topic,” she says. However, there are times when responses are short and lack substance. “It has to have the right amount of effort.” 

This could ultimately be critical to your MBA application. As Tee from NUS says: “While the personal statement does not replace a bad exam score, it gives us additional insight into the applicant. Someone with excellent exam scores, but who submits an appalling personal statement will raise alarm bells.” 

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Application Corner: MBA Personal Statement Guide

Young Guy Working on Laptop in Home Office

The MBA personal statement is a rite of passage for most business school applicants. MBA application essays come in many shapes and sizes, but all of them serve the purpose of demonstrating your qualification for admission, your drive to succeed, and your reasons for choosing a particular MBA program.

For many MBA applicants, the personal statement can be challenging. Striking a balance between telling an engaging personal story and demonstrating your professionalism and preparation for the rigors of business school isn’t always easy. All too often, applicants simply rehash their resume, or write vague or generic essays that don’t help separate them from the pack.

We've put together a list of hints to help you craft a compelling narrative and nail your MBA personal statement.

Answer the Questions

If your business school of choice requires an MBA personal statement, they will often provide a question or set of questions to guide your writing. At least one of these questions is typically aimed toward helping you construct a business narrative in which you briefly name organizations for which you’ve worked and describe some specific roles and responsibilities you’ve had. This should only be a small portion of your essay—ideally, no more than 10 to 15 percent—and you should be brief but very clear in your response. 1

Applicants may also be asked more specific questions about their goals, their vision for the future, or their strength. Applicants to the Online MBA program at California State University, Chico are asked questions that cover each of these categories:

  • Discuss your background and why you want an MBA
  • What makes you a strong candidate for our Online MBA program?

You should be as honest and authentic in your answers as possible. Don’t try to anticipate what the admissions committee wants to hear. Your readers don’t want to see buzzwords or stock phrases, they want you to be real and unique, and draw meaningful connections between your skills, your goals, and the course of study you seek in their MBA program.

Don’t Be Generic

Above all, your MBA personal statement should make clear why you—specifically you—are a great fit for your program of choice. 2 Avoid generic statements like, "I am the ideal candidate," as they don’t tell the reader anything about you or provide depth beyond the superficial. You need to show your passion and vision rather than simply telling your reader that you are qualified.

Some key ways to achieve uniqueness in your personal essay are:

  • Focus on the "personal." This is your story, not anyone else’s. It is about how you got where you are and where you see yourself headed
  • Use illustrative examples from your life. Share some anecdotes that can help define you and give depth to your character. Don’t just say that you are a great leader: Narrate in detail a time when you demonstrated leadership
  • Highlight risks and bold choices. Business schools like to see courage and ambition in their MBA candidates. Describe a time you took a risk, even if the outcome wasn’t exactly what you hoped
  • Emphasize your passion. Taking things seriously and caring deeply are strong indicators of success, and admissions committees want to see how much you invest yourself in your work

Before you write, outline everything that makes you special. What obstacles have you overcome in your life and career, and what traits have helped you do so? These are the details that will get your statement noticed.

Focus on Your Goals

The goal of your MBA application essay is not to hammer your resume into paragraph form. Focus on content your readers can’t get anywhere else: Where do you want to go in your career? And how will the MBA help you get there? Discuss specific ways you can use the skills and knowledge you gain in an MBA program to solve real-world problems, and frame this effort as a meaningful personal goal. Make your readers see the value you will add in the business world and beyond with your graduate-level education.

Sharpen and Perfect

Your MBA personal statement should demonstrate impeccable attention to detail. This starts before you even begin writing: Outline your thoughts and organize your essay into discrete, manageable sections. 3 Refer to this outline frequently as you write to keep yourself on track and to ensure you don’t accidentally omit any key pieces of information.

Proofread your work carefully to eliminate any grammatical errors and typos. If you think it might help, don’t be afraid to ask for assistance with your essay. Find a friend or colleague whose writing you admire—ideally one who knows you well—and have them read your statement to determine whether it really captures your goals and business acumen, and to find any issues you may have missed. Even if you are a strong writer, having a second set of eyes on an essay this important is never a bad idea.

Start Telling Your Story Today at Chico State

With polished writing and a compelling story, your MBA application essay can be the crucial differentiator that secures your admission to the program of your dreams. Check out the application requirements for the Online MBA program at Chico State and read our blog post on requesting letters of recommendation for more helpful application tips.

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  • Retrieved on June 1, 2020, from businessinsider.com/how-to-write-personal-statements-for-mba-students-2012-7
  • Retrieved on June 1, 2020, from princetonreview.com/business-school-advice/mba-essay-tips
  • Retrieved on June 1, 2020, from mbamission.com/docs/mbamission_personal_statement_guide.pdf

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California State University, Chico has engaged Everspring , a leading provider of education and technology services, to support program marketing and recruitment.

“Why Do You Want to Pursue an MBA?” Essay Examples

Featured Expert: Nirusan Rajakulendran, MBA

Why Do You Want to Pursue MBA

“Why do you want to pursue an MBA?” essay is one of the most common supplemental or optional essays. Whether you are looking to apply to Harvard Business School or the Kellogg Business School , you will need to prepare to answer this question via essay or an MBA interview question .

Some schools may indeed state that the essay is optional, but any serious candidate would be well-advised to write it.

In this post, we will help you write the “Why do you want to pursue an MBA?” essay and increase your chances of landing that seat in the coveted program.

>> Want us to help you get accepted? Schedule a free strategy call here . <<

Article Contents 9 min read

“why do you want to pursue an mba” essay: why business schools ask for it.

At this point, you’re probably wondering why business schools even bother with such an essay. Well, there are many reasons, including:

#1 How an MBA will help your career goals

Universities don’t want to waste their time and resources on candidates who can’t fully commit to their studies. They need to select candidates who will graduate and pursue careers that will become a testimony to their alma mater.

Your essay will show them how much mettle and commitment you, the applicant, have. You can use this essay to show what getting an MBA will do for your career. It allows you to tell the admissions committee about why you’re going after an MBA – What are your motivations? What are your goals?

They can gauge your academic achievements by looking at your transcripts and GRE scores, for example. But, with this essay, you get a chance to reveal what drives you forward and what an MBA can help you with.

#2 Insight into personal character

Personal character is an important indicator of what the candidate is “made” of. The essay gives them an insight into your eligibility as a well-rounded and reliable individual.

They are looking for characteristics that make a candidate a dependable, even honorable, individual that can be relied upon to make smart decisions both in life and in their career.

Most importantly, it offers a chance for you to show the admissions officers what it is that makes you stand out from other candidates who have similar or better academic achievements and extracurricular activities.

This essay is another chance for you to stand out and remind the admissions committee of your unique skills and experiences.

#3 Shows how much the candidate wants the spot

More importantly, the admissions officers will be able to see how much you want to join the MBA program. A good “Why do you want to pursue an MBA?” essay conveys an applicant’s eagerness, passion, and even future dedication to a career in the business field.

There are some points to consider before you start writing. To begin with, don’t veer off-topic – the essay needs to lie within the school’s word-length requirements. For example, Harvard Business School has set its application essay length at 400, Yale asks for three required essays of 300 words or less, while Kellogg School of Business asks for two essays of 450 words each. This means that every word needs to contribute towards answering the question “Why do you want to pursue an MBA?” and nothing more.

Before you even start brainstorming, you need to do some research:

#1 School history

Do thorough research on the school. Find out as much as you can about its history, alumni, awards, commendations, and recognition it may have earned.

Are there any courses and classes the business school is known for and that you are interested in? Are there any faculty members lecturing at the school with whom you would like to work?

Are there any famous internship programs that can help you with achieving your career goals? Do they have a curriculum you know will teach you about a specific niche of business?

You can openly express your interest in these aspects of your future education in your essay. Showing that there is something specific that interests you in your chosen program demonstrates that you have made a careful and calculated decision. For example, you can say that a lecturer at this school is a role model with whom you would like to study. Or you can express that a specific course curriculum interests you because it is directly tied to your future career goals.

If you know someone who has graduated from your chosen MBA program, reach out to them! Send them an email or try to meet in person to ask any questions you may have. Alumni can be a great insight into the inner workings of a program. They can indicate what qualities you may want to showcase in your application and interview. Having someone on the inside is a great advantage!

#3 Extracurricular activities

University life doesn’t only involve life in the classroom. There are various on-campus activities for students to partake in. If your essay shows that you will contribute to life outside of the classroom, this may be your chance to stand out.

Business schools offer a wide range of sports, clubs, musical ensembles, theater groups, and student organizations. They always strive to enroll students with diverse interests so that they can effectively contribute to their collegial community.

What to Include in a “Why Do You Want to Pursue an MBA?” Essay

Let us move on and delve into what makes up a “Why do you want to pursue an MBA?” essay. We will have a look at important components that help create a well-rounded essay.

Some suggestions include:

#1 Achievements

Your essay should demonstrate to the admissions officers the different accomplishments you have achieved in your education, profession, and other aspects of your life.

Proof of accomplishments can include academic awards, professional recognitions, or contests that you have entered and placed in, such as essay contests, art competitions or science fair competitions, work diplomas or awards.

To show a track record of excellence, initiative, and ambition. ","label":"Aim","title":"Aim"}]" code="tab1" template="BlogArticle">

#2 Strengths

Your essay must demonstrate, via examples, that you can indeed be “creative”, “mature” or “skilled.” The key is to show, rather than tell the admissions committee what relevant strengths you possess that make you the perfect candidate for an MBA program. Make sure to include details and demonstrate, with examples, what makes you the right fit for your chosen MBA program and the business world in general.

To show with examples that you are a strong and suitable candidate for your chosen program. ","label":"Aim","title":"Aim"}]" code="tab2" template="BlogArticle">

#3 International experience

If you are an MBA candidate looking to pursue a career in international business, you might want to emphasize what steps you took to prepare yourself for this path so far.

You can use the “Why do you want to pursue an MBA” essay to demonstrate your exposure to a wider world beyond your country’s borders. Whether it’s an educational or a professional experience, you can include it in this essay to show that you are serious about a global career.

Additionally, your experience abroad will demonstrate that you can get along with, learn from, and grow with peers from various countries.

To show that you have taken the necessary steps to prepare yourself for a career in international business. ","label":"Aim","title":"Aim"}]" code="tab3" template="BlogArticle">

#4 Extracurricular activities

A healthy individual will have a well-rounded life outside of the office. Your essay can demonstrate that you have hobbies and commit to non-work-related activities. Do not make the mistake of thinking that your extracurriculars are not interesting to the admissions committee! These may be precisely the details that make you stand out from the crowd. So, if you love dancing or tutoring children in math or science, you can feel free to incorporate this in your essay!

To demonstrate commitment and dedication to your community, as well as well-roundedness and curiosity.  ","label":"Aim","title":"Aim"}]" code="tab4" template="BlogArticle">

Admissions officers want to know what the candidate is aiming for. They need to have a clear picture – even if you don’t exactly have one yet – that you are at least aiming for a few milestones in your career. Remember, you do not have to be specific. However, you can mention what aspect of the business world you want to grow in.

You can be as specific as you want to be about your goals post-MBA.

The candidate demonstrates that they have plans of putting their education to good use both in the short and long run. ","label":"Aim","title":"Aim"}]" code="tab5" template="BlogArticle">

Do’s and Don’ts of the "Why Do You Want to Pursue an MBA?" Essay

Ok, we have come this far and the “Why do you want to pursue an MBA?” essay is almost complete. But, we also need to see what to do and not do in the essay.

Let’s have a look:

Include major milestones \u2013 draw a clear picture of the progress you made in education or a career. "}]" code="timeline1">

Don\u2019t use clich\u00e9s and generalizations or include controversial topics in your essay. "}]" code="timeline2">

Now, let’s have a look at a sample “Why do you want to pursue an MBA?” essay:

As a child, I was interested in how businesses were run. The idea of owning and growing a small business into an international conglomerate thrilled me. It is this passion that led me to want to join this esteemed institution.

My journey to pursue an MBA started during my first year in college, when I joined one of the largest banks in Canada as a Cash Counter Clerk.

Immediately, I loved that the work was demanding and required extra hours and even coming in on weekends. I learned and thrived in this environment. My communication and organizational skills that I applied in my role soon made me a reliable colleague. I managed to become Employee of the Month three times in a row without it affecting my college work. As a matter of fact, the experience at the bank helped me with creating a schedule for managing my time in college. I received several promotions at the bank while I was at college, and after graduation was also immediately offered a Supervisor position at the bank.

In my new role, I continued to develop my leadership abilities, which culminated in the $1billion move of our Finance and Auditing business from Memphis to Toronto – right in the middle of a financial system meltdown.

As a Supervisor, I used feedback from my team to make effective changes in my style of management. I allowed workers who wanted to work from home to do so as long as the deliverables and deadlines were met. This cut down on overhead in the office while also creating more relaxed, happier, and more efficient team members. My versatility and self-awareness resulted in a positive response from my team members, which was reflected in their attitudes and the quality of their work. They started putting in more hours and were more creative with their contributions. We cut costs but increased productivity.

Having worked as a Supervisor for over 4 years now, I have made the decision to pursue an MBA program to further develop my leadership and management skills. I have found that your MBA program, with its faculty and curriculum, is the exact tool I need to achieve my career goals. I hope to graduate and join the ranks of alumni like [INSERT NAME] who, after graduating from your business school went on to create ACME Intl. – one of the leaders in the business finance field. I am sure that with Professor [INSERT NAME], who teaches Leadership, Teamwork, Management, and Organizational Behavior, I will be able to build upon my experiences and take a step closer to making my dreams come true.

Want to see more MBA essay examples from top business schools?

  • Harvard MBA personal statement examples
  • Wharton MBA essay examples
  • Columbia MBA essay examples
  • Yale MBA essay examples
  • Kellogg MBA essay examples
  • Haas essay examples
  • Kelley MBA essay examples
  • Cornell MBA essay examples
  • Stanford MBA personal statement examples

Want to learn the secret to any admissions essay?

Writing the “why do you want to pursue an MBA?” essay might understandably seem like a daunting task – after all, it is only your future career that is hanging in the balance. But, the trick to use is to imagine oneself telling a story and then trying to capture that story in writing. It is all about conveying the story intact.

Make sure to give yourself at least 6 weeks to draft and redraft your essay. Consider reaching out to an MBA essay consultant to help you. These professionals can help you brainstorm, edit, and finalize an essay that will perfectly reflect your strengths and suitability.

The rule of thumb is to avoid using fancy fonts. The best options are Times New Roman, Arial, or Calibri in 12-point type. Also avoid using bold, italics or emojis.

Always check the university’s guidelines first. If there are none, make sure to structure your essay as an academic essay, with an introduction, body paragraphs, and conclusion. Additionally, make sure that your essay includes A 1” margin on all sides with 1.5 or double line spacing and left alignment with no justification.

Use transitional sentences to connect paragraphs. As you read your essay, it should flow from one paragraph to the next.

Always check the university’s guidelines for specific length requirements. DO NOT write more than the word limit. If there are no guidelines, stick to 400 words or so. . Remember, it’s always best to write a concise essay, so writing less than the word limit is a good strategy.

The best way to gauge if a story belongs in your essay is to imagine telling it to someone you just met a few minutes ago. How would they react? That’s probably exactly how the admissions officer reading it would react too.

If there is a teachable moment you have experienced or a lesson was learned while trying to right a wrong, then you should, by all means, include them to show that you can learn from your mistakes.

Only as much as necessary. Remember, you are submitting your essay alongside other educational documents. The admissions committee will have access to them. You, therefore, don’t need to dwell on it unless it helps with your essay – “I passed with distinction…” or “I graduated top of my class…” should be enough information.

A good way to edit your essay fully would be to spellcheck, use third-party apps to have a second run through it, read it aloud, and finally have someone else read it. 

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a personal statement about why you are pursuing an mba degree

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Your MBA Statement of Purpose: How to Write with Impact

A statement of purpose (SOP) is a critical component of your graduate school application. It's a chance for you to showcase your passion, interests, and goals, as well as demonstrate why you'd be a good fit for the program.  At Sonoma State School of Business and Economics, we provide applicants to our MBA programs with a set of suggestions and guidelines below as to avoid any confusion or stress about writing your SOP.

Developing your personal statement 1-3 hours

You must submit a personal statement that is one to two pages in length and addresses the following content:

What makes you a strong candidate for our Executive MBA in global wine business or for our MBA in purpose driven business program?

Why an MBA?

What are your specific career and/or personal goals after earning your degree?

Briefly name organizations for which you have worked and describe any relevant work experiences that you have had.

Here's a step-by-step guide to help you write an effective statement of purpose:

1. Please research the program: Start by thoroughly researching our graduate programs. We suggest reviewing our curriculum, schedule and facility members to make sure you are well informed about what program is right for you. 

2. Self-reflection: Reflect on your academic and professional experiences, as well as your personal interests and goals. This will help you identify your motivations for pursuing graduate studies and how the program aligns with your career objectives.

3. Outline your SOP: Create an outline to organize your thoughts and ensure that you cover all the essential elements in your SOP.

4. Explain your academic background: Provide a brief overview of your undergraduate studies, relevant coursework, research projects, internships, or any other experiences that have prepared you for graduate school.

5. Showcase relevant experiences: Highlight any professional, volunteer, or extracurricular experiences that demonstrate your passion, skills, and knowledge in your field. Be sure to emphasize how these experiences have prepared you for graduate school and how they relate to your research interests.

6. Describe your future goals: Explain your short-term and long-term goals after completing the program, and how the graduate degree will help you achieve them.

7. Address any weaknesses or gaps: If there are any weaknesses or gaps in your academic or professional background, address them in your SOP. Explain the circumstances and how you've taken steps to overcome them or demonstrate your commitment to succeeding in graduate school.

8. Conclude with enthusiasm: End your SOP with a strong conclusion that reiterates your passion for the program, your commitment to succeed, and your belief that you are a good fit for the graduate school.

9. Start with an attention-grabbing introduction: Begin with a strong, engaging introduction that immediately grabs the reader's attention. This could be an anecdote, a quote, or a question that sets the stage for your story.

10. Edit and proofread: Revise your SOP for clarity, coherence, and conciseness. Make sure there are no grammatical errors, typos, or inconsistencies.

11. Seek feedback: Ask friends, family members, or mentors to review your SOP and provide feedback. Incorporate their suggestions and revise your statement as needed.

Remember to always tailor your statement of purpose to the specific program you're applying to, and make sure it reflects your unique experiences, interests, and goals.

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MBA Personal Statement Examples for Graduate Applicants

In this article, we look at MBA personal statement examples for graduate applicants.

How does a focus on challenges enhance your application? Keep reading to find out how a passion for finance, experience of diversity and a dream of running a social enterprise inspired three candidates to apply for an MBA.

Applying to MBA programs can be a challenging task. To be successful, you need to make sure that you have everything in order, from your transcripts to your test scores.

One of the most important parts of your application is your personal statement, which can help you stand out and get into the program of your choice. We have tips on the 8 key elements to include in your statement, as well as some example MBA personal statements.

MBA personal statement

Table of Contents

What is an mba personal statement, what to include in your mba personal statement, focus on the challenges to make your personal statement stand out, 9 steps to writing your best mba personal statement, mba personal statement example 1 – a passion for finance, mba personal statement example 2 – diversity and leadership, mba personal statement example 3 – a social entrepreneur, faq (frequently asked questions), more personal statement tutorials.

It’s an essay that is required when applying to a Master of Business Administration (MBA) program after completing your undergraduate degree. It is a summary of your qualifications and experiences, goals, and reasons for applying to your chosen MBA program.

It’s your chance to demonstrate the skills, experiences, and fresh perspective you can bring to the program. It is also a way for the selection panel to learn more about you.

Overall, a personal statement is an important part of an MBA application as it allows the candidate to demonstrate their strengths and suitability for the program.

This is your ‘why’ – why are you applying to this program?

  • Be specific: Instead of simply stating that your goal is to advance your career, be specific about the type of role or industry you hope to pursue after completing the program. For example, you might state that your goal is to become a marketing director for an international non-profit.
  • Connect your goals to your past experiences: Highlight how your past experiences have prepared you for your future goals. For example, you might discuss how your experience in sales has given you a strong foundation for a career in marketing.
  • Show how the program will help you achieve your goals: Explain how the MBA program will help you achieve your goals, whether that’s through providing you with new skills or knowledge, expanding your network, or giving you access to new career opportunities.
  • Discuss your long-term aspirations: While it’s important to focus on your immediate post-MBA goals, it’s also helpful to discuss your long-term aspirations. This can show that you have a clear sense of direction and are committed to ongoing professional growth and development.

2. Background

A strong background for a personal statement should include a description of your academic qualifications, particularly your undergraduate degree.

Other knowledge and skills, professional and personal goals, and experiences that have shaped you as an individual are also useful. The challenges section will help you out with some ideas!

It should also include an explanation of why you are the right fit for the program you are applying to.

3. Interests

I am particularly interested in learning more about how to manage a diverse global team, many of whom are still working online and may have never met in person.

Examples of interests that can be included in a personal statement include business acumen, leadership, problem-solving, strategic thinking, and research.

Leadership involves inspiring, motivating, and managing others. Problem-solving requires critical thinking, analysis, and creativity to identify solutions to issues and challenges.

Strategic thinking is the ability to anticipate the long-term implications of decisions and plan appropriately.

Research involves being able to effectively search for, analyze, and utilize information.

When writing a personal statement for graduate business school, it is important to showcase your commitment to academic excellence.

Additionally, it is important to demonstrate your ability to take on challenges, your creative problem-solving skills, and your ability to work both independently and as part of a team. Soft skills such as decision-making, time management, and people management are also extremely important.

Furthermore, an understanding of the goals and objectives of the program and how they align with your own goals and objectives will be beneficial.

5. Learning Experiences

I remain committed to setting the example of lifelong learning as a leader and entrepreneur.

When crafting a personal statement for graduate business school, it is important to include various types of learning experiences. These can be divided into three categories: academic knowledge, work experience, and personal growth.

Academic knowledge refers to the facts and theories you have learned throughout your education. It is important to mention the classes you have taken, the books you have read, and the research you have done in order to demonstrate your commitment to learning.

Work experience is also essential to include in a personal statement for graduate school. It is important to share your experience in the field, highlighting any applicable skills you have gained and any challenges you have faced.

By including these different types of learning experiences in your personal statement, you can demonstrate that you are prepared for the challenges of graduate school and are ready to make a positive contribution to your chosen field.

6. Motivation

Including your motivations in your MBA personal statement is crucial to demonstrate how you are a good fit for the program. Here are some tips to help you include your motivations effectively:

  • Share your story: Use your personal statement to tell a story about why you are motivated to pursue an MBA. For example, you could talk about a challenge you faced in your career and how an MBA will help you overcome it.
  • Connect your motivations to the program: Make sure to explain how the specific program you are applying to will help you achieve your goals. For example, you could talk about the program’s focus on entrepreneurship and how it aligns with your goal of starting your own business.
  • Be authentic: Don’t try to write what you think the admissions committee wants to hear. Instead, be honest and authentic about what motivates you and how an MBA will help you achieve your goals.

Remember, your personal statement is your opportunity to showcase your motivations, goals, and unique qualities to the admissions committee.

7. Achievements

Including your achievements in your MBA personal statement is an important way to demonstrate to the admissions committee that you have the skills and experience to succeed in the program. Here are some tips to help you include your achievements effectively:

  • Use numbers and metrics to quantify achievements
  • Show your role and impact
  • Provide context (You can briefly use the STAR model – outlining the situation, target, action and result)
  • Be humble and make it clear that it was a team effort

Use your achievements to demonstrate your skills, experience, and potential for success in an MBA program, but also make sure to include other elements, such as your motivations and goals, to provide a well-rounded picture of who you are as a candidate.

8. Strengths

I am an experienced coach and mentor, with a particular passion for mentoring and supporting other BAME women.

Strengths are an essential part of any successful personal statement and should be included to show any potential employer or academic institution the skills you possess.

Highlighting your strengths in your MBA personal statement is important because it helps the admissions committee understand what you can bring to the program.

Here are some tips to help you highlight your strengths effectively:

  • Identify your strengths
  • Use specific examples to demonstrate your strengths
  • Connect your strengths to the program
  • Be authentic

Writing about your life’s challenges is a powerful way to demonstrate resilience, determination, and personal growth. Here are some tips to help you include your life challenges effectively:

  • Choose a challenge that is significant, relevant, and has had a meaningful impact on your life.
  • Be honest and authentic when describing your challenge. Don’t try to sugar-coat or exaggerate your experiences.
  • Explain how your challenge has impacted your life and motivated you to pursue an MBA. Describe the specific ways in which you have grown and developed as a result of your challenge.
  • Connect your challenge to the program and explain how your experience will make you a better candidate. For example, if you overcame a difficult personal situation, you can explain how that experience has taught you resilience and determination, qualities that will be valuable in an MBA program.
  • While it’s important to be honest about the challenges you’ve faced, avoid dwelling on the negative. Instead, focus on how you overcame the challenge and the positive impact it has had on your life.

Some examples of life challenges that are relevant to an MBA personal statement include:

  • Explaining the need to migrate as a political refugee and how that experience has shaped your views on business.
  • Overcoming previous personal and professional failures in business. I learned more from a failed business than from 10 years in the industry.
  • Describing how you have embraced evolution and responded to the changing needs of society and the world.
  • Demonstrating an understanding of business ethics and customer service.
  • Articulating your strategy for success and how it has positively impacted your business.
  • Highlighting the importance of innovation and how it can move a business forward.
  • Displaying your understanding of process improvement and how it can help a business become more efficient.
  • Discussing how facing failure can be a learning opportunity. Watching my uncle fight back after a plant closure was inspiring to me.
  • Step 1: Start early

Make sure to give yourself enough time to work on your personal statement. You can never be too prepared!

  • Step 2: Show your passion

Approach your personal statement with enthusiasm and show your passion for the MBA program you are applying to.

  • Step 3: Keep it concise and pleasant

Choose to write only what is relevant and needed and stay away from being overly wordy.

  • Step 4: Write within the recommended length

Stick to the word limit specified – check carefully, every program is different.

  • Step 5: Write a separate statement for each program

If you are applying to multiple MBA programs, make sure to create a unique personal statement for each one.

  • Step 6: Follow the guidelines

Carefully research and read the admission instructions for the university you are applying to.

  • Step 7: Highlight key elements

When writing, include content that admissions committees are looking for and keep the reader’s attention with your writing.

  • Step 8: Maintain authenticity

Be honest and genuine in your writing. It is important to sound like yourself and not try to be someone else.

  • Step 9: Proofread and edit

Make sure to go through your personal statement one last time to make corrections and improvements.

Examples of effective personal statements for MBA applicants

Below we have outlined examples of personal statements for MBA applicants to help you understand what is required.

I am passionate about pursuing an MBA at the University of Virginia Darden School of Business to reach my professional goals. I have always dreamt of having a career in finance and making a meaningful contribution to society by supporting individuals to build individual portfolios of low-cost index funds. My ambition has been fuelled by my experience in the financial sector and the close relationships I have built with mentors and peers in the industry.

I am driven by the idea that I can use my knowledge and skills to create financial solutions that will benefit the wider world. To me, the opportunity to pursue an advanced degree in finance at the University of Virginia is an invaluable opportunity to gain the skills and knowledge I need to make a positive impact in a developing sector.

My passion for finance is bolstered by my commitment to delivering the highest quality of service in my work. I strive to make sure that each decision I make is one that will benefit the client and make them feel secure in their financial decisions. I believe that navigating the world of finance requires a great deal of knowledge and patience, as well as a keen eye for detail and an entrepreneurial spirit. With the right set of skills, I am confident that I can make a lasting contribution in the field of finance.

Steve Jobs said that “you have to be burning with an idea, or a problem, or a wrong that you want to right” if you want to stick it out. This statement has resonated with me deeply, and I believe that my passion for finance is precisely what will give me the motivation to stick it out during my studies and beyond. As more and more people embrace the idea of early Financial Independence, they need well-qualified independent financial advisors to support them to achieve their dreams. My ultimate goal is to make a lasting difference in the world of finance and to create meaningful financial solutions that will benefit a broad range of people by setting up my own online consultancy. I am confident that this course will be the perfect stepping stone into this world.

As a first-generation college student from a multicultural background, with Scottish and Nigerian heritage, I have experienced the transformative power of diversity. Growing up in Charlotte, North Carolina, a community that celebrated and valued diversity, I learned to appreciate the unique perspectives and experiences that individuals from different backgrounds bring to the table. Attending the North Carolina Highland Games and leading a volunteer team annually has led to a wealth of experiences which make me proud to represent my heritage and my community.

My experience with diversity has taught me to be empathetic, open-minded, and adaptable, skills that I believe are essential for success in today’s global business world.

Throughout my academic and professional journey, I have taken on leadership roles that have allowed me to put these skills into practice. For example, in my current role as a project manager at Smithron Company, I lead a team of individuals from diverse backgrounds and cultures. As a leader, I strive to create a culture of inclusivity and mutual respect where every team member feels valued and heard. I believe that by embracing diversity, we can achieve better outcomes and make a positive impact in our community. I am an experienced coach and mentor, with a particular passion for mentoring and supporting other BAME women.

My experience with diversity and leadership has motivated me to pursue an MBA program that will provide me with the tools and knowledge to lead in a complex and ever-changing business environment. I am particularly interested in the program’s focus on global leadership, as I believe that the ability to lead effectively in a global context is essential for success in today’s interconnected world. I am particularly interested in learning more about how to manage a diverse global team, many of whom are still working online and may have never met in person, as this seems to be a growing trend in hybrid businesses.

In addition to my experience with diversity and leadership, I bring to the program a strong academic record and a track record of success in my professional career. I am confident that my unique background, skills, and experience will make a valuable contribution to the program’s community.

Overall, I am excited about the opportunity to pursue an MBA program that aligns with my personal and professional goals. I believe that the program’s focus on diversity, leadership, and global perspective will help me achieve my full potential and make a positive impact in the business world.

As a creative and independent thinker, I have always been drawn to new and innovative ideas. My passion for originality has led me to pursue a career in entrepreneurship, where I have had the opportunity to create and grow businesses that make a positive impact on people’s lives. My first successful enterprise was an organic food cooperative which partnered with our local women’s shelter and has consistently donated 20% of profits to supporting community charities.

I believe that entrepreneurship is a powerful force for good, and I am committed to using my skills and experience to create innovative solutions to the world’s most pressing problems.

In addition to my entrepreneurial pursuits, I am also deeply committed to giving back to my community. I have volunteered with several non-profit organizations that focus on education and social justice, and I am passionate about using my skills and resources to make a positive impact on the world. While I admire the Microloan model and have seen it have a massive impact in many developing countries I believe it’s important to acknowledge that not everyone is entrepreneurial in nature and it’s also important to provide stable jobs where possible. I feel that by combining my entrepreneurial spirit with my commitment to social responsibility, I can create businesses that not only generate financial returns but also create social and environmental benefits.

My goal in pursuing an MBA program is to gain the knowledge and skills needed to take my entrepreneurial ventures to the next level. I am particularly interested in the program’s focus on innovation and entrepreneurship, as I believe that this will provide me with the tools and resources needed to create businesses that make a positive impact on people’s lives. I am also drawn to the program’s emphasis on social responsibility, as I believe that this is an essential aspect of creating businesses that have a meaningful and lasting impact on the world.

Overall, I am excited about the opportunity to pursue an MBA program that aligns with my personal and professional goals. I remain committed to setting the example of lifelong learning as a leader and entrepreneur and believe that my originality, creativity, and commitment to social responsibility make me a strong candidate for the program, and I look forward to contributing to the program’s community of diverse and innovative thinkers.

Some of these questions were already covered in this blog post but I will still list them here (because not everyone carefully reads every paragraph) so here’s the TL;DR version

How long should my MBA personal statement be?

An MBA personal statement should typically be between 400-1,000 words so we have kept our examples on the lower end.

Ensure you are answering the prompt and focus on the specific program you are applying for.

Taking the time to craft a well-structured, thoughtful essay will make sure you stand out from the competition!

What format should I use for my MBA personal statement?

The most common format is the essay format, which should include an introduction, body paragraphs, and a conclusion.

In the introduction, the reader should be engaged, and the body paragraphs should present information about the applicant’s career aspirations and commitment to the profession and social responsibility.

The conclusion should be a concise wrap-up of the statement that leaves the reader with the impression that the applicant is the right fit for the program.

What should I write about in my MBA personal statement?

When writing your MBA personal statement, it is important to focus on the questions that the school has provided, as these will help you understand what they are looking for.

Be sure to stay on topic and provide relevant information to answer the prompt. Additionally, make sure to mention any experiences, skills, or goals that are relevant to the MBA program you’re applying to.

To truly make your statement stand out, provide specific examples of leadership skills and other successes. When you are done, make sure to read your statement over and ensure that you have answered the question thoroughly.

As above, we believe that focusing on challenges as well as what you are most passionate about is a great place to start!

What are some examples of successful MBA personal statements?

There is no one-size-fits-all formula for writing an effective MBA personal statement, but there are several examples of successful essays that have helped applicants gain admission to some of the world’s best business school programs.

Examples of compelling MBA personal statements include stories of resilience, introspection, and initiative. These statements should reflect the applicant’s personality and writing voice in order to make an impression on the admissions committee.

In this article, we have provided three MBA personal statement examples for you to review.

How important is my MBA personal statement in the application process?

It is important to remember that all parts of your application are significant, but there is no doubt that the personal statement is the most significant factor when it comes to making a lasting impression on the admissions committee.

While a high GPA and GMAT score may help you stand out amongst other applicants, it is the personal statement that gives you the opportunity to show who you are, what you are passionate about, and why you are the ideal candidate for the program.

The personal statement is your chance to shine and make a statement about what you have to offer the institutions.

In short, an MBA personal statement is absolutely essential in the application process. It is an opportunity to make your mark and show the admissions committee that you are the kind of individual they are looking for.

And finally…what are the qualities that make a good MBA personal statement?

Good MBA personal statements should have the following qualities:

  • Grammatical accuracy: it should be free of spelling and grammatical errors.
  • Readability: it should be engaging and easy to read.
  • Honesty: it should provide an honest story.
  • Uniqueness: it should present a unique story without any cliches.
  • Initiative: it should show evidence of initiative or an original idea.
  • Leadership: it should exhibit positive qualities of unselfish leadership.
  • Authenticity: it should feel authentic and make a strong case.
  • Goals: it should outline the writer’s goals.
  • Promise: it should demonstrate promise for success as you are an excellent candidate and deserve the chance to shine!
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a personal statement about why you are pursuing an mba degree

Looking for grad school personal statement examples? Look no further! In this total guide to graduate school personal statement examples, we’ll discuss why you need a personal statement for grad school and what makes a good one. Then we’ll provide three graduate school personal statement samples from our grad school experts. After that, we’ll do a deep dive on one of our personal statement for graduate school examples. Finally, we’ll wrap up with a list of other grad school personal statements you can find online.

Why Do You Need a Personal Statement?

A personal statement is a chance for admissions committees to get to know you: your goals and passions, what you’ll bring to the program, and what you’re hoping to get out of the program.  You need to sell the admissions committee on what makes you a worthwhile applicant. The personal statement is a good chance to highlight significant things about you that don’t appear elsewhere on your application.

A personal statement is slightly different from a statement of purpose (also known as a letter of intent). A statement of purpose/letter of intent tends to be more tightly focused on your academic or professional credentials and your future research and/or professional interests.

While a personal statement also addresses your academic experiences and goals, you have more leeway to be a little more, well, personal. In a personal statement, it’s often appropriate to include information on significant life experiences or challenges that aren’t necessarily directly relevant to your field of interest.

Some programs ask for both a personal statement and a statement of purpose/letter of intent. In this case, the personal statement is likely to be much more tightly focused on your life experience and personality assets while the statement of purpose will focus in much more on your academic/research experiences and goals.

However, there’s not always a hard-and-fast demarcation between a personal statement and a statement of purpose. The two statement types should address a lot of the same themes, especially as relates to your future goals and the valuable assets you bring to the program. Some programs will ask for a personal statement but the prompt will be focused primarily on your research and professional experiences and interests. Some will ask for a statement of purpose but the prompt will be more focused on your general life experiences.

When in doubt, give the program what they are asking for in the prompt and don’t get too hung up on whether they call it a personal statement or statement of purpose. You can always call the admissions office to get more clarification on what they want you to address in your admissions essay.

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What Makes a Good Grad School Personal Statement?

A great graduate school personal statement can come in many forms and styles. However, strong grad school personal statement examples all share the same following elements:

A Clear Narrative

Above all, a good personal statement communicates clear messages about what makes you a strong applicant who is likely to have success in graduate school. So to that extent, think about a couple of key points that you want to communicate about yourself and then drill down on how you can best communicate those points. (Your key points should of course be related to what you can bring to the field and to the program specifically).

You can also decide whether to address things like setbacks or gaps in your application as part of your narrative. Have a low GPA for a couple semesters due to a health issue? Been out of a job for a while taking care of a family member? If you do decide to explain an issue like this, make sure that the overall arc is more about demonstrating positive qualities like resilience and diligence than about providing excuses.

Specific Examples

A great statement of purpose uses specific examples to illustrate its key messages. This can include anecdotes that demonstrate particular traits or even references to scholars and works that have influenced your academic trajectory to show that you are familiar and insightful about the relevant literature in your field.

Just saying “I love plants,” is pretty vague. Describing how you worked in a plant lab during undergrad and then went home and carefully cultivated your own greenhouse where you cross-bred new flower colors by hand is much more specific and vivid, which makes for better evidence.

A strong personal statement will describe why you are a good fit for the program, and why the program is a good fit for you. It’s important to identify specific things about the program that appeal to you, and how you’ll take advantage of those opportunities. It’s also a good idea to talk about specific professors you might be interested in working with. This shows that you are informed about and genuinely invested in the program.

Strong Writing

Even quantitative and science disciplines typically require some writing, so it’s important that your personal statement shows strong writing skills. Make sure that you are communicating clearly and that you don’t have any grammar and spelling errors. It’s helpful to get other people to read your statement and provide feedback. Plan on going through multiple drafts.

Another important thing here is to avoid cliches and gimmicks. Don’t deploy overused phrases and openings like “ever since I was a child.” Don’t structure your statement in a gimmicky way (i.e., writing a faux legal brief about yourself for a law school statement of purpose). The first will make your writing banal; the second is likely to make you stand out in a bad way.

Appropriate Boundaries

While you can be more personal in a personal statement than in a statement of purpose, it’s important to maintain appropriate boundaries in your writing. Don’t overshare anything too personal about relationships, bodily functions, or illegal activities. Similarly, don’t share anything that makes it seem like you may be out of control, unstable, or an otherwise risky investment. The personal statement is not a confessional booth. If you share inappropriately, you may seem like you have bad judgment, which is a huge red flag to admissions committees.

You should also be careful with how you deploy humor and jokes. Your statement doesn’t have to be totally joyless and serious, but bear in mind that the person reading the statement may not have the same sense of humor as you do. When in doubt, err towards the side of being as inoffensive as possible.

Just as being too intimate in your statement can hurt you, it’s also important not to be overly formal or staid. You should be professional, but conversational.

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Graduate School Personal Statement Examples

Our graduate school experts have been kind enough to provide some successful grad school personal statement examples. We’ll provide three examples here, along with brief analysis of what makes each one successful.

Sample Personal Statement for Graduate School 1

PDF of Sample Personal Statement 1 – Japanese Studies

For this Japanese Studies master’s degree, the applicant had to provide a statement of purpose outlining her academic goals and experience with Japanese and a separate personal statement describing her personal relationship with Japanese Studies and what led her to pursue a master’s degree.

Here’s what’s successful about this personal statement:

  • An attention-grabbing beginning: The applicant begins with the statement that Japanese has never come easily to her and that it’s a brutal language to learn. Seeing as how this is an application for a Japanese Studies program, this is an intriguing beginning that makes the reader want to keep going.
  • A compelling narrative: From this attention-grabbing beginning, the applicant builds a well-structured and dramatic narrative tracking her engagement with the Japanese language over time. The clear turning point is her experience studying abroad, leading to a resolution in which she has clarity about her plans. Seeing as how the applicant wants to be a translator of Japanese literature, the tight narrative structure here is a great way to show her writing skills.
  • Specific examples that show important traits: The applicant clearly communicates both a deep passion for Japanese through examples of her continued engagement with Japanese and her determination and work ethic by highlighting the challenges she’s faced (and overcome) in her study of the language. This gives the impression that she is an engaged and dedicated student.

Overall, this is a very strong statement both in terms of style and content. It flows well, is memorable, and communicates that the applicant would make the most of the graduate school experience.

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Sample Personal Statement for Graduate School 2

PDF of Sample Graduate School Personal Statement 2 – Musical Composition

This personal statement for a Music Composition master’s degree discusses the factors that motivate the applicant to pursue graduate study.

Here’s what works well in this statement:

  • The applicant provides two clear reasons motivating the student to pursue graduate study: her experiences with music growing up, and her family’s musical history. She then supports those two reasons with examples and analysis.
  • The description of her ancestors’ engagement with music is very compelling and memorable. The applicant paints her own involvement with music as almost inevitable based on her family’s long history with musical pursuits.
  • The applicant gives thoughtful analysis of the advantages she has been afforded that have allowed her to study music so extensively. We get the sense that she is insightful and empathetic—qualities that would add greatly to any academic community.

This is a strong, serviceable personal statement. And in truth, given that this for a masters in music composition, other elements of the application (like work samples) are probably the most important.  However, here are two small changes I would make to improve it:

  • I would probably to split the massive second paragraph into 2-3 separate paragraphs. I might use one paragraph to orient the reader to the family’s musical history, one paragraph to discuss Giacomo and Antonio, and one paragraph to discuss how the family has influenced the applicant. As it stands, it’s a little unwieldy and the second paragraph doesn’t have a super-clear focus even though it’s all loosely related to the applicant’s family history with music.
  • I would also slightly shorten the anecdote about the applicant’s ancestors and expand more on how this family history has motivated the applicant’s interest in music. In what specific ways has her ancestors’ perseverance inspired her? Did she think about them during hard practice sessions? Is she interested in composing music in a style they might have played? More specific examples here would lend greater depth and clarity to the statement.

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Sample Personal Statement for Graduate School 3

PDF of Sample Graduate School Personal Statement 3 – Public Health

This is my successful personal statement for Columbia’s Master’s program in Public Health. We’ll do a deep dive on this statement paragraph-by-paragraph in the next section, but I’ll highlight a couple of things that work in this statement here:

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  • This statement is clearly organized. Almost every paragraph has a distinct focus and message, and when I move on to a new idea, I move on to a new paragraph with a logical transitions.
  • This statement covers a lot of ground in a pretty short space. I discuss my family history, my goals, my educational background, and my professional background. But because the paragraphs are organized and I use specific examples, it doesn’t feel too vague or scattered.
  • In addition to including information about my personal motivations, like my family, I also include some analysis about tailoring health interventions with my example of the Zande. This is a good way to show off what kinds of insights I might bring to the program based on my academic background.

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Grad School Personal Statement Example: Deep Dive

Now let’s do a deep dive, paragraph-by-paragraph, on one of these sample graduate school personal statements. We’ll use my personal statement that I used when I applied to Columbia’s public health program.

Paragraph One: For twenty-three years, my grandmother (a Veterinarian and an Epidemiologist) ran the Communicable Disease Department of a mid-sized urban public health department. The stories of Grandma Betty doggedly tracking down the named sexual partners of the infected are part of our family lore. Grandma Betty would persuade people to be tested for sexually transmitted diseases, encourage safer sexual practices, document the spread of infection and strive to contain and prevent it. Indeed, due to the large gay population in the city where she worked, Grandma Betty was at the forefront of the AIDS crises, and her analysis contributed greatly towards understanding how the disease was contracted and spread. My grandmother has always been a huge inspiration to me, and the reason why a career in public health was always on my radar.

This is an attention-grabbing opening anecdote that avoids most of the usual cliches about childhood dreams and proclivities. This story also subtly shows that I have a sense of public health history, given the significance of the AIDs crisis for public health as a field.

It’s good that I connect this family history to my own interests. However, if I were to revise this paragraph again, I might cut down on some of the detail because when it comes down to it, this story isn’t really about me. It’s important that even (sparingly used) anecdotes about other people ultimately reveal something about you in a personal statement.

Paragraph Two: Recent years have cemented that interest. In January 2012, my parents adopted my little brother Fred from China. Doctors in America subsequently diagnosed Fred with Duchenne Muscular Dystrophy (DMD). My parents were told that if Fred’s condition had been discovered in China, the (very poor) orphanage in which he spent the first 8+ years of his life would have recognized his DMD as a death sentence and denied him sustenance to hasten his demise.

Here’s another compelling anecdote to help explain my interest in public health. This is an appropriately personal detail for a personal statement—it’s a serious thing about my immediate family, but it doesn’t disclose anything that the admissions committee might find concerning or inappropriate.

If I were to take another pass through this paragraph, the main thing I would change is the last phrase. “Denied him sustenance to hasten his demise” is a little flowery. “Denied him food to hasten his death” is actually more powerful because it’s clearer and more direct.

Paragraph Three: It is not right that some people have access to the best doctors and treatment while others have no medical care. I want to pursue an MPH in Sociomedical Sciences at Columbia because studying social factors in health, with a particular focus on socio-health inequities, will prepare me to address these inequities. The interdisciplinary approach of the program appeals to me greatly as I believe interdisciplinary approaches are the most effective way to develop meaningful solutions to complex problems.

In this paragraph I make a neat and clear transition from discussing what sparked my interest in public health and health equity to what I am interested in about Columbia specifically: the interdisciplinary focus of the program, and how that focus will prepare me to solve complex health problems. This paragraph also serves as a good pivot point to start discussing my academic and professional background.

Paragraph Four: My undergraduate education has prepared me well for my chosen career. Understanding the underlying structure of a group’s culture is essential to successfully communicating with the group. In studying folklore and mythology, I’ve learned how to parse the unspoken structures of folk groups, and how those structures can be used to build bridges of understanding. For example, in a culture where most illnesses are believed to be caused by witchcraft, as is the case for the Zande people of central Africa, any successful health intervention or education program would of necessity take into account their very real belief in witchcraft.

In this paragraph, I link my undergraduate education and the skills I learned there to public health. The (very brief) analysis of tailoring health interventions to the Zande is a good way to show insight and show off the competencies I would bring to the program.

Paragraph Five: I now work in the healthcare industry for one of the largest providers of health benefits in the world. In addition to reigniting my passion for data and quantitative analytics, working for this company has immersed me in the business side of healthcare, a critical component of public health.

This brief paragraph highlights my relevant work experience in the healthcare industry. It also allows me to mention my work with data and quantitative analytics, which isn’t necessarily obvious from my academic background, which was primarily based in the social sciences.

Paragraph Six: I intend to pursue a PhD in order to become an expert in how social factors affect health, particularly as related to gender and sexuality. I intend to pursue a certificate in Sexuality, Sexual Health, and Reproduction. Working together with other experts to create effective interventions across cultures and societies, I want to help transform health landscapes both in America and abroad.

This final paragraph is about my future plans and intentions. Unfortunately, it’s a little disjointed, primarily because I discuss goals of pursuing a PhD before I talk about what certificate I want to pursue within the MPH program! Switching those two sentences and discussing my certificate goals within the MPH and then mentioning my PhD plans would make a lot more sense.

I also start two sentences in a row with “I intend,” which is repetitive.

The final sentence is a little bit generic; I might tailor it to specifically discuss a gender and sexual health issue, since that is the primary area of interest I’ve identified.

This was a successful personal statement; I got into (and attended!) the program. It has strong examples, clear organization, and outlines what interests me about the program (its interdisciplinary focus) and what competencies I would bring (a background in cultural analysis and experience with the business side of healthcare). However, a few slight tweaks would elevate this statement to the next level.

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Graduate School Personal Statement Examples You Can Find Online

So you need more samples for your personal statement for graduate school? Examples are everywhere on the internet, but they aren’t all of equal quality.

Most of examples are posted as part of writing guides published online by educational institutions. We’ve rounded up some of the best ones here if you are looking for more personal statement examples for graduate school.

Penn State Personal Statement Examples for Graduate School

This selection of ten short personal statements for graduate school and fellowship programs offers an interesting mix of approaches. Some focus more on personal adversity while others focus more closely on professional work within the field.

The writing in some of these statements is a little dry, and most deploy at least a few cliches. However, these are generally strong, serviceable statements that communicate clearly why the student is interested in the field, their skills and competencies, and what about the specific program appeals to them.

Cal State Sample Graduate School Personal Statements

These are good examples of personal statements for graduate school where students deploy lots of very vivid imagery and illustrative anecdotes of life experiences. There are also helpful comments about what works in each of these essays.

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However, all of these statements are definitely pushing the boundaries of acceptable length, as all are above 1000 and one is almost 1500 words! Many programs limit you to 500 words; if you don’t have a limit, you should try to keep it to two single-spaced pages at most (which is about 1000 words).

University of Chicago Personal Statement for Graduate School Examples

These examples of successful essays to the University of Chicago law school cover a wide range of life experiences and topics. The writing in all is very vivid, and all communicate clear messages about the students’ strengths and competencies.

Note, however, that these are all essays that specifically worked for University of Chicago law school. That does not mean that they would work everywhere. In fact, one major thing to note is that many of these responses, while well-written and vivid, barely address the students’ interest in law school at all! This is something that might not work well for most graduate programs.

Wheaton College Personal Statement for Graduate School Sample 10

This successful essay for law school from a Wheaton College undergraduate does a great job tracking the student’s interest in the law in a compelling and personal way. Wheaton offers other graduate school personal statement examples, but this one offers the most persuasive case for the students’ competencies. The student accomplishes this by using clear, well-elaborated examples, showing strong and vivid writing, and highlighting positive qualities like an interest in justice and empathy without seeming grandiose or out of touch.

Wheaton College Personal Statement for Graduate School Sample 1

Based on the background information provided at the bottom of the essay, this essay was apparently successful for this applicant. However, I’ve actually included this essay because it demonstrates an extremely risky approach. While this personal statement is strikingly written and the story is very memorable, it could definitely communicate the wrong message to some admissions committees. The student’s decision not to report the drill sergeant may read incredibly poorly to some admissions committees. They may wonder if the student’s failure to report the sergeant’s violence will ultimately expose more soldiers-in-training to the same kinds of abuses. This incident perhaps reads especially poorly in light of the fact that the military has such a notable problem with violence against women being covered up and otherwise mishandled

It’s actually hard to get a complete picture of the student’s true motivations from this essay, and what we have might raise real questions about the student’s character to some admissions committees. This student took a risk and it paid off, but it could have just as easily backfired spectacularly.

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Key Takeaways: Graduate School Personal Statement Examples

In this guide, we discussed why you need a personal statement and how it differs from a statement of purpose. (It’s more personal!)

We also discussed what you’ll find in a strong sample personal statement for graduate school:

  • A clear narrative about the applicant and why they are qualified for graduate study.
  • Specific examples to support that narrative.
  • Compelling reasons why the applicant and the program are a good fit for each other.
  • Strong writing, including clear organization and error-free, cliche-free language.
  • Appropriate boundaries—sharing without over-sharing.

Then, we provided three strong graduate school personal statement examples for different fields, along with analysis. We did a deep-dive on the third statement.

Finally, we provided a list of other sample grad school personal statements online.

What’s Next?

Want more advice on writing a personal statement ? See our guide.

Writing a graduate school statement of purpose? See our statement of purpose samples  and a nine-step process for writing the best statement of purpose possible .

If you’re writing a graduate school CV or resume, see our how-to guide to writing a CV , a how-to guide to writing a resume , our list of sample resumes and CVs , resume and CV templates , and a special guide for writing resume objectives .

Need stellar graduate school recommendation letters ? See our guide.

See our 29 tips for successfully applying to graduate school .

Ready to improve your GRE score by 7 points?

a personal statement about why you are pursuing an mba degree

Author: Ellen McCammon

Ellen is a public health graduate student and education expert. She has extensive experience mentoring students of all ages to reach their goals and in-depth knowledge on a variety of health topics. View all posts by Ellen McCammon

a personal statement about why you are pursuing an mba degree

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10 Reasons It Makes Sense to Get an MBA

Business school student in HBS MBA classroom

  • 16 Nov 2018

Should I earn an MBA to improve my business skills ?

It’s a question many professionals ask themselves at some point in their career, and one that calls for serious thought and introspection.

Pursuing a graduate education is a major commitment that requires you to take stock of where you are in your profession and where you want to be. Earning an MBA can be a way to accelerate your career or take it in an entirely new direction.

If you’re considering business school but aren’t sure it’s the right path for you, here are ten reasons to consider getting an MBA.

  • It’s an Investment In Yourself
  • It Can Raise Your Salary Potential
  • It Can Grow Your Employability
  • It Can Help You Launch Your Own Business
  • You’ll Develop a Framework for Problem-Solving
  • You’ll Grow as a Leader
  • You’ll Build a Global Perspective
  • You’ll Be Exposed to Diverse Viewpoints
  • You’ll Form Meaningful Relationships
  • You’ll Join an Extensive Alumni Network

Access your free e-book today.

REASONS TO GET AN MBA

1. it’s an investment in yourself.

The path to an MBA is different for everyone. After all, it isn’t a required credential to advance and doesn’t directly translate to a specific position in the workforce.

Kate Bennett, director of marketing for MBA Admissions at Harvard Business School and a 2009 HBS graduate, says that enrolling in an MBA program is a personal choice that stems from a desire to better yourself and elevate your career.

“The purpose of a full-time MBA program is to give students an opportunity to immerse themselves for two years in a period of intense personal and professional development that enables students to really accelerate their career, as well as prepares them to lead organizations,” Bennett says.

By stepping back from the day-to-day demands of your work life and immersing yourself in an educational environment, you’re afforded time for both self-discovery and reflection.

“It’s rare to have two years to focus on improving yourself and charting how you want to make an impact," Bennett says. "The two years allow you to reflect on the difference you want to make in the world."

Pursuing an MBA can provide you the chance to look inside yourself and determine how you can hone your skills and abilities to pursue your passions and make your career goals a reality.

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2. It Can Increase Your Salary Potential

Another reason that many professionals decide to earn an MBA is salary: According to data compiled by Payscale , the average salary earned by MBA graduates is $88,137.

It’s important to note that the program you complete can have a significant impact on your salary. For example, the average base salary for Harvard Business School's MBA Class of 2019 is $148,750—68 percent more than the average salary for all MBA graduates.

As a point of comparison, data from the US Bureau of Labor Statistics shows that the average bachelor’s degree holder earns an annual salary of $60,996, while the average master’s degree holder earns $72,852. Not only that, but compared with other advanced business degrees, an MBA has been shown to lead to a higher starting salary for graduates entering the workforce.

3. It Can Enhance Your Employability

Although institutions offer a range of graduate-level business programs, the MBA remains one of the most sought-after credentials for prospective students. In fact, a recent survey conducted by the Graduate Management Admission Council (GMAC) found that 60 percent of students prefer an MBA to other degrees.

The MBA is also highly valued by employers. Another recent survey by GMAC found that 77 percent of US employers plan to hire MBA graduates between 2019 and 2020. This demand is especially pronounced for larger organizations, with 90 percent of Fortune 100 and Fortune 500 companies stating their intent to hire MBA graduates.

Because employers continue to value MBAs, earning one can be an excellent means of increasing your employability and job security.

As with salary, your employability after earning an MBA depends on several factors, including which program you complete. For example, 94 percent of HBS's MBA Class of 2019 received a job offer after graduation.

4. It Can Help You Launch Your Own Business

While some individuals choose to earn an MBA to better perform their job duties, many others do so because they want to start their own company .

Taking the time to invest in yourself offers you the ability to reflect on your goals and the unique positioning of your business. Learning new problem-solving methods can help you deal with the inevitable challenges of entrepreneurship. Leadership skills offer an advantage if you choose to scale your operation . A global perspective can help you see opportunities in a new way. And an extensive network of classmates, professors, and alumni can be an excellent resource for advice that guides you through business obstacles.

Related: Must-Have Entrepreneurial Skills for Aspiring Business Owners

5. You’ll Develop a Framework for Problem-Solving

Learning how to assess a problem and come up with a viable solution is a core element of an MBA education.

At Harvard Business School, those skills are largely built through the case method . This teaching approach places you in the role of a decision-maker, such as CEO, and requires you to imagine how you might respond to real-world business issues. You then share your point of view with your classmates and listen to their perspectives, too.

“At HBS, students read and discuss over 500 cases by the end of their two years,” Bennett says. “That develops a great ability to quickly assess a situation and figure out what path to go down.”

Through engaging in such rigorous classroom lessons, an MBA program can equip you with a process for breaking down complex issues and exercising sound judgment in the face of uncertainty.

Credential of Readiness (CORe) - Master the fundamentals of business. Learn more.

6. You’ll Grow as a Leader

In an MBA program, you don’t just discuss leadership—you practice it, too. And the academic setting of business school enables you to experiment with different leadership styles in a low-stakes setting.

“If a student wants to try out a new way of persuading someone else, the classroom environment is a risk-free way to get feedback from peers on how that worked,” Bennett says. “If you were the founder of a startup in an investment meeting with a venture capitalist, that would be a much riskier time to try a new approach.”

At Harvard Business School, you apply the leadership lessons that you glean from cases through the field method . By assuming the role of a leader in interactive workshops and global immersion programs, you’re able to identify which managerial styles suit you—and which ones don’t.

This type of hands-on experience reinforces the knowledge that you gain in the classroom and provides you with a better sense of how you can effectively lead within an organization.

7. You’ll Build a Global Perspective

An MBA program with a general management curriculum is designed to prepare you to lead in any function, in any industry, anywhere in the world. It’s a distinct benefit to learning about business in an educational setting versus the workplace.

“A number of people have a chance to work in one other country or one other global market, but it’s pretty rare to find a job where you can learn about how business is conducted in every region throughout the world,” Bennett says. “An MBA program gives you the opportunity to learn that in a classroom and in field-based exercises.”

Through access to international research centers, a diverse student body, and immersion programs, an MBA program can present you with numerous resources to expand your knowledge of international business—instilling the confidence you need to manage people and teams across the globe .

Related: Build Your CORe as a Global Thinker

8. You’ll Be Exposed to Diverse Viewpoints

The lessons you learn in an MBA program don’t just come from your coursework, but from fellow students as well.

“I came to business school from consulting and thought my perspective was broad having worked in multiple industries—ranging from education to retail to aerospace and defense—but it wasn’t until I got to HBS that I realized my perspective wasn’t nearly as broad as I thought,” Bennett says. “It took hearing perspectives from classmates who had started companies, led troops in the military, built amazing nonprofit programs, or served in the CIA to really start to see the full range of angles to a problem.”

Business school can broaden your worldview and allow your opinions to be challenged by peers from all over the globe and different industries. The knowledge that your classmates impart can lead to tremendous personal growth and deeper business intuition.

9. You’ll Form Meaningful Relationships with Students and Professors

While an MBA program is an intense academic experience, its culture is one that fosters collaboration over competition. Between your interactions with students in the classroom, discussion groups, and clubs, you’re part of a warm, inclusive environment from the moment you begin business school.

Whether you’re seeking career advice , help with coursework, or insight into a particular industry, you can find a member of the community who is willing to help you.

“There is such a diversity of backgrounds prior to coming to school that for almost any path a student is interested in taking after, there are going to be people on campus who would be happy to talk about their experience,” Bennett says.

The meaningful connections you make aren’t just with your classmates, but professors, too. Beyond teaching, faculty members often serve as mentors and advisors, and many are willing to put you in touch with their professional connections, setting you up for success in your job search.

10. You’ll Join an Extensive Alumni Network

In addition to the network of peers and professors you build throughout your academic experience, you have access to an alumni community that you can reach out to for career advice and business opportunities.

“You graduate with a network of people you know, but on top of that, it’s wonderful how responsive the entire alumni network is—even people you’ve never met before,” Bennett says.

Harvard Business School has a community of more than 83,000 alumni in 170 countries , and Bennett says that many graduates have tapped into it to find business partners, investors, and co-founders, or to gain leads for their next job.

On top of leveraging the network to make professional connections, many alumni choose to form clubs and affiliations. Becoming a member of these groups builds on the sense of camaraderie that you experience during your time in an MBA program and can sustain it well past graduation.

Determining If an MBA Is Right for You

The decision to pursue an MBA is a personal one you need to make after evaluating your passions and aspirations.

Whatever your goals, an MBA program can help you build management and leadership skills you can carry with you for the rest of your career. While business school is a major time and financial commitment, the personal and professional rewards that it can yield are invaluable.

“Between the students and alumni you meet, the cases you discuss, club speakers and conferences, and career education programming, the MBA experience will open your eyes to possibilities you didn’t know existed before,” Bennett says.

Considering an MBA? Your Guide to Preparing for Business School | Download Your Free E-Book

Preparing for an MBA

Are you interested in pursuing an MBA, but not sure you’re ready for the challenge? That’s a common concern among professionals who worry that juggling work, family, and their job may be too much. The good news is that there are ways you can prepare yourself before diving into business school full time.

One option is to enroll in an online business program, such as HBS Online’s Credential of Readiness (CORe) , which can help you transition back into the mindset of a student—particularly if it’s been a while since you completed your bachelor’s degree. CORe consists of three courses— Business Analytics , Economics for Managers , and Financial Accounting —and is specifically designed to help you grow your business acumen and skills.

Are you considering earning an MBA? Explore our three-course Credential of Readiness (CORe) program and download our free guide to preparing for business school.

This post was updated on September 8, 2020. It was originally published on November 16, 2018.

a personal statement about why you are pursuing an mba degree

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​​Pursuing a finance career? Use your past experiences as a springboard.

  • Finance and Accounting

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Welcome to the latest installment of our new series, “The Industry Ahead,” in which our faculty share the latest trends in hiring across a variety of career fields. This time we’re exploring the wide world of finance with clinical professor Jose Liberti, who teaches MBA courses at Kellogg and has extensive experience with financial services businesses. 

“When students tell me they’re thinking about finance,” Professor Liberti  says, “I ask them two questions: where are you coming from and where do you want to go?” 

Liberti is the right person to ask. Before becoming a professor, he worked as a financial advisor for Citibank, and now consults with a range of financial services businesses including private equity firms, financial advisory services and others including involvement with Point 72 Academy, an investment analyst training program. 

He uses his experience and insights to help students and others interested in finance careers aim for rewarding paths that make use of their past experience, whatever it may be. 

Diverse paths and destinations  

Liberti sees a lot of diversity among students interested in finance. “It might be that they have a background in finance itself,” he says. “Or something quantitative like engineering, or a mix of finance and consulting. It helps to know what they are building on.” 

While quantitative experience makes for a strong finance foundation, Kellogg students from all backgrounds successfully pursue and land finance jobs, including those with military , teaching, or nonprofit experience.  

No matter their background, students interested in finance must think about the industry and role that suits them best. “What are students attracted to?” Liberti says. “It used to be mostly about pursuing banking in New York City. But interests have become much more divergent in the last 10 to 15 years. The past hyper-focus on pursuing high-salary jobs within the industry has diversified, and people are more interested in finding the right fit.” 

That’s evident in the wide range of targets for Kellogg students pursuing finance, as Liberti notes: “It might be corporate finance like M&A inside Boeing or Cisco. Or middle-market private equity. Or working with owners of a family enterprise to make investments after they sell their business.” Some students even learn how to raise funds to purchase and run a single business, including managing all finance activities.

Jose Liberti teaches a classroom of students

A strategic, specialized field 

Liberti sees finance as an increasingly strategic, specialized field.  

“Some people are surprised by how strategic finance is,” he says. “In the first year of the MBA program, students begin to understand how much logic there is to it and become interested in learning more about what makes it work.” 

What makes it work, these days, seems to be specialization. “Demand is increasing for finance specialists,” Liberti says.  

The good news is that most people pursuing finance can use their past to shape their future professional role, including specialization. “It’s about levering up what you’ve already done,” Liberti says. “If you were an oil-and-gas engineer or worked in the music industry, for example, you can come to Kellogg and dial your focus on corporate finance, which would allow you become a very hot commodity working for a private equity firm that invests in oil or the music industry.” In a similar way, students with past roles focused on climate, policy or sustainability can focus on impact investing at Kellogg to shape their post-MBA career. 

Finance is a popular destination for Kellogg students, and incoming MBA students wanting to switch into this industry can start their learning journey even before they arrive on campus. The Career Management Center  offers a wealth of programming and resources, including a summer alumni panel just for the finance industry, interviewing and an in-depth career training via the Launchpad pre-MBA course. 

“Don’t kill your past,” Liberti advises. “Use your expertise to increase your finance job prospects.”

Professor Jose Liberti mingling with Kellogg students and graduates

The Kellogg advantage 

Kellogg enables anyone pursuing finance to gain key skills and career opportunities. Among key finance-related offerings are: 

  • A dedicated finance major. Kellogg offers many majors and pathways  in its MBA programs. The finance major  is tailored for students wanting a fundamental knowledge base and practical tools that are essential for careers in the field. Students combine these classes with other essential coursework in data analytics and negotiations to create a powerful foundation for finance careers. 
  • Specialized finance pathways that let students go deeper into specific topic areas, including venture capital and private equity , asset management , and growth and scaling .  
  • Experiential learning opportunities offering hands-on experience outside the classroom. Kellogg offers a wide variety of experiential courses  in many subject areas, including finance. Lab courses in PE, VC and asset management immerse students in a client project with a real company, and the annual PE/VC Conference . 
  • Student-led clubs that bring together peers interested in finance careers and connect them with companies and alumni. Groups at Kellogg  include the Investment Banking and Capital Markets Club, Corporate Finance Club, Fintech club, Private Equity Club, Investment Management Club and many others. 
  • Case competitions, which let students take their hands-on experiences in finance even further by working with a team of classmates to solve a challenge. Kellogg teams participate in and win top competitions, and a Kellogg group took first place this year in the Venture Capital Investment Competition (VCIC), the world’s top VC competition for MBAs.  
  • A deep and broad alumni network that invests in you . Many Kellogg alumni work in finance roles, with the highest concentrations in Chicago, New York, San Francisco and Los Angeles. Of those, a large segment work in private equity or venture capital. 
  • Career guidance tailored for you. The Career Management Center  offers unlimited one-on-one coaching to students, a dedicated research specialist to help you chart your professional path, and resources that extend even after graduation. For students particularly interested in careers in finance, clubs and the CMC offer workshops and learning tools just for finance interviewing. Students can also go on company treks to firms in PE, VC and investment banking. 

Read next 

Curious about what an MBA in finance at Kellogg can do for you? Follow the links here to read about students and alumni in finance and discover the latest research from our finance faculty . Or, explore our degree programs  to find the right fit for you.  

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COMMENTS

  1. How to Write a Top MBA Personal Statement (With Examples)

    A beautiful personal statement will be overlooked unless the introduction captivates the audience. You can begin with compelling anecdotes, personal stories, or influential quotes. Tie this introduction into your reason for pursuing an MBA. Make the reader care before launching into your achievements. Then, clearly state why you're pursuing ...

  2. 7 Outstanding MBA Personal Statement Examples

    The typical word count of an MBA personal statement is around 400-1,000 words, so think one to two pages long. Some programs may have very strict word count requirements, while others may not specify the word count but ask students to answer two essay questions. Craft your personal statement just as you would an essay, with an introduction ...

  3. [2024] 8 MBA Personal Statement Examples from Top Programs

    In this Article [ hide] Personal Statement Examples. Example 1: The Wharton School of the University of Pennsylvania. Example 2: W. P. Carey School of Business - Arizona State University. Example 3: Duke's Fuqua School of Business. Example 4: Harvard Business School. Example 5: Schulich School of Business, York University.

  4. MBA Personal Statement Tips and a Sample Essay

    In some personal statement prompts, you will be asked specifically about short AND long-term goals, and some will only ask for "goals" generally. What is important is that your goals be well thought-out and ambitious but attainable. Lastly, you will need to include why that school can help you reach those goals.

  5. MBA Personal Statement Examples and Strategy

    Your MBA personal statement is a means to reveal who you are and what contributed to your character formation. But you want to avoid writing details about yourself that are not especially relevant to the application. These details can be tedious to read. ... That is why I am pursuing an MBA degree. I am eager to delve deeper into the ...

  6. Outstanding MBA Personal Statement Examples

    Why it Works: This is a fantastic sample of a MBA personal statement for many reasons. Firstly, the applicant doesn't waste any time and gets right into an explanation of their personal goals and aspirations at the beginning of their essay, which then ties into a brief explanation of the source of their inspiration.

  7. MBA Personal Statement Examples for 2022 Applicants

    Highlight your experience in your EMBA essay. An applicant to an Executive MBA program is an executive or manager currently in the workforce, usually with at least eight years of business experience. As an EMBA student you will be expected to excel in your coursework while continuing to hold down your full-time job.

  8. How to Write a Statement of Purpose for an MBA

    Tips for writing a successful MBA statement of purpose. As you write your SOP, here are a few things to keep in mind that can help your writing stand out: Clearly state your goals: Openly communicate your short-term and long-term goals in earning your MBA. Clear statements around this crucial element of your SOP can help you avoid any potential ...

  9. How To Write A Successful MBA Personal Statement

    1. For a personal statement, the key priority is to explain why you are pursuing an MBA. If you have a specific long- and short-term career objective in mind, that is one way to structure the essay. If not, you will want to explain why an MBA is the right next step for you in your life. Either way, you will want to explain what skills and ...

  10. MBA Personal Statement Examples: Secrets to Standing Out

    Tell a story. In the first of our MBA personal statement examples, we want to highlight a personal statement from an applicant to Harvard Business School. The essay tells the story of how the applicant's upbringing in a small town in the Deep South shaped their perspective and goals for pursuing an MBA. "I was born and raised in a small ...

  11. 10 MBA Personal Statement Examples: How To ...

    Sample C MBA Personal Statement. Here's a sample MBA personal statement and how you can introduce yourself through your passion: Source. Learn from this example how to approach the topic. You want to go back to the roots. Explain what planted the seed that grew into this devotion. The origin of passion is always thrilling to read about.

  12. How to Write a Personal Statement for an MBA

    Don't Be Generic. Above all, your personal statement should communicate exactly why you are a great fit for the MBA program of your choice. 2 Generic statements like, "I am the ideal candidate," aren't going to get you anywhere, because they don't tell the reader anything about you, much less why you are ideal.

  13. MBA Statement of Purpose Examples

    MBA statement of purpose sample 1. I often joke that I speak three languages: English, French, and consumer. I have been saying this since I took an introduction to marketing class while completing my undergraduate degree and learned about talking to customers in a language they understand.

  14. How to Master an MBA Personal Statement

    Getting personal. The personal statement is just one part of the application, alongside admissions tests and interviews. But the statement, usually a short piece of text that details a would-be MBA's achievements and aspirations, is an important component. "The personal narrative really is a make or break for MBA admit success," says a ...

  15. MBA Personal Statement Guide

    Sharpen and Perfect. Your MBA personal statement should demonstrate impeccable attention to detail. This starts before you even begin writing: Outline your thoughts and organize your essay into discrete, manageable sections. 3 Refer to this outline frequently as you write to keep yourself on track and to ensure you don't accidentally omit any ...

  16. "Why Do You Want to Pursue an MBA?" Essay Examples

    You can use the "Why do you want to pursue an MBA" essay to demonstrate your exposure to a wider world beyond your country's borders. Whether it's an educational or a professional experience, you can include it in this essay to show that you are serious about a global career. Additionally, your experience abroad will demonstrate that ...

  17. How to Write Your Personal Statement

    A personal statement is a short essay of around 500-1,000 words, in which you tell a compelling story about who you are, what drives you, and why you're applying. To write a successful personal statement for a graduate school application, don't just summarize your experience; instead, craft a focused narrative in your own voice. Aim to ...

  18. Your MBA Statement of Purpose: How to Write with Impact

    A statement of purpose (SOP) is a critical component of your graduate school application. It's a chance for you to showcase your passion, interests, and goals, as well as demonstrate why you'd be a good fit for the program. At Sonoma State School of Business and Economics, we provide applicants to our MBA programs with a set of suggestions and guidelines below as to avoid any confusion or ...

  19. MBA Personal Statement Examples for Graduate Applicants

    Including your motivations in your MBA personal statement is crucial to demonstrate how you are a good fit for the program. Here are some tips to help you include your motivations effectively: Share your story: Use your personal statement to tell a story about why you are motivated to pursue an MBA. For example, you could talk about a challenge ...

  20. 3 Successful Graduate School Personal Statement Examples

    Sample Personal Statement for Graduate School 3. PDF of Sample Graduate School Personal Statement 3 - Public Health. This is my successful personal statement for Columbia's Master's program in Public Health. We'll do a deep dive on this statement paragraph-by-paragraph in the next section, but I'll highlight a couple of things that ...

  21. 10 Reasons It Makes Sense to Get an MBA

    Determining If an MBA Is Right for You. The decision to pursue an MBA is a personal one you need to make after evaluating your passions and aspirations. Whatever your goals, an MBA program can help you build management and leadership skills you can carry with you for the rest of your career. While business school is a major time and financial ...

  22. 16 Winning Personal Statement Examples (And Why They Work)

    Here are 16 personal statement examples—both school and career—to help you create your own: 1. Personal statement example for graduate school. A personal statement for graduate school differs greatly from one to further your professional career. It is usually an essay, rather than a brief paragraph. Here is an example of a personal ...

  23. Why Get an MBA? 6 Reasons to Consider an Advanced Business Degree

    1. Level up in your career. Technically, most things you learn in an MBA program, you can also learn through work experience. However, gaining knowledge through experience can depend on your workplace culture and conditions, whereas an MBA program can help speed up the learning process with a more focused approach.

  24. Pursuing a finance career? Use your past experiences as a springboard

    "The past hyper-focus on pursuing high-salary jobs within the industry has diversified, and people are more interested in finding the right fit." That's evident in the wide range of targets for Kellogg students pursuing finance, as Liberti notes: "It might be corporate finance like M&A inside Boeing or Cisco. Or middle-market private equity.